3,176 Marketing Executive jobs in Kenya
Digital Marketing Manager (E-commerce & Social Media) - Remote
Posted 16 days ago
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Job Description
Responsibilities:
- Develop and execute innovative digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth for our e-commerce platforms.
- Manage and optimize social media presence across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) to build community, engage followers, and drive conversions.
- Plan and execute paid advertising campaigns (e.g., Google Ads, social media ads) within budget, monitoring performance and optimizing for ROI.
- Oversee SEO initiatives, including keyword research, on-page optimization, and link building to improve organic search rankings.
- Develop and manage email marketing campaigns, including segmentation, content creation, and automation to nurture leads and retain customers.
- Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics to generate reports and identify trends and opportunities.
- Collaborate with content creators, designers, and product teams to ensure cohesive brand messaging and effective campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively and track key performance indicators (KPIs).
- Contribute to the overall e-commerce strategy and customer journey optimization.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of proven experience in digital marketing, with a strong focus on e-commerce and social media management.
- Demonstrated success in developing and executing profitable digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent written and verbal communication skills.
- Creative mindset with a passion for innovation in digital marketing.
- Ability to work independently and collaboratively in a remote team environment.
- Experience managing online communities and influencer marketing is a plus.
- Proficiency in English is essential.
Senior Digital Marketing Manager - E-commerce & Social Media
Posted 23 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies for e-commerce and social media.
- Manage and optimize paid advertising campaigns (SEM, social media ads).
- Oversee social media presence, including content creation, community management, and engagement.
- Implement SEO strategies to improve organic search rankings and drive traffic.
- Develop and manage email marketing campaigns and customer segmentation.
- Analyze website traffic, user behavior, and campaign performance using analytics tools.
- Identify and implement strategies to increase conversion rates and customer lifetime value.
- Manage digital marketing budgets and allocate resources effectively.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Mentor and guide junior digital marketing specialists.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 7+ years of experience in digital marketing, with a strong focus on e-commerce and social media.
- Proven track record of managing successful digital marketing campaigns and driving online growth.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, Meta Ads Manager, social media management platforms).
- Strong analytical skills and ability to interpret data to drive strategy.
- Excellent communication, leadership, and project management skills.
- Demonstrated ability to work effectively in a fully remote, collaborative environment.
Senior Digital Marketing & Communications Manager
Posted 24 days ago
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Job Description
Digital Marketing Manager - Social Media & Content
Posted 1 day ago
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Job Description
Responsibilities:
- Develop and implement a robust digital marketing strategy across various online channels, with a strong focus on social media and content marketing.
- Manage and grow the company's social media presence across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Create engaging, high-quality, and brand-aligned content, including blog posts, website copy, social media updates, infographics, and video scripts.
- Oversee the execution of paid advertising campaigns (PPC, social media ads), managing budgets and optimizing for ROI.
- Implement SEO best practices to improve organic search rankings and website traffic.
- Develop and execute email marketing campaigns to nurture leads and engage existing customers.
- Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, social media analytics, and CRM data.
- Identify target audiences and devise strategies to reach them effectively.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies.
- Collaborate with internal teams (e.g., sales, product development) to ensure marketing efforts align with business objectives.
- Manage relationships with external agencies or freelancers as needed.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record in social media management and content strategy.
- Demonstrated success in developing and executing impactful digital marketing campaigns.
- Proficiency in SEO/SEM, Google Analytics, social media management tools (e.g., Hootsuite, Buffer), and email marketing platforms (e.g., Mailchimp, HubSpot).
- Excellent copywriting, editing, and content creation skills.
- Strong understanding of digital marketing analytics and reporting.
- Creative thinking and problem-solving abilities.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote environment.
- Excellent communication and interpersonal skills.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
Remote Digital Marketing & Communications Manager
Posted 24 days ago
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Job Description
Senior Remote Digital Marketing & Communications Manager
Posted 5 days ago
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Job Description
Responsibilities:
- Develop and execute integrated digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
- Manage the creation and distribution of engaging content, including blog posts, website copy, social media updates, and press releases.
- Oversee social media platforms, fostering community engagement and growing follower base.
- Plan and execute paid advertising campaigns (Google Ads, social media ads) to drive traffic and conversions.
- Analyze website traffic and campaign performance using tools like Google Analytics, providing actionable insights and recommendations.
- Manage the company's online reputation and respond to customer inquiries and feedback.
- Develop and maintain brand messaging and ensure consistency across all communication channels.
- Collaborate with design and development teams to optimize website user experience and conversion rates.
- Stay updated on the latest digital marketing trends, tools, and best practices.
- Manage relationships with external agencies and vendors as needed.
- Prepare regular reports on marketing performance, ROI, and key campaign metrics.
- Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 5 years of experience in digital marketing and communications, with a significant portion in a remote or distributed team environment.
- Proven success in developing and executing successful digital marketing campaigns.
- Strong understanding of SEO/SEM principles, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, HubSpot, Mailchimp).
- Excellent copywriting, editing, and communication skills.
- Strong analytical skills and ability to interpret data to drive strategic decisions.
- Creative thinker with a passion for digital storytelling and brand building.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Must be comfortable and effective working in a fully remote environment.
Senior Digital Marketing Manager, Remote E-commerce & Social Media
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies for e-commerce and social media.
- Manage and execute SEO/SEM, content marketing, email marketing, and paid advertising campaigns.
- Oversee social media channels, including content creation, scheduling, and community management.
- Analyze digital marketing campaign performance using analytics tools (e.g., Google Analytics, social media insights).
- Optimize campaigns to improve engagement, traffic, lead generation, and conversion rates.
- Collaborate with the e-commerce team to enhance website user experience and drive sales.
- Identify and leverage emerging digital marketing trends and technologies.
- Manage marketing budgets and track ROI for all campaigns.
- Create compelling marketing copy, graphics, and video content.
- Report on key performance indicators (KPIs) to senior management.
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on e-commerce and social media.
- Proven experience in developing and executing successful online marketing campaigns.
- Proficiency in SEO/SEM tools, Google Analytics, social media management platforms, and email marketing software.
- Strong understanding of content marketing principles and social media best practices.
- Excellent copywriting, editing, and creative skills.
- Strong analytical and problem-solving abilities.
- Exceptional communication and collaboration skills for remote work.
- Ability to manage multiple projects and meet deadlines effectively.
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Senior Digital Marketing Manager - Social Media Strategy
Posted 14 days ago
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Job Description
Responsibilities:
- Develop and execute innovative social media strategies aligned with business objectives.
- Manage and grow our presence across key social media platforms (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn).
- Create, curate, and schedule engaging content, including text, image, and video formats.
- Oversee and optimize paid social media advertising campaigns, including budget management and performance tracking.
- Conduct audience research and segmentation to tailor content and targeting.
- Monitor social media trends, competitor activities, and emerging platforms.
- Analyze social media performance data, generate reports, and provide actionable insights for improvement.
- Manage and mentor a team of social media coordinators and content creators.
- Collaborate with cross-functional teams, including marketing, sales, and product development.
- Foster community engagement and manage online reputation.
- Identify and cultivate influencer marketing opportunities.
- Stay up-to-date with the latest social media best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on social media management.
- Proven success in developing and executing impactful social media strategies for e-commerce brands.
- Expertise in social media analytics tools (e.g., Google Analytics, platform-specific insights).
- Proficiency in social media management platforms (e.g., Hootsuite, Sprout Social).
- Strong understanding of SEO, SEM, and content marketing principles.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience managing paid social media campaigns and optimizing ad spend.
- Leadership and team management experience is a plus.
- Creative thinking and a passion for storytelling.
- Ability to work effectively in a hybrid environment, balancing remote and in-office collaboration.
Remote Digital Marketing Manager - Hospitality
Posted 18 days ago
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Job Description
Key Responsibilities:
- Develop and implement effective digital marketing strategies across all online channels (SEO, SEM, Social Media, Email, Content).
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive bookings and engagement.
- Oversee social media presence, creating engaging content and fostering community interaction.
- Develop and execute email marketing campaigns to nurture leads and retain customers.
- Manage website content, ensuring it is up-to-date, engaging, and optimized for search engines.
- Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
- Track KPIs, measure ROI, and provide regular reports on digital marketing performance.
- Collaborate with design and content teams to create compelling marketing materials.
- Stay current with the latest digital marketing trends, tools, and best practices in the hospitality industry.
- Manage the digital marketing budget and allocate resources effectively.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience as a Digital Marketing Manager, preferably within the hospitality sector.
- Demonstrated success in developing and executing online marketing campaigns.
- Proficiency in SEO, SEM, social media marketing, email marketing, and content strategy.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills.
- Ability to manage projects independently and meet deadlines in a remote work environment.
- Experience with CRM and marketing automation platforms is a plus.
- Creative thinking and problem-solving abilities.
- Familiarity with hospitality industry trends and customer behavior.
Remote Digital Marketing Manager for Hospitality
Posted 3 days ago
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Explore exciting Marketing Executive job opportunities. These roles involve developing and implementing marketing strategies to promote products or services. Professionals in this field analyze market trends, manage marketing campaigns, and work to increase brand awareness. They often collaborate with