3,176 Marketing Executive jobs in Kenya

Digital Marketing Manager (E-commerce & Social Media) - Remote

60100 Embu, Eastern KES120000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client, a fast-growing e-commerce enterprise, is actively seeking a talented and results-driven Digital Marketing Manager with expertise in both e-commerce strategy and social media engagement. This is a fully remote position, offering the flexibility to work from anywhere while driving significant growth for our online ventures. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various online channels to enhance brand visibility, drive website traffic, and maximize online sales. Your role will encompass managing social media platforms, optimizing SEO/SEM strategies, executing email marketing campaigns, and analyzing campaign performance to derive actionable insights. We are looking for a creative thinker with a data-driven approach and a passion for the ever-evolving digital landscape.

Responsibilities:
  • Develop and execute innovative digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth for our e-commerce platforms.
  • Manage and optimize social media presence across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) to build community, engage followers, and drive conversions.
  • Plan and execute paid advertising campaigns (e.g., Google Ads, social media ads) within budget, monitoring performance and optimizing for ROI.
  • Oversee SEO initiatives, including keyword research, on-page optimization, and link building to improve organic search rankings.
  • Develop and manage email marketing campaigns, including segmentation, content creation, and automation to nurture leads and retain customers.
  • Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics to generate reports and identify trends and opportunities.
  • Collaborate with content creators, designers, and product teams to ensure cohesive brand messaging and effective campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget effectively and track key performance indicators (KPIs).
  • Contribute to the overall e-commerce strategy and customer journey optimization.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of proven experience in digital marketing, with a strong focus on e-commerce and social media management.
  • Demonstrated success in developing and executing profitable digital marketing campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
  • Strong analytical skills with the ability to interpret data and translate it into actionable insights.
  • Excellent written and verbal communication skills.
  • Creative mindset with a passion for innovation in digital marketing.
  • Ability to work independently and collaboratively in a remote team environment.
  • Experience managing online communities and influencer marketing is a plus.
  • Proficiency in English is essential.
This remote role offers a competitive salary and benefits package, with the opportunity to significantly impact the online presence and success of our client. Join our innovative team and help shape the future of digital commerce from Embu, Embu, KE and beyond.
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Senior Digital Marketing Manager - E-commerce & Social Media

00100 Abothuguchi West KES140000 Monthly WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a highly experienced and strategic Senior Digital Marketing Manager to lead their e-commerce and social media marketing efforts. This is a fully remote position, offering a significant opportunity to drive online growth, customer acquisition, and brand engagement. You will be responsible for developing and executing comprehensive digital marketing strategies across various platforms, including social media, search engines, email, and e-commerce channels. The ideal candidate will have a deep understanding of digital marketing best practices, SEO, SEM, content marketing, social media management, and e-commerce analytics. You will possess a proven track record of successfully managing and optimizing digital marketing campaigns to achieve measurable results, such as increased website traffic, conversion rates, and sales revenue. As a Senior Manager, you will also mentor junior marketing team members, manage budgets, and stay ahead of emerging digital marketing trends and technologies. This role requires exceptional leadership, analytical, and creative skills, all essential for thriving in a remote-first, fast-paced environment. Your ability to analyze data, identify key insights, and translate them into actionable strategies will be critical. We are looking for a proactive and results-driven individual who can drive innovation, build strong online communities, and significantly contribute to the company's online presence and profitability. This position offers the chance to make a substantial impact on brand visibility and commercial success. The successful candidate will be adept at managing social media platforms, running targeted advertising campaigns, and optimizing e-commerce user experiences. You will also be responsible for measuring campaign performance and reporting on key metrics. This is an exciting opportunity for a seasoned digital marketing leader seeking a challenging and rewarding remote career.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies for e-commerce and social media.
  • Manage and optimize paid advertising campaigns (SEM, social media ads).
  • Oversee social media presence, including content creation, community management, and engagement.
  • Implement SEO strategies to improve organic search rankings and drive traffic.
  • Develop and manage email marketing campaigns and customer segmentation.
  • Analyze website traffic, user behavior, and campaign performance using analytics tools.
  • Identify and implement strategies to increase conversion rates and customer lifetime value.
  • Manage digital marketing budgets and allocate resources effectively.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Mentor and guide junior digital marketing specialists.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 7+ years of experience in digital marketing, with a strong focus on e-commerce and social media.
  • Proven track record of managing successful digital marketing campaigns and driving online growth.
  • Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, Meta Ads Manager, social media management platforms).
  • Strong analytical skills and ability to interpret data to drive strategy.
  • Excellent communication, leadership, and project management skills.
  • Demonstrated ability to work effectively in a fully remote, collaborative environment.
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Senior Digital Marketing & Communications Manager

00100 Abothuguchi West KES2900000 Annually WhatJobs remove_red_eye View All

Posted 24 days ago

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Job Description

full-time
Our client, a leading communications agency, is seeking a highly skilled and strategic Senior Digital Marketing & Communications Manager to lead their integrated digital strategy and execution. This role will be responsible for developing and implementing comprehensive digital marketing campaigns across various channels to enhance brand visibility, drive engagement, and achieve client objectives. You will oversee the creation and management of compelling content for social media, websites, email marketing, and other digital platforms. Your responsibilities will include developing and executing SEO/SEM strategies, managing paid advertising campaigns (PPC, social media ads), and analyzing campaign performance to optimize results. You will also play a key role in managing client relationships, understanding their communication needs, and providing expert counsel on digital strategy. The ideal candidate will have a strong understanding of the media and public relations landscape, with a proven ability to translate communication goals into effective digital marketing tactics. You should be proficient in content creation, social media management tools, email marketing platforms, and web analytics. Excellent written and verbal communication skills, strong project management abilities, and a keen eye for detail are essential. This role offers a hybrid work arrangement, combining remote flexibility with in-office collaboration to foster innovation and teamwork. A Bachelor's degree in Marketing, Communications, Journalism, or a related field is required. A minimum of 7 years of experience in digital marketing, communications, or public relations, with a strong focus on digital strategy and execution, is essential. Experience managing multiple clients and projects simultaneously is highly desirable. If you are a strategic thinker with a passion for digital storytelling and a proven ability to drive measurable results, we encourage you to apply.
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Digital Marketing Manager - Social Media & Content

01000 Meru KES100000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client, a rapidly growing entity in the digital space, is seeking an innovative and experienced Digital Marketing Manager to lead their social media and content strategy. This role is fully remote, offering the freedom to work from any location. You will be responsible for developing and executing comprehensive digital marketing campaigns that enhance brand awareness, drive engagement, and generate leads. Your expertise will span social media management, content creation, SEO/SEM, email marketing, and performance analytics. The ideal candidate is a creative thinker with a data-driven approach and a passion for all things digital.

Responsibilities:
  • Develop and implement a robust digital marketing strategy across various online channels, with a strong focus on social media and content marketing.
  • Manage and grow the company's social media presence across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Create engaging, high-quality, and brand-aligned content, including blog posts, website copy, social media updates, infographics, and video scripts.
  • Oversee the execution of paid advertising campaigns (PPC, social media ads), managing budgets and optimizing for ROI.
  • Implement SEO best practices to improve organic search rankings and website traffic.
  • Develop and execute email marketing campaigns to nurture leads and engage existing customers.
  • Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, social media analytics, and CRM data.
  • Identify target audiences and devise strategies to reach them effectively.
  • Stay up-to-date with the latest digital marketing trends, tools, and technologies.
  • Collaborate with internal teams (e.g., sales, product development) to ensure marketing efforts align with business objectives.
  • Manage relationships with external agencies or freelancers as needed.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record in social media management and content strategy.
  • Demonstrated success in developing and executing impactful digital marketing campaigns.
  • Proficiency in SEO/SEM, Google Analytics, social media management tools (e.g., Hootsuite, Buffer), and email marketing platforms (e.g., Mailchimp, HubSpot).
  • Excellent copywriting, editing, and content creation skills.
  • Strong understanding of digital marketing analytics and reporting.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote environment.
  • Excellent communication and interpersonal skills.
  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
This is an exciting opportunity to shape the digital presence of a growing company from anywhere in Kenya. If you are a passionate digital marketer ready to make a significant impact, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing & Communications Manager

90100 Mangu KES80000 Annually WhatJobs

Posted 24 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven Remote Digital Marketing & Communications Manager to lead their online presence and public relations efforts. This fully remote role requires a strategic thinker with a proven track record in developing and executing integrated marketing campaigns. You will be responsible for managing all aspects of digital marketing, including SEO/SEM, social media strategy, email marketing, content creation, and website management. Your duties will include developing engaging content for various platforms, analyzing campaign performance, and optimizing strategies to achieve marketing objectives. A significant part of your role will involve managing public relations activities, including media outreach, press release distribution, and crisis communication. You will be responsible for monitoring online brand sentiment and responding to inquiries across all digital channels. The ideal candidate possesses a deep understanding of current digital marketing trends, analytics tools, and best practices in public relations. Exceptional writing, editing, and communication skills are essential, along with a keen eye for visual design and brand consistency. You will collaborate closely with internal teams to ensure brand messaging is consistent and effective. This remote position requires strong project management skills, self-discipline, and the ability to work autonomously while effectively communicating with a distributed team. You will be expected to regularly report on marketing performance and contribute to strategic planning for the organization's brand presence in the **Machakos, Machakos, KE** region and beyond. This is an exciting opportunity for a marketing and PR professional looking to make a significant impact from a remote setting.
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Senior Remote Digital Marketing & Communications Manager

01000 Gatanga KES250000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Senior Remote Digital Marketing & Communications Manager to lead and execute impactful marketing campaigns and communication strategies. This fully remote position requires a dynamic individual with a proven ability to drive brand awareness, engagement, and lead generation through various digital channels. You will be responsible for developing and implementing comprehensive marketing plans, managing content creation, overseeing social media presence, and analyzing campaign performance. This role offers the ultimate flexibility to shape our brand's digital footprint from anywhere.

Responsibilities:
  • Develop and execute integrated digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
  • Manage the creation and distribution of engaging content, including blog posts, website copy, social media updates, and press releases.
  • Oversee social media platforms, fostering community engagement and growing follower base.
  • Plan and execute paid advertising campaigns (Google Ads, social media ads) to drive traffic and conversions.
  • Analyze website traffic and campaign performance using tools like Google Analytics, providing actionable insights and recommendations.
  • Manage the company's online reputation and respond to customer inquiries and feedback.
  • Develop and maintain brand messaging and ensure consistency across all communication channels.
  • Collaborate with design and development teams to optimize website user experience and conversion rates.
  • Stay updated on the latest digital marketing trends, tools, and best practices.
  • Manage relationships with external agencies and vendors as needed.
  • Prepare regular reports on marketing performance, ROI, and key campaign metrics.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree is a plus.
  • Minimum of 5 years of experience in digital marketing and communications, with a significant portion in a remote or distributed team environment.
  • Proven success in developing and executing successful digital marketing campaigns.
  • Strong understanding of SEO/SEM principles, social media marketing, content marketing, and email marketing.
  • Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, HubSpot, Mailchimp).
  • Excellent copywriting, editing, and communication skills.
  • Strong analytical skills and ability to interpret data to drive strategic decisions.
  • Creative thinker with a passion for digital storytelling and brand building.
  • Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
  • Must be comfortable and effective working in a fully remote environment.
This fully remote opportunity supports the **Thika, Kiambu, KE** region and offers excellent flexibility.
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Senior Digital Marketing Manager, Remote E-commerce & Social Media

40100 Kisumu KES85000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-oriented Senior Digital Marketing Manager to lead their fully remote e-commerce and social media initiatives. This is a remote-first position, offering the flexibility to work from home and manage campaigns globally. You will be responsible for developing and executing comprehensive digital marketing strategies to drive online sales, enhance brand visibility, and engage target audiences across various social media platforms and e-commerce channels. Your expertise will encompass SEO/SEM, content marketing, email marketing, paid social advertising, and affiliate marketing. You will analyze campaign performance, identify trends, and optimize strategies to maximize ROI. This role involves managing the social media calendar, creating compelling content, and fostering community engagement. You will also work closely with the e-commerce team to improve website user experience and conversion rates. The ideal candidate possesses a deep understanding of the latest digital marketing trends, analytics tools, and social media algorithms. This is an exceptional opportunity to make a significant impact on a company's online presence and growth in a flexible, remote setting. We are looking for creative thinkers with strong analytical skills and a passion for building engaged online communities.
Responsibilities:
  • Develop and implement integrated digital marketing strategies for e-commerce and social media.
  • Manage and execute SEO/SEM, content marketing, email marketing, and paid advertising campaigns.
  • Oversee social media channels, including content creation, scheduling, and community management.
  • Analyze digital marketing campaign performance using analytics tools (e.g., Google Analytics, social media insights).
  • Optimize campaigns to improve engagement, traffic, lead generation, and conversion rates.
  • Collaborate with the e-commerce team to enhance website user experience and drive sales.
  • Identify and leverage emerging digital marketing trends and technologies.
  • Manage marketing budgets and track ROI for all campaigns.
  • Create compelling marketing copy, graphics, and video content.
  • Report on key performance indicators (KPIs) to senior management.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a strong focus on e-commerce and social media.
  • Proven experience in developing and executing successful online marketing campaigns.
  • Proficiency in SEO/SEM tools, Google Analytics, social media management platforms, and email marketing software.
  • Strong understanding of content marketing principles and social media best practices.
  • Excellent copywriting, editing, and creative skills.
  • Strong analytical and problem-solving abilities.
  • Exceptional communication and collaboration skills for remote work.
  • Ability to manage multiple projects and meet deadlines effectively.
This is a fully remote opportunity, suitable for candidates near Kisumu, Kisumu, KE or any other location globally.
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Senior Digital Marketing Manager - Social Media Strategy

00200 Ongata Rongai, Rift Valley KES120000 Monthly WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven Senior Digital Marketing Manager to spearhead our social media strategy and execution. In this hybrid role, you will be responsible for developing and implementing comprehensive social media campaigns that drive brand awareness, engagement, and conversion across various platforms. You will lead a team of social media specialists, manage content calendars, oversee paid social advertising, and analyze performance metrics to optimize strategies. The ideal candidate possesses a deep understanding of current social media trends, platform algorithms, audience segmentation, and has a proven ability to craft compelling narratives that resonate with our target demographics. Experience in e-commerce and its synergistic relationship with social media is crucial.

Responsibilities:
  • Develop and execute innovative social media strategies aligned with business objectives.
  • Manage and grow our presence across key social media platforms (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn).
  • Create, curate, and schedule engaging content, including text, image, and video formats.
  • Oversee and optimize paid social media advertising campaigns, including budget management and performance tracking.
  • Conduct audience research and segmentation to tailor content and targeting.
  • Monitor social media trends, competitor activities, and emerging platforms.
  • Analyze social media performance data, generate reports, and provide actionable insights for improvement.
  • Manage and mentor a team of social media coordinators and content creators.
  • Collaborate with cross-functional teams, including marketing, sales, and product development.
  • Foster community engagement and manage online reputation.
  • Identify and cultivate influencer marketing opportunities.
  • Stay up-to-date with the latest social media best practices, tools, and technologies.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on social media management.
  • Proven success in developing and executing impactful social media strategies for e-commerce brands.
  • Expertise in social media analytics tools (e.g., Google Analytics, platform-specific insights).
  • Proficiency in social media management platforms (e.g., Hootsuite, Sprout Social).
  • Strong understanding of SEO, SEM, and content marketing principles.
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Experience managing paid social media campaigns and optimizing ad spend.
  • Leadership and team management experience is a plus.
  • Creative thinking and a passion for storytelling.
  • Ability to work effectively in a hybrid environment, balancing remote and in-office collaboration.
This hybrid position is based in Ongata Rongai, Kajiado, KE , offering a blend of remote flexibility and in-office collaboration. We are looking for a strategic thinker who can elevate our brand's digital footprint.
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Remote Digital Marketing Manager - Hospitality

00100 Abothuguchi West KES95000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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full-time
Our client is seeking a creative and data-driven Digital Marketing Manager to lead their online presence in the hospitality sector. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive bookings, and foster customer engagement for our client's properties. Your role will encompass managing all digital channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising campaigns. You will analyze campaign performance, track key metrics, and optimize strategies to achieve maximum ROI. The ideal candidate will have a proven track record in digital marketing, a strong understanding of the hospitality industry, and exceptional analytical and communication skills. You will work closely with internal teams and external agencies to ensure brand consistency and effective campaign execution. This remote role demands strong project management skills, the ability to work autonomously, and a passion for staying ahead of digital marketing trends. You will be instrumental in shaping the online guest experience and driving revenue growth through innovative digital initiatives. Responsibilities include managing the marketing budget, overseeing website content and user experience, and exploring new digital opportunities to reach target audiences. We are looking for a strategic thinker who can translate marketing objectives into measurable results, ensuring our client's brand stands out in a competitive online landscape. The successful candidate will be adept at using analytics tools to derive insights and make data-informed decisions to continuously improve campaign effectiveness.

Key Responsibilities:
  • Develop and implement effective digital marketing strategies across all online channels (SEO, SEM, Social Media, Email, Content).
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive bookings and engagement.
  • Oversee social media presence, creating engaging content and fostering community interaction.
  • Develop and execute email marketing campaigns to nurture leads and retain customers.
  • Manage website content, ensuring it is up-to-date, engaging, and optimized for search engines.
  • Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
  • Track KPIs, measure ROI, and provide regular reports on digital marketing performance.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Stay current with the latest digital marketing trends, tools, and best practices in the hospitality industry.
  • Manage the digital marketing budget and allocate resources effectively.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven experience as a Digital Marketing Manager, preferably within the hospitality sector.
  • Demonstrated success in developing and executing online marketing campaigns.
  • Proficiency in SEO, SEM, social media marketing, email marketing, and content strategy.
  • Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills.
  • Ability to manage projects independently and meet deadlines in a remote work environment.
  • Experience with CRM and marketing automation platforms is a plus.
  • Creative thinking and problem-solving abilities.
  • Familiarity with hospitality industry trends and customer behavior.
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Remote Digital Marketing Manager for Hospitality

40103 Nyeri Town KES220000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client, a renowned group of boutique hotels and resorts, is actively searching for an innovative and strategic Remote Digital Marketing Manager to elevate their online presence and drive bookings. This role is entirely remote, empowering you to lead their digital marketing initiatives from your preferred location. You will be responsible for developing and executing comprehensive digital marketing strategies aimed at increasing brand awareness, website traffic, and conversion rates. This includes managing SEO/SEM, social media marketing, email marketing, content marketing, and paid advertising campaigns across various platforms. You will analyze market trends, identify target audiences, and craft compelling campaigns that resonate with potential guests. A key aspect of this role involves managing the company's online reputation, including review sites and social media channels, and developing strategies to enhance guest engagement. You will work closely with the sales and operations teams to ensure marketing efforts align with business objectives. The ideal candidate possesses a proven track record in digital marketing within the hospitality sector, with a strong understanding of the online travel landscape. Excellent analytical skills, proficiency in marketing analytics tools (e.g., Google Analytics), and experience with various digital marketing platforms are essential. You should be a creative thinker, an excellent communicator, and a strategic planner with the ability to manage budgets and measure campaign ROI effectively. This is a fantastic opportunity to shape the digital future of a distinguished hospitality brand, contributing to its success and growth through impactful online strategies, all within a flexible remote work setting. We are seeking a candidate who is passionate about travel and hospitality, driven by data, and committed to delivering exceptional online marketing results.
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