2,468 Marketing Manager jobs in Kenya

Senior Digital Marketing Manager - Campaign Strategy

20100 Mwembe KES160000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is searching for an experienced and results-oriented Senior Digital Marketing Manager to lead their comprehensive marketing campaigns. This is a fully remote role, offering the flexibility to work from home and contribute to a globally distributed team. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven ability to develop, execute, and optimize integrated campaigns that drive brand awareness, lead generation, and customer engagement. You will be responsible for setting strategic direction, managing budgets, analyzing performance, and collaborating effectively with various stakeholders.

Responsibilities:
  • Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Plan, execute, and manage integrated online marketing campaigns from conception to completion.
  • Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
  • Analyze campaign data to identify trends, insights, and areas for optimization.
  • Manage and allocate digital marketing budgets effectively to maximize ROI.
  • Oversee content creation and distribution to ensure brand consistency and audience engagement.
  • Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Provide regular reports on campaign performance and strategic recommendations to senior leadership.
  • Mentor and guide junior marketing team members.
  • Utilize marketing automation tools for campaign execution and lead nurturing.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
  • Proven success in developing and executing high-impact digital marketing campaigns.
  • Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
  • Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
  • Strong analytical and problem-solving skills, with the ability to interpret complex data.
  • Excellent written and verbal communication skills, essential for remote collaboration.
  • Demonstrated leadership abilities and experience managing teams or projects.
  • Ability to work independently and manage multiple projects in a fast-paced, remote environment.
This fully remote position allows you to make a substantial impact on our client's marketing efforts, working from anywhere while contributing to their success within the **Naivasha, Nakuru, KE** market. Join a team that values innovation and data-driven results.
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Remote Digital Marketing Manager - Campaign Strategy

40100 Tuwan KES200000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a results-oriented and creative Remote Digital Marketing Manager to lead the development and execution of comprehensive digital marketing campaigns. This fully remote role requires a strategic thinker with a deep understanding of the digital landscape and a proven ability to drive online growth. You will be responsible for defining digital marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Your key responsibilities will include managing campaign budgets, setting key performance indicators (KPIs), monitoring campaign performance, and providing actionable insights for optimization. You will collaborate closely with content creators, web developers, and sales teams to ensure cohesive brand messaging and effective lead generation. The ideal candidate will have a strong analytical mindset, experience with marketing automation platforms, and proficiency in data analysis tools (e.g., Google Analytics). We are looking for someone who can stay ahead of digital marketing trends, identify new opportunities, and implement innovative strategies to reach target audiences. This remote position requires excellent communication and project management skills to effectively coordinate with a distributed team and stakeholders. A Bachelor's degree in Marketing, Business, or a related field is required, along with a minimum of 5 years of experience in digital marketing, with at least 2 years in a management or strategic role. Experience in B2B or B2C marketing is essential. Proven success in developing and managing successful digital marketing campaigns is a must. This is an exceptional opportunity to make a significant impact on our client's online presence and drive business growth from a remote location.
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Digital Marketing Campaign Manager

40100 Mangu KES750000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a creative, results-driven, and experienced Digital Marketing Campaign Manager to join their dynamic remote marketing team. This role is crucial for developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, engagement, and lead generation. You will be responsible for strategizing and executing campaigns across various digital channels, including social media, search engines (SEO/SEM), email marketing, content marketing, and display advertising. Your duties will involve setting campaign objectives, defining target audiences, and developing compelling messaging and creative assets. You will manage campaign budgets, allocate resources effectively, and track performance against KPIs. Extensive experience with analytics tools (e.g., Google Analytics) is required to monitor campaign effectiveness, generate reports, and provide actionable insights for optimization. You will conduct market research to identify trends, competitor activities, and emerging opportunities. Collaborating with internal teams, including sales, product development, and design, will be essential to ensure cohesive campaign execution and alignment with overall business goals. Developing and managing strong relationships with digital marketing vendors and agencies will also be a key aspect of this role. The ideal candidate will possess a deep understanding of digital marketing best practices, SEO principles, SEM strategies, and various social media platforms. Excellent analytical, problem-solving, and project management skills are necessary. Strong communication and presentation abilities are required to articulate campaign strategies and results to stakeholders. This fully remote position requires a highly motivated individual with excellent self-management skills, the ability to work autonomously, and a proven track record of delivering successful digital marketing campaigns. You will be instrumental in growing our client's online presence and driving measurable business outcomes. Our client fosters a collaborative and innovative remote work environment, and we are looking for someone who thrives in such a setting. Your strategic thinking and hands-on campaign execution skills will directly impact the success of our marketing initiatives and contribute to the company's growth trajectory.
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Digital Marketing Strategist & Campaign Manager

30100 Tuwan KES170000 Annually WhatJobs remove_red_eye View All

Posted 15 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce brand, is looking for a results-driven Digital Marketing Strategist & Campaign Manager to lead their online presence. This is a crucial, fully remote role where you will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will leverage your expertise to craft data-driven strategies that resonate with target audiences and achieve measurable business objectives. Key responsibilities include defining target personas, setting campaign goals, managing advertising budgets, overseeing the creation of compelling marketing content, and analyzing campaign performance to identify areas for improvement. You will utilize various digital marketing tools and platforms to track key metrics, generate reports, and provide strategic recommendations. This position requires a creative thinker with strong analytical skills and the ability to adapt to the ever-evolving digital space. As a remote employee, you will thrive on autonomy, possess excellent communication skills for virtual collaboration, and demonstrate a proactive approach to campaign management. The successful applicant will be adept at staying ahead of digital trends, experimenting with new strategies, and driving continuous improvement in online marketing efforts. This is an excellent opportunity to shape the digital strategy of a dynamic company and make a significant impact on its success. We seek a motivated professional who is passionate about delivering exceptional campaign results and enjoys the freedom and flexibility of a remote work environment. If you are a strategic marketer with a proven ability to execute successful digital campaigns, we encourage you to apply and help us connect with our customers in meaningful ways.
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Lead Digital Marketing Campaign Manager

40100 Kisumu KES3200000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is looking for a results-driven and creative Lead Digital Marketing Campaign Manager to spearhead their online marketing efforts. This is a fully remote position, enabling you to manage impactful campaigns from any location and collaborate with a dynamic team. You will be responsible for developing, implementing, and optimizing integrated digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve defining campaign objectives, setting budgets, executing strategies, and meticulously tracking performance metrics to ensure maximum ROI. The ideal candidate will have a proven track record of successfully managing and scaling digital marketing campaigns, with extensive experience in data analysis and performance reporting. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, social media analytics) is essential. Strong understanding of market trends, consumer behavior, and digital advertising best practices is required. You will lead a team of marketing specialists, providing guidance, fostering innovation, and ensuring cohesive campaign execution. Excellent leadership, project management, and communication skills are vital for aligning campaigns with business goals and presenting campaign outcomes to stakeholders. This remote role offers the flexibility to work on exciting projects and drive significant business growth through innovative digital strategies. We are seeking a strategic thinker with a passion for data-driven marketing and a commitment to achieving measurable results. This is an exceptional opportunity to shape digital marketing strategies and lead successful campaigns in a flexible, remote work setting. The position is based remotely, offering unparalleled work-life balance. This role is located in Kisumu, Kisumu, KE .
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Digital Marketing Campaign Manager (Remote)

20100 Mwembe KES130000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven Digital Marketing Campaign Manager to join their entirely remote marketing team. This role is pivotal in developing, executing, and optimizing engaging digital marketing campaigns that drive brand awareness, lead generation, and customer acquisition. While you can work from anywhere, this role will involve a strategic focus on enhancing our client's digital presence within key markets, including supporting initiatives in and around Nakuru, Nakuru, KE . The ideal candidate will have a comprehensive understanding of the digital marketing landscape, a proven ability to manage multi-channel campaigns, and a passion for achieving measurable results.

As a Digital Marketing Campaign Manager, you will be responsible for the entire campaign lifecycle, from initial strategy development and budget allocation to creative execution, performance tracking, and reporting. This includes managing campaigns across various platforms such as SEO, SEM, social media, email marketing, content marketing, and affiliate marketing. You will work closely with content creators, designers, and web developers to ensure cohesive and compelling campaign messaging. Strong analytical skills are essential for monitoring campaign performance, identifying trends, and making data-driven adjustments to improve ROI. Effective communication and collaboration with cross-functional teams in a remote setting are key to success. We are looking for a proactive individual who stays ahead of digital marketing trends and best practices.

The ideal candidate will have a Bachelor's degree in Marketing, Communications, Business, or a related field, coupled with at least 4 years of experience in digital marketing campaign management. Demonstrable success in managing significant digital marketing budgets and achieving campaign KPIs is required. Proficiency with digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, email marketing software, and marketing automation platforms, is essential. Experience with A/B testing and conversion rate optimization (CRO) is highly valued. If you are a creative strategist with a strong analytical mindset and excel in a remote work environment, eager to make a significant impact, we invite you to apply.

Responsibilities:
  • Develop and implement comprehensive digital marketing campaign strategies.
  • Manage and execute campaigns across SEO, SEM, social media, email, content, and other digital channels.
  • Define campaign objectives, KPIs, and target audiences.
  • Manage digital marketing budgets and allocate resources effectively.
  • Monitor campaign performance, analyze data, and generate regular reports.
  • Optimize campaigns for maximum reach, engagement, and conversion.
  • Collaborate with creative teams for compelling campaign assets.
  • Conduct A/B testing and implement strategies for conversion rate optimization.
  • Stay up-to-date with digital marketing trends and best practices.
  • Work closely with sales and other departments to align marketing efforts with business goals.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 4 years of experience in digital marketing campaign management.
  • Proven track record of developing and executing successful digital campaigns.
  • Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
  • Experience with email marketing and marketing automation tools.
  • Strong understanding of SEO/SEM principles.
  • Excellent analytical and data interpretation skills.
  • Strong communication, collaboration, and project management skills for remote work.
  • Creative thinking and problem-solving abilities.
  • Ability to manage multiple projects simultaneously in a fast-paced environment.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Campaign Manager

80100 Nairobi, Nairobi KES185000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly strategic and results-oriented Senior Digital Marketing Campaign Manager to join their fully remote marketing team. This role is central to conceptualizing, executing, and optimizing high-impact digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and revenue growth. As a remote-first position, you will have the flexibility to manage your campaigns and collaborate effectively from any location. You will be responsible for planning and implementing integrated digital marketing strategies, including SEM, social media advertising, display advertising, email marketing, and content promotion. The ideal candidate will possess a deep understanding of digital marketing analytics, conversion rate optimization (CRO), and a proven ability to deliver measurable ROI. You will work closely with creative, content, and analytics teams to ensure campaign success and alignment with overarching marketing goals. Key responsibilities include managing campaign budgets, setting key performance indicators (KPIs), and continuously analyzing performance data to make data-driven adjustments. We are looking for a proactive leader with exceptional project management skills, a strong command of digital marketing platforms, and the ability to thrive in a fast-paced, remote work environment. Your expertise will be crucial in maximizing the effectiveness of our client's digital marketing efforts and achieving ambitious growth targets. This role demands meticulous attention to detail, creative problem-solving, and a passion for staying ahead of digital marketing trends. You will be empowered to drive impactful campaigns that directly contribute to business objectives. This is an exciting opportunity to advance your career in digital marketing within a dynamic and fully remote setting. While conceptually linked to **Mombasa, Mombasa, KE**, this position is entirely remote.

Responsibilities:
  • Develop and execute comprehensive digital marketing campaign strategies.
  • Manage and optimize paid advertising campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads.
  • Oversee social media advertising efforts to drive engagement and conversions.
  • Implement and manage email marketing campaigns for lead nurturing and customer retention.
  • Collaborate with content teams to promote relevant marketing materials.
  • Monitor campaign performance, analyze data, and generate insightful reports.
  • Optimize campaigns for conversions, ROI, and other key performance indicators (KPIs).
  • Manage campaign budgets effectively to ensure maximum impact.
  • Conduct A/B testing on ad creatives, landing pages, and targeting parameters.
  • Stay up-to-date with the latest digital marketing trends and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing campaign management.
  • Proven track record of successfully planning, executing, and optimizing digital campaigns.
  • Expertise in SEM, social media advertising, display advertising, and email marketing.
  • Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Experience with marketing automation platforms and CRM systems.
  • Strong analytical and problem-solving skills.
  • Excellent project management and organizational abilities.
  • Strong written and verbal communication skills.
  • Ability to work independently and as part of a remote team.
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Remote Digital Marketing Campaign Manager

50200 Tuwan KES1500000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client, a vibrant and growing arts and entertainment company, is actively seeking a talented and strategic Remote Digital Marketing Campaign Manager. This position is entirely remote, allowing you to leverage your expertise from any location. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels to drive audience engagement, ticket sales, and brand awareness for our client's diverse range of artistic productions and events. The ideal candidate possesses a strong understanding of digital marketing principles, with a proven track record in campaign management and a passion for the arts and entertainment industry. Responsibilities include creating integrated marketing strategies, managing paid advertising campaigns (e.g., Google Ads, social media ads), executing email marketing initiatives, optimizing website content for SEO, analyzing campaign performance data, and reporting on key metrics to stakeholders. You will also work on social media content strategy, influencer outreach, and partnership marketing initiatives. Exceptional analytical skills are required to interpret campaign data, identify trends, and make data-driven decisions to improve performance. Strong creative thinking and excellent written and verbal communication skills are essential for crafting compelling marketing messages and collaborating with cross-functional teams. You must be proficient in using various digital marketing tools and platforms (e.g., Google Analytics, SEMrush, Mailchimp, social media management tools). This role offers an exciting opportunity to shape the marketing efforts of innovative artistic projects and contribute to the success of a dynamic entertainment brand, all while enjoying the flexibility of remote work. A Bachelor's degree in Marketing, Communications, or a related field, coupled with at least 4 years of relevant experience, is highly desirable. We are looking for an individual who is passionate about the arts and can translate that passion into effective marketing strategies.
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Senior Digital Marketing Manager - Remote Campaign Strategy

01000 Makongeni KES6000000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven Senior Digital Marketing Manager to lead their remote marketing campaigns. This is a 100% remote position, offering the flexibility to work from anywhere, allowing you to leverage your expertise to drive impactful marketing initiatives. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve analyzing market trends, identifying target audiences, and creating compelling campaigns that enhance brand awareness, drive lead generation, and increase customer acquisition. We are looking for a strategic thinker with a proven track record of managing successful digital marketing campaigns and a passion for leveraging data to optimize performance. You will collaborate with cross-functional teams, including sales and product development, to ensure cohesive and effective marketing efforts.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
  • Develop and execute social media marketing strategies to build brand presence and engage target audiences.
  • Create and manage email marketing campaigns, including list segmentation, content creation, and performance analysis.
  • Oversee content marketing initiatives, including blog posts, articles, white papers, and case studies.
  • Analyze website traffic, campaign performance, and customer behavior using analytics tools (e.g., Google Analytics).
  • Identify target audiences and develop buyer personas to tailor marketing messages.
  • Manage the digital marketing budget and ensure optimal allocation of resources.
  • Collaborate with sales and product teams to ensure alignment of marketing efforts with business goals.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices.
  • Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
  • Prepare regular reports on marketing performance, providing insights and recommendations for improvement.
  • Manage relationships with external vendors and agencies as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
  • Minimum of 8 years of experience in digital marketing, with a proven track record of managing successful online campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, content marketing, and marketing automation.
  • Proficiency in using digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, Mailchimp, HubSpot).
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Excellent written and verbal communication skills.
  • Proven ability to develop and execute creative marketing strategies.
  • Strong project management and organizational skills.
  • Ability to work independently and manage multiple priorities in a remote setting.
  • Experience in B2B or B2C marketing, depending on industry focus.
This remote role supports the marketing efforts for operations near **Thika, Kiambu, KE**, necessitating effective virtual teamwork.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Strategist & Campaign Manager

80101 Nairobi, Nairobi KES140000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a data-driven and creative Remote Digital Marketing Strategist & Campaign Manager to develop and execute innovative online marketing campaigns. This is a fully remote position, offering the flexibility to drive impactful marketing initiatives from your home office. You will be responsible for crafting comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve analyzing market trends, identifying target audiences, managing campaign budgets, and optimizing performance to achieve key marketing objectives. The ideal candidate has a proven track record of success in digital marketing and possesses strong analytical and strategic thinking skills.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business goals.
  • Plan, execute, and manage integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content, display advertising).
  • Conduct market research and competitive analysis to identify opportunities and inform strategy.
  • Define target audiences, develop customer personas, and tailor messaging accordingly.
  • Manage campaign budgets, ensuring efficient allocation of resources and maximum ROI.
  • Optimize website content and structure for search engines (SEO) to improve organic rankings.
  • Develop and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
  • Create and oversee engaging social media content and community management strategies.
  • Develop and execute email marketing campaigns, including lead nurturing and customer retention.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics), track KPIs, and generate detailed reports.
  • Make data-driven recommendations for campaign optimization and future strategies.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage third-party agencies or vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent strategic thinking, planning, and execution capabilities.
  • Superior written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Certifications from Google Ads, HubSpot, or similar platforms are a plus.
  • Demonstrated ability to think creatively and innovatively in a marketing context.
This remote role provides a dynamic opportunity to lead and innovate in the digital marketing space, driving growth and brand awareness for our client's business globally.
This advertiser has chosen not to accept applicants from your region.
 

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