21 Senior Digital Marketing Campaign Manager jobs in whatjobs
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a highly strategic and results-oriented Senior Digital Marketing Campaign Manager to join their fully remote marketing team. This role is central to conceptualizing, executing, and optimizing high-impact digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and revenue growth. As a remote-first position, you will have the flexibility to manage your campaigns and collaborate effectively from any location. You will be responsible for planning and implementing integrated digital marketing strategies, including SEM, social media advertising, display advertising, email marketing, and content promotion. The ideal candidate will possess a deep understanding of digital marketing analytics, conversion rate optimization (CRO), and a proven ability to deliver measurable ROI. You will work closely with creative, content, and analytics teams to ensure campaign success and alignment with overarching marketing goals. Key responsibilities include managing campaign budgets, setting key performance indicators (KPIs), and continuously analyzing performance data to make data-driven adjustments. We are looking for a proactive leader with exceptional project management skills, a strong command of digital marketing platforms, and the ability to thrive in a fast-paced, remote work environment. Your expertise will be crucial in maximizing the effectiveness of our client's digital marketing efforts and achieving ambitious growth targets. This role demands meticulous attention to detail, creative problem-solving, and a passion for staying ahead of digital marketing trends. You will be empowered to drive impactful campaigns that directly contribute to business objectives. This is an exciting opportunity to advance your career in digital marketing within a dynamic and fully remote setting. While conceptually linked to **Mombasa, Mombasa, KE**, this position is entirely remote.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing campaign strategies.
- Manage and optimize paid advertising campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads.
- Oversee social media advertising efforts to drive engagement and conversions.
- Implement and manage email marketing campaigns for lead nurturing and customer retention.
- Collaborate with content teams to promote relevant marketing materials.
- Monitor campaign performance, analyze data, and generate insightful reports.
- Optimize campaigns for conversions, ROI, and other key performance indicators (KPIs).
- Manage campaign budgets effectively to ensure maximum impact.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters.
- Stay up-to-date with the latest digital marketing trends and best practices.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing campaign management.
- Proven track record of successfully planning, executing, and optimizing digital campaigns.
- Expertise in SEM, social media advertising, display advertising, and email marketing.
- Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms and CRM systems.
- Strong analytical and problem-solving skills.
- Excellent project management and organizational abilities.
- Strong written and verbal communication skills.
- Ability to work independently and as part of a remote team.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a highly strategic and results-driven Senior Digital Marketing Campaign Manager to lead the planning, execution, and optimization of integrated digital marketing campaigns. This role requires a blend of creativity and analytical prowess to drive brand awareness, customer acquisition, and revenue growth. You will be responsible for developing comprehensive campaign strategies across various digital channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will have a proven track record of successfully managing complex digital marketing initiatives from start to finish, with a strong understanding of marketing analytics and performance measurement. Responsibilities include defining campaign objectives and KPIs, managing budgets, selecting appropriate channels, creating compelling campaign assets, and monitoring performance to ensure optimal ROI. You will collaborate closely with cross-functional teams, including content creators, designers, and sales, to ensure campaign alignment and effectiveness. This role requires strong leadership skills, excellent communication abilities, and a passion for staying ahead of digital marketing trends. You will be instrumental in shaping our client's digital presence and achieving their marketing goals. The role involves working a hybrid schedule, with a presence expected at our **Machakos, Machakos, KE** office, complemented by remote work flexibility.
Key Responsibilities:
Key Responsibilities:
- Develop and execute comprehensive digital marketing campaign strategies.
- Define campaign objectives, target audiences, and key performance indicators (KPIs).
- Manage digital marketing budgets and allocate resources effectively.
- Oversee campaign execution across multiple channels including SEM, SEO, social media, email, and content marketing.
- Analyze campaign performance data and provide actionable insights for optimization.
- Collaborate with creative and content teams to develop engaging campaign assets.
- Conduct market research and competitor analysis to identify opportunities.
- Build and maintain strong relationships with marketing technology vendors.
- Report on campaign performance to stakeholders and senior management.
- Stay up-to-date with the latest digital marketing trends and best practices.
- Proven experience as a Digital Marketing Manager or similar role, with a focus on campaign management.
- Strong understanding of all aspects of digital marketing, including SEO, SEM, social media, email marketing, and content marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms and CRM systems.
- Excellent project management and organizational skills.
- Strong analytical and problem-solving abilities.
- Exceptional written and verbal communication skills.
- Ability to lead and collaborate with cross-functional teams.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
This advertiser has chosen not to accept applicants from your region.
1
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a highly strategic and data-driven Senior Digital Marketing Campaign Manager to lead our integrated digital marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere while driving impactful campaigns. You will be responsible for developing, executing, and optimizing comprehensive digital marketing campaigns across multiple channels to achieve key business objectives, including lead generation, brand awareness, and customer acquisition. This role requires a deep understanding of the digital marketing landscape, exceptional analytical skills, and a proven ability to manage complex campaigns from inception to completion.
Responsibilities:
Responsibilities:
- Develop and implement data-driven digital marketing strategies and campaign plans aligned with business goals.
- Manage the execution of multi-channel digital marketing campaigns, including SEM, SEO, social media, email marketing, content marketing, and programmatic advertising.
- Set campaign objectives, define KPIs, and track performance against targets, providing regular reports and insights.
- Optimize campaign performance through continuous A/B testing, audience segmentation, and budget allocation.
- Collaborate with creative teams, content creators, and external agencies to develop compelling campaign assets.
- Manage digital advertising budgets effectively, ensuring maximum ROI.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Analyze campaign data to identify trends, insights, and opportunities for improvement.
- Oversee the implementation of marketing automation and CRM strategies to nurture leads and engage customers.
- Contribute to the overall digital marketing strategy and innovation roadmap.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong focus on campaign management.
- Proven track record of successfully planning, executing, and optimizing digital marketing campaigns that drive measurable results.
- Expertise in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other major digital advertising platforms.
- Strong understanding of SEO, content marketing, email marketing, and social media marketing principles.
- Proficiency in marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional communication, collaboration, and project management skills.
- Ability to manage multiple projects simultaneously and thrive in a fast-paced, remote environment.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
This advertiser has chosen not to accept applicants from your region.
2
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a results-driven and creative Senior Digital Marketing Campaign Manager to join their dynamic marketing team. This is a fully remote position, perfect for an individual with a passion for developing and executing impactful online marketing strategies. You will be responsible for the planning, implementation, and optimization of multi-channel digital marketing campaigns aimed at driving lead generation, customer acquisition, and brand awareness. Your expertise will span across SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising (PPC). The ideal candidate will possess a strong analytical mindset, with the ability to interpret campaign performance data, identify trends, and make data-driven decisions to maximize ROI. You will manage campaign budgets, oversee creative development, and ensure consistent brand messaging across all digital platforms. Collaboration with design, content, and sales teams will be crucial for campaign success. Responsibilities include staying abreast of the latest digital marketing trends and technologies, A/B testing different approaches, and reporting on campaign performance to stakeholders. A bachelor's degree in Marketing, Communications, Business, or a related field, combined with a minimum of 5 years of experience in digital marketing campaign management, is required. Proficiency with marketing automation platforms (e.g., HubSpot, Marketo), analytics tools (e.g., Google Analytics), and various advertising platforms (e.g., Google Ads, Facebook Ads Manager) is essential. Excellent project management and communication skills are paramount. This role offers the flexibility of remote work, allowing you to leverage your digital marketing expertise from anywhere while contributing to our client's growth. We are looking for a strategic thinker with a proven ability to execute and deliver measurable results. Join us and help shape our digital presence and customer engagement.
This advertiser has chosen not to accept applicants from your region.
3
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Senior Digital Marketing Campaign Manager to lead our remote marketing initiatives. In this role, you will be responsible for conceptualizing, developing, and executing comprehensive digital marketing campaigns across multiple channels to drive brand awareness, lead generation, and customer engagement. The ideal candidate possesses a deep understanding of SEO, SEM, content marketing, social media advertising, and email marketing, with a proven ability to analyze campaign performance and optimize for ROI. You will lead a virtual team, guiding them in campaign strategy, execution, and reporting. Responsibilities include setting campaign objectives, defining target audiences, developing campaign messaging and creative assets, managing advertising budgets, and utilizing analytics tools to track and report on campaign performance. You will also be responsible for A/B testing different campaign elements to identify the most effective strategies. The ability to work independently, manage multiple projects simultaneously, and collaborate effectively with cross-functional teams in a remote environment is crucial. A strong understanding of marketing automation platforms and CRM systems is a plus. This is an exciting opportunity to shape the digital presence of our brand and drive significant business growth. You will be instrumental in reaching and engaging our target audiences with compelling and relevant marketing messages. This role requires a strategic thinker with a passion for digital marketing and a commitment to achieving measurable results. While this is a fully remote position, your campaigns will target audiences in various locations, with specific strategic planning required for the Ruiru, Kiambu, KE area, demanding an understanding of its unique market characteristics.
This advertiser has chosen not to accept applicants from your region.
4
Senior Digital Marketing Campaign Manager
Posted 17 days ago
Job Viewed
Job Description
Our client, a leading e-commerce innovator, is looking for a Senior Digital Marketing Campaign Manager to join their fully remote marketing department. This pivotal role will oversee the strategy, development, execution, and optimization of integrated digital marketing campaigns across various channels to drive customer acquisition, engagement, and retention. The Senior Digital Marketing Campaign Manager will be responsible for managing campaign budgets, analyzing performance metrics, and implementing data-driven strategies to maximize ROI. You will work closely with creative teams, content specialists, SEO/SEM experts, and social media managers to ensure cohesive and impactful marketing efforts. This position requires a deep understanding of the digital marketing landscape, including paid social, search engine marketing (SEM), email marketing, content marketing, and marketing automation.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing campaign strategies across multiple channels, including paid search, social media advertising, display advertising, email marketing, and content promotion.
- Manage campaign budgets, allocate resources effectively, and track spending to ensure optimal ROI.
- Define key performance indicators (KPIs) for campaigns and monitor performance against targets.
- Analyze campaign data and provide actionable insights to optimize strategies, targeting, creative, and landing pages.
- Collaborate with the creative team to develop compelling ad copy, visuals, and landing page content.
- Work with SEO/SEM specialists to ensure campaigns are aligned with organic search strategies.
- Manage relationships with advertising platforms and technology vendors.
- Utilize marketing automation tools to nurture leads and manage customer journeys.
- Conduct A/B testing and other experiments to continuously improve campaign performance.
- Stay up-to-date with the latest trends, tools, and best practices in digital marketing.
- Prepare regular performance reports and present findings and recommendations to stakeholders.
- Identify new opportunities for customer acquisition and engagement through digital channels.
- Ensure brand consistency and messaging across all digital marketing efforts.
- Lead and mentor junior marketing team members, fostering a collaborative and results-oriented environment.
This advertiser has chosen not to accept applicants from your region.
5
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking an experienced Senior Digital Marketing Campaign Manager to lead the strategy, execution, and optimization of comprehensive digital marketing campaigns. This role requires a blend of creative thinking and analytical rigor to drive brand awareness, lead generation, and customer engagement across various online channels. You will be responsible for developing campaign briefs, setting clear objectives and KPIs, and managing budgets effectively to achieve desired outcomes. Your expertise will span search engine marketing (SEM), search engine optimization (SEO), social media marketing, content marketing, email marketing, and display advertising. The ideal candidate will have a proven track record of successfully managing multi-channel digital marketing campaigns, with a deep understanding of analytics platforms (e.g., Google Analytics) and marketing automation tools. Excellent project management skills are essential for coordinating efforts with internal teams and external agencies. You will analyze campaign performance data, derive actionable insights, and implement continuous improvements to maximize ROI. Strong communication and storytelling abilities are crucial for articulating campaign strategies and results to stakeholders. Staying abreast of the latest digital marketing trends, algorithm changes, and emerging technologies is paramount. This position offers a dynamic environment where you can leverage your strategic marketing acumen to drive significant business growth, with the flexibility of a hybrid work model. You will be expected to be present in the office for key strategic meetings and collaborative sessions, while managing most campaign execution remotely. The role supports initiatives for brands relevant to **Eldoret, Uasin Gishu, KE**, and national markets.
This advertiser has chosen not to accept applicants from your region.
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6
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client, a dynamic and rapidly expanding e-commerce enterprise, is seeking a highly skilled Senior Digital Marketing Campaign Manager to lead their entirely remote marketing team. This role is pivotal in developing, executing, and optimizing comprehensive digital marketing campaigns across various platforms to drive brand awareness, customer acquisition, and revenue growth. You will be responsible for managing paid search (PPC), social media advertising, email marketing, content marketing, and SEO initiatives. The ideal candidate will possess a deep understanding of digital marketing analytics, A/B testing, conversion rate optimization (CRO), and customer journey mapping. Proven experience with marketing automation platforms and CRM systems is essential. This is an exciting opportunity to leverage your expertise in digital strategy and campaign management from a fully remote setting, influencing the marketing direction of a forward-thinking company. Responsibilities include setting campaign goals and KPIs, managing budgets effectively, analyzing campaign performance, and providing actionable insights for continuous improvement. You will also collaborate closely with creative, content, and web development teams to ensure cohesive and impactful marketing efforts. The ability to stay ahead of digital marketing trends, experiment with new channels and technologies, and adapt strategies based on market dynamics is crucial. This role requires exceptional analytical, creative, and communication skills, with a proven ability to manage multiple projects simultaneously in a remote environment. The successful candidate will be a data-driven decision-maker, passionate about delivering measurable results and driving business growth. This position offers a competitive salary and the significant advantage of a fully remote work arrangement, providing unparalleled flexibility and work-life integration.
Location: This is a fully remote position, with no requirement to travel to the **Nairobi, Nairobi, KE** office.
Location: This is a fully remote position, with no requirement to travel to the **Nairobi, Nairobi, KE** office.
This advertiser has chosen not to accept applicants from your region.
7
Senior Digital Marketing Campaign Manager
Posted 14 days ago
Job Viewed
Job Description
Our client is seeking a dynamic and experienced Senior Digital Marketing Campaign Manager to drive impactful marketing initiatives. This is a fully remote role, offering the flexibility to work from anywhere in Kenya. You will be responsible for developing, executing, and optimizing comprehensive digital marketing campaigns across various channels to achieve ambitious business objectives. Your expertise will be crucial in enhancing brand visibility, generating leads, and driving customer acquisition.
Key Responsibilities:
Key Responsibilities:
- Design and implement integrated digital marketing campaigns across SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
- Manage campaign budgets, ensuring optimal allocation of resources for maximum ROI.
- Conduct thorough market research and competitor analysis to identify opportunities and threats.
- Develop compelling campaign messaging and creative assets in collaboration with design and content teams.
- Monitor campaign performance using analytics tools (e.g., Google Analytics, social media insights) and provide regular reports on KPIs.
- Optimize campaigns in real-time based on performance data, A/B testing, and market feedback.
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams including sales, product, and customer support to ensure campaign alignment and success.
- Manage relationships with external agencies and vendors as needed.
- Develop strategies for lead generation and nurturing throughout the customer journey.
- Ensure all campaigns comply with relevant advertising standards and data privacy regulations.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- A minimum of 6 years of hands-on experience in digital marketing campaign management.
- Proven success in developing and executing data-driven digital marketing strategies that deliver measurable results.
- Expert knowledge of various digital marketing channels, including paid search (PPC), social media advertising, programmatic advertising, email marketing, and SEO.
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical skills with the ability to interpret complex data and generate actionable insights.
- Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously.
- Exceptional written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Experience managing significant marketing budgets and demonstrating a strong ROI.
- Familiarity with the Kenyan market landscape is a plus.
This advertiser has chosen not to accept applicants from your region.
8
Senior Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a highly strategic and results-oriented Senior Digital Marketing Campaign Manager to lead their comprehensive digital marketing initiatives. This is a pivotal, fully remote role that requires a deep understanding of multi-channel campaign execution, performance analysis, and optimization. The ideal candidate will have a proven history of designing, implementing, and managing successful digital marketing campaigns across various platforms, including paid search, social media, email, and content marketing. You will be responsible for driving lead generation, customer acquisition, and brand awareness through innovative and data-driven strategies. This position demands exceptional analytical skills, creative problem-solving, and the ability to manage projects effectively in a remote-first environment.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop, execute, and manage integrated digital marketing campaigns across multiple channels (PPC, SEO, Social Media, Email, Display Advertising, Content Marketing).
- Define campaign objectives, target audiences, messaging, and key performance indicators (KPIs).
- Oversee campaign budgets, ensuring optimal allocation of resources for maximum ROI.
- Conduct thorough market research and competitive analysis to inform campaign strategies.
- Monitor, analyze, and report on campaign performance, identifying trends and insights for optimization.
- Implement A/B testing and other optimization techniques to improve campaign effectiveness.
- Collaborate with internal teams (creative, content, web development) to ensure campaign assets are compelling and aligned with brand guidelines.
- Manage relationships with external agencies and vendors as needed.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Ensure campaigns are compliant with relevant regulations and policies.
- Provide strategic recommendations for future campaign development and marketing initiatives.
Qualifications:
- Bachelor's degree in Marketing, Advertising, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a significant focus on campaign management.
- Demonstrated success in planning and executing high-impact digital marketing campaigns that achieve measurable business objectives.
- Expertise in various digital marketing platforms and tools (e.g., Google Ads, Facebook Ads Manager, Google Analytics, marketing automation platforms).
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent project management and organizational skills.
- Proficiency in creating compelling marketing copy and understanding creative asset requirements.
- Experience working collaboratively in a remote team environment.
- Strong understanding of SEO, SEM, social media marketing, and content marketing principles.
- Excellent written and verbal communication skills.
This advertiser has chosen not to accept applicants from your region.
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