465 Marketing jobs in Kenya

Senior Digital Marketing Manager

50100 Kakamega, Western KES950000 Annually WhatJobs

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full-time
Our client is looking for an accomplished and strategic Senior Digital Marketing Manager to lead their online marketing initiatives. This is a fully remote role, allowing you to contribute to impactful campaigns from any location. You will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and boost engagement across all digital channels. This includes overseeing SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. The ideal candidate will have a deep understanding of the digital marketing landscape, proven experience in managing successful online campaigns, and a data-driven approach to decision-making. You will analyze marketing performance, identify trends, and optimize campaigns to achieve key performance indicators (KPIs). Key responsibilities include managing marketing budgets, leading a remote team of marketing specialists, and collaborating with other departments to ensure brand consistency and achieve business objectives. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot) is essential. A strong understanding of user acquisition strategies and customer retention techniques is also required. This role demands excellent leadership, communication, and project management skills. You will be instrumental in shaping the company's digital footprint and driving measurable growth. The ability to mentor and guide a remote team, foster a collaborative environment, and stay ahead of evolving digital trends is critical. Your expertise will be crucial in executing innovative marketing strategies that resonate with target audiences and deliver exceptional results. This is a fantastic opportunity to leverage your digital marketing prowess in a flexible, remote setting and make a significant impact on the company's success. Drive our client's digital growth through strategic leadership and expert execution.
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E-commerce and Social Media Marketing Manager - Remote

10100 Nyeri Town KES110000 Annually WhatJobs

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full-time
Our client is looking for a creative and results-driven E-commerce and Social Media Marketing Manager to spearhead their online presence. This is a fully remote position, offering the flexibility to work from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to drive online sales, enhance brand visibility, and foster customer engagement across e-commerce platforms and social media channels.

Key responsibilities include managing the company's e-commerce website, optimizing product listings, and ensuring a seamless customer journey from browsing to checkout. You will plan, create, and schedule engaging content for various social media platforms (e.g., Facebook, Instagram, Twitter, TikTok), including compelling copy, graphics, and videos. Your role will involve running targeted social media advertising campaigns, monitoring their performance, and adjusting strategies to maximize ROI. You will also manage influencer collaborations, build online communities, and respond to customer inquiries and comments promptly. Furthermore, you will analyze website traffic, sales data, and social media metrics to identify trends, measure campaign effectiveness, and provide actionable insights for continuous improvement.

The ideal candidate will have a deep understanding of e-commerce best practices, SEO principles, and social media marketing strategies. Strong copywriting, content creation, and visual storytelling skills are essential. Experience with e-commerce platforms (e.g., Shopify, WooCommerce), social media management tools, and analytics platforms (e.g., Google Analytics) is required. Excellent communication and organizational skills are paramount for managing multiple projects and deadlines in a remote setting. If you are passionate about digital marketing and e-commerce, and possess a proven ability to drive online growth, this is the perfect opportunity for you.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 4 years of experience in e-commerce and social media marketing.
  • Proven experience in managing online sales and digital marketing campaigns.
  • Expertise in social media platforms and management tools.
  • Strong understanding of SEO, SEM, and content marketing.
  • Excellent analytical skills and experience with web analytics tools.
  • Creative mindset with strong copywriting and visual content creation abilities.
  • Ability to work independently and collaboratively in a remote environment.
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Senior Digital Marketing Strategist

00100 Abothuguchi West KES250000 Annually WhatJobs

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full-time
Our client is seeking an experienced and results-driven Senior Digital Marketing Strategist to lead their comprehensive online marketing efforts. This is a fully remote position, requiring a visionary leader to develop and execute innovative digital strategies that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising campaigns across various platforms. The ideal candidate possesses a deep understanding of the digital landscape, a proven track record of success in managing large-scale campaigns, and strong analytical skills. Your responsibilities will include developing data-driven marketing plans, setting key performance indicators (KPIs), managing marketing budgets, and optimizing campaigns for maximum ROI. You will collaborate with content creators, web developers, and sales teams to ensure cohesive and impactful marketing initiatives. This remote role offers the opportunity to shape the digital presence of a growing brand. We are looking for a creative thinker with excellent leadership and communication skills, capable of inspiring a team and reporting on campaign performance to senior management. A passion for staying ahead of digital marketing trends and a commitment to continuous learning are essential. Your expertise will be critical in achieving our client's ambitious marketing objectives.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to achieve business goals.
  • Oversee and optimize SEO, SEM, PPC, social media, email marketing, and content marketing campaigns.
  • Manage and allocate digital marketing budgets effectively.
  • Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights.
  • Identify target audiences and devise strategies to reach them effectively.
  • Collaborate with content creators to develop engaging and optimized marketing content.
  • Stay current with the latest digital marketing trends, tools, and best practices.
  • Manage relationships with digital marketing agencies and vendors.
  • Conduct A/B testing and other experimentation to improve campaign performance.
  • Prepare and present regular reports on marketing performance and ROI to stakeholders.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a focus on strategy and campaign management.
  • Proven experience in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and advertising platforms (e.g., Google Ads, Facebook Ads).
  • Excellent understanding of digital marketing metrics and KPIs.
  • Strong analytical, problem-solving, and strategic thinking skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects and deadlines in a remote environment.
  • Experience with marketing automation platforms is a plus.
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Remote Marketing Intern

00203 Ruiru, Central KES30000 month WhatJobs

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intern
Our client is offering an exciting opportunity for a Remote Marketing Intern to gain hands-on experience in a dynamic digital marketing environment. This is a fully remote position, designed to provide valuable learning opportunities regardless of your location. You will support the marketing team in executing various campaigns across different channels, including social media, email marketing, content marketing, and SEO. Your responsibilities will include assisting with content creation, social media scheduling, market research, and performance tracking. You will gain exposure to marketing analytics tools and learn how to measure campaign effectiveness. The ideal candidate is a highly motivated student or recent graduate with a strong interest in marketing, excellent communication skills, and a creative mindset. Proficiency in using social media platforms and a basic understanding of digital marketing concepts are beneficial. You should possess strong written and verbal communication skills, be detail-oriented, and eager to learn. The ability to work independently, manage time effectively, and contribute positively to a remote team environment is essential. This internship is an excellent stepping stone for anyone looking to build a career in marketing. You will receive mentorship from experienced professionals and have the chance to contribute to real projects, making a tangible impact. We are looking for enthusiastic individuals who are passionate about marketing and ready to immerse themselves in a practical learning experience from the comfort of their own space.
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Digital Marketing Specialist

40100 Kisumu KES95000 Annually WhatJobs

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full-time
Our client, a vibrant digital agency focused on creative branding and online presence, is looking for a talented Digital Marketing Specialist to join their dynamic, fully remote team. This role is perfect for an individual passionate about leveraging the latest digital marketing strategies to drive brand awareness, engagement, and conversions for a diverse range of clients. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your duties will involve market research, campaign planning, budget management, performance analysis, and reporting. You will also collaborate closely with designers, content creators, and
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Remote Digital Marketing Strategist

00200 Abothuguchi West KES90000 Annually WhatJobs

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Job Description

full-time
Our client is seeking an innovative and data-driven Remote Digital Marketing Strategist to develop and execute comprehensive online marketing campaigns. This is a fully remote opportunity, perfect for a self-motivated professional who excels in a virtual work environment. You will be responsible for crafting strategies that enhance brand visibility, drive customer engagement, and achieve key business objectives across various digital channels. Your expertise will span SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will conduct market research, analyze competitor activities, and identify emerging trends to inform campaign development. A key aspect of this role involves tracking and reporting on campaign performance, using analytics tools to measure ROI and optimize future strategies. The ideal candidate will have a proven track record of successful digital marketing initiatives, a strong understanding of digital marketing principles, and the ability to adapt to the ever-evolving digital landscape. You will collaborate closely with cross-functional teams, including sales, product development, and creative services, to ensure cohesive brand messaging and campaign execution. This position requires excellent analytical, strategic thinking, and communication skills. You should be adept at presenting complex data in an understandable format and influencing stakeholders. Responsibilities include developing integrated digital marketing plans, managing social media presence, optimizing website content for search engines, creating compelling advertising copy, and nurturing leads through email campaigns. You will also explore new digital channels and technologies to expand reach and engagement. A bachelor's degree in Marketing, Communications, Business, or a related field, combined with 5+ years of experience in digital marketing, is essential. Proficiency in marketing automation platforms, CRM systems, and analytics tools such as Google Analytics is a must. If you are a creative problem-solver with a passion for digital growth and the ability to thrive in a remote setting, we invite you to apply and help shape our client's online presence.

Key Responsibilities:
  • Develop and implement digital marketing strategies across various channels.
  • Manage and optimize SEO, SEM, social media, and content marketing efforts.
  • Analyze campaign performance data and provide actionable insights.
  • Conduct market research and competitor analysis.
  • Create engaging content and advertising copy.
  • Collaborate with internal teams to ensure brand consistency.
  • Manage digital advertising budgets and maximize ROI.
  • Stay abreast of digital marketing trends and best practices.

Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing.
  • Proficiency in SEO, SEM, social media, content marketing, and email marketing.
  • Experience with marketing analytics and automation tools.
  • Strong analytical and strategic thinking skills.
  • Excellent written and verbal communication skills.
  • Ability to work independently in a remote environment.
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Remote Social Media Marketing Specialist

00202 Ruiru, Central KES70000 month WhatJobs

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Job Description

full-time
Our client, a vibrant and innovative e-commerce business, is seeking a creative and results-driven Remote Social Media Marketing Specialist to manage and grow their online presence. This is a fully remote role, allowing you to harness the power of social platforms from anywhere. You will be responsible for developing and implementing engaging social media strategies, creating compelling content, managing online communities, and driving traffic and conversions. The ideal candidate will have a deep understanding of various social media platforms, a talent for crafting engaging narratives, and a passion for leveraging digital marketing to achieve business objectives.

Key Responsibilities:
  • Develop and execute comprehensive social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
  • Create, curate, and schedule engaging and high-quality content, including text, images, videos, and graphics.
  • Monitor social media channels for trends, conversations, and user-generated content.
  • Engage with followers, respond to comments and messages, and foster a positive online community.
  • Analyze social media metrics and performance data to identify trends, measure campaign effectiveness, and provide actionable insights.
  • Manage social media advertising campaigns, including budget allocation, targeting, and optimization.
  • Stay up-to-date with the latest social media best practices, tools, and emerging platforms.
  • Collaborate with marketing, design, and product teams to ensure brand consistency and integrated campaigns.
  • Identify and engage with influencers and brand advocates.
  • Monitor competitor social media activities and industry trends.
  • Report on social media performance, key metrics, and ROI.
  • Optimize social media content for search engines (SEO).

Required Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 3 years of experience in social media marketing or digital marketing.
  • Proven experience managing successful social media campaigns for brands or businesses.
  • In-depth knowledge of major social media platforms, their algorithms, and best practices.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Strong content creation skills (writing, basic graphic design, video editing).
  • Excellent understanding of SEO principles and how they apply to social media.
  • Creative thinker with a strong eye for visual aesthetics.
  • Exceptional written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Experience with e-commerce marketing is a significant advantage.
Help shape our client's brand identity online and drive growth through captivating social media engagement, all while working remotely from **Ruiru, Kiambu, KE**.
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Senior E-commerce Digital Marketing Specialist

40100 Kisumu KES150000 Annually WhatJobs

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full-time
Our client is seeking a highly motivated and experienced Senior E-commerce Digital Marketing Specialist to join their dynamic team. This is a fully remote, impactful role where you will be instrumental in driving online sales growth and enhancing brand presence across digital platforms. You will be responsible for developing and executing comprehensive digital marketing strategies tailored for e-commerce, including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing. Your expertise will be crucial in analyzing campaign performance, identifying trends, and optimizing strategies to maximize ROI. You will manage social media channels, create engaging content, and foster community interaction to build brand loyalty. A key aspect of this role involves staying abreast of the latest e-commerce trends and digital marketing best practices to ensure our client remains competitive. You will work closely with the e-commerce operations team to ensure seamless customer journeys from discovery to purchase. This position requires exceptional analytical skills, a deep understanding of various digital marketing tools (e.g., Google Analytics, SEMrush, HubSpot), and a proven track record of success in managing e-commerce marketing campaigns. If you are passionate about e-commerce, possess strong strategic thinking abilities, and thrive in a remote work environment, we encourage you to apply. We are looking for a proactive individual who can independently manage projects, meet deadlines, and contribute to the overall success of our online business. Strong communication and collaboration skills are essential for working effectively with cross-functional teams. Your efforts will directly impact revenue and customer acquisition.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies for e-commerce channels.
  • Manage and optimize SEO/SEM campaigns to drive qualified traffic and conversions.
  • Create and oversee social media content and engagement strategies.
  • Analyze website traffic, campaign performance, and user behavior to identify optimization opportunities.
  • Manage email marketing campaigns, including list segmentation and automation.
  • Collaborate with the content team to develop compelling product descriptions and marketing copy.
  • Monitor competitor activities and market trends to inform strategy.
  • Report on key performance indicators (KPIs) and provide actionable insights.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, or a related field.
  • 5+ years of experience in digital marketing, with a focus on e-commerce.
  • Proven experience with SEO, SEM, social media marketing, and email marketing platforms.
  • Proficiency in Google Analytics and other web analytics tools.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple projects simultaneously in a remote setting.
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Senior Performance Marketing Manager - Remote Growth

80100 Mombasa, Coast KES6500000 Annually WhatJobs

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full-time
Our client is seeking a highly analytical and results-oriented Senior Performance Marketing Manager to drive customer acquisition and revenue growth through paid channels. This is a fully remote role, allowing you to excel from any location. You will be responsible for developing, implementing, and optimizing paid media strategies across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant channels. Your focus will be on maximizing ROI, improving conversion rates, and achieving key performance indicators (KPIs). The ideal candidate will possess extensive experience in managing large-scale paid advertising budgets, a deep understanding of bidding strategies, audience segmentation, and campaign tracking. Proficiency with analytics tools (e.g., Google Analytics, Adobe Analytics), A/B testing, and conversion rate optimization (CRO) techniques is crucial. You will work closely with the marketing team to align paid strategies with broader marketing objectives and contribute to the overall growth strategy. Responsibilities include continuous campaign monitoring, performance analysis, budget management, and providing actionable insights and recommendations for improvement. This role requires a strategic thinker with strong quantitative skills, excellent problem-solving abilities, and the capacity to lead and innovate in a dynamic digital landscape. You will be instrumental in driving measurable business outcomes through highly effective paid advertising campaigns.

Key Responsibilities:
  • Develop and execute paid media strategies across search, social, display, and video.
  • Manage and optimize advertising budgets to achieve maximum ROI.
  • Conduct keyword research, audience segmentation, and targeting.
  • Implement A/B testing for ad creatives, landing pages, and targeting parameters.
  • Monitor campaign performance, analyze data, and provide regular reports with actionable insights.
  • Stay up-to-date with industry trends, new platforms, and best practices in performance marketing.
  • Collaborate with creative and content teams to develop compelling ad copy and visuals.
  • Optimize campaigns for conversion rate and customer lifetime value.
  • Manage and utilize attribution models to measure campaign effectiveness.
  • Contribute to the overall digital marketing strategy and planning.
Required Qualifications:
  • Bachelor's degree in Marketing, Business, Statistics, or a related quantitative field.
  • Minimum of 6 years of experience in performance marketing, with a strong focus on paid channels.
  • Proven track record of successfully managing and scaling paid advertising campaigns.
  • Expertise in Google Ads, Facebook Ads Manager, and other major ad platforms.
  • Strong analytical skills and proficiency in web analytics tools.
  • Experience with conversion rate optimization (CRO) and A/B testing methodologies.
  • Excellent understanding of ad performance metrics and KPIs.
  • Strong project management and organizational skills.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and as part of a remote team.
Make a significant impact on customer acquisition and revenue growth from anywhere, contributing to our client's success in Mombasa, Mombasa, KE .
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Senior Digital Marketing Strategist - Remote Growth

80200 Nairobi, Nairobi KES5000000 Annually WhatJobs

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full-time
Our client is seeking a creative and data-driven Senior Digital Marketing Strategist to lead their online presence and growth initiatives. This position is fully remote, allowing you to contribute from any location within Kenya. You will be responsible for developing and executing comprehensive digital marketing campaigns across various platforms, including SEO, SEM, social media, email marketing, and content marketing. Your goal will be to enhance brand visibility, drive qualified leads, and optimize conversion rates. The ideal candidate will have a proven track record in managing successful digital marketing strategies, a deep understanding of current digital trends, and expertise in analytics tools such as Google Analytics, Adobe Analytics, and social media insights. You will oversee campaign performance, conduct A/B testing, and provide actionable recommendations for continuous improvement. Collaboration with content creators, web developers, and sales teams will be crucial. You should possess strong analytical skills, excellent project management capabilities, and the ability to translate complex data into clear, concise reports for leadership. Experience in developing and managing marketing budgets is essential. This role requires a strategic thinker with a passion for digital innovation and a keen eye for detail, capable of driving measurable results in a remote-first environment. You will play a key role in shaping the company's digital narrative and expanding its market reach.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads).
  • Oversee SEO initiatives to improve organic search rankings.
  • Create and execute email marketing campaigns and nurture lead generation efforts.
  • Analyze campaign performance data and generate insightful reports.
  • Manage social media content and community engagement.
  • Stay updated with industry best practices and emerging digital marketing technologies.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Conduct market research and competitor analysis.
  • Optimize website user experience for conversion.
Required Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a focus on strategy development.
  • Demonstrable success in managing multiple digital marketing channels.
  • Expertise in SEO, SEM, content marketing, and social media marketing.
  • Proficiency in marketing automation platforms and CRM systems.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent project management and organizational skills.
  • Exceptional written and verbal communication abilities.
  • Creative thinking and problem-solving capabilities.
Join our forward-thinking team and shape the digital future of our brand from anywhere, while making a significant impact from Malindi, Kilifi, KE .
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