What Social Media Management Jobs are in Kenya?

Showing 167 Social Media Management jobs in Kenya

Social Media Manager

40100 Kisumu / Remote  KES50,000 - KES150,000 per month  help_outline Placements24 remove_red_eye View All

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role

Our client, WhatJobs Direct, is seeking a creative and strategic Social Media Manager to oversee and elevate their brand presence across all social media platforms. This role requires a blend of creativity, analytical thinking, and community engagement expertise. You will be responsible for developing and executing social media strategies that align with marketing goals, drive brand awareness, foster engagement, and grow our online community. This position is based in Kisumu and offers a hybrid work model, allowing for a balance between remote flexibility and in-office collaboration. The ideal candidate is passionate about social media trends, content creation, and building strong online relationships. Join our client's marketing team and shape compelling digital narratives.

Key Responsibilities
  • Develop, implement, and manage a comprehensive social media strategy across platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, and others.
  • Create, curate, and schedule engaging and high-quality content (text, images, video) that aligns with brand voice and objectives.
  • Monitor social media channels for industry trends, relevant conversations, and competitor activities.
  • Engage with followers, respond to comments and messages promptly, and foster a positive online community.
  • Analyze social media performance metrics (engagement, reach, follower growth, website traffic) and provide regular reports with insights and recommendations.
  • Collaborate with marketing, content, and design teams to ensure cohesive brand messaging and campaign integration.
  • Develop and manage social media advertising campaigns to increase reach, engagement, and conversions.
  • Stay up-to-date with the latest social media best practices, tools, and platform updates.
  • Identify and engage with influencers and brand advocates to expand reach and credibility.
Requirements
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Proven work experience as a Social Media Manager or similar role for at least 3 years.
  • Demonstrable experience in creating engaging social media content and managing successful social media campaigns.
  • Excellent knowledge of social media platforms, their respective audiences, and best practices.
  • Proficiency in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Strong copywriting, editing, and visual content creation skills.
  • Ability to interpret social media analytics and translate data into actionable insights.
  • Excellent communication, interpersonal, and community management skills.
  • Familiarity with social media advertising and promotion.
  • Based in or willing to commute to Kisumu for hybrid work requirements.
Benefits
  • Competitive salary commensurate with experience and skills.
  • Hybrid work arrangement offering a mix of remote flexibility and office collaboration.
  • Opportunity to shape and lead the social media presence of a recognized brand.
  • Professional development opportunities to stay current with industry trends.
  • Collaborative and creative work environment.
  • Networking opportunities within the marketing community in Kisumu .
Is this job a match or a miss?
Apply Now

Social Media Strategist

20100 Nakuru / Remote  KES50,000 - KES150,000 per month  help_outline Placements24

Posted 16 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role

Our client, WhatJobs Direct, is seeking a forward-thinking and data-driven Social Media Strategist to join their growing team. This is a fully remote opportunity, allowing you to leverage your expertise in social media to drive engagement and brand advocacy from anywhere. Operating within the dynamic Media & PR sector, you will be instrumental in shaping our client's online presence and connecting with audiences across key social platforms. While conceptually based in Nakuru, Kenya , this role offers complete location independence. The ideal candidate will possess a deep understanding of social media trends, platform algorithms, and community management, coupled with a strategic mindset to develop impactful campaigns. We are looking for a creative individual who can translate brand objectives into engaging social media narratives and drive measurable results for our client.

Key Responsibilities
  • Develop, implement, and manage comprehensive social media strategies aligned with marketing and business goals.
  • Create, curate, and schedule engaging and relevant content across various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
  • Monitor social media channels for industry trends, competitor activity, and relevant conversations.
  • Engage with the online community, respond to comments and messages in a timely and professional manner, and foster positive relationships.
  • Analyze social media performance metrics, generate reports, and provide actionable insights to optimize strategies.
  • Collaborate with content creators and marketing teams to ensure brand consistency and messaging across all social platforms.
  • Identify and manage influencer collaborations and partnerships.
  • Stay abreast of the latest social media best practices, tools, and emerging platforms.
  • Manage social media advertising campaigns, including budget allocation and performance tracking.
  • Develop and implement crisis communication plans for social media.
Requirements
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 4-6 years of experience in social media management and strategy, preferably within the Media & PR industry.
  • Proven track record of developing and executing successful social media campaigns that drive engagement and growth.
  • In-depth knowledge of major social media platforms, their algorithms, and best practices.
  • Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Excellent written and verbal communication skills, with strong copywriting and editing abilities.
  • Creative thinking and a strong visual aesthetic.
  • Ability to analyze data and translate insights into strategic actions.
  • Strong project management skills and ability to thrive in a remote, fast-paced environment.
  • Familiarity with the business context of Nakuru is a plus.
Benefits

This is a fully remote position, offering the flexibility to work from anywhere. Our client provides a competitive salary and benefits package tailored to attract top talent. You will have ample opportunities for professional development, including access to online courses and industry webinars. Our client fosters a supportive and collaborative remote work environment, valuing initiative and creativity. Comprehensive health insurance and generous paid time off are standard. This role offers the chance to make a significant impact on our client's digital footprint from the comfort of your home, while being conceptually aligned with Nakuru .

Is this job a match or a miss?
Apply Now

Social Media Advertising Specialist

30500 Kitale / Remote  KES50,000 - KES150,000 per month  help_outline Placements24

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role Our client is seeking a talented and results-oriented Social Media Advertising Specialist to join their dynamic marketing team. This is a fully remote position, offering the flexibility to work from anywhere while driving impactful advertising campaigns across major social platforms. The ideal candidate will have a deep understanding of paid social strategies, campaign optimization, and performance analysis. You will be responsible for developing, executing, and managing targeted social media advertising campaigns to increase brand awareness, drive traffic, and generate leads or sales for our client's e-commerce initiatives. This role requires a creative mind, a strong analytical ability, and a passion for staying ahead of the curve in the ever-evolving digital advertising landscape. Key Responsibilities
  • Develop and implement strategic paid social media advertising campaigns across platforms such as Facebook, Instagram, TikTok, LinkedIn, and Pinterest.
  • Manage campaign budgets, bidding strategies, and ad targeting to maximize ROI and achieve campaign objectives.
  • Create compelling ad copy and visual assets, or collaborate with creative teams to produce them.
  • Monitor campaign performance daily, conducting A/B tests on ad creatives, copy, and targeting to optimize results.
  • Analyze campaign data and generate detailed performance reports, providing insights and actionable recommendations.
  • Stay up-to-date with the latest trends, features, and best practices in social media advertising and platform algorithms.
  • Collaborate with the broader marketing team to ensure alignment of social media advertising efforts with overall marketing goals and e-commerce strategies.
  • Identify new opportunities for testing and growth within the social advertising space.
  • Manage ad account structures and ensure efficient campaign setup and tracking.
Requirements
  • Proven experience managing paid social media advertising campaigns, preferably within an e-commerce context.
  • In-depth knowledge of advertising platforms like Facebook Ads Manager, TikTok Ads Manager, etc.
  • Strong analytical skills with the ability to interpret data and derive actionable insights.
  • Proficiency in using analytics tools such as Google Analytics, alongside native platform analytics.
  • Experience with ad creative development and testing.
  • Excellent understanding of audience segmentation and targeting strategies.
  • Strong communication and collaboration skills, essential for a remote role.
  • Ability to manage multiple campaigns and priorities effectively.
  • Certification in Facebook Blueprint or similar is a plus.
Benefits Our client offers a competitive salary, performance-based bonuses, and a comprehensive benefits package. This fully remote position provides exceptional flexibility and work-life balance. You will have access to ongoing training and professional development opportunities, ensuring you remain at the forefront of digital advertising. Join a forward-thinking team and contribute to the success of exciting e-commerce brands from anywhere.
Is this job a match or a miss?
Apply Now

Social Media Marketing Manager

20200 Kericho  KES50,000 - KES150,000 per month  help_outline Placements24 remove_red_eye View All

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role Our client, a fast-growing consumer goods company, is seeking an experienced Social Media Marketing Manager to lead and execute their social media strategy. This is a critical, on-site role based in **Kericho, Kericho, KE**, responsible for developing and managing engaging content across all relevant social media platforms to build brand awareness, drive community engagement, and support marketing campaigns. You will be responsible for creating a strong online presence, interacting with followers, analyzing performance metrics, and staying ahead of social media trends. The ideal candidate possesses a deep understanding of various social media platforms, content creation, community management, and paid social advertising. You will collaborate closely with the marketing, sales, and product development teams to ensure a cohesive brand message and achieve business objectives. This position requires a creative individual with strong analytical skills and a passion for all things social media. Key Responsibilities
  • Develop and implement a comprehensive social media strategy aligned with marketing goals and brand objectives.
  • Create, curate, and schedule engaging and high-quality content (text, image, video) for platforms including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Manage the day-to-day operations of all social media accounts, ensuring consistent brand voice and tone.
  • Monitor social media channels for industry trends, competitor activity, and relevant conversations.
  • Engage with followers, respond to comments and messages promptly, and foster a positive online community.
  • Develop and manage paid social media advertising campaigns to increase reach, engagement, and conversions.
  • Analyze social media performance using analytics tools (e.g., Sprout Social, Hootsuite, native platform analytics) and provide regular reports with insights and recommendations.
  • Collaborate with design and content teams to create visually appealing and compelling social media assets.
  • Stay up-to-date with the latest social media trends, algorithm changes, and best practices.
  • Identify and engage with relevant influencers and brand advocates.
  • Manage social media crisis communication as needed.
Requirements
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 4 years of proven experience in social media marketing, managing brand accounts.
  • Demonstrable experience in creating engaging content and growing social media communities.
  • Strong understanding of social media analytics and reporting tools.
  • Proficiency in paid social media advertising platforms (e.g., Facebook Ads Manager).
  • Excellent written and verbal communication skills, with a knack for creative copywriting.
  • Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Ability to work independently and as part of a collaborative team in an office environment.
  • Strong organizational skills and attention to detail.
  • Passion for social media and digital marketing trends.
Benefits
  • Competitive salary.
  • On-site work environment in Kericho.
  • Comprehensive health insurance.
  • Opportunities for career advancement.
  • Paid time off and holidays.
  • Access to professional development resources.
  • Be part of a dynamic and growing marketing team.
Is this job a match or a miss?
Apply Now

Remote Social Media Manager

20117 Naivasha / Remote  KES50,000 - KES150,000 per month  help_outline Placements24 remove_red_eye View All

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role Our client, a vibrant and forward-thinking e-commerce brand, is seeking a creative and strategic Remote Social Media Manager to lead its online community engagement efforts. This is a fully remote position, empowering you to work from your preferred location within Kenya. You will be responsible for developing and executing our social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. The ideal candidate is passionate about social media trends, understands the nuances of different platforms, and can create compelling content that resonates with our target audience. We are looking for an individual with a proven ability to grow social media followings and foster positive online interactions. This role requires excellent copywriting skills, a keen eye for visual aesthetics, and the ability to analyze social media metrics to inform strategy. Join our dispersed team and help shape our brand's digital narrative. Key Responsibilities
  • Develop, implement, and manage our social media strategy across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
  • Create engaging, creative, and high-quality content (text, image, video) tailored to each platform and audience.
  • Monitor social media channels for industry trends, customer inquiries, and relevant conversations.
  • Respond to comments and customer queries in a timely and professional manner, fostering community engagement.
  • Analyze social media performance metrics and generate regular reports on key insights and KPIs.
  • Collaborate with the marketing team to ensure social media aligns with broader marketing campaigns and brand messaging.
  • Identify and engage with influencers and brand advocates to expand reach.
  • Stay up-to-date with the latest social media best practices, tools, and trends.
  • Manage social media advertising campaigns to increase reach and conversions.
Requirements
  • Minimum of 3 years of experience managing social media accounts for brands or businesses.
  • Demonstrated success in growing social media followings and engagement rates.
  • Excellent copywriting, editing, and communication skills.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
  • Strong understanding of various social media platforms and their respective audiences.
  • Creative mindset with an eye for visual design and video content.
  • Ability to work independently, manage multiple tasks, and meet deadlines in a remote setting.
  • Bachelor's degree in Marketing, Communications, or a related field is a plus.
  • Experience with social media advertising is highly desirable.
Benefits
  • Competitive salary reflective of your experience.
  • Enjoy the flexibility of a fully remote role, working from anywhere in Kenya.
  • Opportunities for continuous learning and skill development in social media marketing.
  • Be part of a collaborative and innovative remote team.
  • Direct impact on brand perception and customer engagement.
  • Access to the latest social media tools and trends.
Is this job a match or a miss?
Apply Now

Remote Social Media Apprentice

90100 Malindi / Remote  KES50,000 - KES150,000 per month  help_outline Placements24

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

intern
About the Role

Our client, a vibrant digital marketing agency, is seeking a creative and digitally-savvy Remote Social Media Apprentice . This is an excellent fully remote opportunity for individuals passionate about social media trends and eager to learn the ropes of managing online communities and executing social media campaigns. You will work under the guidance of experienced social media managers, assisting in content creation, scheduling posts, engaging with followers, and monitoring social media analytics. Our client is committed to providing comprehensive training, enabling you to develop practical skills in social media strategy, content development, and platform management. This role is perfect for self-starters who are organized, communicative, and possess a creative flair for digital content. As a remote-first position, you'll have the flexibility to work from your own space, contributing to impactful campaigns for a diverse range of clients. This apprenticeship offers a fantastic pathway to building a career in digital marketing and social media management, providing hands-on experience and valuable industry insights within a supportive virtual team.

Key Responsibilities
  • Assist in creating engaging and shareable content for various social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
  • Schedule social media posts using content management tools.
  • Monitor social media channels for mentions, comments, and messages, and respond appropriately.
  • Engage with followers and foster community interaction.
  • Assist in tracking social media performance metrics and preparing basic reports.
  • Stay up-to-date with the latest social media trends, tools, and best practices.
  • Conduct research on relevant industry topics and competitor activities.
  • Collaborate with the marketing and design teams to ensure content consistency.
  • Help manage and grow follower bases across different platforms.
  • Identify opportunities for social media engagement and campaign optimization.
Requirements
  • Demonstrated passion for and understanding of major social media platforms.
  • Excellent written communication skills and a knack for creating engaging captions.
  • Basic understanding of visual content creation (e.g., using Canva or similar tools) is a plus.
  • Strong organizational skills and attention to detail.
  • Ability to work independently and manage time effectively in a remote environment.
  • Eagerness to learn about social media marketing strategies and analytics.
  • Good interpersonal skills and a collaborative spirit.
  • Reliable internet connection and access to a computer.
  • High school diploma or equivalent; pursuing a degree in Marketing, Communications, or a related field is advantageous.
Benefits
  • Comprehensive training in social media marketing and management.
  • Mentorship from experienced social media professionals.
  • Opportunity to work on diverse client accounts and campaigns.
  • Flexible remote work schedule.
  • Gain practical experience in content creation, community management, and analytics.
  • Potential for future project-based work or employment opportunities.
  • A dynamic and supportive virtual team environment.
  • Exposure to the latest trends in the digital marketing landscape.
Is this job a match or a miss?
Apply Now

Social Media Community Manager

10100 Nyeri / Remote  KES50,000 - KES150,000 per month  help_outline Placements24 remove_red_eye View All

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role Our client, a dynamic e-commerce startup, is seeking a vibrant and engaging Social Media Community Manager to foster and grow our online community. This role will be pivotal in building brand loyalty, driving conversations, and ensuring a positive brand perception across all social platforms. You'll be the voice of our brand, interacting directly with customers, addressing inquiries, and nurturing relationships. The ideal candidate possesses exceptional communication skills, a deep understanding of social media dynamics, and a passion for connecting with people online. This position offers a hybrid work model, combining the flexibility of remote work with essential in-office collaboration. You will play a crucial role in shaping our brand's online identity and fostering a thriving community around our products. Join us in creating meaningful connections and building a loyal customer base. Key Responsibilities
  • Develop and implement strategies to build and engage our online community across various social media channels.
  • Monitor social media channels, respond to comments, messages, and inquiries in a timely and brand-consistent manner.
  • Foster positive conversations and interactions among community members.
  • Identify and engage with brand advocates and potential influencers.
  • Create and curate engaging content tailored for community interaction.
  • Escalate customer service issues to the appropriate departments and ensure resolution.
  • Track and report on community sentiment, engagement levels, and growth metrics.
  • Collaborate with the marketing team to align community efforts with broader campaigns.
  • Stay updated on social media trends and community management best practices.
  • Organize and host online community events or discussions.
Requirements
  • Proven experience as a Social Media Community Manager or similar role.
  • Excellent written and verbal communication skills, with a knack for engaging tone.
  • Strong understanding of social media platforms (e.g., Facebook, Instagram, Twitter, TikTok) and their community features.
  • Experience with social media management and monitoring tools.
  • Customer service orientation and problem-solving skills.
  • Ability to work both independently and collaboratively in a hybrid work environment.
  • Passion for building online communities and fostering positive relationships.
  • Creative thinking and content creation abilities are a plus.
  • Familiarity with e-commerce operations and customer journeys.
  • Bachelor's degree in Marketing, Communications, or a related field is preferred.
Benefits
  • Competitive salary based on experience.
  • Hybrid work arrangement offering flexibility between home and office.
  • Opportunity to be a key player in building a strong online community for a growing e-commerce brand.
  • Professional development opportunities in digital marketing and community engagement.
  • Collaborative team environment.
  • Exposure to various facets of the e-commerce business.
Is this job a match or a miss?
Apply Now

Social Media Manager - Remote

01100 Ruiru / Remote  KES50,000 - KES150,000 per month  help_outline Placements24 remove_red_eye View All

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role Our client, a dynamic and expanding e-commerce company, is seeking an experienced and strategic Social Media Manager to lead its online presence. This is a fully remote position, offering the flexibility to work from anywhere while driving significant impact. You will be responsible for developing and implementing comprehensive social media strategies that enhance brand awareness, engage target audiences, and contribute to sales growth. The ideal candidate possesses a deep understanding of social media platforms, a proven ability to create compelling content, and expertise in analyzing performance metrics to optimize campaigns. As a remote-first professional, you will collaborate closely with marketing, sales, and creative teams to ensure brand consistency and achieve ambitious objectives. If you are a visionary social media leader looking to shape the digital voice of a thriving e-commerce brand remotely, this role is for you. Key Responsibilities
  • Develop, implement, and manage innovative social media strategies to align with business goals and drive e-commerce sales.
  • Create and oversee the execution of engaging content calendars across platforms like Instagram, Facebook, Twitter, TikTok, and Pinterest.
  • Manage paid social media advertising campaigns, optimizing for ROI and key performance indicators (KPIs).
  • Monitor social media channels for trends, conversations, and opportunities, responding to comments and messages promptly.
  • Analyze social media data and performance metrics, providing actionable insights and regular reports to stakeholders.
  • Collaborate with internal teams (content, design, product) to ensure brand consistency and integrated campaign efforts.
  • Identify and engage with influencers and brand advocates to amplify reach.
  • Stay abreast of the latest social media best practices, tools, and emerging technologies.
  • Manage social media community growth and foster positive brand perception.
  • Conduct competitive analysis to inform strategy and maintain a leading edge.
Requirements
  • Proven experience as a Social Media Manager, with a strong track record of success in driving engagement and sales, ideally within e-commerce.
  • In-depth knowledge of all major social media platforms, their algorithms, advertising capabilities, and analytics tools.
  • Experience in developing and executing successful paid social media campaigns.
  • Excellent content creation and copywriting skills, with a keen eye for visual aesthetics.
  • Strong analytical skills with the ability to interpret data and translate it into strategic actions.
  • Proficiency in social media management software (e.g., Hootsuite, Buffer) and analytics platforms.
  • Highly organized, self-motivated, and able to thrive in a fully remote work environment.
  • Excellent communication, collaboration, and interpersonal skills.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Demonstrated ability to adapt to a fast-paced, evolving digital landscape.
Benefits
  • Competitive salary commensurate with experience.
  • Fully remote work arrangement offering excellent work-life balance and flexibility.
  • Opportunity to significantly impact the brand's digital presence and growth.
  • Continuous learning and professional development opportunities.
  • Collaborative and supportive virtual team culture.
  • Be at the forefront of e-commerce social media innovation.
Is this job a match or a miss?
Apply Now

Senior Social Media Manager

20117 Naivasha / Remote  KES50,000 - KES150,000 per month  help_outline Placements24 remove_red_eye View All

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role

Our client, a leading consumer brand, is seeking an experienced and strategic Senior Social Media Manager to lead their social media presence. This is a fully remote position, perfect for a creative and analytical professional looking to make a significant impact. You will be responsible for developing, implementing, and managing our client's social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. The ideal candidate has a deep understanding of social media platforms, trends, and best practices, coupled with a strong ability to create compelling content and analyze performance data. This role is based in Naivasha, Nakuru, KE but operates entirely remotely, offering a fantastic work-life balance.

Key Responsibilities
  • Develop and execute a comprehensive social media strategy aligned with business goals and marketing objectives.
  • Manage all social media accounts (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) including content creation, scheduling, and community engagement.
  • Create engaging, high-quality, and on-brand content (text, images, video) for all social media channels.
  • Monitor social media trends, identify opportunities, and engage with relevant online conversations.
  • Run and optimize social media advertising campaigns to reach target audiences and achieve campaign objectives.
  • Analyze social media performance metrics, generate reports, and provide actionable insights to improve strategy and content.
  • Manage social media crisis communications and respond to comments and messages in a timely and professional manner.
  • Collaborate with marketing, PR, and product teams to ensure consistent messaging and integrated campaigns.
  • Stay up-to-date with the latest social media best practices, technologies, and platform updates.
Requirements
  • Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 5 years of experience in social media management, preferably in a senior capacity.
  • Proven track record of developing and executing successful social media strategies that drive engagement and growth.
  • Excellent content creation skills (writing, basic graphic design, video editing understanding).
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
  • Strong understanding of social media advertising platforms and campaign optimization.
  • Excellent communication, interpersonal, and community management skills.
  • Ability to work independently, manage multiple priorities, and meet deadlines in a remote setting.
  • Experience with influencer marketing is a plus.
Benefits

Our client offers a competitive salary package, comprehensive benefits, and the unparalleled flexibility of a fully remote role. This position allows you to work from anywhere in Kenya, contributing to a globally recognized brand. You will have the opportunity to shape the voice of a major company on social media and drive impactful campaigns. Our client fosters a collaborative and innovative remote work environment. Professional development opportunities and continuous learning are encouraged. Be part of a forward-thinking company that values creativity, strategic thinking, and employee well-being. Join a team dedicated to building strong online communities and brand loyalty.

Is this job a match or a miss?
Apply Now

Senior Social Media Strategist

01000 Thika / Remote  KES50,000 - KES150,000 per month  help_outline Placements24

Posted 26 days ago

Job Viewed

Tap Again To Close

Job Description

full-time
About the Role Our client is seeking a highly experienced and innovative Senior Social Media Strategist to lead their social media initiatives and drive meaningful engagement across all digital platforms. This is a fully remote position, allowing you to shape our client's online narrative from anywhere in Kenya. You will be responsible for developing cutting-edge social media strategies, crafting compelling content, managing online communities, and analyzing performance to ensure maximum impact. The ideal candidate is a visionary leader with a proven track record of success in social media marketing, particularly within the e-commerce sector. You possess a deep understanding of social media trends, audience segmentation, and the ability to translate business objectives into creative and effective social campaigns. We are looking for a strategic thinker who can inspire and guide a team, foster brand loyalty, and directly contribute to revenue growth through social channels. This role requires strong analytical skills, exceptional communication, and the ability to thrive in a fast-paced, remote-first environment. Key Responsibilities
  • Develop and execute comprehensive, long-term social media strategies aligned with overall marketing and business objectives.
  • Lead the creation and curation of engaging, high-quality content across various social media platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, TikTok).
  • Define key performance indicators (KPIs) for social media campaigns and track progress towards achieving goals.
  • Manage and grow online communities, fostering positive interactions and responding to user inquiries and feedback.
  • Oversee social media advertising campaigns, including budget allocation, targeting, and performance optimization.
  • Conduct in-depth analysis of social media data, providing actionable insights and strategic recommendations to stakeholders.
  • Stay ahead of emerging social media trends, platform updates, and best practices, advising the team on adoption.
  • Collaborate with cross-functional teams, including marketing, content, and product development, to ensure cohesive brand messaging.
  • Identify and manage relationships with influencers and brand partners to extend reach and credibility.
  • Mentor and guide junior social media team members, fostering a culture of continuous learning and innovation.
Requirements
  • Master's degree or equivalent experience in Marketing, Communications, or a related field.
  • Minimum of 7 years of experience in social media marketing and strategy, with a significant focus on e-commerce.
  • Demonstrated success in developing and implementing data-driven social media strategies that drive measurable results (engagement, traffic, conversions).
  • Expertise in social media analytics tools, reporting, and campaign optimization techniques.
  • In-depth knowledge of various social media platforms, their algorithms, and best practices for organic and paid content.
  • Exceptional copywriting, editing, and communication skills.
  • Strong leadership and team management capabilities.
  • Ability to think strategically and creatively, with a keen eye for detail.
  • Proven ability to work autonomously and manage complex projects in a remote setting.
  • Experience with social listening tools and community management platforms.
Benefits
  • Highly competitive salary and performance-based bonuses.
  • Fully remote work setup, providing ultimate flexibility and work-life balance.
  • Opportunities for significant professional growth and leadership development.
  • Work on challenging and impactful projects with a leading e-commerce company.
  • Access to the latest digital marketing tools and training.
  • A vibrant and supportive remote culture that values creativity and initiative.
Is this job a match or a miss?
Apply Now