What Content Marketing Jobs are in Kenya?

Our client, WhatJobs Direct, is seeking a creative and strategic Content Marketing Strategist to lead the development and execution of compelling content initiatives. This is a fully remote position, enabling you to contribute from anywhere in Kenya. You will be responsible for crafting and implementing a content strategy that attracts, engages, and converts target audiences, ultimately driving business growth. This role requires a deep understanding of content creation, distribution, SEO, and performance analysis. You will work across various formats, including blog posts, articles, white papers, case studies, videos, and social media content, ensuring it aligns with brand messaging and marketing objectives. If you are a talented storyteller with a passion for data-driven content and thrive in a remote work environment, this opportunity is for you.

• Develop and execute a comprehensive content marketing strategy aligned with business goals and target audience needs.
• Plan, create, edit, and publish high-quality, engaging content across various channels, including blogs, websites, social media, email newsletters, and more.
• Conduct keyword research and SEO analysis to optimize content for search engines and improve organic visibility.
• Manage the editorial calendar, ensuring timely delivery of content assets.
• Collaborate with designers, video producers, and other stakeholders to create visually appealing and informative content.
• Analyze content performance metrics (traffic, engagement, conversions) using tools like Google Analytics and identify areas for improvement.
• Promote content through various distribution channels, including social media, email marketing, and paid promotion.
• Stay current with content marketing trends, best practices, and emerging platforms.
• Develop content that supports lead generation and customer nurturing initiatives.
• Ensure all content adheres to brand guidelines and maintains a consistent voice and tone.

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 4 years of experience in content marketing, content strategy, or copywriting within a digital environment.
• Proven ability to develop and execute successful content strategies that drive engagement and conversions.
• Excellent writing, editing, and proofreading skills, with a keen eye for detail.
• Strong understanding of SEO principles and how to apply them to content creation.
• Experience with content management systems (CMS) such as WordPress.
• Proficiency in using analytics tools (e.g., Google Analytics) to measure content performance.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
• Creative thinking and storytelling abilities.
• Familiarity with different content formats (video, infographics, podcasts) is a plus.

• Competitive salary package commensurate with experience.
• Fully remote work opportunity, providing excellent work-life balance.
• Chance to lead content strategy for a growing company.
• Access to professional development and training resources.
• A collaborative and supportive remote team environment.
• Opportunity to shape brand narrative and engage diverse audiences.

Our client, a rapidly expanding B2B SaaS company, is seeking a visionary and experienced Head of Content Marketing to lead their content strategy and execution efforts. This role is crucial for driving brand authority, generating demand, and nurturing leads through compelling and valuable content. As a fully remote position, you will have the opportunity to shape content initiatives from your home office, collaborating with a global, distributed team of marketing, sales, and product professionals. We are looking for a strategic thinker with a proven ability to develop and scale content programs that resonate with target audiences and deliver measurable business outcomes. The ideal candidate will have a deep understanding of content marketing best practices, a keen eye for storytelling, and a passion for creating high-impact content across various formats and platforms. This is a chance to build and lead a content function within a supportive and forward-thinking remote-first organization, influencing the company's narrative and market position significantly.

• Develop and execute a comprehensive content marketing strategy aligned with business goals, target audience needs, and buyer journey stages.
• Oversee the creation, editing, and publishing of high-quality content, including blog posts, white papers, case studies, webinars, infographics, videos, and social media content.
• Lead and mentor a team of content creators, copywriters, and editors, ensuring consistent brand voice and quality.
• Define content distribution strategies across multiple channels, including owned, earned, and paid media.
• Analyze content performance using data analytics tools to measure effectiveness, identify trends, and optimize future content efforts.
• Collaborate closely with product marketing, demand generation, and sales teams to ensure content supports broader marketing campaigns and sales enablement.
• Manage the content calendar and editorial workflow, ensuring timely delivery of all content assets.
• Stay informed about industry trends, competitor content strategies, and emerging content formats.
• Develop and manage the content marketing budget, optimizing spend for maximum impact.
• Champion content best practices and educate internal stakeholders on its importance.

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field. Master's degree is a plus.
• Minimum of 8 years of experience in content marketing, with at least 3 years in a leadership or management role.
• Proven track record of developing and executing successful content marketing strategies that drive lead generation and brand awareness.
• Exceptional writing, editing, and storytelling skills, with a portfolio showcasing diverse content formats.
• Experience managing content teams and external agencies/freelancers.
• Strong understanding of SEO principles and content optimization techniques.
• Proficiency with content management systems (CMS) and marketing automation platforms.
• Analytical mindset with the ability to interpret data and translate insights into actionable strategies.
• Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
• Experience in B2B SaaS marketing is highly desirable.

Our client provides a competitive compensation package commensurate with experience, alongside a robust benefits program designed for a remote workforce. This includes comprehensive health, dental, and vision coverage, generous paid time off, and a retirement savings plan. We offer a professional development budget for training, conferences, and certifications to support your career growth. Our client also provides a home office stipend to ensure you have a productive and comfortable work environment. Embrace the opportunity to lead content strategy in a dynamic, innovative company that values collaboration, creativity, and autonomy. You'll be part of a supportive remote culture where your contributions are recognized and rewarded, with ample opportunities for advancement and making a substantial impact.

• Develop comprehensive content marketing strategies tailored to client goals and target audiences
• Conduct in-depth keyword research and audience analysis to inform content creation
• Plan, create, and manage editorial calendars for blog posts, articles, social media content, and other digital assets
• Oversee the production of high-quality content, ensuring it is engaging, informative, and SEO-optimized
• Develop content distribution and promotion plans to maximize reach and engagement
• Analyze content performance metrics (e.g., traffic, engagement, conversions) and provide actionable insights
• Collaborate with clients and internal teams (writers, designers, SEO specialists) to ensure content quality and alignment
• Stay updated on industry trends, emerging content formats, and best practices in content marketing and SEO
• Manage content projects from ideation to publication and promotion
• Identify opportunities for content repurposing and optimization

• Bachelor's degree in Marketing, Journalism, Communications, English, or a related field
• Minimum of 4 years of experience in content marketing, content strategy, or a similar role
• Proven track record of developing and executing successful content marketing strategies
• Strong understanding of SEO principles and keyword research tools (e.g., SEMrush, Ahrefs)
• Excellent writing, editing, and proofreading skills with a keen eye for detail
• Experience with content management systems (CMS) such as WordPress
• Proficiency in analytics tools like Google Analytics to measure content performance
• Ability to manage multiple projects and deadlines in a remote environment
• Strong understanding of social media marketing and content distribution strategies
• Creative mindset with the ability to develop compelling content ideas

• Competitive annual salary
• Fully remote work arrangement
• Comprehensive health benefits package
• Generous paid time off and holidays
• Opportunities for professional development and training
• Flexible work hours
• Access to cutting-edge content creation tools
• Collaborative and creative team environment
• Retirement savings plan
• Employee assistance program

• Develop and implement a comprehensive content marketing strategy aligned with business goals.
• Create, edit, and publish engaging content, including blog posts, white papers, case studies, website copy, and social media updates.
• Manage the editorial calendar and ensure timely delivery of all content assets.
• Conduct keyword research and SEO optimization for all content to improve search engine rankings.
• Analyze content performance metrics and use insights to refine content strategy.
• Collaborate with internal teams (sales, product, design) to ensure content accuracy and relevance.
• Build and manage relationships with freelance writers and content creators.
• Stay current with industry trends and best practices in content marketing and digital storytelling.

• Bachelor's degree in Marketing, English, Journalism, Communications, or a related field.
• Minimum of 4 years of experience in content marketing or a similar role, preferably within the B2B technology sector.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Proven experience in developing and executing successful content strategies.
• Strong understanding of SEO principles and keyword research tools.
• Experience with content management systems (CMS) like WordPress.
• Familiarity with marketing automation and analytics platforms.
• Excellent project management and organizational skills.
• Must be legally authorized to work in **Kisumu, Kisumu, KE**.

• Competitive salary and performance incentives.
• Full health, dental, and vision insurance.
• Generous paid time off and flexible remote working arrangements.
• Professional development opportunities and training programs.
• A collaborative and inclusive remote work environment.
• Chance to shape the content strategy of a growing tech company.

• Develop and execute a comprehensive content marketing strategy aligned with business objectives and target audience needs.
• Oversee the creation of high-quality, engaging content across various formats, including blog posts, whitepapers, case studies, infographics, videos, and social media updates.
• Manage the editorial calendar, ensuring timely and consistent content production and publication.
• Optimize content for search engines (SEO) to improve organic visibility and drive relevant traffic.
• Collaborate with subject matter experts, designers, and other marketing team members to produce compelling content.
• Distribute content across multiple channels, including website, social media, email, and partner platforms.
• Analyze content performance metrics, track engagement, and generate reports to inform future content strategy.
• Stay abreast of industry trends, competitor content, and emerging content marketing best practices.
• Develop and manage content promotion strategies to maximize reach and impact.
• Ensure all content adheres to brand guidelines and quality standards.

• Minimum of 5 years of experience in content marketing, content strategy, or related field.
• Proven track record of developing and executing successful content marketing campaigns.
• Exceptional writing, editing, and storytelling skills with a portfolio showcasing diverse content creation.
• Strong understanding of SEO principles and their application to content creation.
• Experience with content management systems (CMS) and marketing automation tools.
• Proficiency in using analytics tools (e.g., Google Analytics) to measure content performance.
• Ability to manage multiple projects, prioritize tasks, and meet deadlines in a remote environment.
• Excellent communication and collaboration skills.
• Bachelor's degree in Marketing, English, Journalism, Communications, or a related field is preferred.
• Experience in the technology sector is a significant advantage.

• Competitive salary and bonus structure.
• Fully remote work opportunity, ideal for residents of **Eldoret**, Uasin Gishu.
• Opportunity to lead content strategy for an innovative tech company.
• Professional development and ongoing training in content marketing.
• Collaborative and supportive remote work culture.
• Access to cutting-edge content creation tools.
• Contribution to impactful brand storytelling.

• Develop and implement a comprehensive content marketing strategy aligned with business objectives, target audience needs, and brand messaging.
• Create engaging and relevant content for various platforms, including blog posts, social media updates, website copy, video scripts, infographics, and email newsletters.
• Manage the editorial calendar, ensuring timely delivery of content across all channels.
• Conduct keyword research and SEO analysis to optimize content for search engines and maximize organic reach.
• Collaborate closely with designers, videographers, and other content creators to produce visually appealing and effective marketing materials.
• Analyze content performance metrics using tools like Google Analytics and social media insights to measure effectiveness and identify areas for improvement.
• Stay updated on industry trends, emerging platforms, and best practices in content marketing and digital storytelling.
• Manage content distribution and promotion strategies to ensure maximum reach and engagement.
• Foster a strong sense of brand voice and consistency across all content outputs.

• Bachelor's degree in Marketing, Journalism, English, Communications, or a related field.
• Proven experience (4+ years) as a Content Marketing Strategist, Content Creator, or similar role, with a strong portfolio showcasing successful campaigns and diverse content types.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail and ability to adapt tone and style.
• Proficiency in SEO best practices and keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
• Experience with content management systems (CMS) such as WordPress.
• Strong understanding of social media platforms and their respective content strategies.
• Analytical skills to track and report on content performance using tools like Google Analytics.
• Excellent communication, collaboration, and project management skills, particularly in a remote setting.
• Creative thinking and the ability to generate innovative content ideas.
• Experience with video content creation or management is a plus.

• Competitive annual salary.
• Comprehensive health and wellness benefits package.
• Flexible working hours and remote work flexibility.
• Opportunities for professional development and attending industry conferences.
• Generous vacation and paid time off policy.
• Access to premium content creation tools and resources.
• A supportive and creative team environment focused on collaboration.
• Potential for performance-based bonuses.
• Contribution towards home office equipment.

Our client, a global leader in educational technology services, is seeking a talented and experienced Remote Content Marketing Strategist to join their growing team. This fully remote position is perfect for a creative storyteller and strategic thinker who can develop compelling content that resonates with our target audience and drives engagement. You will be responsible for crafting and executing a comprehensive content strategy that supports our marketing goals, enhances brand authority, and fuels lead generation efforts. Working from anywhere within a suitable time zone, you will collaborate closely with marketing, sales, and product teams to ensure content alignment and maximum impact. This is an exceptional opportunity to shape the narrative of an innovative company from the comfort of your own home office.

• Develop and execute a data-driven content marketing strategy aligned with business objectives and target audience needs.
• Create and manage a content calendar, ensuring a consistent flow of high-quality, engaging content across various platforms (blog, website, social media, email, webinars, etc.).
• Oversee the creation of diverse content formats, including articles, whitepapers, case studies, infographics, videos, and social media posts.
• Conduct keyword research and SEO analysis to optimize content for search engines and improve organic visibility.
• Collaborate with subject matter experts and freelance writers to produce accurate and compelling content.
• Analyze content performance using web analytics tools and provide regular reports on key metrics, identifying areas for improvement.
• Promote content across relevant channels to maximize reach and engagement.
• Maintain brand voice and tone consistency across all content outputs.
• Stay up-to-date with content marketing trends, SEO best practices, and competitor activities.

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 4 years of experience in content marketing, content strategy, or a similar role, preferably in a remote setting.
• Proven ability to develop and execute successful content strategies that drive traffic, engagement, and conversions.
• Excellent writing, editing, and proofreading skills with a strong portfolio of published work.
• Proficiency in SEO best practices and keyword research tools (e.g., SEMrush, Ahrefs).
• Experience with content management systems (CMS) like WordPress.
• Strong understanding of social media marketing and content distribution strategies.
• Familiarity with web analytics tools (e.g., Google Analytics).
• Exceptional organizational and project management skills, with the ability to manage multiple projects simultaneously.
• Self-motivated and able to work effectively in a remote, asynchronous environment.

• Competitive salary commensurate with experience.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and company holidays.
• Professional development budget for courses and conferences.
• Home office stipend to ensure a productive work environment.
• Flexible working hours within core collaboration times.
• Opportunity to work with a diverse and international team.
• Retirement savings plan options.

Our client, a leading e-commerce platform, is seeking a dynamic and results-driven Senior Digital Marketing Manager specializing in SEO and Content Strategy to join their team in Mlolongo, Machakos, KE . This role offers a hybrid work arrangement, providing a blend of in-office collaboration and remote flexibility. You will be responsible for developing and executing comprehensive SEO strategies, optimizing content for search engines, and driving organic traffic growth. This is a strategic position for a seasoned digital marketer who is passionate about leveraging data to inform marketing decisions and achieve ambitious business goals. You will shape the online presence and content direction for our client's brand.

• Develop and implement advanced SEO strategies to improve organic search rankings and drive qualified traffic.
• Conduct keyword research, competitive analysis, and identify opportunities for content optimization and creation.
• Oversee the creation and curation of high-quality, engaging content across various platforms, ensuring it aligns with SEO best practices and target audience needs.
• Monitor, analyze, and report on key SEO and content performance metrics using tools like Google Analytics, SEMrush, and Ahrefs.
• Collaborate with cross-functional teams, including content creators, web developers, and product managers, to execute integrated digital marketing campaigns.
• Manage link-building initiatives and digital PR efforts to enhance domain authority.
• Stay abreast of the latest SEO trends, algorithm updates, and digital marketing best practices.
• Optimize website technical elements for improved search engine crawling and indexing.
• Develop and refine content calendars and editorial strategies.
• Provide guidance and mentorship to junior marketing team members.

• Bachelor's degree in Marketing, Communications, Business, or a related field; a Master's degree is a plus.
• Minimum of 6 years of experience in digital marketing, with a strong focus on SEO and content strategy.
• Proven track record of successfully increasing organic traffic and improving search engine rankings.
• Expertise with SEO tools (e.g., Google Search Console, SEMrush, Ahrefs, Moz).
• Strong understanding of content marketing principles, copywriting, and editorial best practices.
• Proficiency in web analytics tools (e.g., Google Analytics).
• Excellent analytical, problem-solving, and strategic thinking skills.
• Strong project management and communication skills.
• Experience with CMS platforms (e.g., WordPress) is beneficial.
• Ability to work effectively in a hybrid team environment, balancing remote and in-office responsibilities in Mlolongo, Machakos, KE .

Our client offers a competitive salary and a comprehensive benefits package designed to support your professional and personal well-being. This includes health insurance coverage, paid time off, and opportunities for professional development, training, and conference attendance. The hybrid work model offers a flexible approach to work-life balance. Join a thriving company committed to innovation and growth, where your expertise in digital marketing will be highly valued and rewarded.