1,993 Digital Marketing Specialist jobs in Kenya
E-commerce Content and SEO Specialist
Posted 4 days ago
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Job Description
Our client, a fast-growing online retailer specializing in unique artisanal products, is seeking a talented and detail-oriented E-commerce Content and SEO Specialist to enhance their online visibility and drive organic traffic. This is a fully remote position, allowing you to contribute your expertise from anywhere. You will be responsible for creating high-quality, engaging product descriptions, website copy, blog posts, and other marketing content, all optimized for search engines. A core part of your role will involve conducting keyword research, analyzing search trends, and implementing SEO best practices across the website to improve search engine rankings and drive qualified leads. You will work closely with the marketing and product teams to ensure content is accurate, compelling, and aligns with brand messaging and e-commerce strategies. The ideal candidate will have a proven ability to write persuasive and informative content, coupled with a strong understanding of SEO principles and tools like Google Analytics, SEMrush, or Ahrefs. Experience with e-commerce platforms (e.g., Shopify) is essential. You should be adept at identifying content gaps, optimizing existing content, and developing content strategies that support business goals. This role requires a self-starter with excellent organizational skills, the ability to manage multiple projects simultaneously, and a passion for digital content and search engine optimization. As this is a remote role, exceptional written and verbal communication skills are crucial for effective collaboration. If you are a creative wordsmith with a knack for SEO and a desire to help e-commerce businesses thrive online, we encourage you to apply. This position is conceptually linked to **Meru, Meru, KE**, but operates entirely remotely. We are looking for someone who can craft compelling narratives that not only attract but also convert customers through optimized online content.
Key Responsibilities:
Key Responsibilities:
- Develop and write compelling, SEO-optimized product descriptions, website copy, blog posts, and other marketing content.
- Conduct thorough keyword research and competitive analysis to identify content opportunities.
- Implement on-page and off-page SEO strategies to improve search engine rankings and organic traffic.
- Optimize existing website content for better search engine visibility and user engagement.
- Create and manage content calendars in alignment with marketing campaigns and product launches.
- Monitor SEO performance using tools like Google Analytics and Search Console, providing regular reports.
- Collaborate with designers and developers to ensure content is presented effectively and technically sound.
- Stay updated on the latest SEO trends, algorithm changes, and best practices.
- Identify content gaps and recommend strategies to fill them.
- Ensure all content is accurate, on-brand, and free of grammatical errors.
- Bachelor's degree in Marketing, English, Communications, or a related field.
- Minimum of 3 years of experience in content creation and SEO, preferably in an e-commerce environment.
- Proven ability to write clear, concise, and engaging marketing copy.
- Strong understanding of SEO principles, keyword research, and on-page/off-page optimization techniques.
- Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz).
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
- Excellent research and analytical skills.
- Ability to work independently, manage priorities, and meet deadlines in a remote setting.
- Strong attention to detail and accuracy.
- Excellent written and verbal communication skills.
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Digital Marketing Specialist, SEO & Content
Posted 1 day ago
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Job Description
Our client is looking for a creative and data-driven Digital Marketing Specialist with expertise in SEO and content creation. This is a fully remote position, offering the flexibility to craft compelling digital strategies from your home office. You will be responsible for developing and implementing effective SEO strategies to improve search engine rankings and drive organic traffic to our client's websites. Additionally, you will create engaging and informative content that resonates with target audiences, enhancing brand visibility and lead generation. This role requires a strong understanding of search engine algorithms, keyword research, content marketing principles, and digital analytics. Key responsibilities include: conducting keyword research and analyzing search trends, optimizing website content and structure for search engines, developing and executing content marketing strategies, creating high-quality blog posts, articles, social media updates, and other marketing collateral, monitoring and analyzing website traffic and performance using tools like Google Analytics, identifying opportunities for content optimization and expansion, staying up-to-date with the latest SEO best practices and algorithm changes, and collaborating with the marketing team to align digital efforts with overall business objectives. As this is a remote role, excellent written communication skills, analytical abilities, and strong self-management are crucial. You must be adept at working independently and contributing to a virtual team environment. We are seeking a motivated digital marketer eager to enhance our client's online presence and drive measurable results. While this role supports marketing efforts that may include **Kakamega, Kakamega, KE**, the work is performed entirely remotely. If you are a skilled digital marketer passionate about leveraging SEO and content to achieve business goals in a flexible work setting, we want to hear from you.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Specialist - SEO & Content Strategy
Posted 5 days ago
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Job Description
Our client is a growing digital agency seeking a talented and proactive Digital Marketing Specialist with a deep understanding of SEO and Content Strategy. This is a fully remote position, enabling you to contribute your expertise from anywhere within Kenya. You will play a key role in enhancing the online visibility and organic search performance for our diverse client base.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive SEO strategies, including on-page optimization, off-page link building, and technical SEO audits.
- Conduct thorough keyword research and analysis to identify opportunities and inform content creation.
- Create and manage content calendars, ensuring alignment with SEO goals and target audience interests.
- Write and edit high-quality, engaging content for websites, blogs, social media, and other digital platforms.
- Monitor and analyze website traffic and SEO performance using tools like Google Analytics, Google Search Console, and SEMrush.
- Identify technical SEO issues and collaborate with web development teams to implement solutions.
- Stay updated on the latest search engine algorithms, SEO best practices, and digital marketing trends.
- Provide clients with regular reports on SEO performance, insights, and recommendations.
- Advise clients on content marketing strategies to drive organic traffic and engagement.
- Collaborate with paid media specialists to ensure integrated digital marketing efforts.
- Assist in developing client proposals and presentations related to SEO and content services.
- Bachelor's degree in Marketing, Communications, English, or a related field.
- Minimum of 3 years of experience in SEO and content marketing, preferably within an agency setting.
- Proven track record of improving organic search rankings and driving qualified traffic through SEO initiatives.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
- Strong understanding of on-page, off-page, and technical SEO principles.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Experience in developing and executing content marketing strategies.
- Ability to analyze data, identify trends, and make data-driven recommendations.
- Strong communication and interpersonal skills, with the ability to explain complex SEO concepts clearly.
- Highly organized, detail-oriented, and capable of managing multiple projects effectively in a remote work environment.
- Must be based in Kenya and available to work remotely from Kericho, Kericho, KE or any other suitable location.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Specialist - SEO & Content
Posted 16 days ago
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Job Description
Our client is looking for a results-driven Remote Digital Marketing Specialist with a focus on SEO and content strategy to join their growing marketing team. This position is entirely remote, allowing you to contribute your expertise from anywhere. You will be responsible for developing and implementing comprehensive SEO strategies to increase organic search visibility and drive website traffic. This includes keyword research, on-page and off-page optimization, technical SEO analysis, and backlink building. You will also play a key role in content creation and marketing, developing engaging and relevant content that resonates with target audiences and supports SEO goals. This involves creating blog posts, website copy, social media content, and potentially video scripts. Analyzing website performance using tools like Google Analytics and SEMrush, and providing actionable insights and recommendations for improvement will be a core part of your role. Collaborating with the broader marketing team, including social media managers and paid advertising specialists, to ensure an integrated digital marketing approach is essential. The ideal candidate will have a strong understanding of search engine algorithms, content marketing best practices, and user engagement metrics. Proven experience in managing successful SEO campaigns and creating high-quality content is required. Excellent analytical, writing, and communication skills are a must. Proficiency with SEO tools (e.g., Ahrefs, Moz) and content management systems (e.g., WordPress) is highly desirable. You should be self-motivated, highly organized, and capable of managing multiple projects simultaneously in a remote environment. This is an exciting opportunity for a passionate digital marketer to make a significant impact on our client's online presence and drive measurable results. A bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience, is preferred. We are seeking an individual who stays up-to-date with the latest digital marketing trends and can adapt strategies accordingly.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Specialist - SEO & Content
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a highly motivated and results-driven Senior Digital Marketing Specialist to join their dynamic, fully remote team. This role is pivotal in driving organic growth and enhancing brand visibility through strategic SEO and compelling content creation. You will be responsible for developing and executing comprehensive SEO strategies, conducting in-depth keyword research, analyzing website performance, and identifying opportunities for improvement. Your expertise in on-page and off-page optimization, technical SEO, and link-building will be crucial. Furthermore, you will craft engaging and SEO-optimized content, including blog posts, website copy, social media updates, and email campaigns, ensuring alignment with brand voice and marketing objectives.
Responsibilities:
Responsibilities:
- Develop and implement cutting-edge SEO strategies to improve search engine rankings and drive qualified traffic.
- Conduct thorough keyword research and competitor analysis to identify new content opportunities and optimize existing content.
- Monitor and analyze website performance using tools like Google Analytics, Search Console, and SEMrush; provide actionable insights and reports.
- Oversee technical SEO audits and ensure website health, crawlability, and indexability.
- Manage and execute link-building campaigns to enhance domain authority and referral traffic.
- Create, edit, and publish high-quality, engaging content across various digital channels.
- Collaborate with design and development teams to ensure website best practices and user experience.
- Stay up-to-date with the latest SEO trends, algorithm updates, and digital marketing best practices.
- Manage social media content calendars and engagement strategies.
- Contribute to A/B testing initiatives for landing pages and ad creatives.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on SEO and content strategy.
- Proven track record of improving organic search rankings and driving traffic growth.
- Expertise in SEO tools (e.g., SEMrush, Ahrefs, Moz, Google Analytics, Google Search Console).
- Strong understanding of content marketing principles and best practices.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Ability to work independently and manage multiple projects in a remote setting.
- Experience with CMS platforms (e.g., WordPress) is a plus.
- Familiarity with HTML/CSS is advantageous.
This advertiser has chosen not to accept applicants from your region.
4
Remote Digital Marketing Specialist - SEO & Content Strategist
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a results-driven and creative Digital Marketing Specialist with expertise in SEO and Content Strategy to join their fully remote marketing team. This role is responsible for developing and implementing comprehensive digital marketing campaigns that enhance online visibility, drive website traffic, and generate qualified leads. The ideal candidate possesses a deep understanding of search engine optimization techniques, content marketing principles, social media strategy, and data analytics. You will be tasked with creating compelling content, optimizing websites for search engines, managing online advertising efforts, and analyzing campaign performance to drive continuous improvement. The ability to work autonomously, manage multiple projects, and collaborate effectively in a virtual setting is crucial.
Responsibilities:
This is a fully remote opportunity, offering the flexibility to work from your chosen location. Our client is dedicated to fostering a productive and collaborative remote work culture, providing the tools and support needed for success. While the role is remote, it originates from our client's key operational hub in **Mlolongo, Machakos, Kenya**, offering a chance to impact global marketing efforts. We are looking for passionate marketers who can drive measurable results in the digital space.
Responsibilities:
- Develop and execute data-driven SEO strategies to improve organic search rankings and website traffic.
- Conduct keyword research, competitor analysis, and backlink audits.
- Create, edit, and publish engaging and optimized content across various digital platforms (blog posts, articles, social media updates, website copy).
- Manage and execute social media marketing campaigns to build brand awareness and engagement.
- Plan and implement paid advertising campaigns (PPC, social media ads) within budget.
- Monitor, analyze, and report on website performance, SEO metrics, and campaign results using tools like Google Analytics.
- Identify trends and insights to optimize marketing campaigns and improve user experience.
- Collaborate with design and development teams to implement website changes for SEO.
- Stay current with the latest digital marketing trends, SEO best practices, and algorithm updates.
- Develop and manage email marketing campaigns.
- Ensure brand consistency across all digital channels.
- Provide recommendations for website optimization and content creation.
This is a fully remote opportunity, offering the flexibility to work from your chosen location. Our client is dedicated to fostering a productive and collaborative remote work culture, providing the tools and support needed for success. While the role is remote, it originates from our client's key operational hub in **Mlolongo, Machakos, Kenya**, offering a chance to impact global marketing efforts. We are looking for passionate marketers who can drive measurable results in the digital space.
This advertiser has chosen not to accept applicants from your region.
5
Remote Content Creator & Digital Marketing Specialist
Posted 5 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Remote Content Creator and Digital Marketing Specialist to elevate their online presence. This is a fully remote, full-time position where you will be responsible for conceptualizing, producing, and distributing engaging content across various digital platforms. Your expertise in digital marketing strategies will be crucial in driving brand awareness, audience engagement, and ultimately, conversions for our brand, impacting the **Kakamega, Kakamega, KE** market and beyond.
Key responsibilities include:
The ideal candidate will have a proven track record in content creation and digital marketing, with a strong portfolio showcasing their work. Excellent writing, editing, and visual storytelling skills are essential. Proficiency with content management systems (CMS), social media management tools, and digital marketing platforms (e.g., Google Analytics, Ads) is required. You should be a self-starter, highly organized, and able to manage multiple projects simultaneously in a remote work setting. A creative mindset combined with analytical abilities will be crucial for success. Passion for the arts and entertainment industry is a plus. This role offers the unique opportunity to shape our brand's digital narrative from anywhere, contributing to our presence within the **Kakamega, Kakamega, KE** community.
Key responsibilities include:
- Developing and executing a comprehensive content strategy aligned with marketing goals.
- Creating high-quality, engaging content in various formats, including blog posts, social media updates, videos, infographics, and email newsletters.
- Managing social media channels, including content scheduling, community engagement, and performance monitoring.
- Implementing and optimizing digital marketing campaigns, including SEO, SEM, social media advertising, and email marketing.
- Analyzing website and social media traffic, user engagement, and campaign performance using analytics tools.
- Identifying target audiences and tailoring content and marketing messages to resonate with them.
- Collaborating with designers and other team members to produce visually appealing content.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Conducting market research to identify new content opportunities and competitive insights.
- Managing the company's online reputation and responding to comments and inquiries.
- A/B testing different content formats and marketing approaches to optimize results.
The ideal candidate will have a proven track record in content creation and digital marketing, with a strong portfolio showcasing their work. Excellent writing, editing, and visual storytelling skills are essential. Proficiency with content management systems (CMS), social media management tools, and digital marketing platforms (e.g., Google Analytics, Ads) is required. You should be a self-starter, highly organized, and able to manage multiple projects simultaneously in a remote work setting. A creative mindset combined with analytical abilities will be crucial for success. Passion for the arts and entertainment industry is a plus. This role offers the unique opportunity to shape our brand's digital narrative from anywhere, contributing to our presence within the **Kakamega, Kakamega, KE** community.
This advertiser has chosen not to accept applicants from your region.
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6
Lead Digital Marketing Specialist (Content & SEO)
Posted 12 days ago
Job Viewed
Job Description
Our client is seeking a talented and experienced Lead Digital Marketing Specialist with a strong focus on content creation and Search Engine Optimization (SEO) to join their innovative, remote-first team. This role is pivotal in shaping and executing our digital content strategy, driving organic traffic, and enhancing brand visibility across all online channels. As a fully remote position, you will have the flexibility to work from anywhere within Kenya. The ideal candidate will be a creative storyteller, a data-driven strategist, and a master of SEO best practices, capable of producing engaging content that resonates with our target audience and ranks highly in search engine results.
Responsibilities:
Responsibilities:
- Develop and implement a comprehensive content marketing strategy aligned with business goals.
- Create high-quality, engaging, and SEO-optimized content, including blog posts, articles, website copy, social media updates, and email newsletters.
- Conduct in-depth keyword research and competitive analysis to identify content opportunities.
- Optimize website content and structure for search engines, improving organic rankings and site traffic.
- Monitor and analyze website performance using tools like Google Analytics, identifying trends and areas for improvement.
- Manage the editorial calendar and ensure timely publication of content.
- Collaborate with designers, videographers, and other marketing team members to produce compelling multimedia content.
- Stay up-to-date with the latest SEO trends, algorithm updates, and digital marketing best practices.
- Develop and execute link-building strategies to enhance website authority.
- Report on content performance, SEO metrics, and overall digital marketing campaign effectiveness.
- Manage and grow social media presence to drive engagement and traffic.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong emphasis on content creation and SEO.
- Proven track record of developing and executing successful content marketing strategies.
- Expertise in SEO best practices, keyword research tools (e.g., SEMrush, Ahrefs), and on-page/off-page optimization techniques.
- Excellent writing, editing, and proofreading skills, with a portfolio showcasing high-quality content.
- Proficiency with CMS platforms (e.g., WordPress) and Google Analytics.
- Strong analytical skills and the ability to translate data into actionable insights.
- Experience with social media management tools and strategies.
- Ability to work independently and manage multiple projects in a remote environment.
- Creative mindset with a passion for storytelling and digital engagement.
This advertiser has chosen not to accept applicants from your region.
7
Senior Digital Marketing Specialist - Content & SEO
Posted 20 days ago
Job Viewed
Job Description
Our client, a vibrant player in the arts and entertainment sector, is seeking a talented and data-driven Senior Digital Marketing Specialist with a strong focus on Content Strategy and SEO to join their fully remote team. This role is crucial for enhancing online visibility, driving engagement, and supporting the growth of our client's brand and offerings across digital platforms. You will be responsible for developing and executing comprehensive content marketing strategies and optimizing our online presence to attract and convert target audiences. The ideal candidate possesses a blend of creative content creation skills, a deep understanding of SEO best practices, and a passion for the arts and entertainment industry.
Your responsibilities will include creating compelling and relevant content across various formats – blog posts, social media updates, website copy, video scripts, and email newsletters – tailored to engage our audience and align with our marketing objectives. You will conduct thorough keyword research, on-page and off-page SEO analysis, and competitor monitoring to identify opportunities for improving search engine rankings. Implementing technical SEO measures, optimizing website structure, and ensuring mobile responsiveness will also be key. You will manage the content calendar, ensuring a consistent flow of high-quality content, and analyze campaign performance using tools like Google Analytics, SEMrush, or Ahrefs, providing actionable insights and reports to optimize future strategies.
Furthermore, you will collaborate with designers, videographers, and other marketing team members to produce engaging multimedia content. Staying abreast of the latest digital marketing trends, SEO algorithm updates, and social media best practices is essential. Experience in managing paid search campaigns (PPC) and social media advertising would be a significant advantage. You should have excellent writing, editing, and proofreading skills, with a keen eye for detail and a strong command of grammar and style.
Key responsibilities include:
Your responsibilities will include creating compelling and relevant content across various formats – blog posts, social media updates, website copy, video scripts, and email newsletters – tailored to engage our audience and align with our marketing objectives. You will conduct thorough keyword research, on-page and off-page SEO analysis, and competitor monitoring to identify opportunities for improving search engine rankings. Implementing technical SEO measures, optimizing website structure, and ensuring mobile responsiveness will also be key. You will manage the content calendar, ensuring a consistent flow of high-quality content, and analyze campaign performance using tools like Google Analytics, SEMrush, or Ahrefs, providing actionable insights and reports to optimize future strategies.
Furthermore, you will collaborate with designers, videographers, and other marketing team members to produce engaging multimedia content. Staying abreast of the latest digital marketing trends, SEO algorithm updates, and social media best practices is essential. Experience in managing paid search campaigns (PPC) and social media advertising would be a significant advantage. You should have excellent writing, editing, and proofreading skills, with a keen eye for detail and a strong command of grammar and style.
Key responsibilities include:
- Developing and executing data-driven content marketing strategies.
- Conducting comprehensive keyword research and SEO analysis.
- Optimizing website content and structure for search engines (on-page and technical SEO).
- Creating engaging and shareable content across multiple platforms.
- Managing the content calendar and editorial workflow.
- Analyzing website traffic and campaign performance using analytics tools.
- Monitoring SEO trends and algorithm updates to ensure best practices.
- Collaborating with design and multimedia teams for content creation.
- Reporting on content and SEO performance to stakeholders.
- Staying current with digital marketing and SEO innovations.
This advertiser has chosen not to accept applicants from your region.
8
Senior Digital Marketing Specialist - Creative Campaign Management
Posted 19 days ago
Job Viewed
Job Description
Our client, a dynamic player in the digital space, is seeking a creative and data-driven Senior Digital Marketing Specialist to lead innovative online campaigns. This is a fully remote position, enabling you to craft impactful marketing strategies from your home office. You will be responsible for developing, executing, and optimizing comprehensive digital marketing campaigns across various channels, including social media, SEO/SEM, email marketing, and content marketing. The ideal candidate possesses a strong understanding of digital marketing principles, excellent analytical skills, and a proven ability to drive engagement and achieve measurable results. You will play a key role in enhancing brand visibility and customer acquisition through cutting-edge digital initiatives.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business objectives.
- Manage and execute campaigns across multiple digital channels, including SEO, SEM, social media, email marketing, and display advertising.
- Create engaging and compelling marketing content for various platforms.
- Monitor, analyze, and report on campaign performance using tools such as Google Analytics, social media analytics, and marketing automation platforms.
- Optimize campaigns for maximum reach, engagement, and conversion rates.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Manage the digital marketing budget effectively, ensuring optimal ROI.
- Collaborate with creative teams, content writers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage social media presence and community engagement.
- Develop and execute email marketing campaigns, including list segmentation and A/B testing.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- A minimum of 5-7 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- Expertise in SEO/SEM, social media marketing, content marketing, and email marketing.
- Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms (e.g., HubSpot, Marketo).
- Strong understanding of content management systems (CMS) and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Creative mindset with a passion for storytelling and brand building.
- Strong project management and organizational abilities.
- Excellent written and verbal communication skills.
- Ability to work independently and thrive in a fast-paced, remote work environment.
This advertiser has chosen not to accept applicants from your region.
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