1,220 Marketing Director jobs in Kenya

Digital Marketing Director

80201 Nairobi, Nairobi KES250000 month WhatJobs

Posted 5 days ago

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full-time
Our client, a rapidly expanding e-commerce business, is looking for a strategic and results-driven Digital Marketing Director to lead their marketing efforts from **Malindi, Kilifi, KE**. This pivotal role will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and maximize online revenue. You will manage all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. Responsibilities include creating and managing the digital marketing budget; analyzing market trends and competitor activities to identify new opportunities; overseeing the creation of engaging digital content; managing the company's social media presence and community engagement; optimizing website performance and user experience; implementing and tracking campaign performance using analytics tools; and leading and mentoring a team of digital marketing specialists. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 8 years of progressive experience in digital marketing, including at least 3 years in a director-level role. Proven success in developing and executing integrated digital marketing strategies that deliver measurable results is essential. Expertise in various digital marketing platforms (Google Ads, Facebook Ads, LinkedIn Ads), SEO best practices, content management systems, and marketing automation tools is required. Strong analytical skills, excellent communication abilities, and a passion for innovation in the digital space are critical. This hybrid role offers a fantastic opportunity to shape the digital future of a growing brand.
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E-commerce Marketing Director

01001 Abothuguchi West KES110000 Annually WhatJobs

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full-time
Our client, a rapidly growing online retailer specializing in artisanal home goods, is looking for a visionary E-commerce Marketing Director to lead their remote marketing efforts. This strategic role is perfect for a data-driven and creative leader passionate about driving online sales, customer acquisition, and brand growth from any location. You will be responsible for developing and executing comprehensive e-commerce marketing strategies that enhance customer experience and maximize revenue.

As the E-commerce Marketing Director, your responsibilities will include overseeing all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, and content strategy. You will manage the e-commerce website's user experience, conversion rate optimization (CRO), and A/B testing initiatives. A significant part of your role will involve analyzing market trends, identifying customer insights, and developing targeted campaigns to drive traffic, conversions, and customer loyalty. You will manage the marketing budget, track key performance indicators (KPIs), and report on campaign effectiveness to executive leadership. Building and leading a high-performing remote marketing team will be essential for success.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree or MBA being a strong plus. A minimum of 8 years of experience in e-commerce marketing, with at least 4 years in a leadership role, is required. Proven expertise in managing online advertising platforms (e.g., Google Ads, Facebook Ads), CRM systems, and e-commerce analytics tools (e.g., Google Analytics) is essential. Strong strategic thinking, analytical skills, and a deep understanding of consumer behavior in the digital space are paramount. Excellent communication, project management, and team leadership skills are necessary for this fully remote position. This is an exceptional opportunity to shape the digital presence and growth trajectory of an exciting online brand.
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Digital Marketing Strategy Lead

00500 Gathiruini KES700000 Annually WhatJobs

Posted 4 days ago

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full-time
Our client, a forward-thinking e-commerce company, is seeking a creative and data-driven Digital Marketing Strategy Lead. This is a fully remote position where you will be instrumental in shaping and executing our online marketing initiatives. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising. Your role will involve identifying target audiences, defining campaign objectives, and optimizing campaigns for maximum reach and ROI. You will analyze campaign performance data, generate insights, and continuously iterate on strategies to improve results. Collaboration with content creators, designers, and sales teams will be crucial. The ideal candidate will have a strong understanding of digital marketing principles, tools, and platforms, with a proven track record of successful campaign execution and performance optimization. Excellent analytical, strategic thinking, and communication skills are essential. You should be proficient in analytics tools (e.g., Google Analytics) and marketing automation platforms. This remote role requires a highly organized, self-motivated individual who can manage multiple projects and adapt to the ever-evolving digital landscape. We are looking for a creative thinker who can drive brand awareness, lead generation, and customer engagement through innovative digital marketing efforts. This is an excellent opportunity to make a significant impact on the company's online presence and growth.
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Senior FMCG Brand Manager - Remote Marketing Strategy Lead

00208 Njiru Village KES170000 Annually WhatJobs

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full-time
Our client, a rapidly growing Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced and strategic Senior FMCG Brand Manager to lead marketing efforts for key brands. This is a fully remote position, allowing you to drive brand growth from your home office.

As a Senior FMCG Brand Manager, you will be responsible for developing and executing comprehensive marketing strategies that build brand equity, drive sales, and increase market share. Your role will involve market analysis, consumer insights, product innovation, advertising, and promotional planning. You will work closely with cross-functional teams, including sales, product development, and R&D, to ensure brand success.

Key Responsibilities:
  • Develop and implement integrated marketing plans for assigned FMCG brands.
  • Conduct market research and consumer analysis to identify growth opportunities and consumer needs.
  • Manage the brand's P&L, ensuring profitability and achieving sales targets.
  • Develop new product concepts and strategies, working with product development teams.
  • Oversee advertising, promotion, and media planning activities.
  • Collaborate with the sales team to ensure effective go-to-market strategies.
  • Monitor brand performance, market trends, and competitor activities.
  • Manage external agencies, including advertising and research firms.
  • Ensure brand consistency across all marketing communications and touchpoints.
  • Analyze sales data and campaign results to optimize marketing spend and strategy.
  • Mentor junior brand team members.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
  • A minimum of 6 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of successfully managing and growing consumer brands.
  • Strong understanding of marketing principles, market research, and consumer behavior.
  • Experience with digital marketing, social media, and e-commerce strategies for CPG brands.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong financial acumen and experience in budget management.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Creative and innovative mindset with a passion for building strong brands.
If you are a driven and strategic marketing professional with a passion for FMCG and seeking a rewarding remote opportunity to lead brand initiatives, we encourage you to apply.
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Creative Director, Digital Marketing

20117 Naivasha, Rift Valley KES300000 Annually WhatJobs

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full-time
Our client is seeking an innovative and visionary Creative Director to lead their digital marketing initiatives from a remote location. This role is responsible for conceptualizing, developing, and executing creative strategies across all digital channels, ensuring brand consistency and driving engagement. You will lead a remote team of designers, copywriters, and content creators, providing guidance and feedback to produce high-quality, compelling marketing materials. Key responsibilities include developing creative briefs, overseeing the design and production of website content, social media campaigns, email marketing, and digital advertisements. You will also be responsible for staying abreast of the latest digital marketing trends and technologies, translating them into innovative campaign ideas. The ideal candidate will have a strong portfolio showcasing exceptional creative talent and a proven track record in digital marketing and brand development. Exceptional leadership, communication, and presentation skills are required to inspire your team and present creative concepts to stakeholders. A bachelor's degree in Marketing, Graphic Design, Fine Arts, or a related field is required, with a Master's degree or equivalent experience highly valued. This is a fully remote position, offering the freedom to work from anywhere while collaborating effectively with a distributed team. If you are a creative powerhouse with a strategic mind and a passion for shaping impactful digital brand experiences, we invite you to apply.
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Senior Creative Director, Digital Marketing

20100 Kapsuser KES450000 Annually WhatJobs

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full-time
Our client is seeking a visionary and highly creative Senior Creative Director to lead their digital marketing initiatives in a fully remote capacity. This role is responsible for developing and executing innovative creative strategies that drive brand engagement, customer acquisition, and revenue growth across all digital channels. You will lead a team of designers, copywriters, and multimedia specialists, ensuring cohesive and impactful brand storytelling. This is an exceptional opportunity to shape the creative vision of a forward-thinking company from anywhere.

Key Responsibilities:
  • Develop and implement cutting-edge creative strategies for digital marketing campaigns, including social media, email marketing, content marketing, and paid advertising.
  • Lead and inspire a team of creative professionals, fostering a collaborative and high-performance environment.
  • Oversee the creation of compelling visual assets, written content, and multimedia elements that align with brand guidelines and marketing objectives.
  • Ensure a consistent and engaging brand voice and visual identity across all digital platforms.
  • Collaborate with marketing, product, and sales teams to translate business goals into creative solutions.
  • Manage creative project workflows from concept to final delivery, ensuring timely execution and high-quality output.
  • Stay current with digital marketing trends, emerging technologies, and creative best practices.
  • Analyze campaign performance data and use insights to optimize creative strategies.
  • Present creative concepts and campaign strategies to senior leadership and stakeholders.
  • Manage relationships with external creative agencies and vendors as needed.

Qualifications:
  • Bachelor's degree in Fine Arts, Graphic Design, Marketing, Communications, or a related creative field. Master's degree preferred.
  • Minimum of 8 years of experience in creative direction, digital marketing, or advertising, with a strong portfolio showcasing digital campaigns.
  • Proven experience leading and managing creative teams.
  • Exceptional conceptual thinking, design skills, and storytelling abilities.
  • Deep understanding of digital marketing channels, social media platforms, and content strategy.
  • Proficiency in design software (e.g., Adobe Creative Suite) and digital collaboration tools.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to manage multiple projects, prioritize effectively, and thrive in a fast-paced, remote environment.
  • Experience in (Specific Industry, e.g., e-commerce, SaaS, media) is a significant advantage.
  • A strong passion for creativity and innovation in the digital space.
This is a prime opportunity for a talented creative leader to make a significant impact on brand perception and digital engagement in a fully remote role. Join our client and bring your creative vision to life.
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Senior Creative Director - Digital Marketing

00100 Abothuguchi West KES200000 Annually WhatJobs

Posted today

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full-time
Our client is seeking a visionary Senior Creative Director - Digital Marketing to lead their creative strategy and execution for all digital marketing campaigns in **Nairobi, Nairobi, KE**. This pivotal role involves conceptualizing and developing compelling creative assets across various digital platforms, including social media, websites, email marketing, and paid advertising. You will guide a team of designers, copywriters, and content creators, ensuring brand consistency and driving engagement. The ideal candidate possesses a strong portfolio showcasing successful digital campaigns, a deep understanding of current digital trends, and exceptional leadership abilities. Responsibilities include translating marketing objectives into creative strategies, overseeing the production of high-quality visual and written content, and managing creative project timelines and budgets. You will collaborate closely with marketing managers, product teams, and external agencies to ensure cohesive brand messaging and impactful campaign delivery. A keen eye for aesthetics, a knack for storytelling, and the ability to inspire and motivate creative teams are essential. This position requires a strategic thinker with hands-on experience in digital content creation, user experience (UX) design principles, and a passion for innovation in marketing. You will be instrumental in shaping the brand's online presence and driving customer acquisition and retention through creative excellence. We are looking for someone who can push creative boundaries while remaining focused on measurable results and business objectives. Join a dynamic and fast-paced marketing environment where your creative vision will directly impact the company's success.
Qualifications:
  • Bachelor's degree in Marketing, Graphic Design, Advertising, or a related field.
  • Minimum of 8 years of experience in creative direction, with a significant focus on digital marketing.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Strong portfolio demonstrating creative concept development and execution across digital channels.
  • Excellent leadership, team management, and communication skills.
  • Proficiency in Adobe Creative Suite and digital marketing platforms.
  • Deep understanding of branding, user experience, and digital design principles.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
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Director of Sports Marketing

50201 Bungoma, Western KES230000 Annually WhatJobs

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full-time
Our client is seeking a visionary and dynamic Director of Sports Marketing to lead their marketing initiatives in the leisure and sports sector, operating in a fully remote capacity. This executive role will be responsible for developing and executing innovative marketing strategies that drive brand awareness, fan engagement, and revenue growth. You will oversee all aspects of sports marketing, including sponsorship management, event marketing, digital marketing, and content creation. The ideal candidate will have a profound understanding of the sports industry, consumer behavior, and emerging marketing trends. You will lead a team of marketing professionals, providing strategic direction and mentorship. Key responsibilities include identifying new marketing opportunities, developing compelling campaigns, managing marketing budgets, and analyzing campaign performance. You will also be responsible for building and maintaining strong relationships with sports organizations, athletes, and media partners. Excellent leadership, communication, and negotiation skills are essential. A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or advanced degree is a plus. A minimum of 8 years of experience in sports marketing or a related field, with at least 3 years in a leadership or management role, is mandatory. Proven success in developing and executing impactful marketing strategies within the sports or entertainment industry is critical. This is a unique opportunity to shape the future of sports marketing in a completely remote and collaborative environment.
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Director of Sports Marketing

20100 Naivasha, Rift Valley KES200000 Annually WhatJobs

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full-time
Our client is seeking an experienced and visionary Director of Sports Marketing to lead our marketing strategies and initiatives for sports-related ventures in **Naivasha, Nakuru**. This leadership role will be responsible for developing and executing comprehensive marketing plans to enhance brand visibility, drive engagement, and achieve business objectives within the sports sector. You will oversee all aspects of sports marketing, including digital marketing, content creation, social media engagement, public relations, and sponsorship activation. The ideal candidate will possess a deep understanding of the sports landscape, consumer behavior, and current marketing trends. Key responsibilities include conducting market research, identifying target audiences, and developing tailored campaigns that resonate with sports enthusiasts. You will manage marketing budgets, track campaign performance, and provide regular reports on key metrics and ROI. Collaboration with various departments, including sales, operations, and event management, is crucial for success. This position requires strong leadership skills, excellent communication and interpersonal abilities, and a proven track record in developing and implementing successful marketing strategies in the sports industry. You will lead a team of marketing professionals, providing guidance and mentorship to foster a high-performance culture. Experience in event sponsorship negotiation and management, as well as creating compelling brand narratives, is essential. We are looking for a creative and results-oriented individual who can drive innovation and elevate our brand presence in the competitive sports market. A passion for sports and a commitment to excellence are key attributes for this role. Join us and make a significant impact on the future of sports marketing.
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Remote Digital Marketing Manager - Brand Strategy

60200 Meru , Eastern KES120000 Annually WhatJobs

Posted 5 days ago

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full-time
Our client is looking for a visionary and results-driven Remote Digital Marketing Manager to spearhead our brand strategy and online presence. This is a fully remote position, offering the ultimate flexibility to work from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various platforms, including SEO, SEM, social media, email marketing, and content marketing. Your primary objective will be to enhance brand awareness, drive customer acquisition, and foster customer engagement. Key responsibilities include conducting market research to identify trends and opportunities, creating compelling content, analyzing campaign performance data, and optimizing strategies for maximum ROI. You will collaborate closely with cross-functional teams, including sales, product development, and customer support, to ensure a cohesive brand message and customer experience. The ideal candidate will have a proven track record in managing successful digital marketing initiatives, strong analytical skills, and a creative mindset. Proficiency in marketing automation tools, CRM software, and analytics platforms is essential. A strategic thinker with excellent communication and project management skills will thrive in this role. You will have the autonomy to innovate and shape our digital footprint, making a significant impact on our growth trajectory. We are seeking a self-motivated individual who can work independently, manage their time effectively, and deliver exceptional results in a remote-first environment. If you are passionate about digital marketing and eager to make your mark on a growing brand, this opportunity is for you.
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