2 Senior Digital Marketing Manager Campaign Strategy jobs in whatjobs
Senior Digital Marketing Manager - Campaign Strategy
Posted 7 days ago
Job Viewed
Job Description
Our client is searching for an experienced and results-oriented Senior Digital Marketing Manager to lead their comprehensive marketing campaigns. This is a fully remote role, offering the flexibility to work from home and contribute to a globally distributed team. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven ability to develop, execute, and optimize integrated campaigns that drive brand awareness, lead generation, and customer engagement. You will be responsible for setting strategic direction, managing budgets, analyzing performance, and collaborating effectively with various stakeholders.
Responsibilities:
Responsibilities:
- Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Plan, execute, and manage integrated online marketing campaigns from conception to completion.
- Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
- Analyze campaign data to identify trends, insights, and areas for optimization.
- Manage and allocate digital marketing budgets effectively to maximize ROI.
- Oversee content creation and distribution to ensure brand consistency and audience engagement.
- Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Provide regular reports on campaign performance and strategic recommendations to senior leadership.
- Mentor and guide junior marketing team members.
- Utilize marketing automation tools for campaign execution and lead nurturing.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
- Proven success in developing and executing high-impact digital marketing campaigns.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
- Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical and problem-solving skills, with the ability to interpret complex data.
- Excellent written and verbal communication skills, essential for remote collaboration.
- Demonstrated leadership abilities and experience managing teams or projects.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Manager - Campaign Strategy
Posted 1 day ago
Job Viewed
Job Description
Our client, a dynamic and fast-growing media and PR agency, is seeking a highly strategic and results-driven Senior Digital Marketing Manager to lead impactful campaigns for a diverse portfolio of clients. This is a fully remote position, empowering you to leverage your expertise from anywhere. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing strategies across various channels to achieve client objectives, drive brand awareness, and generate leads. Your ability to translate client needs into creative and effective digital solutions will be key to success.
Key Responsibilities:
Key Responsibilities:
- Develop and execute integrated digital marketing strategies, including SEO, SEM, social media marketing, content marketing, email marketing, and display advertising.
- Manage and oversee client campaign budgets, ensuring efficient allocation of resources and maximizing ROI.
- Conduct in-depth market research, competitor analysis, and audience segmentation to inform campaign strategies.
- Lead the creation and deployment of engaging digital content across multiple platforms.
- Monitor campaign performance using analytics tools (e.g., Google Analytics, social media insights), providing regular reports and actionable insights to clients.
- Optimize campaigns in real-time based on performance data to improve engagement, conversions, and achieve KPIs.
- Collaborate closely with PR, creative, and account management teams to ensure cohesive campaign execution.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Mentor and guide junior digital marketing specialists.
- Build and maintain strong relationships with clients, acting as a trusted advisor for their digital marketing needs.
- Identify opportunities for innovation and growth within client accounts.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a significant focus on strategy development and campaign management.
- Proven success in developing and executing successful digital marketing campaigns for diverse clients.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing analytics tools (Google Analytics, SEMrush, etc.) and advertising platforms.
- Strong understanding of marketing automation and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional communication, presentation, and interpersonal skills.
- Proven ability to manage multiple projects simultaneously and lead teams in a remote environment.
This advertiser has chosen not to accept applicants from your region.
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