7 Marketing Strategy jobs in Kenya
SEO & Digital Marketing Specialist
Nairobi, Nairobi
Hanmak Technologies Limited
Posted 15 days ago
Job Viewed
Job Description
Hanmak Technologies is a leading software development company specializing in innovative Software
as a Service (SaaS) solution for the healthcare sector. Our mission is to empower healthcare businesses br>by providing smart, scalable software products that optimize operations and enable them to achieve
their strategic goals. By focusing on the unique challenges of the healthcare industry, we strive to
deliver tailored solutions that drive efficiency and enhance patient care.
Job Description
The SEO & Digital Marketing Specialist will be responsible for driving brand awareness and lead
generation through digital channels. The SEO & Digital Marketing specialist will have responsibilities
that cross the business spectrum from technology to marketing.
Responsibilities
Plan and execute all web, SEO/SEM, database marketing, email, social media, and display < r>advertising campaigns.
Optimize copy and landing pages for search engine marketing. < r> erform ongoing keyword discovery, expansion and optimization < r> evelop and implement link building strategy < r> ork with marketing teams to drive SEO in content creation and content programming < r> esign digital marketing materials < r> easure and report performance of all digital marketing campaigns and assesses against goals < r>(ROI and KPIs).
rainstorm new and creative growth strategies through digital marketing. < r> lan, execute, and measure experiments and conversion tests. < r> tilize strong analytical ability to evaluate end-to-end customer experience across multiple < r>channels and customer touch points.
dentify critical conversion points and drop off points and optimizes user funnels. < r>
Requirements and Skills
roven hands-on SEO & digital marketing experience, particularly within tech industry < r> emonstrable experience leading and managing SEO/SEM, marketing database, email, social < r>media and/or display advertising campaigns
xperience in optimizing landing pages and user funnels < r> xperience with A/B and multivariate experiments < r> olid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, < r>Omniture, WebTrends, SEMRush, etc.)
xperience in setting up and optimizing PPC campaigns on all major search engines < r> orking knowledge of HTML, CSS, and JavaScript development and constraints < r> nowledge and hand-on skills in both static and motion graphics design < r> nowledge and hand-on skills in AI Video generation tools such as Veed
as a Service (SaaS) solution for the healthcare sector. Our mission is to empower healthcare businesses br>by providing smart, scalable software products that optimize operations and enable them to achieve
their strategic goals. By focusing on the unique challenges of the healthcare industry, we strive to
deliver tailored solutions that drive efficiency and enhance patient care.
Job Description
The SEO & Digital Marketing Specialist will be responsible for driving brand awareness and lead
generation through digital channels. The SEO & Digital Marketing specialist will have responsibilities
that cross the business spectrum from technology to marketing.
Responsibilities
Plan and execute all web, SEO/SEM, database marketing, email, social media, and display < r>advertising campaigns.
Optimize copy and landing pages for search engine marketing. < r> erform ongoing keyword discovery, expansion and optimization < r> evelop and implement link building strategy < r> ork with marketing teams to drive SEO in content creation and content programming < r> esign digital marketing materials < r> easure and report performance of all digital marketing campaigns and assesses against goals < r>(ROI and KPIs).
rainstorm new and creative growth strategies through digital marketing. < r> lan, execute, and measure experiments and conversion tests. < r> tilize strong analytical ability to evaluate end-to-end customer experience across multiple < r>channels and customer touch points.
dentify critical conversion points and drop off points and optimizes user funnels. < r>
Requirements and Skills
roven hands-on SEO & digital marketing experience, particularly within tech industry < r> emonstrable experience leading and managing SEO/SEM, marketing database, email, social < r>media and/or display advertising campaigns
xperience in optimizing landing pages and user funnels < r> xperience with A/B and multivariate experiments < r> olid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, < r>Omniture, WebTrends, SEMRush, etc.)
xperience in setting up and optimizing PPC campaigns on all major search engines < r> orking knowledge of HTML, CSS, and JavaScript development and constraints < r> nowledge and hand-on skills in both static and motion graphics design < r> nowledge and hand-on skills in AI Video generation tools such as Veed
This advertiser has chosen not to accept applicants from your region.
0
DIGITAL MARKETING & SOCIAL MEDIA EXECUTIVE
NAIROBI Nairobi, Nairobi
Career Directions Limited (CDL)
Posted 14 days ago
Job Viewed
Job Description
Job Summary: This role oversees a company's online presence, developing and implementing strategiesto promote the brands awareness, direct engagement with target customers and triggersales growthKey Responsibilities: 1. Developing and Executing Digital Marketing Strategies : This includes planningand implementing campaigns across various digital channels (website, email,SEO, PPC, etc.) to achieve business objectives2. Managing Social Media Presence : Overseeing the creation and curation of contentfor social media platforms, managing social media calendars, and engaging withonline communities.3. Content Creation and Curation : Developing high-quality written and visualcontent for social media and websites, ensuring brand consistency and messagingacross all channels.4. Data Analysis and Reporting : Monitoring and analyzing website and social mediaperformance using analytic tools, identifying trends, and making data-drivenrecommendations for optimization.5. Budget Management : Managing digital marketing and social media budgets,ensuring efficient allocation of resources.6. Staying Up to Date : Keeping abreast of the latest digital marketing trends,technologies, and best practices.7. Collaboration and Communication : Working with various stakeholders, includinginternal teams (marketing, sales, design) and external agencies, to ensurealignment and effective execution of campaigns.8 Community Management : Fostering positive engagement with onlinecommunities, responding to comments and inquiries, and providing excellentcustomer service.9 Lead Generation and Conversion : Utilizing digital marketing efforts to generateleads and drive conversions for online selling.RequirementsQualifications, Experience and Skills 1. A bachelor’s degree/diploma in marketing, business, graphic design, advertising orrelated field from a reputable institution.2. Digital Savvy : Proven experience in practical application of digital technology AItools and social media usage3. Strategic Thinking : Developing and implementing effective digital marketing andsocial media strategies.4. Communication : Effectively communicating with internal and externalstakeholders.5. Technical Proficiency : Knowledge of digital marketing tools, platforms, andtechnologies.6. SEO Knowledge : Understanding of search engine optimization principles.
This advertiser has chosen not to accept applicants from your region.
Be The First To Know
About the latest Marketing strategy Jobs in Kenya !
1