4,756 Marketing Specialists jobs in Kenya

• Develop and implement data-driven e-commerce growth strategies.
• Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
• Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
• Conduct A/B testing and conversion rate optimization (CRO) initiatives.
• Manage the e-commerce platform, ensuring a seamless and engaging user experience.
• Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
• Collaborate with content and design teams to create compelling marketing assets.
• Monitor key performance indicators (KPIs) and report on campaign effectiveness.
• Stay updated with the latest e-commerce trends and digital marketing best practices.
• Manage relationships with third-party marketing vendors and agencies.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
• Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
• In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
• Experience with A/B testing and conversion rate optimization techniques.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills, comfortable working remotely.
• Creative mindset with a passion for online retail and customer engagement.

• Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
• Plan, execute, and manage integrated online marketing campaigns from conception to completion.
• Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
• Analyze campaign data to identify trends, insights, and areas for optimization.
• Manage and allocate digital marketing budgets effectively to maximize ROI.
• Oversee content creation and distribution to ensure brand consistency and audience engagement.
• Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Provide regular reports on campaign performance and strategic recommendations to senior leadership.
• Mentor and guide junior marketing team members.
• Utilize marketing automation tools for campaign execution and lead nurturing.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
• Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
• Proven success in developing and executing high-impact digital marketing campaigns.
• Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
• Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
• Strong analytical and problem-solving skills, with the ability to interpret complex data.
• Excellent written and verbal communication skills, essential for remote collaboration.
• Demonstrated leadership abilities and experience managing teams or projects.
• Ability to work independently and manage multiple projects in a fast-paced, remote environment.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a focus on campaign strategy and execution.
• Proven track record of success in developing and managing digital marketing campaigns (SEO, SEM, social media, email marketing, content marketing).
• Hands-on experience with Google Analytics, Google Ads, and social media advertising platforms.
• Excellent analytical skills and the ability to interpret complex data sets to drive decision-making.
• Strong understanding of current digital marketing trends and best practices.
• Creative mindset with a keen eye for detail and engaging content.
• Experience with marketing automation tools is a plus.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Ability to work effectively in a hybrid work environment, balancing remote and in-office responsibilities.
• Demonstrated ability to lead and mentor a team.

Company: Eurosavannah

Location: Remote (Kenya-based with potential European interactions)

Duration: 6 months

Start Date: 10th June 2024

About Us:

Eurosavannah is a software engineering consultancy company from Kenya, dedicated to providing design, development, and staffing services. We're building a global platform for startups to leverage African tech engineering for staffing and solution development. With a skilled and experienced team, we specialize in bringing your projects to life, ensuring they meet your unique needs and exceed expectations. Our bridgehead in Europe (Belgium) allows us to complement our offshore team with resources close to our European clients, enhancing our service delivery and client satisfaction.

Role Overview:

We are seeking a Sales and Marketing Assistant intern to support our sales team in generating leads, managing content, making cold calls, and sending emails. This is an excellent opportunity to gain hands-on experience in a fast-paced and rewarding environment.

Key Responsibilities:

Tech Utilization:
Leverage digital tools and platforms to enhance marketing strategies and sales processes.

Lead Generation:
Identify and qualify potential sales leads through various channels including online research, social media, and industry events.

Content Management:
Assist in creating, curating, and managing content for our website, blog, social media, and marketing materials.

Cold Calls and Emails:
Conduct cold outreach to potential clients and follow up on initial contacts to set up meetings and close deals.

CRM Management:
Maintain and update customer relationship management (CRM) system with accurate and up-to-date information.

Market Research:
Conduct market research to identify new opportunities and trends in the industry.

Qualifications
:

• Currently enrolled in or recently graduated from a Bachelor's program in Business, Marketing, Communications, or has relevant experience in sales & marketing.

• Tech savvy: Comfortable using various digital tools , AI and platforms for marketing and sales tasks.

• Strong written and verbal communication skills.

• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).

• Familiarity with any CRM software (e.g., Salesforce) is a plus.

• Self-motivated with a strong desire to learn and grow.

• Ability to work independently and as part of a team.

-Relevant working experience is an added advantage.

• Excellent organizational and time management skills.

Benefits:

• Fast-paced environment with growth potential.

-Hands-on experience in sales and marketing.

• Mentorship and guidance from experienced professionals.

• Opportunity to work on real projects and make a tangible impact.

• Flexible working hours.

• Weekly Stipend.

• Potential for full-time employment upon successful completion of the internship.

How to Apply:

Interested candidates should send their resume and a brief cover letter explaining their interest in the internship and relevant qualifications to

Please include "
Technical Business Development Intern
" in the subject line.