2,629 Digital Marketing Manager jobs in Kenya
Digital Marketing Campaign Manager
Posted 20 days ago
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Senior Digital Marketing Manager - Campaign Strategy
Posted 2 days ago
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Responsibilities:
- Develop and implement overarching digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Plan, execute, and manage integrated online marketing campaigns from conception to completion.
- Define key performance indicators (KPIs) for all campaigns and track performance against objectives.
- Analyze campaign data to identify trends, insights, and areas for optimization.
- Manage and allocate digital marketing budgets effectively to maximize ROI.
- Oversee content creation and distribution to ensure brand consistency and audience engagement.
- Collaborate with internal teams (e.g., sales, product, design) and external agencies to align marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Provide regular reports on campaign performance and strategic recommendations to senior leadership.
- Mentor and guide junior marketing team members.
- Utilize marketing automation tools for campaign execution and lead nurturing.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a significant focus on campaign management and strategy.
- Proven success in developing and executing high-impact digital marketing campaigns.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing, and content marketing.
- Proficiency with marketing analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical and problem-solving skills, with the ability to interpret complex data.
- Excellent written and verbal communication skills, essential for remote collaboration.
- Demonstrated leadership abilities and experience managing teams or projects.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.
Remote Digital Marketing Manager - Campaign Strategy
Posted 20 days ago
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Digital Marketing Campaigns Manager
Posted 20 days ago
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Lead Digital Marketing Campaign Manager
Posted 20 days ago
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Digital Marketing Manager, Content Strategy
Posted 20 days ago
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As a remote-first professional, you will conceptualize, produce, and manage engaging content, including blog posts, articles, social media updates, website copy, email newsletters, and multimedia content (videos, infographics). Your focus will be on aligning content with our brand voice, target audience interests, and marketing objectives. You will also oversee the content calendar, ensuring timely and consistent delivery of high-quality materials.
Key responsibilities include SEO optimization of all content to improve search engine rankings and drive organic traffic. You will conduct keyword research, analyze website analytics, and monitor content performance to identify trends and opportunities for improvement. Furthermore, you will manage social media channels, fostering community engagement and expanding our reach. This role involves collaborating with internal teams, including design and sales, as well as external agencies or freelancers, to ensure cohesive brand messaging.
The ideal candidate will possess a strong understanding of digital marketing principles, content marketing best practices, and SEO/SEM strategies. Excellent writing, editing, and storytelling skills are essential, along with a keen eye for detail and a creative mindset. You should be adept at using various digital marketing tools, content management systems (CMS), and social media management platforms. This is a fully remote position, requiring strong self-discipline, excellent communication, and the ability to thrive in a virtual team environment.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 4-6 years of experience in digital marketing, with a significant focus on content strategy and creation.
- Proven success in developing and executing content marketing campaigns that drive engagement and conversions.
- Strong understanding of SEO, SEM, social media marketing, and email marketing.
- Excellent writing, editing, and proofreading skills, with a portfolio showcasing diverse content creation.
- Proficiency with CMS platforms (e.g., WordPress) and marketing automation tools.
- Experience with analytics tools (e.g., Google Analytics) to measure content performance.
- Ability to manage multiple projects and deadlines in a fast-paced, remote environment.
- Strong collaboration and communication skills.
- Experience marketing to audiences in the Garissa, Garissa, KE region or similar demographic is a plus but not required for this remote role.
Senior Digital Marketing Campaign Manager
Posted 20 days ago
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Responsibilities:
- Develop and execute comprehensive digital marketing campaign strategies.
- Manage and optimize paid advertising campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads.
- Oversee social media advertising efforts to drive engagement and conversions.
- Implement and manage email marketing campaigns for lead nurturing and customer retention.
- Collaborate with content teams to promote relevant marketing materials.
- Monitor campaign performance, analyze data, and generate insightful reports.
- Optimize campaigns for conversions, ROI, and other key performance indicators (KPIs).
- Manage campaign budgets effectively to ensure maximum impact.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters.
- Stay up-to-date with the latest digital marketing trends and best practices.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing campaign management.
- Proven track record of successfully planning, executing, and optimizing digital campaigns.
- Expertise in SEM, social media advertising, display advertising, and email marketing.
- Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms and CRM systems.
- Strong analytical and problem-solving skills.
- Excellent project management and organizational abilities.
- Strong written and verbal communication skills.
- Ability to work independently and as part of a remote team.
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Digital Marketing Campaign Manager (Remote)
Posted 20 days ago
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As a Digital Marketing Campaign Manager, you will be responsible for the entire campaign lifecycle, from initial strategy development and budget allocation to creative execution, performance tracking, and reporting. This includes managing campaigns across various platforms such as SEO, SEM, social media, email marketing, content marketing, and affiliate marketing. You will work closely with content creators, designers, and web developers to ensure cohesive and compelling campaign messaging. Strong analytical skills are essential for monitoring campaign performance, identifying trends, and making data-driven adjustments to improve ROI. Effective communication and collaboration with cross-functional teams in a remote setting are key to success. We are looking for a proactive individual who stays ahead of digital marketing trends and best practices.
The ideal candidate will have a Bachelor's degree in Marketing, Communications, Business, or a related field, coupled with at least 4 years of experience in digital marketing campaign management. Demonstrable success in managing significant digital marketing budgets and achieving campaign KPIs is required. Proficiency with digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, email marketing software, and marketing automation platforms, is essential. Experience with A/B testing and conversion rate optimization (CRO) is highly valued. If you are a creative strategist with a strong analytical mindset and excel in a remote work environment, eager to make a significant impact, we invite you to apply.
Responsibilities:
- Develop and implement comprehensive digital marketing campaign strategies.
- Manage and execute campaigns across SEO, SEM, social media, email, content, and other digital channels.
- Define campaign objectives, KPIs, and target audiences.
- Manage digital marketing budgets and allocate resources effectively.
- Monitor campaign performance, analyze data, and generate regular reports.
- Optimize campaigns for maximum reach, engagement, and conversion.
- Collaborate with creative teams for compelling campaign assets.
- Conduct A/B testing and implement strategies for conversion rate optimization.
- Stay up-to-date with digital marketing trends and best practices.
- Work closely with sales and other departments to align marketing efforts with business goals.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing campaign management.
- Proven track record of developing and executing successful digital campaigns.
- Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
- Experience with email marketing and marketing automation tools.
- Strong understanding of SEO/SEM principles.
- Excellent analytical and data interpretation skills.
- Strong communication, collaboration, and project management skills for remote work.
- Creative thinking and problem-solving abilities.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
Remote Digital Marketing Campaign Manager
Posted 20 days ago
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Job Description
Senior Digital Marketing Campaigns Manager
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing campaigns aligned with business objectives.
- Manage and optimize paid advertising campaigns (SEM, social media ads) to maximize ROI.
- Implement SEO strategies to improve organic search rankings and website traffic.
- Create and manage email marketing campaigns, including segmentation and automation.
- Collaborate with content teams to develop engaging marketing collateral.
- Monitor campaign performance, analyze data, and generate actionable insights and reports.
- Manage campaign budgets effectively, ensuring optimal allocation of resources.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
- Work closely with cross-functional teams to ensure seamless campaign execution.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing campaign management.
- Proven experience in planning and executing successful SEO, SEM, social media, and email marketing campaigns.
- Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics) and campaign management platforms.
- Strong understanding of marketing automation and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional written and verbal communication skills.
- Demonstrated ability to manage multiple projects simultaneously in a remote environment.
- Experience with content marketing strategy is a plus.
- Certifications in Google Ads, Facebook Blueprint, or similar are highly desirable.