3 Lead Digital Marketing Campaign Manager jobs in whatjobs
Lead Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is looking for a results-driven and creative Lead Digital Marketing Campaign Manager to spearhead their online marketing efforts. This is a fully remote position, enabling you to manage impactful campaigns from any location and collaborate with a dynamic team. You will be responsible for developing, implementing, and optimizing integrated digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve defining campaign objectives, setting budgets, executing strategies, and meticulously tracking performance metrics to ensure maximum ROI. The ideal candidate will have a proven track record of successfully managing and scaling digital marketing campaigns, with extensive experience in data analysis and performance reporting. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, social media analytics) is essential. Strong understanding of market trends, consumer behavior, and digital advertising best practices is required. You will lead a team of marketing specialists, providing guidance, fostering innovation, and ensuring cohesive campaign execution. Excellent leadership, project management, and communication skills are vital for aligning campaigns with business goals and presenting campaign outcomes to stakeholders. This remote role offers the flexibility to work on exciting projects and drive significant business growth through innovative digital strategies. We are seeking a strategic thinker with a passion for data-driven marketing and a commitment to achieving measurable results. This is an exceptional opportunity to shape digital marketing strategies and lead successful campaigns in a flexible, remote work setting. The position is based remotely, offering unparalleled work-life balance. This role is located in Kisumu, Kisumu, KE .
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Lead Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is actively seeking a results-oriented and creative Lead Digital Marketing Campaign Manager to spearhead their digital marketing initiatives from a fully remote position. This role is perfect for a seasoned digital marketer who excels at crafting and executing impactful online campaigns that drive brand growth, lead generation, and customer acquisition. You will be responsible for the entire lifecycle of digital marketing campaigns, from initial strategy development and budget allocation to execution, monitoring, and performance analysis. This includes overseeing paid search (PPC), paid social media advertising, display advertising, email marketing, and content marketing efforts. The ideal candidate will possess a deep understanding of various digital marketing channels, analytics tools, and conversion rate optimization (CRO) techniques. You will manage a team of digital marketing specialists, providing guidance, mentorship, and fostering a collaborative, high-performing remote work environment. Strong analytical skills are essential for interpreting campaign data, identifying trends, and making data-driven decisions to optimize performance and maximize ROI. You will work closely with sales, product, and creative teams to ensure campaign alignment with business objectives and brand messaging. This is a unique opportunity to take ownership of significant marketing initiatives, shape our client's digital strategy, and make a tangible impact on their success, all while enjoying the autonomy and flexibility of a remote-first role. If you are a strategic thinker with a passion for digital marketing innovation and a proven ability to lead and deliver exceptional results, we want to hear from you. Responsibilities include:
- Develop, implement, and manage comprehensive digital marketing strategies and campaigns across multiple channels.
- Oversee and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to achieve target KPIs.
- Manage email marketing campaigns, including segmentation, automation, and performance analysis.
- Collaborate with content creators to develop compelling marketing collateral and ensure SEO best practices are followed.
- Monitor, analyze, and report on campaign performance using tools such as Google Analytics, SEMrush, and other relevant platforms.
- Conduct A/B testing and CRO initiatives to improve website conversion rates and user experience.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximum ROI.
- Lead and mentor a team of digital marketing specialists, fostering a culture of continuous improvement and innovation.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Work closely with sales and other departments to ensure marketing efforts are aligned with business goals and contribute to lead generation and revenue growth.
- Minimum of 5 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- Demonstrated experience in SEO, SEM, PPC, social media advertising, email marketing, and content marketing.
- Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing platforms.
- Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical and problem-solving skills with the ability to translate data into actionable insights.
- Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Proven leadership experience and the ability to effectively manage and motivate a remote team.
- Exceptional written and verbal communication skills.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Experience in a remote work environment is highly valued.
This advertiser has chosen not to accept applicants from your region.
1
Lead Digital Marketing Campaign Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking an experienced and results-driven Lead Digital Marketing Campaign Manager to orchestrate and optimize all online marketing efforts in a fully remote setting. This role is crucial for driving lead generation, customer acquisition, and brand awareness across various digital channels. You will be responsible for developing, executing, and analyzing multi-channel digital marketing campaigns, leveraging your expertise in SEO, SEM, social media marketing, email marketing, and content marketing. You will collaborate with cross-functional teams, manage budgets, and ensure maximum ROI on marketing investments. This position operates remotely, supporting initiatives for businesses in **Nairobi, Nairobi, KE** and beyond.
Key Responsibilities:
Key Responsibilities:
- Develop and implement cutting-edge digital marketing strategies aligned with business objectives, focusing on driving measurable results.
- Plan, execute, and manage comprehensive digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, email, and more.
- Oversee SEO initiatives to improve organic search rankings and drive relevant traffic.
- Manage SEM/PPC campaigns, including keyword research, ad copy creation, bid management, and performance analysis.
- Develop and execute email marketing campaigns, including list segmentation, automation, and performance tracking.
- Create and manage social media marketing strategies to enhance brand engagement and community building.
- Collaborate with content creators to develop compelling marketing collateral and website content.
- Monitor, analyze, and report on campaign performance, website traffic, lead generation, and conversion rates using tools like Google Analytics, SEMrush, and CRM systems.
- Manage and allocate digital marketing budgets effectively to maximize ROI.
- Conduct market research and competitive analysis to identify new opportunities and trends.
- Optimize user journeys and conversion paths on the website and landing pages.
- Lead and mentor junior digital marketing team members, fostering a culture of continuous learning and improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Ensure brand consistency across all digital touchpoints.
- Work closely with sales and product teams to align marketing efforts with business goals for **Nairobi, Nairobi, KE**.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on campaign management and performance marketing.
- Proven success in developing and executing successful digital marketing campaigns that drove significant growth.
- Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, HubSpot, Mailchimp, etc.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously in a remote environment.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with remote teams and stakeholders.
- Experience in budget management and optimization.
- A strategic mindset with a data-driven approach to decision-making.
- Experience in e-commerce or B2B marketing is a plus.
This advertiser has chosen not to accept applicants from your region.
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