7,737 Marketing Assistants jobs in Kenya
Digital Marketing Specialist, Performance Marketing
01000 Makongeni
KES70000 Annually
WhatJobs
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Digital Marketing Specialist with a focus on Performance Marketing to join their fully remote team. In this role, you will be instrumental in developing, implementing, and managing innovative online marketing campaigns designed to drive measurable results and achieve key business objectives. This is a remote-first position, offering the flexibility to work from anywhere within **Thika, Kiambu, KE** or beyond.
The ideal candidate will have a deep understanding of various digital marketing channels, including SEO, SEM, social media advertising, email marketing, and content marketing. You will be responsible for optimizing campaign performance, analyzing data, and translating insights into actionable strategies. Collaboration with cross-functional teams, including sales, product, and creative, will be essential to ensure integrated and effective marketing efforts. We are looking for a candidate who is highly analytical, creative, and passionate about leveraging digital technologies to reach target audiences and drive conversions.
Key Responsibilities:
The ideal candidate will have a deep understanding of various digital marketing channels, including SEO, SEM, social media advertising, email marketing, and content marketing. You will be responsible for optimizing campaign performance, analyzing data, and translating insights into actionable strategies. Collaboration with cross-functional teams, including sales, product, and creative, will be essential to ensure integrated and effective marketing efforts. We are looking for a candidate who is highly analytical, creative, and passionate about leveraging digital technologies to reach target audiences and drive conversions.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across multiple channels (SEM, SEO, social media, email, display advertising).
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to maximize ROI.
- Conduct keyword research, audience segmentation, and A/B testing to improve campaign effectiveness.
- Analyze campaign performance data, generate reports, and provide insights and recommendations for optimization.
- Develop and manage content marketing strategies, including blog posts, social media updates, and email newsletters.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with the creative team to develop compelling marketing assets and copy.
- Monitor website analytics and user behavior to identify areas for improvement.
- Manage the marketing budget effectively, ensuring optimal allocation of resources.
- Contribute to the overall marketing strategy and brand building efforts.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven track record of at least 3 years in digital marketing, with a strong emphasis on performance marketing.
- Hands-on experience with Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing platforms.
- Proficiency in SEO/SEM strategies and tools.
- Excellent analytical and data interpretation skills.
- Strong understanding of content marketing, social media marketing, and email marketing best practices.
- Exceptional written and verbal communication skills.
- Ability to work independently, manage time effectively, and meet deadlines in a remote environment.
- Creative thinking and problem-solving abilities.
This advertiser has chosen not to accept applicants from your region.
0
Digital Marketing Specialist - Performance Marketing
20200 Abothuguchi West
KES290000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client, a dynamic e-commerce innovator, is seeking a results-driven Digital Marketing Specialist with a strong focus on performance marketing. This role offers a hybrid work arrangement, allowing for both remote collaboration and in-office engagement to foster team synergy. You will be responsible for planning, executing, and optimizing paid digital advertising campaigns across various platforms to drive customer acquisition, engagement, and revenue growth. Your deep understanding of analytics, A/B testing, and campaign management will be essential to maximizing ROI and achieving marketing objectives.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement comprehensive paid media strategies across channels such as Google Ads, Meta Ads, LinkedIn Ads, and other relevant platforms.
- Manage campaign budgets, ensuring efficient allocation and maximizing return on ad spend (ROAS).
- Conduct keyword research, audience segmentation, and creative development for targeted campaigns.
- Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics, platform-specific dashboards).
- Continuously optimize campaigns based on data insights, A/B testing, and conversion rate optimization (CRO) principles.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest trends, tools, and best practices in digital advertising and performance marketing.
- Identify new opportunities for audience targeting and campaign expansion.
- Prepare regular performance reports for stakeholders, highlighting key metrics, insights, and recommendations.
- Contribute to the overall digital marketing strategy and customer journey mapping.
- Manage retargeting campaigns and nurture lead generation efforts.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
- Minimum of 3-5 years of hands-on experience in digital marketing, with a strong emphasis on performance marketing and paid media management.
- Proven track record of successfully managing and optimizing paid campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
- Proficiency in Google Analytics and other web analytics tools.
- Strong understanding of SEO principles and their integration with paid search strategies.
- Experience with A/B testing, conversion rate optimization, and campaign automation.
- Excellent analytical skills, with the ability to interpret complex data and derive actionable insights.
- Strong written and verbal communication skills.
- Ability to work effectively in a hybrid environment, collaborating both remotely and in the office.
- Familiarity with marketing automation platforms and CRM systems is a plus.
- Certification in Google Ads or Meta Blueprint is highly desirable.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Specialist (Performance Marketing)
50200 Tuwan
KES300000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client is seeking a data-driven and innovative Digital Marketing Specialist with a strong focus on performance marketing to join their fully remote marketing team. This role is integral to driving customer acquisition, engagement, and revenue growth through optimized online advertising campaigns. You will be responsible for planning, executing, and analyzing paid search, social media advertising, display advertising, and other performance-driven channels. Your ability to interpret data, identify trends, and continuously refine campaign strategies will be key to success. This is an exciting opportunity to leverage your digital marketing expertise in a flexible, remote work environment.
Key Responsibilities:
Key Responsibilities:
- Develop and execute comprehensive paid digital marketing strategies across various platforms (Google Ads, Facebook Ads, LinkedIn Ads, etc.).
- Manage and optimize campaign budgets to maximize ROI and achieve performance targets (CPA, ROAS, etc.).
- Conduct keyword research, audience segmentation, and targeting to ensure campaign efficiency.
- Create compelling ad copy and visuals, or collaborate with creative teams to develop them.
- Monitor campaign performance daily, analyzing key metrics and identifying areas for improvement.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters to optimize conversion rates.
- Generate regular performance reports, providing insights and actionable recommendations to stakeholders.
- Stay abreast of the latest trends and best practices in digital marketing and performance advertising.
- Collaborate with content and SEO teams to ensure cohesive digital marketing efforts.
- Explore and test new advertising channels and emerging technologies.
This advertiser has chosen not to accept applicants from your region.
2
Digital Marketing Specialist - Performance Marketing
40100 Kisumu
KES2200000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client is looking for a talented and results-driven Digital Marketing Specialist with a strong focus on Performance Marketing to join their growing team. This is a remote position, allowing you to contribute to our client's success from the comfort of your home office. The ideal candidate will have a proven ability to develop, execute, and optimize digital marketing campaigns across various channels to drive measurable results. You will be responsible for managing paid search (PPC), social media advertising, display advertising, and affiliate marketing programs. Your key tasks will include keyword research, ad copywriting, bid management, audience targeting, A/B testing, and campaign performance analysis. You will work closely with the marketing team to align digital strategies with overall business objectives, monitor campaign budgets, and provide regular reports on key metrics such as ROI, CPA, and conversion rates. A deep understanding of analytics platforms (e.g., Google Analytics, Adobe Analytics) and marketing automation tools is essential. This role requires a data-driven mindset, excellent analytical skills, and a passion for staying ahead of digital marketing trends.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute data-driven digital marketing campaigns across paid search, social media, display, and affiliate channels.
- Manage and optimize paid advertising budgets to maximize ROI and achieve performance goals.
- Conduct thorough keyword research and competitive analysis for PPC campaigns.
- Write compelling ad copy and design engaging creatives for various digital platforms.
- Implement audience segmentation and targeting strategies for effective reach.
- Conduct A/B testing on ad copy, landing pages, and targeting parameters to improve campaign performance.
- Monitor, analyze, and report on campaign performance using Google Analytics, marketing automation platforms, and other relevant tools.
- Identify trends and insights to optimize campaigns and improve conversion rates.
- Collaborate with content and design teams to ensure cohesive campaign messaging and creative execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage relationships with advertising partners and affiliate networks.
- Provide recommendations for improving website user experience and conversion funnels.
- Contribute to the overall digital marketing strategy and planning process.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 4 years of hands-on experience in digital marketing, with a strong emphasis on performance marketing (PPC, paid social, programmatic).
- Proven experience managing significant advertising budgets and driving measurable results.
- Proficiency with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and other advertising platforms.
- In-depth knowledge of Google Analytics and other web analytics tools.
- Strong understanding of SEO principles and their integration with paid media.
- Excellent analytical skills with the ability to interpret complex data and derive actionable insights.
- Proficiency in A/B testing methodologies and tools.
- Strong written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Certifications from Google Ads, Facebook Blueprint, or similar are highly desirable.
This advertiser has chosen not to accept applicants from your region.
3
Digital Marketing Specialist (Performance Marketing)
00300 Ngong
KES100000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Digital Marketing Specialist with a specialization in performance marketing to join their dynamic marketing team. This is a fully remote position, allowing you to contribute from any location. The ideal candidate will have a proven track record of developing and executing successful online advertising campaigns across various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads. You will be responsible for managing campaign budgets, optimizing ad spend for maximum ROI, and driving qualified traffic and conversions. Key responsibilities include conducting keyword research, A/B testing ad copy and creatives, analyzing campaign performance data, and generating insightful reports. You will also be involved in developing and implementing SEO strategies to improve organic search rankings and collaborating with content creators to ensure alignment with marketing goals. Experience with marketing automation tools, CRM systems, and data visualization platforms is highly desirable. We are looking for a creative and analytical individual with excellent communication skills and a deep understanding of digital marketing trends. The ability to work independently, manage multiple projects simultaneously, and adapt to a fast-paced remote work environment is crucial. You will be instrumental in shaping our client's online presence and achieving ambitious growth targets. This role offers a competitive salary, opportunities for professional development, and the chance to work with a passionate and collaborative remote team. If you are passionate about leveraging data to drive marketing success and eager to make a significant impact, we encourage you to apply. This is an excellent opportunity to grow your career in digital marketing, working on diverse campaigns and contributing to strategic decision-making. Join a forward-thinking organization that values innovation and data-driven insights, all while enjoying the flexibility of a remote role.
This advertiser has chosen not to accept applicants from your region.
4
Digital Marketing Specialist - Performance Marketing
40100 Abothuguchi West
KES2800000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Digital Marketing Specialist with a strong focus on performance marketing to join their remote team. You will be responsible for developing, implementing, and optimizing online marketing campaigns to drive customer acquisition, engagement, and revenue growth. This role requires a deep understanding of various digital marketing channels, including paid search (PPC), social media advertising, display advertising, and affiliate marketing. You will leverage data analytics and A/B testing to continuously improve campaign performance, maximize ROI, and achieve key marketing objectives. The ideal candidate possesses a creative mindset, a keen analytical ability, and a proven track record of managing successful performance marketing initiatives. You will work closely with content, creative, and sales teams to ensure cohesive marketing strategies. This is a fully remote position, offering the flexibility to manage campaigns and collaborate with colleagues from anywhere. We are looking for a motivated, detail-oriented individual who is passionate about digital marketing and eager to make a significant impact.
Key Responsibilities:
Key Responsibilities:
- Develop and execute data-driven performance marketing strategies across multiple channels (SEM, social, display, etc.).
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to meet performance goals.
- Conduct keyword research, audience targeting, and bid management for SEM campaigns.
- Create compelling ad copy and landing page content to improve conversion rates.
- Monitor campaign performance daily, analyze data, and generate insightful reports.
- Identify trends, insights, and opportunities for campaign optimization and A/B testing.
- Collaborate with design and content teams to create high-performing marketing assets.
- Manage marketing budgets effectively and ensure optimal spend for maximum ROI.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Evaluate emerging technologies and platforms for potential use in campaigns.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong emphasis on performance marketing.
- Proven experience managing successful paid search (PPC) and paid social media campaigns.
- Proficiency with digital advertising platforms (Google Ads, Meta Ads Manager, LinkedIn Campaign Manager).
- Strong analytical skills with experience using web analytics tools (e.g., Google Analytics).
- Excellent understanding of A/B testing methodologies and conversion rate optimization (CRO).
- Creative thinking and strong copywriting skills.
- Ability to work independently and manage multiple campaigns simultaneously in a remote setting.
- Strong communication and collaboration skills.
- Relevant certifications (e.g., Google Ads, Facebook Blueprint) are a plus.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Specialist - Performance Marketing
80100 Shella
KES110000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client, a dynamic and growing organization, is seeking a results-oriented Digital Marketing Specialist with a strong focus on Performance Marketing to join their fully remote team. This role is instrumental in driving customer acquisition, engagement, and revenue growth through data-driven digital marketing campaigns. You will be responsible for planning, executing, and optimizing paid advertising campaigns across various digital channels, including Google Ads, social media advertising (Facebook, Instagram, LinkedIn), and other relevant platforms. The ideal candidate will possess a deep understanding of SEM, SEO, PPC, social media marketing, and marketing analytics. Your responsibilities will include managing advertising budgets, conducting keyword research, developing ad creatives, and continuously A/B testing campaigns to improve ROI and conversion rates. You will also be tasked with analyzing campaign performance, generating detailed reports, and providing actionable insights to enhance marketing strategies. This remote position requires exceptional analytical skills, a keen eye for detail, and the ability to thrive in a fast-paced, evolving digital landscape. Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics), advertising platforms, and marketing automation software is essential. We are looking for a candidate with a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 3-5 years of hands-on experience in digital marketing, specifically in performance marketing and paid media management. If you are a data-driven marketer passionate about driving measurable results and seeking a challenging and rewarding remote opportunity, we encourage you to apply. Join our client in shaping impactful digital marketing initiatives.
Responsibilities:
Responsibilities:
- Develop and execute performance marketing strategies across digital channels.
- Manage and optimize paid search (PPC) and social media advertising campaigns.
- Conduct keyword research, audience segmentation, and campaign targeting.
- Create compelling ad copy and visual assets for digital campaigns.
- Monitor campaign performance, analyze data, and provide actionable insights.
- Manage advertising budgets and ensure optimal allocation of resources.
- A/B test campaign elements to improve conversion rates and ROI.
- Collaborate with content and creative teams to align marketing efforts.
- Stay up-to-date with the latest trends and best practices in digital marketing.
This advertiser has chosen not to accept applicants from your region.
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6
Digital Marketing Specialist - Performance Marketing
20200 Mwembe
KES100000 Annually
WhatJobs
Posted 13 days ago
Job Viewed
Job Description
Our client is seeking a talented and results-driven Digital Marketing Specialist to focus on performance marketing initiatives. This role will involve developing, implementing, and managing online marketing strategies to drive customer acquisition, engagement, and revenue growth. The ideal candidate will have a deep understanding of various digital advertising platforms and a passion for data-driven decision-making. You will be responsible for optimizing campaigns across multiple channels, analyzing performance metrics, and identifying opportunities for improvement. This role offers a hybrid work arrangement, combining remote flexibility with essential in-office collaboration sessions at our **Nakuru, Nakuru, KE** office.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute comprehensive digital marketing campaigns across paid search, social media advertising, display advertising, and other performance-driven channels.
- Manage advertising budgets effectively to maximize ROI and achieve campaign objectives.
- Conduct keyword research, audience segmentation, and ad creative development for optimal campaign performance.
- Monitor, analyze, and report on campaign performance using tools such as Google Analytics, Google Ads, Facebook Ads Manager, etc.
- Identify trends, insights, and opportunities for campaign optimization and A/B testing.
- Collaborate with content creators, designers, and web developers to ensure cohesive and effective marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Contribute to the overall digital marketing strategy and roadmap.
- Analyze customer journeys and optimize conversion paths.
- Manage retargeting and remarketing campaigns to re-engage potential customers.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven track record of successfully managing and optimizing digital advertising campaigns with measurable results.
- In-depth knowledge of Google Ads, Facebook Ads Manager, LinkedIn Ads, and other relevant advertising platforms.
- Proficiency in Google Analytics and experience with other web analytics tools.
- Strong understanding of SEO, SEM, and content marketing principles.
- Excellent analytical skills and the ability to interpret complex data sets.
- Creative thinking and problem-solving abilities.
- Strong communication and collaboration skills, with the ability to work effectively in a hybrid team environment.
- Experience with marketing automation platforms is a plus.
- Familiarity with A/B testing methodologies and tools.
This advertiser has chosen not to accept applicants from your region.
7
Digital Marketing Specialist
20100 Mwembe
KES75000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist to join their dynamic team. This role involves developing, implementing, and managing marketing campaigns across various digital channels to drive brand awareness, engagement, and lead generation. You will be responsible for optimizing online presence, creating compelling content, and analyzing campaign performance to achieve marketing objectives.
The ideal candidate will possess a strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing strategies. You will be proficient in using digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools, email marketing software) to track campaign performance, identify trends, and make data-informed recommendations. Responsibilities include planning and executing digital advertising campaigns, managing social media accounts, creating engaging website and blog content, and collaborating with internal teams to ensure brand consistency. This hybrid role requires excellent communication, organizational, and project management skills, with the ability to work both independently and collaboratively. You should be adept at staying up-to-date with the latest digital marketing trends and best practices. We are looking for a results-oriented individual who can contribute to the growth of our client's online presence through innovative and effective digital marketing strategies.
Qualifications:
The ideal candidate will possess a strong understanding of SEO, SEM, social media marketing, email marketing, and content marketing strategies. You will be proficient in using digital marketing tools and analytics platforms (e.g., Google Analytics, social media management tools, email marketing software) to track campaign performance, identify trends, and make data-informed recommendations. Responsibilities include planning and executing digital advertising campaigns, managing social media accounts, creating engaging website and blog content, and collaborating with internal teams to ensure brand consistency. This hybrid role requires excellent communication, organizational, and project management skills, with the ability to work both independently and collaboratively. You should be adept at staying up-to-date with the latest digital marketing trends and best practices. We are looking for a results-oriented individual who can contribute to the growth of our client's online presence through innovative and effective digital marketing strategies.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 3 years of experience in digital marketing.
- Proven experience in SEO, SEM, social media marketing, and content creation.
- Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
- Experience with email marketing platforms and marketing automation tools.
- Strong analytical and problem-solving skills, with an ability to interpret data and generate insights.
- Excellent written and verbal communication skills.
- Ability to work effectively in a hybrid environment, managing tasks and priorities efficiently.
- Creative thinking and a passion for digital innovation.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Specialist
20200 Kapsuser
KES65000 Monthly
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-driven Digital Marketing Specialist to enhance their online presence and drive customer engagement. This role offers a hybrid work model, blending remote flexibility with essential in-office collaboration. You will be responsible for developing and executing comprehensive digital marketing strategies across various online channels.
Key Responsibilities:
Key Responsibilities:
- Develop and implement effective digital marketing campaigns across social media, email, search engines, and other online platforms.
- Create engaging and compelling content for websites, blogs, social media, and email newsletters.
- Manage social media accounts, including content scheduling, community engagement, and performance monitoring.
- Conduct SEO/SEM research and analysis to optimize website visibility and drive organic traffic.
- Develop and execute email marketing campaigns, including list segmentation, A/B testing, and performance tracking.
- Analyze campaign performance using tools like Google Analytics and provide regular reports with actionable insights.
- Monitor industry trends and competitor activities to identify new marketing opportunities.
- Collaborate with design and content teams to create visually appealing marketing materials.
- Manage digital advertising budgets and optimize ad spend for maximum ROI.
- Contribute to the overall marketing strategy and brand positioning.
- Test and iterate on marketing strategies to improve conversion rates and customer acquisition.
This advertiser has chosen not to accept applicants from your region.
9