0 Digital Marketing jobs in Kenya

Digital Marketing Strategy Lead

80201 Shella KES160000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Join a forward-thinking organization as a Digital Marketing Strategy Lead, operating in a fully remote, dynamic environment. This role is crucial for shaping and executing innovative digital marketing campaigns that drive brand awareness, customer acquisition, and engagement. You will leverage your deep understanding of the digital landscape to develop comprehensive strategies across multiple platforms, analyzing data to optimize performance and achieve key business objectives. As a remote-first position, we empower our team members to work from wherever they are most productive, fostering a collaborative and results-oriented culture.

Responsibilities:
  • Develop and implement a cohesive digital marketing strategy aligned with overall business goals.
  • Oversee the execution of integrated digital marketing campaigns across SEO, SEM, social media, email marketing, content marketing, and display advertising.
  • Manage and optimize digital advertising budgets to maximize ROI and achieve performance targets.
  • Conduct in-depth market research and competitive analysis to identify new opportunities and trends.
  • Analyze website traffic, campaign performance, and user behavior to provide actionable insights and recommendations for improvement.
  • Lead content strategy development, ensuring compelling and relevant content creation for various digital channels.
  • Manage relationships with external agencies and vendors as needed.
  • Stay updated on the latest digital marketing tools, technologies, and best practices.
  • Collaborate with product, sales, and customer success teams to ensure consistent brand messaging and customer experience.
  • Mentor and guide junior digital marketing specialists, fostering their professional growth.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 6 years of experience in digital marketing, with a proven track record of success in developing and executing comprehensive strategies.
  • Extensive knowledge of various digital marketing channels, including SEO, SEM (Google Ads, Bing Ads), social media marketing (Facebook, Instagram, LinkedIn, Twitter), email marketing, and content marketing.
  • Proficiency in web analytics tools such as Google Analytics, Adobe Analytics, and data visualization tools.
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
  • Strong understanding of A/B testing methodologies and conversion rate optimization (CRO).
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Outstanding written and verbal communication skills, with the ability to present complex information clearly.
  • Demonstrated ability to lead and inspire a team in a remote setting.
  • Creative mindset with a passion for innovation in digital marketing.
This fully remote opportunity, based conceptually within the Malindi, Kilifi, KE region, offers a chance to shape digital narratives and drive impactful marketing outcomes.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategy Lead

00200 Ongata Rongai, Rift Valley KES7800000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a forward-thinking organization at the forefront of its industry, is seeking an innovative and results-oriented Digital Marketing Strategy Lead to spearhead their marketing efforts within a fully remote framework. This role is critical for developing and executing comprehensive digital marketing strategies that enhance brand visibility, drive lead generation, and foster customer engagement. You will be responsible for managing all digital marketing channels, including SEO, SEM, social media, email marketing, and content marketing, leveraging data analytics to optimize campaign performance and ROI.

Responsibilities:
  • Develop and implement data-driven digital marketing strategies aligned with business objectives.
  • Oversee the planning, execution, and optimization of all digital marketing campaigns across various channels.
  • Manage SEO/SEM initiatives to improve search engine rankings and drive organic traffic.
  • Develop and execute social media marketing strategies to increase brand awareness and engagement.
  • Lead content marketing efforts, including blog posts, articles, infographics, and videos.
  • Manage email marketing campaigns to nurture leads and engage existing customers.
  • Analyze campaign performance using web analytics tools, providing regular reports and insights.
  • Identify new digital marketing trends and technologies to enhance our online presence.
  • Collaborate with creative and sales teams to ensure consistent brand messaging.
  • Manage the digital marketing budget effectively and optimize ad spend for maximum ROI.
This is a 100% remote position, offering the flexibility to work from anywhere. We are seeking a strategic thinker with exceptional analytical, creative, and leadership skills, who can excel in a virtual team environment. A proven track record in developing and executing successful digital marketing strategies is essential. Join our innovative team and drive our digital transformation forward. The marketing hub for this role is conceptually associated with Ongata Rongai, Kajiado, KE , yet the work is entirely remote.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategy Lead

10100 Nyeri Town KES160000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven Digital Marketing Strategy Lead to join their innovative, fully remote marketing team. This pivotal role requires a strategic thinker with a proven track record in developing and executing comprehensive digital marketing campaigns across multiple channels. You will be responsible for defining target audiences, setting measurable objectives, and optimizing strategies to drive brand awareness, lead generation, and customer engagement. The ideal candidate will possess deep expertise in SEO, SEM, social media marketing, content marketing, email marketing, and marketing automation. As a remote-first position, excellent communication, project management, and analytical skills are essential for collaborating effectively with cross-functional teams and managing campaigns from conception to completion. You will analyze market trends, competitor activities, and campaign performance data to identify opportunities for growth and improvement. Developing and managing marketing budgets, reporting on key performance indicators (KPIs), and ensuring a consistent brand voice across all digital platforms will be key responsibilities. We are looking for a creative and data-oriented individual with a passion for innovation in digital marketing. This is an exciting opportunity to shape our client's online presence and drive significant business impact from a remote location. Your strategic insights and hands-on execution will be instrumental in achieving marketing goals. We foster a collaborative remote culture that values creativity, continuous learning, and data-driven decision-making. The role is based remotely, supporting marketing efforts for a business connected to the vibrant region of Nyeri, Nyeri, KE .
This advertiser has chosen not to accept applicants from your region.

Head of Digital Marketing Strategy

60200 Meru , Eastern KES160000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking an experienced and visionary Head of Digital Marketing Strategy to lead their online marketing efforts. This is a fully remote position, allowing you to shape our client's digital presence from anywhere in the world. You will be responsible for developing, implementing, and managing comprehensive digital marketing strategies across all relevant channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital marketing landscape, current trends, and emerging technologies. You will analyze market trends, identify target audiences, and develop data-driven campaigns to increase brand awareness, generate leads, and drive customer acquisition and retention. Key responsibilities include setting digital marketing objectives, managing budgets, and overseeing the performance of the marketing team (or external agencies). You will collaborate closely with other departments to ensure marketing efforts are aligned with overall business goals. A Bachelor's degree in Marketing, Communications, or a related field is required; a Master's degree or relevant certifications are a plus. A minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role, is essential. Proven success in developing and executing successful digital marketing campaigns and a strong understanding of analytics tools (e.g., Google Analytics, SEMrush) are critical. Excellent leadership, communication, and analytical skills are paramount. This remote role offers a unique opportunity to drive significant impact in a forward-thinking organization. This position remotely oversees digital marketing initiatives for brands operating within the vibrant commercial environment of Meru, Meru, Kenya, and beyond.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Strategy Lead

60400 Embu, Eastern KES190000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
We are looking for an innovative and results-driven Digital Marketing Strategy Lead to join our globally distributed team. This position is fully remote, offering the flexibility to work from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and achieve business objectives. Your key responsibilities include managing and optimizing all digital marketing channels, including SEO, SEM, email marketing, social media, and content marketing. You will conduct market research, analyze campaign performance, and identify new opportunities for growth. Collaboration with cross-functional teams, including sales, product development, and creative departments, is essential to ensure alignment and maximize campaign impact. The ideal candidate possesses a deep understanding of digital marketing trends, tools, and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot). Proven experience in developing and implementing successful multi-channel digital marketing campaigns is required. Strong analytical and problem-solving skills, with the ability to translate data into actionable insights, are crucial. Excellent communication and leadership skills are necessary to guide the marketing team and present strategies to stakeholders. As a remote-first company, we foster a highly collaborative and supportive virtual environment, utilizing advanced communication and project management tools. This is an exceptional opportunity for a seasoned digital marketing professional to lead strategic initiatives and drive significant business impact. The scope of this role is within the marketing domain, with the operational context set in Embu, Embu, KE .
This advertiser has chosen not to accept applicants from your region.

Head of Digital Marketing Strategy

00100 Abothuguchi West KES700000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven Head of Digital Marketing Strategy to lead their ambitious marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere while shaping the brand's online presence. You will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth across all digital channels.

Key responsibilities include:
  • Developing and implementing overarching digital marketing strategies aligned with business objectives.
  • Managing and optimizing paid search (SEM), social media marketing, email marketing, content marketing, and SEO initiatives.
  • Analyzing campaign performance data, identifying trends, and providing actionable insights to improve ROI.
  • Overseeing the creation of engaging and compelling digital content across various platforms.
  • Managing the digital marketing budget effectively and allocating resources to maximize impact.
  • Staying ahead of industry trends, emerging technologies, and best practices in digital marketing.
  • Leading and mentoring a remote team of marketing specialists.
  • Defining key performance indicators (KPIs) and reporting on marketing campaign success to senior leadership.
  • Conducting market research and competitor analysis to identify new opportunities.
  • Collaborating with cross-functional teams (product, sales, design) to ensure cohesive brand messaging and customer experience.
  • Developing and executing A/B testing strategies for continuous optimization of campaigns and landing pages.
  • Managing relationships with external agencies and vendors as needed.
  • Ensuring brand consistency and adherence to brand guidelines across all digital touchpoints.

The ideal candidate will have a proven track record of success in developing and executing impactful digital marketing campaigns. Strong analytical skills, proficiency in marketing automation tools, and a deep understanding of SEO, SEM, social media, and content marketing are essential. Excellent communication and leadership abilities are required to guide a remote team and stakeholders effectively. This role offers the chance to make a significant impact on our client's growth trajectory from the convenience of your own home office, embracing a truly remote-first work culture. You will be at the forefront of digital innovation, driving meaningful engagement with our target audiences.
This advertiser has chosen not to accept applicants from your region.

Director of Digital Marketing Strategy

30100 Tuwan KES8200000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client, a leading entity in the hospitality and tourism sector, is actively recruiting a visionary Director of Digital Marketing Strategy for a fully remote role. This position is critical in shaping and executing our client's online presence and driving guest acquisition and engagement through innovative digital channels. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. The ideal candidate will have a deep understanding of the hospitality industry and a proven ability to develop and implement data-driven digital marketing strategies that deliver measurable results. Your role will involve setting digital marketing objectives, managing budgets, analyzing campaign performance, and identifying new opportunities for growth. You will lead a team of digital marketing professionals, fostering a collaborative and results-oriented environment. Responsibilities include developing and optimizing the customer journey across all digital touchpoints, managing the company's website and online reputation, and ensuring brand consistency in all digital communications. A strong understanding of analytics platforms (e.g., Google Analytics, Adobe Analytics) and CRM systems is essential. You should possess excellent leadership, strategic thinking, and communication skills. This is an exciting opportunity to leverage your expertise in a vibrant and dynamic industry from the comfort of your home office. We are seeking a highly motivated and creative individual who can drive innovation and achieve ambitious marketing goals in a remote setting. If you are passionate about digital marketing and have a flair for creating exceptional online experiences in hospitality, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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Director of Digital Marketing Strategy

50200 Tuwan KES5000000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is looking for a strategic and results-driven Director of Digital Marketing Strategy to lead their online presence and customer engagement initiatives. This is a fully remote position, allowing you to craft and execute impactful digital campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. Your primary goal will be to drive lead generation, increase brand awareness, and enhance customer acquisition and retention. You will lead a team of digital marketing specialists, providing guidance, setting performance targets, and fostering a data-driven approach. Key responsibilities include analyzing market trends, competitor activities, and customer behavior to identify opportunities and optimize campaign performance. You will manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI. The ideal candidate will possess extensive experience in developing and executing successful digital marketing campaigns for diverse industries. Strong analytical skills, proficiency in marketing automation tools, and a deep understanding of web analytics platforms (e.g., Google Analytics) are essential. Excellent communication, leadership, and project management skills are required to collaborate with internal teams and external agencies. A Bachelor's or Master's degree in Marketing, Communications, or a related field is required, along with a proven track record of driving significant digital growth. You should be passionate about leveraging digital channels to achieve business objectives and possess a forward-thinking mindset. This is a unique opportunity to shape the digital future of our client's brand and make a substantial impact in a flexible, remote work environment.
This advertiser has chosen not to accept applicants from your region.

Head of Digital Marketing Strategy

00100 Abothuguchi West KES400000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is looking for an innovative and results-driven Head of Digital Marketing Strategy to lead their marketing efforts from a fully remote position. This senior role is responsible for developing and executing comprehensive digital marketing strategies that enhance brand visibility, drive customer acquisition, and maximize engagement across all digital channels. You will oversee SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising campaigns, ensuring a cohesive and impactful online presence. Key responsibilities include analyzing market trends, identifying target audiences, setting measurable KPIs, and continuously optimizing campaign performance based on data-driven insights. The ideal candidate will have a proven track record of success in leading digital marketing teams and managing substantial marketing budgets. Exceptional strategic thinking, creativity, and analytical skills are essential. You will collaborate closely with sales, product development, and customer service teams to align marketing initiatives with overall business objectives. As a remote-first leader, strong communication, project management, and interpersonal skills are vital for effective team collaboration and stakeholder management. This position offers a unique opportunity to shape the digital future of our brand and drive significant business growth through innovative marketing approaches. Your expertise in leveraging the latest digital marketing tools and techniques will be crucial in maintaining our competitive edge and achieving ambitious growth targets in the dynamic online landscape. We are seeking a dynamic individual who can inspire a remote team and deliver exceptional marketing outcomes.
This advertiser has chosen not to accept applicants from your region.

Head of Digital Marketing Strategy

00501 Ongata Rongai, Rift Valley KES150000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is looking for a visionary and results-oriented Head of Digital Marketing Strategy to lead their global marketing efforts from a remote-first perspective. This senior role demands a comprehensive understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will be responsible for developing and executing innovative digital marketing strategies that drive brand awareness, lead generation, customer acquisition, and customer retention. The ideal candidate will have a proven ability to manage large-scale digital campaigns, optimize marketing spend for maximum ROI, and leverage data analytics to inform strategic decisions. You will work closely with internal teams, including sales, product development, and creative services, as well as external agencies and partners. Key responsibilities include setting ambitious digital marketing goals, developing integrated campaign plans, overseeing the execution of all digital channels, and continuously analyzing campaign performance against KPIs. You will also be responsible for staying ahead of emerging digital marketing trends and technologies, identifying new opportunities for growth, and mentoring a team of digital marketing specialists. This is a fully remote position, empowering you to work from your preferred location. We are seeking a leader with exceptional strategic thinking, strong communication skills, and the ability to inspire and motivate a dispersed team. A passion for creating compelling digital experiences and a data-driven approach to marketing are crucial. If you are a seasoned digital marketer with a track record of success and a desire to lead impactful strategies for a growing organization, this is the opportunity for you. You will be at the forefront of shaping our client's online presence and driving their business objectives through cutting-edge digital initiatives. The role requires a high degree of autonomy and initiative, with a focus on delivering measurable results. We expect you to champion best practices and foster a culture of continuous learning and experimentation within the digital marketing function.
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