549 Digital Marketing jobs in Kenya

Digital Marketing Strategy Lead

20201 Homa Bay KES165000 Annually WhatJobs

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Job Description

full-time
Our client, a dynamic and forward-thinking organization, is looking for an experienced and results-oriented Digital Marketing Strategy Lead to join their entirely remote marketing department. In this pivotal role, you will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will lead the charge in shaping our client's online presence, identifying key digital channels, and optimizing campaigns for maximum impact. This position requires a deep understanding of the ever-evolving digital landscape, including SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising. You will analyze market trends, competitor activities, and customer behavior to identify new opportunities and inform strategic decisions. Key responsibilities include setting campaign objectives, defining target audiences, allocating budgets, and measuring performance against key KPIs. You will collaborate closely with internal teams, including content creators, graphic designers, and web developers, to ensure cohesive and effective campaign execution. The ideal candidate will possess a proven track record of success in developing and implementing data-driven digital marketing strategies that deliver measurable results. Strong analytical skills, creativity, and the ability to manage multiple projects simultaneously in a remote setting are essential. We are seeking a strategic thinker who is passionate about digital marketing, possesses excellent communication skills, and thrives in a collaborative, distributed team environment. Your expertise will be critical in elevating our client's brand and achieving their business objectives.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 8 years of experience in digital marketing, with a focus on strategy development.
  • Demonstrated success in managing and optimizing SEO, SEM, social media, and content marketing campaigns.
  • Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Strong understanding of current digital marketing trends and best practices.
  • Excellent written and verbal communication and presentation skills.
  • Proven ability to lead projects and collaborate effectively with cross-functional teams remotely.
  • Strategic mindset with a data-driven approach to decision-making.
  • Experience in B2B or B2C marketing, depending on the client's focus.
This role offers the unique advantage of being fully remote, ideal for individuals looking to contribute strategically from **Bungoma, Bungoma, KE**, or any other suitable location.
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Digital Marketing Manager

00100 Homa Bay KES380000 Annually WhatJobs

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Job Description

full-time
Our client is looking for an experienced and creative Digital Marketing Manager to lead our fully remote marketing initiatives. This role is instrumental in developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive lead generation, and increase customer engagement across all online channels. You will be responsible for managing SEO/SEM, email marketing, social media campaigns, content marketing, and paid advertising initiatives. The ideal candidate is a data-driven strategist with a proven track record of success in optimizing online marketing performance. You will work closely with sales, product, and creative teams to ensure brand consistency and achieve marketing objectives. This position requires excellent analytical skills, creativity, and the ability to manage multiple projects simultaneously in a remote setting. Key responsibilities:
  • Developing and implementing integrated digital marketing strategies.
  • Managing and optimizing SEO, SEM, and PPC campaigns to drive traffic and conversions.
  • Overseeing social media strategy and content creation across various platforms.
  • Developing and executing email marketing campaigns and nurturing workflows.
  • Creating and managing a content marketing calendar, including blog posts, articles, and case studies.
  • Analyzing website traffic, campaign performance, and user behavior using analytics tools.
  • Identifying new digital marketing trends and opportunities for growth.
  • Collaborating with design and content teams to create compelling marketing assets.
  • Managing the digital marketing budget and reporting on ROI.
  • Working effectively with remote team members to ensure cohesive marketing efforts.
The ideal candidate will have a Bachelor's degree in Marketing, Communications, Business, or a related field, with a minimum of 5 years of experience in digital marketing. Proven experience in managing successful online marketing campaigns and a strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software) are essential. Excellent written and verbal communication skills, strong analytical abilities, and a proactive approach are required. This is a fantastic opportunity to lead digital marketing efforts for a growing company in a fully remote capacity.
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Digital Marketing Strategist

60200 Meru , Eastern KES150000 Annually WhatJobs

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Job Description

full-time
WhatJobs is looking for a creative and data-driven Digital Marketing Strategist to lead our innovative marketing campaigns. This position is fully remote, allowing you to contribute your expertise from any location. You will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance our online presence and drive customer engagement. This role requires a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, and email marketing.

Key Responsibilities:
  • Develop and execute integrated digital marketing strategies across various channels.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads).
  • Oversee search engine optimization (SEO) efforts to improve organic search rankings.
  • Create and manage engaging content marketing initiatives and social media campaigns.
  • Develop and implement email marketing strategies to nurture leads and retain customers.
  • Analyze marketing data and campaign performance, providing insights and recommendations for optimization.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Manage the digital marketing budget effectively.
  • Report on key marketing metrics and campaign effectiveness to stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a focus on strategy development.
  • Proven success in managing SEO, SEM, social media, and content marketing campaigns.
  • Strong analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills.
  • Experience with marketing automation platforms and CRM systems.
  • Creative thinking and a passion for digital innovation.
  • Ability to manage multiple projects simultaneously in a remote environment.
This is a fantastic opportunity to shape the digital future of our organization and connect with audiences worldwide. Join our thriving remote team and make a significant impact.
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Digital Marketing Specialist

00200 Mlolongo, Eastern KES95000 Annually WhatJobs

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Job Description

full-time
We are seeking a creative and results-driven Digital Marketing Specialist to enhance our brand presence and drive engagement through innovative online campaigns. In this dynamic role, you will be responsible for developing, implementing, and managing comprehensive digital marketing strategies across various platforms. Your expertise will be crucial in managing our social media channels, optimizing search engine performance (SEO/SEM), and executing targeted email marketing campaigns. You will also play a key role in content creation, ensuring all digital content is engaging, informative, and aligned with our brand voice and marketing objectives. Performance tracking and analysis are integral to this role; you will use analytics tools to monitor campaign effectiveness, identify trends, and provide actionable insights for continuous improvement. Collaboration with the wider marketing and communications team is essential to ensure cohesive brand messaging and successful campaign execution. The ideal candidate will possess a strong understanding of the digital marketing landscape, including current trends, best practices, and emerging technologies. Excellent written and verbal communication skills, creativity, and a data-driven approach are a must. This is a hybrid role, requiring a blend of remote work and periodic office presence to foster collaboration and team synergy. You will leverage your digital acumen to expand our reach, build our online community, and drive measurable results, contributing significantly to our company's growth and success.
Responsibilities:
  • Develop and execute digital marketing strategies across multiple channels.
  • Manage and grow social media presence, including content creation and community engagement.
  • Implement SEO/SEM strategies to improve search engine rankings and drive traffic.
  • Create and manage email marketing campaigns, including list segmentation and automation.
  • Develop engaging and relevant content for websites, blogs, and social media.
  • Monitor and analyze digital marketing campaign performance using analytics tools.
  • Identify trends and insights to optimize campaigns and improve ROI.
  • Collaborate with the marketing team on campaign planning and execution.
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Manage digital advertising budgets effectively.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing.
  • Proven experience in SEO/SEM, social media marketing, and email marketing.
  • Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, Hootsuite).
  • Strong content creation and copywriting skills.
  • Excellent analytical and problem-solving abilities.
  • Creative mindset with a passion for digital innovation.
  • Strong communication and collaboration skills.
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Digital Marketing Specialist

10101 Nyeri Town KES450000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a results-driven Digital Marketing Specialist to enhance their online presence and drive customer engagement. This is a fully remote position, offering the flexibility to contribute to impactful marketing campaigns from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including social media, search engines, email, and content marketing. Your expertise will be key in increasing brand awareness, generating leads, and driving website traffic and conversions. This role requires a strong understanding of digital marketing analytics, campaign optimization, and creative content development.

Key Responsibilities:
  • Develop and implement effective digital marketing strategies to achieve business objectives.
  • Manage and optimize paid advertising campaigns on platforms such as Google Ads and social media.
  • Create, curate, and manage engaging content for social media channels, blogs, and websites.
  • Conduct keyword research and implement SEO best practices to improve search engine rankings.
  • Develop and execute email marketing campaigns, including newsletters and promotional emails.
  • Analyze campaign performance data and provide actionable insights and recommendations for improvement.
  • Monitor industry trends and competitor activities to identify new opportunities.
  • Collaborate with sales and product teams to ensure marketing efforts are aligned with business goals.
  • Manage the company's social media presence and engage with the online community.
  • Track and report on key marketing metrics, such as website traffic, conversion rates, and ROI.
  • Test and iterate on marketing strategies to maximize effectiveness.

The ideal candidate will have a Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience. Proven experience in digital marketing, with a track record of successful campaign management, is required. Proficiency in digital marketing tools such as Google Analytics, Google Ads, social media management platforms (e.g., Hootsuite, Buffer), and email marketing software is essential. Strong knowledge of SEO, SEM, content marketing, and social media marketing is required. Excellent analytical, communication, and copywriting skills are crucial for this remote role. The ability to work independently, manage multiple projects, and adapt to the fast-paced digital landscape is vital. We are looking for a creative and data-oriented individual passionate about driving measurable results through innovative digital marketing.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Specialist

20200 Kapsuser KES70000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a talented and results-driven Digital Marketing Specialist to join their fully remote marketing team. This role is crucial for developing and executing innovative digital marketing strategies to enhance brand visibility and drive customer engagement. You will be responsible for managing various online marketing channels, including social media, email marketing, SEO/SEM, and content marketing. The ideal candidate is a creative thinker with a data-driven approach, passionate about leveraging digital platforms to achieve business objectives. You will work closely with cross-functional teams to ensure cohesive and impactful marketing campaigns.
Key Responsibilities:
  • Develop, implement, and manage digital marketing campaigns across multiple channels.
  • Create engaging and relevant content for social media, blogs, websites, and email newsletters.
  • Manage social media accounts, including content scheduling, community engagement, and performance tracking.
  • Plan and execute SEO/SEM strategies to improve website visibility and drive organic traffic.
  • Develop and manage email marketing campaigns, including list segmentation and A/B testing.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics) and provide regular reports with actionable insights.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate with the design team to create visually appealing marketing materials.
  • Identify new opportunities for growth and engagement in the digital space.
  • Manage advertising budgets and optimize spend for maximum ROI.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a proven track record of success.
  • Proficiency in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Experience with marketing automation tools and CRM systems.
  • Strong analytical skills and proficiency in Google Analytics and other web analytics platforms.
  • Excellent written and verbal communication skills.
  • Creative mindset with an ability to generate innovative campaign ideas.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Experience with graphic design tools is a plus.
This is an excellent opportunity to contribute to a forward-thinking company, working remotely with a supportive and collaborative team. Make a significant impact on our client's digital presence from anywhere.
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Digital Marketing Lead

30400 Kipreres KES160000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is seeking a creative and analytical Digital Marketing Lead to spearhead their comprehensive online marketing strategies in a fully remote capacity. This role is pivotal in driving brand awareness, customer acquisition, and engagement through innovative digital channels. You will be responsible for developing and executing data-driven marketing campaigns across SEO, SEM, social media, content marketing, and email marketing. Key responsibilities include defining target audiences, crafting compelling campaign messaging, and managing digital advertising budgets. You will analyze campaign performance using web analytics tools, generate detailed reports, and continuously optimize strategies for maximum ROI. Building and nurturing online communities and managing social media presence will also be a core function. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 6 years of experience in digital marketing. Demonstrated success in leading remote marketing teams and executing successful online campaigns is essential. Strong understanding of digital marketing tools (Google Analytics, SEMrush, HubSpot, social media management platforms) and analytics is required. Excellent creative thinking, written and verbal communication skills, and a passion for digital trends are paramount. You will have the autonomy to shape our digital footprint and connect with audiences from your remote workstation, supporting our growth in regions like **Kitale, Trans-Nzoia, KE**.
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Digital Marketing Specialist

60200 Meru , Eastern KES90000 month WhatJobs

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Specialist to manage and execute their online marketing strategies. This hybrid role requires a candidate who can balance remote work with occasional in-office collaboration. You will be responsible for developing and implementing comprehensive digital marketing campaigns across various channels, including social media, email, search engines, and display advertising. Key duties involve managing social media accounts, creating engaging content, running paid advertising campaigns (PPC/SEM), optimizing website SEO, and analyzing campaign performance data to identify areas for improvement. You will also be involved in email marketing, lead generation, and A/B testing to maximize conversion rates. Collaboration with the content creation team, graphic designers, and sales department will be crucial for success. The ideal candidate will have a strong understanding of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, Mailchimp, Hootsuite), excellent analytical skills, and a passion for staying up-to-date with the latest digital marketing trends. Proven experience in managing social media presence, SEO, and paid advertising campaigns is essential. A Bachelor's degree in Marketing, Communications, or a related field, along with 3+ years of experience in digital marketing, is preferred. This role offers the opportunity to significantly impact brand visibility and drive business growth for our client in the **Meru, Meru, KE** region, with the flexibility of a hybrid work model.
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Digital Marketing Specialist

30200 Kipreres KES120000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Specialist to enhance their online presence through a fully remote engagement. In this dynamic role, you will be instrumental in developing and executing comprehensive digital marketing strategies across various platforms. Your responsibilities will include managing social media campaigns, optimizing search engine rankings (SEO), running pay-per-click (PPC) advertising, and crafting engaging email marketing content. You will analyze website traffic, campaign performance, and customer engagement metrics using tools like Google Analytics to identify trends and opportunities for improvement. Developing and managing content calendars, creating compelling copy for websites, blogs, and social media posts, will be a core function. You will also explore and implement new digital marketing channels and technologies to expand our client's reach and impact. Collaboration with design and sales teams to ensure brand consistency and effective message delivery is key. This role requires a strong understanding of current digital marketing best practices, consumer behavior, and market trends. You will need to be adept at storytelling and possess excellent written and verbal communication skills to connect with diverse audiences. The ideal candidate will have a proven track record of successfully managing and growing online communities and driving measurable results through digital initiatives. A Bachelor's degree in Marketing, Communications, or a related field is preferred, along with at least 3 years of experience in digital marketing roles. Proficiency in SEO tools, social media management platforms, email marketing software, and analytics dashboards is essential. If you are a strategic thinker with a passion for digital innovation and thrive in a remote, collaborative environment, we want to hear from you. This is an exciting opportunity to leverage your marketing expertise to drive significant growth for our client.
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Digital Marketing Manager

00200 Ruiru, Central KES500000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is seeking a strategic and results-driven Digital Marketing Manager to lead their online marketing efforts and drive brand growth. This fully remote position requires a comprehensive understanding of the digital landscape, including SEO, SEM, content marketing, social media, email marketing, and paid advertising. You will be responsible for developing and executing integrated digital marketing strategies that generate leads, increase website traffic, and enhance brand visibility. The ideal candidate will have a proven track record of managing successful digital marketing campaigns across multiple channels and a strong ability to analyze data to optimize performance and ROI. Key responsibilities include overseeing the creation of engaging digital content, managing advertising budgets, optimizing campaigns for maximum impact, and staying ahead of digital marketing trends. You will collaborate with internal teams to ensure brand consistency and alignment of marketing efforts with business objectives. Exceptional leadership, communication, and analytical skills are essential. The ability to manage multiple projects simultaneously and work effectively in a fast-paced, remote environment is crucial. If you are a creative and analytical marketing professional looking to make a significant impact, we encourage you to apply.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies.
  • Manage and optimize SEO, SEM, and paid advertising campaigns.
  • Oversee content marketing initiatives, including blog posts, articles, and website copy.
  • Manage social media presence and engagement across various platforms.
  • Develop and execute email marketing campaigns.
  • Analyze digital marketing performance using tools like Google Analytics.
  • Manage the digital marketing budget and allocate resources effectively.
  • Collaborate with cross-functional teams to ensure brand consistency.
  • Identify new trends and opportunities in the digital marketing space.
  • Track and report on key performance indicators (KPIs) to measure campaign success.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing.
  • Proven experience in managing and optimizing online advertising campaigns.
  • Strong understanding of SEO, SEM, content marketing, social media, and email marketing.
  • Proficiency with Google Analytics and other digital marketing tools.
  • Excellent analytical and problem-solving skills.
  • Strong leadership and project management abilities.
  • Exceptional written and verbal communication skills.
  • Ability to work effectively in a fully remote team environment.
This is a key fully remote role for driving online brand presence and performance.
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