3,700 Senior Brand Manager Fmcg Marketing jobs in Kenya
Brand Manager - Emerging Markets FMCG
Posted 20 days ago
Job Viewed
Job Description
Our client, a leading Fast-Moving Consumer Goods (FMCG) company with a global presence, is seeking an ambitious and strategic Brand Manager to lead their brand initiatives in emerging markets. This is a fully remote position, allowing you to drive brand growth from your home office. You will be responsible for developing and executing comprehensive brand strategies, from market analysis and product positioning to campaign management and performance tracking. The ideal candidate will possess a deep understanding of the FMCG landscape, consumer behavior, and marketing dynamics in diverse international markets. You should have a proven track record of successfully launching and growing brands, with excellent analytical, creative, and leadership skills. This role requires a proactive individual who can thrive in a dynamic, remote work environment.
Responsibilities:
Responsibilities:
- Develop and implement innovative brand strategies to increase market share and brand equity in key emerging markets.
- Conduct thorough market research and consumer insights analysis to identify new opportunities and competitive threats.
- Manage the entire product lifecycle, from concept development and market introduction to growth and maturity phases.
- Oversee the creation and execution of integrated marketing campaigns across all relevant channels, including digital, social media, PR, and traditional advertising.
- Collaborate with cross-functional teams, including sales, R&D, supply chain, and finance, to ensure aligned brand execution.
- Manage the brand's marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Monitor brand performance metrics, analyze sales data, and provide regular reports with actionable recommendations to senior management.
- Develop and maintain strong relationships with external agencies and partners.
- Ensure brand consistency and adherence to brand guidelines across all touchpoints.
- Identify and explore new distribution channels and market penetration strategies.
- Stay abreast of industry trends, competitive activities, and consumer preferences to adapt strategies accordingly.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 7 years of experience in brand management within the FMCG sector, with significant exposure to emerging markets.
- Proven success in developing and executing effective brand strategies that have driven significant growth.
- Strong understanding of consumer insights, market analysis, and competitive intelligence.
- Demonstrated experience in managing integrated marketing campaigns and digital marketing.
- Excellent analytical skills with the ability to interpret complex data and translate it into strategic actions.
- Strong leadership, communication, and presentation skills.
- Ability to work independently, manage multiple priorities, and thrive in a fast-paced, remote work environment.
- Fluency in English is required; knowledge of other relevant languages is a plus.
- Passion for consumer brands and a strategic, results-oriented mindset.
This advertiser has chosen not to accept applicants from your region.
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Senior Brand Manager - Emerging Markets FMCG
Posted 20 days ago
Job Viewed
Job Description
Our client is a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, with a strong focus on expanding its presence in emerging markets. We are seeking a highly strategic and experienced Senior Brand Manager to join our fully remote team. This role will be instrumental in developing and executing brand strategies, driving market share, and building strong consumer engagement for our client's portfolio within key emerging regions. The ideal candidate will have a proven track record in FMCG brand management, a deep understanding of diverse consumer behaviors, and a passion for innovation.
Responsibilities:
Qualifications:
This is a unique opportunity to shape the future of leading FMCG brands in high-growth markets, offering the flexibility and autonomy of a fully remote role. Make a significant impact on global brand success.
Responsibilities:
- Develop and implement comprehensive brand strategies and marketing plans to drive growth and market penetration in emerging markets.
- Conduct in-depth market research and consumer insights analysis to identify opportunities and challenges.
- Define product positioning, messaging, and go-to-market strategies for new and existing brands.
- Manage the annual marketing budget and allocate resources effectively to achieve brand objectives.
- Collaborate with cross-functional teams (sales, R&D, supply chain) to ensure seamless execution of brand initiatives.
- Lead the development and launch of new products and campaigns, ensuring alignment with global brand standards.
- Monitor brand performance, market trends, and competitor activities, making data-driven recommendations for adjustments.
- Build and maintain strong relationships with advertising agencies, media partners, and other external stakeholders.
- Inspire and guide regional marketing teams to execute brand strategies effectively on the ground.
- Champion consumer-centricity and innovation across all brand activities.
Qualifications:
- MBA or Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of progressive experience in brand management, with a significant focus on the FMCG sector.
- Proven success in developing and executing brand strategies for emerging markets, demonstrating significant market share growth.
- Strong understanding of consumer insights, market dynamics, and marketing principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and leadership abilities.
- Experience managing budgets and leading cross-functional teams.
- Proficiency in market research tools and analytics platforms.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
- A passion for building iconic brands and connecting with diverse consumer bases.
This is a unique opportunity to shape the future of leading FMCG brands in high-growth markets, offering the flexibility and autonomy of a fully remote role. Make a significant impact on global brand success.
This advertiser has chosen not to accept applicants from your region.
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Remote Brand Manager - Emerging Markets FMCG
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking an innovative and results-oriented Remote Brand Manager to spearhead brand strategy and market penetration within emerging consumer segments, with a focus on territories including Malindi, Kilifi, KE . This dynamic, fully remote position requires a strategic thinker with a proven track record in the Fast-Moving Consumer Goods (FMCG) sector. You will be responsible for developing and executing comprehensive brand plans, including market research, product positioning, marketing campaign development, and digital engagement strategies, all managed from your remote office. The ideal candidate will possess a deep understanding of consumer behavior, market trends, and competitive landscapes, with a demonstrated ability to translate insights into actionable brand initiatives. You will collaborate closely with cross-functional teams, including sales, marketing, and product development, to ensure cohesive brand execution and drive market share growth. Responsibilities include defining brand messaging, managing marketing budgets, analyzing campaign performance, and optimizing online presence to enhance brand visibility and consumer loyalty. This role is perfect for a creative and analytical marketer who thrives in a remote work environment and is passionate about building strong, resonant brands in diverse markets. You will have the opportunity to shape brand narratives, influence product innovation, and drive significant commercial success through strategic brand stewardship. Excellent communication, project management, and digital marketing skills are essential. We are looking for a proactive individual who can independently manage multiple projects, adapt to changing market dynamics, and deliver exceptional results in a fast-paced, global consumer goods environment. A passion for understanding and connecting with consumers across different cultures will be a key asset.
This advertiser has chosen not to accept applicants from your region.
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Regional Sales Manager (FMCG)
Posted 20 days ago
Job Viewed
Job Description
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an ambitious and results-driven Regional Sales Manager to spearhead sales efforts in the Trans-Nzoia region. This role offers a unique blend of remote and on-site responsibilities, providing flexibility while ensuring crucial market presence. You will be responsible for developing and executing effective sales strategies, managing a dedicated sales team, and expanding our market share for a diverse range of consumer products. The ideal candidate will have a proven track record in FMCG sales, exceptional leadership qualities, and a deep understanding of market trends and consumer behavior. Your duties will encompass setting sales targets, forecasting sales, analyzing sales performance, and implementing strategies to achieve objectives. You will work closely with marketing teams to align sales initiatives with promotional campaigns and new product launches. Furthermore, you will be responsible for recruiting, training, and motivating the sales force to achieve their individual and collective goals. Building and maintaining strong relationships with distributors, retailers, and key clients will be paramount to your success. Regular travel within the region to meet with clients and assess market conditions will be required, complemented by remote work for strategic planning, reporting, and team coordination. We are seeking a candidate who is passionate about driving sales growth, possesses strong negotiation skills, and can adapt to the evolving landscape of the FMCG industry. A strategic thinker with a hands-on approach will thrive in this challenging yet rewarding position.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive sales strategies for the region to achieve company objectives and sales targets.
- Manage, train, and motivate a team of sales representatives to ensure high performance and productivity.
- Identify and develop new business opportunities, expand customer base, and build long-term client relationships.
- Monitor market trends, competitor activities, and customer feedback to identify potential risks and opportunities.
- Analyze sales data and performance metrics to provide accurate sales forecasts and reports to senior management.
- Collaborate with the marketing department to develop and execute effective sales promotions and campaigns.
- Manage distributor and retailer relationships, ensuring product availability and effective merchandising.
- Oversee regional sales budgets and ensure profitable operations.
- Conduct regular field visits to assess market conditions, provide support to the sales team, and build relationships with key stakeholders.
- Resolve customer issues and complaints promptly and effectively.
- Minimum of 5 years of experience in sales management within the FMCG sector.
- Proven track record of achieving and exceeding sales targets.
- Demonstrated experience in managing and developing sales teams.
- Strong understanding of sales principles, negotiation techniques, and customer relationship management.
- Excellent analytical, strategic planning, and problem-solving skills.
- Effective communication, presentation, and interpersonal skills.
- Ability to travel extensively within the designated region.
- Proficiency in CRM software and MS Office Suite.
- Bachelor's degree in Business Administration, Marketing, or a related field is required.
This advertiser has chosen not to accept applicants from your region.
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National Sales Manager - FMCG
Posted 20 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an ambitious and results-oriented National Sales Manager to drive sales growth across the country. This hybrid role offers a dynamic mix of in-office collaboration and remote work flexibility, allowing you to strategically manage your territory and team. You will be responsible for developing and executing national sales strategies, setting ambitious sales targets, and leading a team of regional sales representatives to achieve and exceed performance goals. Your expertise will be crucial in identifying new market opportunities, building strong relationships with key distributors and retailers, and ensuring optimal product placement and promotion. The ideal candidate will possess a deep understanding of the FMCG market, a proven track record in sales leadership, and exceptional negotiation and interpersonal skills. You will be adept at analyzing sales data, forecasting market trends, and implementing effective sales training programs. This role requires a proactive approach to market penetration and a passion for driving brand success. You will also be involved in developing and managing sales budgets, reporting on sales performance, and collaborating with marketing and product development teams to align strategies. The ability to inspire and motivate a sales force, coupled with strong organizational and strategic planning skills, is essential. This position offers a fantastic opportunity to contribute to the growth of a well-established brand and advance your career in a challenging and rewarding environment. If you are a seasoned sales professional with a knack for the FMCG industry and a desire to lead, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a dynamic and results-driven Area Sales Manager to lead their sales operations in the specified region. This is a fully remote role, providing you with the flexibility to manage your team and operations from your home office. You will be responsible for developing and executing sales strategies, managing a team of sales representatives, and driving revenue growth across key accounts and distribution channels. This position requires a deep understanding of the FMCG market, strong leadership capabilities, and a proven track record of achieving sales targets. You will analyze market trends, identify new business opportunities, and ensure effective product distribution and brand presence. The ideal candidate is passionate about sales, possesses excellent people management skills, and is adept at building and maintaining strong customer relationships.
Key Responsibilities:
Key Responsibilities:
- Develop and implement effective sales strategies to achieve area sales targets and objectives.
- Manage, coach, and motivate a team of sales representatives to ensure high performance.
- Monitor sales performance, analyze data, and provide regular reports to senior management.
- Identify and develop new business opportunities within the assigned area, including expanding distribution channels and customer base.
- Build and maintain strong relationships with distributors, retailers, and key stakeholders.
- Ensure effective product placement and merchandising in retail outlets.
- Conduct market research to understand customer needs and competitor activities.
- Manage budgets and control sales expenses effectively.
- Collaborate with marketing and supply chain teams to ensure smooth operations and product availability.
- Provide market feedback to inform product development and marketing strategies.
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Minimum of 5 years of experience in sales management within the FMCG industry.
- Proven track record of achieving and exceeding sales targets.
- Strong understanding of sales principles, market dynamics, and distribution strategies in the FMCG sector.
- Excellent leadership, team management, and interpersonal skills.
- Strong analytical and problem-solving abilities.
- Proficiency in CRM software and MS Office Suite.
- Ability to work independently and manage a remote team effectively.
- Excellent communication and negotiation skills.
- Residing within or having a strong understanding of the specified sales region is advantageous.
This advertiser has chosen not to accept applicants from your region.
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Remote Sales Executive - FMCG
Posted 4 days ago
Job Viewed
Job Description
Our client, a prominent company within the Fast-Moving Consumer Goods (FMCG) sector, is seeking a motivated and results-oriented Remote Sales Executive to drive revenue growth and expand market reach. This is a fully remote position, empowering you to manage your sales territories and client relationships from your home office. You will be responsible for identifying new business opportunities, nurturing client relationships, and achieving ambitious sales targets.
Key responsibilities include developing and executing strategic sales plans to achieve revenue goals, focusing on new customer acquisition and retention. You will engage with potential clients through various remote channels, including phone, email, video conferencing, and social media, to present product offerings and secure orders. Building and maintaining strong, long-lasting customer relationships will be a primary focus.
The role involves understanding customer needs and requirements, and effectively communicating the value proposition of our client's diverse product range. You will manage the entire sales cycle, from lead generation and qualification to negotiation and closing deals. Analyzing sales data, market trends, and competitor activities to identify opportunities and refine sales strategies will be crucial. You will also provide accurate sales forecasts and reports to management on a regular basis.
The ideal candidate will have a proven track record of success in sales, preferably within the FMCG industry. Demonstrable experience in remote selling and a strong understanding of sales methodologies are essential. Excellent communication, negotiation, and interpersonal skills are required, along with the ability to build rapport quickly with clients. Proficiency in using CRM software and other sales enablement tools is a must. You should be self-motivated, highly organized, and possess excellent time management skills to thrive in a remote work environment. A strategic mindset, a passion for exceeding targets, and the ability to adapt to a dynamic market are highly valued. This is an exciting opportunity to contribute to the sales success of a leading FMCG company from a remote setup. The position is advertised for Eldoret, Uasin Gishu but is a fully remote role.
Key responsibilities include developing and executing strategic sales plans to achieve revenue goals, focusing on new customer acquisition and retention. You will engage with potential clients through various remote channels, including phone, email, video conferencing, and social media, to present product offerings and secure orders. Building and maintaining strong, long-lasting customer relationships will be a primary focus.
The role involves understanding customer needs and requirements, and effectively communicating the value proposition of our client's diverse product range. You will manage the entire sales cycle, from lead generation and qualification to negotiation and closing deals. Analyzing sales data, market trends, and competitor activities to identify opportunities and refine sales strategies will be crucial. You will also provide accurate sales forecasts and reports to management on a regular basis.
The ideal candidate will have a proven track record of success in sales, preferably within the FMCG industry. Demonstrable experience in remote selling and a strong understanding of sales methodologies are essential. Excellent communication, negotiation, and interpersonal skills are required, along with the ability to build rapport quickly with clients. Proficiency in using CRM software and other sales enablement tools is a must. You should be self-motivated, highly organized, and possess excellent time management skills to thrive in a remote work environment. A strategic mindset, a passion for exceeding targets, and the ability to adapt to a dynamic market are highly valued. This is an exciting opportunity to contribute to the sales success of a leading FMCG company from a remote setup. The position is advertised for Eldoret, Uasin Gishu but is a fully remote role.
This advertiser has chosen not to accept applicants from your region.
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Senior Sales Manager - FMCG
Posted 6 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and experienced Senior Sales Manager to lead their sales operations in the Kakamega, Kakamega, KE region. This hybrid role requires a strategic leader who can drive sales performance, expand market share, and build strong relationships with distributors and key retail partners. You will be responsible for developing and executing sales strategies, managing a sales team, and ensuring the achievement of ambitious revenue targets. The ideal candidate possesses a deep understanding of the FMCG market, excellent leadership capabilities, and a proven track record of sales success.
Key responsibilities include:
Key responsibilities include:
- Developing and implementing comprehensive sales strategies to achieve company objectives and revenue targets in the assigned territory.
- Leading, coaching, and motivating a team of sales representatives to maximize their performance.
- Identifying and developing new business opportunities and expanding the client base within the FMCG sector.
- Managing relationships with key distributors, wholesalers, and retail accounts, ensuring strong partnerships and effective product placement.
- Monitoring sales performance, analyzing market trends, and providing regular reports to senior management.
- Developing and managing the regional sales budget, ensuring efficient resource allocation.
- Conducting market research to identify competitor activities and customer needs.
- Overseeing promotional activities and ensuring effective execution of marketing plans at the point of sale.
- Ensuring compliance with company policies and ethical sales practices.
- Providing strategic input on product development and market positioning.
This advertiser has chosen not to accept applicants from your region.
7
Remote Sales Manager - FMCG
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a dynamic and results-oriented Remote Sales Manager to spearhead their Fast-Moving Consumer Goods (FMCG) division. This is a fully remote position, offering the flexibility to work from anywhere within Kenya. The ideal candidate will possess a proven track record in sales leadership, a deep understanding of the FMCG market, and exceptional communication and negotiation skills. You will be responsible for developing and executing innovative sales strategies, managing a remote sales team, and driving revenue growth across the assigned territories. Your key responsibilities will include setting ambitious sales targets, monitoring team performance, identifying new market opportunities, and fostering strong relationships with distributors and key retail partners. You will also be tasked with analyzing sales data to forecast trends and make data-driven decisions. This role requires a proactive approach to problem-solving and a commitment to achieving excellence. Successful candidates will have a strategic mindset, the ability to motivate and lead a geographically dispersed team, and a passion for the consumer goods industry. Experience with CRM software and remote collaboration tools is essential. This is a fantastic opportunity to make a significant impact in a rapidly evolving industry while enjoying the benefits of a remote work environment. We are looking for individuals who are self-starters, highly organized, and capable of working independently with minimal supervision. The role will involve extensive virtual client interactions and team management, so excellent virtual presentation and engagement skills are a must. Our client is committed to providing a supportive and collaborative remote work culture, encouraging professional development and continuous learning.
This advertiser has chosen not to accept applicants from your region.
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Senior Sales Manager - FMCG (B2B)
Posted today
Job Viewed
Job Description
Our client, a prominent leader in the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a highly motivated and experienced Senior Sales Manager to drive business-to-business (B2B) sales initiatives within their fully remote sales division. This critical role will be responsible for developing and executing strategic sales plans to expand market reach, achieve revenue targets, and build strong, lasting relationships with key wholesale and retail partners. The ideal candidate will possess a deep understanding of the FMCG market, a proven track record in B2B sales leadership, and exceptional negotiation and client management skills. Responsibilities include leading a remote sales team, identifying new business opportunities, managing sales pipelines, negotiating contracts, and ensuring customer satisfaction. You will be instrumental in developing and implementing effective sales strategies, analyzing market trends, and forecasting sales performance. This position requires strong leadership qualities, excellent communication and interpersonal skills, and the ability to motivate and manage a remote sales force. The successful candidate must be results-oriented, possess strong business acumen, and demonstrate a passion for exceeding sales goals. This is an exceptional opportunity to make a significant impact on sales growth and market penetration from anywhere, contributing to the success of a well-established FMCG company. We are looking for a strategic thinker who can drive revenue and build a robust B2B sales pipeline.
Key Responsibilities:
Key Responsibilities:
- Develop and implement strategic sales plans to achieve B2B revenue targets.
- Identify and pursue new business opportunities within the FMCG sector.
- Manage and grow relationships with key wholesale, retail, and distribution partners.
- Lead, coach, and motivate a remote sales team to achieve performance goals.
- Develop and deliver compelling sales presentations and proposals.
- Negotiate contracts and terms of sale to secure profitable business.
- Analyze sales data and market trends to identify opportunities and challenges.
- Manage the sales pipeline and forecast sales revenue accurately.
- Collaborate with marketing and product development teams to align sales strategies.
- Ensure high levels of customer satisfaction and retention.
- Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.
- Proven experience in B2B sales management, preferably within the FMCG industry.
- Demonstrated success in achieving and exceeding sales targets.
- Strong understanding of FMCG market dynamics, distribution channels, and sales strategies.
- Excellent negotiation, communication, and interpersonal skills.
- Proven ability to lead and manage a remote sales team effectively.
- Strong analytical and strategic thinking skills.
- Proficiency in CRM software and sales management tools.
- Ability to work independently and manage multiple priorities in a remote setting.
- Results-oriented with a proactive approach to business development.
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