162 Communications Director jobs in Nairobi

• Develop and implement a strategic communication plan aligned with organizational goals and objectives.
• Create compelling content for various platforms, including website, social media, email newsletters, press releases, and annual reports.
• Manage the organization's social media presence, driving engagement and growth.
• Build and maintain relationships with media outlets and influencers to secure positive coverage.
• Oversee the development and maintenance of the organization's website content.
• Manage internal communications to ensure all staff are informed and engaged.
• Monitor media coverage and online conversations, responding as needed.
• Develop and execute crisis communication plans.
• Analyze communication metrics and provide regular reports on campaign performance.
• Ensure all communications adhere to brand guidelines and messaging.

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field.
• 5+ years of experience in communications, public relations, or digital marketing, preferably within the non-profit sector.
• Proven experience in developing and executing successful communication strategies.
• Excellent written and verbal communication skills, with strong storytelling abilities.
• Proficiency in social media management tools and analytics.
• Experience with content management systems (CMS) and basic HTML.
• Strong understanding of media relations and public relations principles.
• Ability to manage multiple projects and meet deadlines in a remote setting.
• Creative thinking and problem-solving skills.
• A passion for the organization's mission and a dedication to its values.

• Develop and implement integrated PR and communication strategies aligned with client objectives.
• Manage media relations, cultivating strong relationships with journalists, bloggers, and influencers.
• Craft press releases, media kits, speeches, and other communication materials.
• Oversee crisis communication efforts, developing proactive and reactive strategies.
• Manage social media presence and content strategy for clients.
• Organize and coordinate press conferences, events, and media briefings.
• Monitor media coverage and analyze campaign effectiveness, providing regular reports to clients and management.
• Provide strategic counsel to clients on communication issues and reputation management.
• Collaborate with internal teams to ensure a cohesive approach to client accounts.
• Stay informed about industry trends, emerging media, and relevant news cycles.

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field. Master's degree preferred.
• Minimum of 7 years of experience in public relations or corporate communications, with a strong agency background being advantageous.
• Proven track record of successful media outreach and securing positive coverage.
• Exceptional written and verbal communication skills, with a keen eye for detail.
• Strong understanding of media relations, social media management, and crisis communications.
• Excellent strategic thinking, problem-solving, and project management abilities.
• Ability to manage multiple projects and clients simultaneously under pressure.
• Strong networking and relationship-building skills.
• Proficiency in PR software and media monitoring tools.
• Leadership experience and the ability to mentor junior team members.

• Develop and implement comprehensive PR and communication strategies aligned with business objectives.
• Manage all media relations activities, including identifying opportunities, pitching stories, and responding to inquiries.
• Craft compelling press releases, media kits, speeches, and other communication materials.
• Build and maintain strong relationships with key media contacts, influencers, and stakeholders.
• Monitor media coverage and industry trends, providing insights and recommendations.
• Develop crisis communication plans and act as a key point of contact during sensitive situations.
• Oversee social media strategy and content creation to amplify PR efforts and engage target audiences.
• Collaborate with internal teams (marketing, sales, product) to ensure consistent brand messaging.
• Measure and report on the effectiveness of PR campaigns and communication initiatives.
• Stay abreast of emerging communication technologies and best practices.

• Minimum of 6 years of experience in public relations, corporate communications, or a related field, with a significant portion in a senior role.
• Proven success in developing and executing media relations strategies and securing positive media coverage.
• Excellent written and verbal communication skills, with a talent for crafting persuasive and engaging content.
• Strong understanding of the media landscape, both traditional and digital.
• Experience in crisis communications and reputation management.
• Proficiency in social media platforms and digital communication tools.
• Ability to work independently, manage multiple projects simultaneously, and meet tight deadlines in a remote setting.
• Exceptional interpersonal skills and the ability to build rapport with diverse stakeholders.
• Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
• Demonstrated ability to think strategically and execute tactically.

We're seeking an exceptional Marketing & Communications Manager to lead our marketing department and drive demand across leisure, corporate and events business. The perfect candidate is a strategic, hands-on marketer with a proven track record in luxury hotel operations and global-brand environments, who combines creativity with commercial discipline to deliver measurable revenue growth. They are a self-starter, driven and passionate about creating outstanding guest experiences and consistently meeting or exceeding targets.

Key responsibilities

• Own the hotel marketing & communications strategy — develop, plan and execute integrated campaigns (brand, digital, PR, CRM, MICE and F&B) that drive traffic, conversions and incremental revenue.
• Translate global brand standards into locally relevant campaigns while protecting brand integrity and ensuring consistency across all touchpoints.
• Lead content creation and creative direction (social, web, email, collateral, photography/videography), working with in-house and agency partners.
• Manage digital marketing: website, SEO/SEM, paid social, programmatic and OTA partnerships to maximize direct bookings and lower acquisition costs.
• Run CRM, loyalty and database marketing initiatives — segmentation, lifecycle campaigns, upsell/cross-sell, and measurable conversion flows.
• Oversee PR and media relations; secure and amplify earned media, influencer partnerships and editorial coverage in both local and international markets.
• Align closely with Revenue Management and Sales to ensure marketing activity supports revenue targets (ADR, occupancy, RevPAR) and group/banquet bookings.
• Prepare monthly and campaign performance reports with actionable insights and ROI analysis.
• Manage the marketing budget, negotiate with vendors, and ensure cost-effective delivery of campaigns.
• Lead, mentor and develop the marketing team; set clear objectives, KPIs and drive a culture of creativity + accountability.
• Ensure all marketing activity complies with local regulations and company policies.

The candidate

• Minimum requirement:
  At least
  2 years' experience
  serving as an
  Assistant Marketing & Communications Manager
  or
  Marketing Communications Manager
  in a
  large luxury hotel operation
  (global brand experience strongly preferred).
• Demonstrable track record of planning and delivering integrated campaigns that materially increased traffic and revenues for a hotel or hospitality brand.
• Deep understanding of the Kenyan market and regional demand drivers, coupled with a global outlook and experience translating international brand strategy into local activations.
• Commercially savvy and data-driven — able to link marketing activities directly to revenue and KPIs.
• A hands-on leader: able to write briefs, review creative, set media buys, and execute when needed.
• Self-starter with excellent stakeholder management — comfortable working with Sales, Revenue, F&B, Events, Operations and external agencies.
• Exceptional written and verbal communication skills; ability to present to senior leaders and external partners.
• Passion for hospitality and creating exceptional guest experiences.

Essential qualifications & skills

• Degree in Marketing, Communications, Hospitality Management, Business or related field (or equivalent experience).
• Minimum 2 years
  in the specified assistant/manager roles within luxury hotel operations (required).
• Proven experience with digital marketing tools (Google Analytics, Google Ads, Meta Business Manager), CRM platforms (e.g., Cendyn, Revinate or equivalent), CMS familiarity, and experience briefing creative agencies.
• Strong analytical skills — comfortable extracting insights from campaign data and making fast, revenue-oriented decisions.
• Proficient in Microsoft Office; Adobe Creative Suite or demonstrable experience directing creative teams.
• Demonstrable experience working with global brand guidelines and coordinating with regional/global marketing teams.

Core competencies & behaviours

• Strategic thinker with a bias for action.
• ROI-focused and accountable — sets measurable goals and delivers.
• Creative leader who can inspire teams and partners.
• Excellent project and budget management.
• Collaborative and adaptable in a fast-paced hotel environment.
• Resilient — able to manage multiple priorities and tight deadlines.

KPIs & measures of success

• Year-on-year incremental revenue attributable to marketing (rooms, F&B, events).
• Direct channel growth and reduced OTA dependency (direct bookings %).
• Campaign ROI, cost-per-acquisition (CPA) and conversion rates.
• Digital engagement (website traffic, email open/click rates, social growth and engagement).
• Lead generation and conversion for MICE & groups.
• PR/earned media reach and sentiment.

• Identify and evaluate potential new markets and locations for hotel development worldwide.
• Source and screen investment opportunities, conducting feasibility studies and financial analyses.
• Negotiate and structure complex development agreements, franchise agreements, and joint venture partnerships.
• Oversee the entire development process, including design, planning, permitting, and construction management (through third-party partners).
• Develop and manage project budgets and timelines to ensure profitable and timely project completion.
• Collaborate with operations, marketing, and brand teams to ensure new developments align with brand standards and market needs.
• Build and maintain strong relationships with key stakeholders, including investors, developers, government officials, and industry leaders.
• Stay abreast of global hospitality trends, market dynamics, and competitive landscapes.
• Prepare and present investment proposals and project updates to senior leadership and the board of directors.
• Ensure all development projects comply with legal, regulatory, and company policies.
• Lead and mentor a global team of development professionals.

• Bachelor's degree in Hospitality Management, Business Administration, Finance, Real Estate, or a related field; MBA or advanced degree preferred.
• Minimum of 10 years of progressive experience in hotel development, real estate acquisition, or a related field within the hospitality industry.
• Proven track record of successfully developing and opening multiple hotel properties globally.
• Strong financial modeling, valuation, and negotiation skills.
• Deep understanding of hotel operations, branding, and market positioning.
• Extensive network within the global hospitality and real estate sectors.
• Excellent leadership, communication, and interpersonal skills.
• Ability to travel internationally as required (though the primary role is remote).
• Strategic thinker with a strong bias for action and execution.
• Proficiency in real estate development software and financial analysis tools.