890 Brand Manager Fast Moving Consumer Goods Remote jobs in Kenya
Brand Manager - Fast Moving Consumer Goods (Remote)
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading innovator in the FMCG sector, is actively seeking a dynamic and strategic Brand Manager to join their fully remote team. This pivotal role will be responsible for developing and executing comprehensive brand strategies that drive market share, enhance brand equity, and foster consumer loyalty for key product lines. You will manage the entire brand lifecycle, from concept to market, overseeing product positioning, pricing strategies, and promotional campaigns. The ideal candidate will possess a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG industry. Your responsibilities will include leading cross-functional teams (marketing, sales, product development, and digital) to ensure cohesive brand messaging and execution across all touchpoints. You will be tasked with developing integrated marketing plans, managing advertising and media budgets, and evaluating the effectiveness of marketing initiatives. Experience with digital marketing, social media strategy, and e-commerce brand activation is essential. The successful candidate will have strong analytical skills to interpret sales data, market research, and campaign performance metrics, translating them into actionable insights and strategic recommendations. You will also be responsible for identifying new product opportunities and driving innovation pipelines. This is a remote-first position, requiring exceptional self-management, communication, and collaboration skills. You will present brand plans and performance updates to senior leadership regularly. We are looking for a creative thinker with a passion for building strong brands and a proven ability to deliver tangible business results. This role offers a fantastic opportunity to shape the future of well-known brands and make a significant impact within a fast-paced industry. A keen eye for detail and a strategic mindset are paramount. You will also be responsible for managing external agencies and partners. The ability to adapt to evolving market dynamics and consumer preferences is crucial. Join us and contribute to the growth and success of iconic FMCG brands.
Job Location: This role is fully remote. Candidates should be based within Kenya. Familiarity with the Kenyan consumer market and retail environment is a strong asset.
Job Location: This role is fully remote. Candidates should be based within Kenya. Familiarity with the Kenyan consumer market and retail environment is a strong asset.
This advertiser has chosen not to accept applicants from your region.
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Senior Brand Manager - Fast-Moving Consumer Goods (Remote)
Posted 3 days ago
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Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a highly motivated and strategic Senior Brand Manager to join their fully remote team. This role is critical in driving brand growth, market share, and profitability for key product lines. You will be responsible for developing and executing comprehensive brand strategies, overseeing marketing campaigns, and ensuring brand consistency across all touchpoints. This is a remote-first position, offering the flexibility to work from anywhere while contributing to national brand initiatives.
Key Responsibilities:
- Brand Strategy Development: Create and implement annual brand plans, including market analysis, consumer insights, and strategic objectives for assigned brands.
- Marketing Campaign Management: Lead the development and execution of integrated marketing campaigns across digital, traditional, and in-store channels. Manage agency relationships and budgets effectively.
- Product Innovation: Collaborate with R&D and sales teams on new product development, packaging design, and product line extensions.
- Market Analysis: Monitor market trends, competitor activities, and consumer behavior to identify opportunities and threats. Provide regular performance reports and actionable insights.
- Cross-functional Collaboration: Work closely with sales, supply chain, finance, and R&D teams to ensure seamless execution of brand plans and achieve business targets.
- P&L Management: Monitor brand performance against financial targets, manage marketing budgets, and optimize return on investment.
- Consumer Insights: Leverage consumer research and data analytics to deepen understanding of target audiences and inform brand strategies.
Qualifications:
- Education: Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or advanced marketing qualification is highly desirable.
- Experience: Minimum of 6-8 years of progressive experience in brand management within the FMCG industry. Proven track record of successfully launching and growing brands. Experience in digital marketing and e-commerce is a plus.
- Skills: Strong understanding of marketing principles, consumer behavior, and market dynamics. Excellent strategic thinking, analytical, and problem-solving skills. Exceptional project management and communication abilities. Proven ability to manage budgets and P&Ls. Proficiency in market research tools and MS Office Suite.
- Remote Work Readiness: Must possess a strong sense of self-discipline, excellent time management skills, and the ability to thrive in an autonomous remote work environment. Access to reliable internet and a suitable home workspace is essential.
This is a fantastic opportunity for a creative and data-driven marketer to lead impactful brand strategies within the dynamic FMCG sector, all while enjoying the benefits of a fully remote role. The role is associated with the Garissa, Garissa, KE region, but is performed entirely remotely.
Key Responsibilities:
- Brand Strategy Development: Create and implement annual brand plans, including market analysis, consumer insights, and strategic objectives for assigned brands.
- Marketing Campaign Management: Lead the development and execution of integrated marketing campaigns across digital, traditional, and in-store channels. Manage agency relationships and budgets effectively.
- Product Innovation: Collaborate with R&D and sales teams on new product development, packaging design, and product line extensions.
- Market Analysis: Monitor market trends, competitor activities, and consumer behavior to identify opportunities and threats. Provide regular performance reports and actionable insights.
- Cross-functional Collaboration: Work closely with sales, supply chain, finance, and R&D teams to ensure seamless execution of brand plans and achieve business targets.
- P&L Management: Monitor brand performance against financial targets, manage marketing budgets, and optimize return on investment.
- Consumer Insights: Leverage consumer research and data analytics to deepen understanding of target audiences and inform brand strategies.
Qualifications:
- Education: Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or advanced marketing qualification is highly desirable.
- Experience: Minimum of 6-8 years of progressive experience in brand management within the FMCG industry. Proven track record of successfully launching and growing brands. Experience in digital marketing and e-commerce is a plus.
- Skills: Strong understanding of marketing principles, consumer behavior, and market dynamics. Excellent strategic thinking, analytical, and problem-solving skills. Exceptional project management and communication abilities. Proven ability to manage budgets and P&Ls. Proficiency in market research tools and MS Office Suite.
- Remote Work Readiness: Must possess a strong sense of self-discipline, excellent time management skills, and the ability to thrive in an autonomous remote work environment. Access to reliable internet and a suitable home workspace is essential.
This is a fantastic opportunity for a creative and data-driven marketer to lead impactful brand strategies within the dynamic FMCG sector, all while enjoying the benefits of a fully remote role. The role is associated with the Garissa, Garissa, KE region, but is performed entirely remotely.
This advertiser has chosen not to accept applicants from your region.
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Remote Brand Manager - Fast-Moving Consumer Goods
Posted 18 days ago
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Job Description
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a talented and strategic Remote Brand Manager to drive brand growth and market presence. This is a fully remote opportunity, allowing you to contribute your expertise from anywhere. The successful candidate will be responsible for developing and executing comprehensive brand strategies, managing marketing initiatives, and ensuring consistent brand messaging across all channels.
Responsibilities:
Responsibilities:
- Develop and implement innovative brand strategies aligned with company objectives and market trends.
- Manage the entire product lifecycle, from concept to launch and beyond, for key brands.
- Conduct market research and consumer insights analysis to identify opportunities and challenges.
- Create and oversee the execution of integrated marketing campaigns across digital, social media, traditional advertising, and in-store promotions.
- Manage the brand's budget effectively, ensuring optimal allocation of resources for maximum ROI.
- Collaborate with cross-functional teams, including sales, product development, and creative agencies, to ensure brand consistency and success.
- Monitor brand performance metrics, analyze data, and provide regular reports and recommendations to senior management.
- Develop compelling brand narratives and ensure consistent messaging across all touchpoints.
- Identify and cultivate strategic partnerships to enhance brand visibility and reach.
- Stay informed about competitor activities and industry best practices to maintain a competitive edge.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 6 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of consumer behavior, market analysis, and segmentation.
- Proficiency in digital marketing, social media strategy, and campaign management tools.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and project management abilities.
- Ability to thrive in a remote work environment and collaborate effectively with dispersed teams.
- Creative and innovative mindset with a passion for building strong brands.
- Experience with budget management and financial forecasting.
This advertiser has chosen not to accept applicants from your region.
2
Remote Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a dynamic and rapidly growing player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Remote Brand Manager. This role is 100% remote, offering flexibility while driving brand growth across key markets. You will be responsible for developing and executing comprehensive brand strategies, including market research, product positioning, advertising campaigns, and promotional activities. Your expertise will guide product development, pricing strategies, and channel management to enhance brand visibility and market share. You will analyze sales data, consumer insights, and competitive landscapes to identify opportunities and threats, translating these into actionable plans. Collaboration with cross-functional teams, including sales, marketing, R&D, and supply chain, is essential. You will manage brand budgets, track ROI, and report on key performance indicators. The ideal candidate possesses a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, coupled with a minimum of 5 years of progressive experience in brand management within the FMCG industry. Proven success in launching new products and revitalizing existing brands is a must. You should be proficient in market analysis tools, digital marketing platforms, and project management software. Exceptional communication, presentation, and analytical skills are required for this remote role. This position offers the opportunity to shape iconic brands from your home office, impacting consumers across regions including Kisumu, Kisumu, KE . We are looking for a creative thinker with a passion for understanding consumer behavior and a data-driven approach to brand building. Your ability to influence stakeholders and lead initiatives virtually will be key to your success.
This advertiser has chosen not to accept applicants from your region.
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Fast-Moving Consumer Goods (FMCG) Brand Manager - Remote
Posted 17 days ago
Job Viewed
Job Description
Our client, a prominent player in the FMCG sector, is seeking an experienced and visionary Brand Manager to lead the strategic development and execution of their key brands. This is a fully remote opportunity, allowing you to contribute significantly to brand growth from any location. The successful candidate will be responsible for all aspects of brand management, from market research and product positioning to marketing strategy, campaign execution, and performance analysis. You will possess a deep understanding of consumer behavior, market trends, and competitive landscapes within the FMCG industry. The ability to develop compelling brand narratives and drive growth through innovative marketing initiatives is essential. This role requires a strategic thinker with strong analytical skills and a passion for building strong, resonant brands.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies to drive market share and profitability.
- Conduct market research, analyze consumer insights, and identify new market opportunities.
- Define product positioning, messaging, and target audience for assigned brands.
- Develop and execute integrated marketing campaigns across various channels (digital, traditional, in-store).
- Manage brand budgets and allocate resources effectively to maximize ROI.
- Collaborate with cross-functional teams including sales, product development, and supply chain.
- Monitor brand performance, track key metrics, and provide regular reports with actionable insights.
- Oversee the development of marketing collateral and promotional materials.
- Ensure brand consistency across all touchpoints and communications.
- Identify and manage relationships with external agencies and partners.
- Lead new product development initiatives from a brand perspective.
- Analyze competitive activities and adapt strategies accordingly.
This advertiser has chosen not to accept applicants from your region.
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Remote Fast-Moving Consumer Goods Brand Manager
Posted 11 days ago
Job Viewed
Job Description
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic Remote Brand Manager. This role is designed for an individual who can drive brand growth and market presence from a remote setting. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, product positioning, pricing, and promotional campaigns. The ideal candidate will possess a deep understanding of the FMCG market dynamics, consumer behavior, and competitive landscape. You will manage brand P&L, oversee product development initiatives, and collaborate with cross-functional teams such as sales, marketing, and supply chain to ensure seamless execution of brand plans. Key responsibilities include conducting market research to identify opportunities and threats, developing compelling brand narratives, managing advertising and media plans, and monitoring brand performance against key metrics. This is a remote-first position, requiring excellent communication and collaboration skills to effectively engage with a dispersed team and external partners. A proven track record in brand management, preferably within the FMCG industry, is essential. Experience with digital marketing strategies and e-commerce platforms is a significant advantage. You should be adept at leveraging data analytics to inform strategic decisions and optimize brand performance. We are looking for a creative thinker with strong leadership qualities, capable of inspiring teams and driving results in a virtual environment. The successful candidate will have the autonomy to shape brand futures and make a tangible impact on our client's market share. This role demands proactivity, excellent organizational skills, and the ability to manage multiple projects simultaneously. Our client values innovation and is committed to supporting their remote employees with the tools and resources necessary for success. If you are a strategic thinker with a passion for building iconic brands and are seeking a challenging yet rewarding remote opportunity, we encourage you to apply. Your expertise will be instrumental in guiding our brands through evolving market conditions and consumer preferences.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Consumer Goods
Posted 14 days ago
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Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic Brand Manager to join their team in Malindi, Kilifi, KE . This role requires a strong understanding of brand strategy, consumer insights, and market dynamics within the FMCG industry. You will be responsible for developing and executing comprehensive brand plans that drive growth, market share, and profitability. This includes market research, consumer segmentation, advertising and promotional campaign development, product innovation, and lifecycle management. The ideal candidate will have a proven track record of successfully managing brands, with a deep understanding of consumer behavior and purchasing drivers in the FMCG space. You will work closely with sales, R&D, and agency partners to ensure effective execution of brand strategies. Key responsibilities include budget management, performance tracking, and reporting on key brand metrics. Strong analytical, communication, and presentation skills are essential. A Bachelor's degree in Marketing, Business Administration, or a related field, combined with at least 5 years of experience in brand management within the FMCG industry, is required. A passion for building strong brands and a keen eye for market opportunities are crucial. You will be instrumental in shaping the perception and market performance of our brands, ensuring they resonate with target consumers and maintain a competitive edge. This role offers the chance to make a significant impact on iconic brands and contribute to the company's sustained success in a dynamic market. The ability to translate consumer insights into actionable brand initiatives will be a key factor in your success.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Fast Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to lead the strategy and execution for their key product lines. This is an exciting remote opportunity for a seasoned marketing professional to drive brand growth, market share, and consumer engagement. You will be responsible for developing and implementing comprehensive brand strategies, including market analysis, product positioning, marketing communications, and promotional activities. Your role will involve close collaboration with cross-functional teams, including sales, product development, supply chain, and external agencies, to ensure successful brand execution and achieve business objectives. The ideal candidate will have a proven track record in brand management within the FMCG industry, with a strong understanding of consumer insights, market trends, and competitive landscapes. You should possess excellent analytical, strategic thinking, and communication skills, with the ability to inspire and lead teams. This remote position offers the flexibility to work from anywhere, provided you have a stable internet connection and can effectively collaborate with a distributed team. You will be empowered to take ownership of your brands, develop innovative marketing campaigns, and measure their impact on business performance. This role is crucial for driving the success and profitability of our client's portfolio.
Key Responsibilities:
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
Key Responsibilities:
- Develop and execute annual brand plans and marketing strategies.
- Conduct market research and consumer insight analysis to identify growth opportunities.
- Define product positioning, key messaging, and target audience for brands.
- Manage the marketing budget and allocate resources effectively.
- Oversee the development and implementation of integrated marketing campaigns across all channels.
- Collaborate with sales teams to ensure effective go-to-market strategies.
- Manage relationships with advertising agencies, media partners, and other external vendors.
- Monitor brand performance, sales data, and market share, providing actionable insights.
- Identify opportunities for product innovation and line extensions.
- Lead cross-functional teams to ensure alignment and successful execution of brand initiatives.
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
This advertiser has chosen not to accept applicants from your region.
7
Remote Brand Manager - Consumer Goods
Posted 12 days ago
Job Viewed
Job Description
Our client, a rapidly growing force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and results-oriented Brand Manager to join their fully remote team. This position is crucial for developing and executing comprehensive brand strategies that drive market share and consumer engagement. You will be responsible for overseeing all aspects of brand management, from market research and competitive analysis to product positioning, marketing campaign development, and budget management. As a remote-first employee, you will have the unique opportunity to shape brand narratives and consumer perceptions from your home office, collaborating closely with marketing, sales, and product development teams located globally. Your insights into consumer trends and market dynamics will be vital in creating compelling brand experiences and fostering brand loyalty. The ideal candidate will possess a strategic mindset, a creative flair for marketing, and a strong understanding of the FMCG landscape. Proven experience in developing and launching successful marketing campaigns, managing product portfolios, and analyzing sales performance data is essential. This is an exciting chance to make a significant impact on well-known brands and contribute to the strategic direction of our client, all while enjoying the benefits of a flexible, remote work environment. We are looking for a self-starter with excellent communication skills, the ability to work autonomously, and a passion for building strong consumer connections. This role demands a proactive approach to identifying new market opportunities and a data-driven methodology for measuring campaign success. The **job location** for this role is fully remote, allowing you to contribute from any suitable location while supporting a dynamic and diverse market presence.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement long-term brand strategies and annual marketing plans.
- Conduct market research and consumer insights analysis to identify trends and opportunities.
- Manage brand positioning, messaging, and visual identity across all touchpoints.
- Oversee the creation and execution of integrated marketing campaigns (digital, social media, traditional).
- Collaborate with product development teams on new product launches and portfolio management.
- Analyze sales data, market share, and campaign performance to optimize strategies.
- Manage brand budgets and ensure effective allocation of resources.
- Liaise with external agencies and vendors to execute marketing initiatives.
- Monitor competitor activities and market developments.
- Foster strong relationships with internal stakeholders to ensure brand consistency.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in brand management within the FMCG sector.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of market research, consumer behavior, and digital marketing.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Experience managing marketing budgets and ROI analysis.
- Ability to work independently and collaboratively in a remote setting.
- Proficiency in marketing analytics tools and platforms.
- A creative and innovative approach to brand building.
This advertiser has chosen not to accept applicants from your region.
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Senior Brand Manager - Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a rapidly expanding player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and results-oriented Senior Brand Manager to join their fully remote team. This is an excellent opportunity to take ownership of key brands, driving their growth and market presence across diverse channels. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, product positioning, advertising, promotion, and digital marketing initiatives. The ideal candidate will possess a deep understanding of consumer insights, market dynamics, and brand building within the FMCG landscape. Your role will involve leading cross-functional teams, including sales, marketing, product development, and agency partners, to ensure cohesive execution of brand plans. You must be adept at identifying consumer trends, translating them into actionable marketing plans, and measuring campaign effectiveness through data analysis. This position requires exceptional leadership, strategic thinking, creativity, and strong communication skills, essential for managing a brand remotely and effectively coordinating with dispersed teams. We are looking for a dynamic individual who can inspire growth, build strong consumer connections, and enhance brand equity in competitive markets. The ability to manage budgets, analyze performance metrics, and make data-driven decisions is critical.
Key Responsibilities:
If you are a passionate brand builder ready to make a significant impact in the FMCG industry, we want to hear from you.
Key Responsibilities:
- Develop and execute annual brand plans and marketing strategies to achieve business objectives.
- Conduct in-depth market research, consumer analysis, and competitive landscape assessments.
- Define brand positioning, messaging, and target audience strategies.
- Oversee the development and implementation of integrated marketing campaigns (advertising, promotions, digital, social media).
- Manage brand P&L, ensuring profitability and efficient budget allocation.
- Collaborate with product development teams on new product launches and line extensions.
- Lead and motivate cross-functional teams and external agency partners.
- Analyze brand performance metrics (sales, market share, brand health) and provide actionable insights.
- Monitor market trends and consumer behavior to identify growth opportunities.
- Ensure consistent brand identity and messaging across all touchpoints.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is preferred.
- Minimum of 6 years of experience in brand management or marketing, with a significant focus on the FMCG sector.
- Proven track record of successfully launching and growing consumer brands.
- Strong understanding of marketing principles, consumer behavior, and market research methodologies.
- Experience with digital marketing, social media, and e-commerce strategies.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Outstanding communication, presentation, and interpersonal skills, comfortable working remotely.
- Demonstrated ability to lead teams and manage complex projects effectively.
If you are a passionate brand builder ready to make a significant impact in the FMCG industry, we want to hear from you.
This advertiser has chosen not to accept applicants from your region.
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