7 Remote Brand Manager Fast Moving Consumer Goods Fmcg jobs in whatjobs
Brand Manager, Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a renowned leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to drive the growth and success of their product portfolio. This is a fully remote position, offering the flexibility to manage your brand portfolio from anywhere. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, consumer insights, product positioning, marketing communications, and promotional campaigns. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and brand building principles. You will work closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure cohesive brand execution across all touchpoints. This role requires strong analytical skills to monitor brand performance, identify market opportunities, and adapt strategies accordingly. You will lead the development of marketing plans, manage budgets, and measure the effectiveness of brand initiatives. The ability to translate consumer insights into compelling brand narratives and engage target audiences is crucial. We are looking for a creative, results-oriented individual with a proven track record in brand management within the FMCG industry. This remote role demands excellent communication, leadership, and project management skills, as well as the ability to thrive in a dynamic and fast-paced environment. Your strategic vision will be instrumental in enhancing brand equity and driving market share.
Responsibilities:
Responsibilities:
- Develop and implement integrated brand strategies to drive market growth and brand equity.
- Conduct market research and consumer analysis to identify trends and opportunities.
- Define product positioning, messaging, and target audience strategies.
- Oversee the creation and execution of marketing campaigns across various channels (digital, traditional).
- Manage brand budgets and ensure optimal allocation of resources.
- Monitor brand performance, analyze sales data, and report on key metrics.
- Collaborate with product development teams on new product launches and line extensions.
- Manage relationships with advertising agencies, media partners, and other vendors.
- Ensure brand consistency and adherence to brand guidelines across all communications.
- Stay informed about competitive activities and market dynamics.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 4-6 years of experience in brand management within the FMCG sector.
- Proven track record of successfully developing and managing consumer brands.
- Strong understanding of marketing principles, consumer insights, and market research.
- Experience with digital marketing, social media, and integrated campaign management.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Proficiency in market analysis and financial modeling related to brand performance.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and results-oriented Brand Manager to lead brand development and marketing initiatives. This is a fully remote position, offering the flexibility to drive brand growth from anywhere. You will be responsible for developing and executing comprehensive marketing strategies, managing brand positioning, overseeing product launches, and analyzing market trends to ensure brand success and market share growth. The ideal candidate will have a deep understanding of the FMCG market, strong analytical skills, and a proven ability to develop and implement innovative marketing campaigns that resonate with consumers. Your leadership will be key to enhancing brand equity and achieving ambitious sales targets.
Responsibilities:
Responsibilities:
- Develop and implement annual brand marketing plans, including advertising, promotions, digital marketing, and public relations strategies.
- Conduct market research and competitive analysis to identify consumer insights, market trends, and opportunities for growth.
- Manage the brand's overall positioning, messaging, and visual identity across all touchpoints.
- Oversee the development and execution of new product launches, from concept to market.
- Collaborate with sales teams to ensure effective go-to-market strategies and achieve sales targets.
- Manage marketing budgets, ensuring efficient allocation of resources and maximizing ROI.
- Analyze brand performance metrics, sales data, and consumer feedback to identify areas for improvement and optimization.
- Develop and maintain strong relationships with advertising agencies, media partners, and other external stakeholders.
- Ensure brand consistency and compliance with all regulatory requirements.
- Lead and mentor junior marketing staff, fostering a culture of creativity and performance.
- Stay abreast of emerging marketing trends and technologies within the FMCG industry.
- Develop compelling creative briefs and guide the development of marketing materials.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree is a significant advantage.
- Minimum of 5-7 years of progressive experience in brand management, specifically within the FMCG sector.
- Proven track record of developing and executing successful marketing strategies that have driven brand growth and market share.
- In-depth understanding of the FMCG landscape, consumer behavior, and retail dynamics.
- Strong analytical skills, with the ability to interpret data and translate insights into actionable strategies.
- Excellent project management, communication, and interpersonal skills.
- Experience with digital marketing, social media marketing, and e-commerce platforms.
- Proficiency in marketing analytics tools and software.
- Ability to work independently and effectively in a fully remote environment.
- Demonstrated leadership capabilities and experience managing cross-functional teams.
This advertiser has chosen not to accept applicants from your region.
1
Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and creative Brand Manager to lead brand strategy and execution. This is a fully remote, pivotal role requiring a deep understanding of consumer insights, market trends, and integrated marketing communications. You will be responsible for developing and implementing comprehensive brand plans that drive market share, consumer engagement, and profitability. The ideal candidate will possess a proven track record in brand management, with a passion for building strong, resonant brands.
Key Responsibilities:
Key Responsibilities:
- Develop and execute integrated marketing strategies and annual brand plans to achieve business objectives.
- Conduct in-depth consumer and market analysis to identify key trends, insights, and opportunities for brand growth.
- Manage the brand's P&L, ensuring profitability and optimal return on marketing investment.
- Oversee the development and execution of all marketing campaigns across various channels, including digital, ATL, and BTL.
- Collaborate with cross-functional teams (sales, product development, supply chain) to ensure seamless brand execution.
- Manage agency relationships (advertising, PR, digital) to ensure effective delivery of marketing initiatives.
- Monitor brand performance metrics, analyze results, and provide recommendations for optimization.
- Develop and maintain strong relationships with key stakeholders, including retailers and distributors.
- Drive innovation in product development and packaging to meet evolving consumer needs.
- Ensure consistent brand messaging and positioning across all touchpoints.
- Lead the go-to-market strategy for new product launches and brand extensions.
- Stay abreast of competitor activities and market dynamics, adapting strategies as needed.
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree or MBA is preferred.
- Minimum of 5 years of experience in brand management within the FMCG sector.
- Proven success in developing and executing effective brand strategies and marketing campaigns.
- Strong understanding of consumer insights, market research, and data analysis.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated ability to manage budgets and P&Ls effectively.
- Experience with digital marketing, social media, and e-commerce platforms.
- Ability to work independently and lead projects in a remote environment.
- Creative thinking and problem-solving abilities.
- Strong project management skills and attention to detail.
This advertiser has chosen not to accept applicants from your region.
2
Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 17 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and strategic Brand Manager to lead their brand initiatives from a fully remote position. This role is central to developing and executing impactful marketing strategies that drive brand growth, market share, and consumer engagement. You will be responsible for understanding market dynamics, consumer insights, and competitive landscapes to craft compelling brand narratives and campaigns.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive brand strategies and marketing plans to achieve business objectives.
- Conduct market research and analyze consumer behavior to identify trends and opportunities.
- Manage the brand's positioning, messaging, and visual identity across all touchpoints.
- Oversee the development and execution of integrated marketing campaigns, including digital, social media, advertising, and promotional activities.
- Collaborate with cross-functional teams, including sales, product development, and agencies, to ensure brand consistency and successful product launches.
- Monitor brand performance, key performance indicators (KPIs), and market share, making data-driven adjustments to strategies.
- Manage the brand budget effectively, ensuring optimal allocation of resources for maximum impact.
- Develop and maintain strong relationships with external partners, including advertising agencies and media outlets.
- Stay abreast of industry trends, competitor activities, and emerging marketing technologies.
- Lead and inspire the brand team, fostering a culture of creativity and results-driven execution in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is highly desirable.
- Minimum of 7 years of progressive experience in brand management, preferably within the FMCG sector.
- Proven track record of successfully developing and launching impactful brand strategies and campaigns.
- Strong understanding of marketing principles, consumer insights, and market analysis.
- Proficiency in digital marketing, social media management, and content strategy.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills, adept at remote collaboration.
- Demonstrated ability to manage budgets and work effectively with cross-functional teams.
- Creative thinker with a passion for building strong brands.
- Experience with market research tools and brand analytics platforms.
This advertiser has chosen not to accept applicants from your region.
3
Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 10 days ago
Job Viewed
Job Description
Our client, a prominent player in the FMCG sector, is seeking an experienced and strategic Brand Manager to lead the development and execution of brand strategies. This is a fully remote position, offering the flexibility to work from anywhere, contributing to our impactful brands relevant to the Thika, Kiambu, KE market. You will be responsible for driving brand growth, increasing market share, and building strong consumer connections through innovative marketing initiatives.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive brand strategies, marketing plans, and product launch strategies.
- Conduct market research and consumer insights analysis to identify opportunities and trends.
- Manage the brand's P&L, ensuring profitable growth and achieving sales targets.
- Oversee advertising, digital marketing, public relations, and promotional activities.
- Collaborate with internal teams (sales, product development, R&D) and external agencies to ensure brand consistency and effective execution.
- Monitor brand performance, market trends, and competitor activities, providing regular reports and recommendations.
- Develop compelling brand messaging and creative assets.
- Manage brand budgets and ensure efficient allocation of resources to maximize ROI.
- Build and maintain strong relationships with key stakeholders, including retailers and distributors.
- Ensure brand compliance with all regulatory requirements and company policies.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 6 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of successfully launching and growing consumer brands.
- Strong understanding of marketing principles, consumer behavior, and market dynamics.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research tools and data analysis.
- Exceptional communication, presentation, and interpersonal skills.
- Experience managing marketing budgets and working with advertising agencies.
- Ability to lead cross-functional teams and manage projects effectively in a remote setting.
- Demonstrated creativity and innovation in marketing initiatives.
This advertiser has chosen not to accept applicants from your region.
4
Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 9 days ago
Job Viewed
Job Description
Our client, a prominent player in the FMCG sector, is seeking a creative and data-driven Brand Manager to lead the strategic development and execution of brand initiatives. This is a fully remote position, allowing you to drive brand growth and consumer engagement from anywhere. The successful candidate will be responsible for building brand equity, increasing market share, and ensuring brand consistency across all consumer touchpoints. This role requires a deep understanding of consumer insights, market trends, and effective marketing strategies within the fast-moving consumer goods industry.
Key responsibilities include developing and implementing brand marketing plans, managing advertising and promotional campaigns, conducting market research and competitive analysis, and collaborating with cross-functional teams such as sales, product development, and agency partners. You will also oversee the brand's budget, ensuring optimal allocation of resources to achieve marketing objectives. The ideal candidate will have a proven track record in brand management within the FMCG space, with demonstrable success in launching new products and growing established brands. Strong analytical skills, excellent communication and presentation abilities, and a passion for consumer marketing are essential. Experience with digital marketing, social media management, and e-commerce is highly desirable. This is a remote-first opportunity, requiring a proactive and self-disciplined individual who can effectively manage projects and collaborate virtually. While our client has a significant presence in Mombasa, Mombasa, KE , you will be empowered to work remotely and contribute to their national brand strategy.
Key Qualifications:
Key responsibilities include developing and implementing brand marketing plans, managing advertising and promotional campaigns, conducting market research and competitive analysis, and collaborating with cross-functional teams such as sales, product development, and agency partners. You will also oversee the brand's budget, ensuring optimal allocation of resources to achieve marketing objectives. The ideal candidate will have a proven track record in brand management within the FMCG space, with demonstrable success in launching new products and growing established brands. Strong analytical skills, excellent communication and presentation abilities, and a passion for consumer marketing are essential. Experience with digital marketing, social media management, and e-commerce is highly desirable. This is a remote-first opportunity, requiring a proactive and self-disciplined individual who can effectively manage projects and collaborate virtually. While our client has a significant presence in Mombasa, Mombasa, KE , you will be empowered to work remotely and contribute to their national brand strategy.
Key Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 4 years of experience in brand management within the FMCG industry.
- Proven ability to develop and execute successful brand marketing strategies.
- Strong understanding of consumer behavior, market analysis, and brand positioning.
- Experience with advertising, promotions, digital marketing, and social media.
- Excellent analytical, communication, and project management skills.
- Ability to work independently and collaboratively in a remote team environment.
- Experience in product launches and market growth initiatives.
This advertiser has chosen not to accept applicants from your region.
5
Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a creative and strategic Brand Manager to lead the development and execution of marketing strategies for their FMCG portfolio. This is a fully remote position, offering an exciting opportunity to shape brand perception and drive market growth from anywhere. You will be responsible for overseeing all aspects of brand management, including market research, product positioning, advertising campaigns, and promotional activities. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and current marketing trends. Your role will involve collaborating closely with cross-functional teams, including sales, product development, and external agencies, to ensure a cohesive and impactful brand presence. Key responsibilities include developing annual marketing plans, managing brand budgets, analyzing sales performance, and identifying opportunities for innovation and expansion. The ability to translate consumer insights into compelling brand strategies is crucial. We are looking for a passionate marketer with a proven track record of successful brand launches and campaigns. This role is perfect for an individual who thrives in a remote work environment and is driven by creativity and data-driven decision-making. You will be instrumental in building strong, recognizable brands that resonate with consumers across **Kitale, Trans-Nzoia, KE**, and beyond. Join us in shaping the future of consumer goods marketing with a dynamic, fully remote team.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand marketing strategies.
- Conduct market research and analyze consumer trends to identify opportunities.
- Manage the brand's positioning, messaging, and overall identity.
- Oversee the development and execution of advertising and promotional campaigns.
- Collaborate with sales teams to drive product adoption and market share.
- Manage brand budgets and monitor return on marketing investment (ROMI).
- Analyze sales data and market performance to inform strategy adjustments.
- Work with product development teams on new product launches and line extensions.
- Manage relationships with advertising agencies and other marketing partners.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 4 years of experience in brand management within the FMCG sector.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of consumer insights, market analysis, and brand strategy.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in marketing analytics and reporting tools.
- Ability to work independently and collaboratively in a remote setting.
This advertiser has chosen not to accept applicants from your region.
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