12 Remote Brand Manager Fast Moving Consumer Goods jobs in whatjobs
Brand Manager - Fast Moving Consumer Goods
Posted 19 days ago
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Job Description
Key Responsibilities:
- Develop and execute annual brand plans and marketing strategies.
- Conduct market research and consumer insight analysis to identify growth opportunities.
- Define product positioning, key messaging, and target audience for brands.
- Manage the marketing budget and allocate resources effectively.
- Oversee the development and implementation of integrated marketing campaigns across all channels.
- Collaborate with sales teams to ensure effective go-to-market strategies.
- Manage relationships with advertising agencies, media partners, and other external vendors.
- Monitor brand performance, sales data, and market share, providing actionable insights.
- Identify opportunities for product innovation and line extensions.
- Lead cross-functional teams to ensure alignment and successful execution of brand initiatives.
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
Brand Manager - Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Brand Manager - Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Brand Manager - Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Brand Manager, Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement integrated marketing strategies to enhance brand visibility, market share, and profitability.
- Conduct in-depth market research and competitive analysis to identify consumer insights and market opportunities.
- Manage the brand's P&L, ensuring revenue targets and profitability goals are met.
- Oversee the development and execution of marketing campaigns across various channels, including digital, ATL, and BTL.
- Collaborate with product development, sales, and supply chain teams to ensure successful product launches and lifecycle management.
- Manage advertising and promotional budgets, optimizing spend for maximum ROI.
- Build and maintain strong relationships with agencies, media partners, and other external stakeholders.
- Monitor brand performance metrics, analyze sales data, and provide regular reports with actionable recommendations.
- Lead and inspire a cross-functional team to achieve brand objectives.
- Stay abreast of industry trends, consumer behavior, and competitive activities.
- Ensure brand consistency across all touchpoints.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or relevant Master's degree is a plus.
- Minimum of 4-6 years of progressive experience in brand management within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of consumer insights, market research methodologies, and financial analysis.
- Excellent leadership, communication, and interpersonal skills.
- Demonstrated ability to manage budgets and drive profitability.
- Experience working with creative and media agencies.
- Proficiency in digital marketing and social media platforms.
- Ability to work effectively in a hybrid work model, balancing remote and in-office responsibilities.
- Strategic thinker with a creative and analytical mindset.
Brand Manager - Fast-Moving Consumer Goods
Posted 11 days ago
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Job Description
Responsibilities:
- Develop and implement brand strategies to drive growth and market share.
- Conduct market research and analyze consumer insights.
- Plan and execute integrated marketing campaigns across multiple channels.
- Manage the brand's P&L and marketing budget.
- Oversee product innovation and new product launches.
- Develop and manage promotional activities and trade marketing initiatives.
- Collaborate with sales, product development, and external agencies.
- Monitor brand performance and analyze campaign effectiveness.
- Ensure consistent brand messaging and positioning.
- Stay updated on market trends and competitor activities.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management within the FMCG sector.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of consumer behavior and market dynamics.
- Experience with P&L management and budget control.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in digital marketing, social media, and traditional advertising.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills.
- Ability to work effectively in a hybrid work environment.
Brand Manager, Fast-Moving Consumer Goods
Posted 19 days ago
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Job Description
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Brand Manager - Fast-Moving Consumer Goods
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Brand Manager, Fast-Moving Consumer Goods
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