4 Remote Brand Manager Consumer Goods jobs in whatjobs
Brand Manager - Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to lead their iconic brands. This role offers an exciting opportunity to shape brand strategy, drive market growth, and connect with consumers on a large scale. The position is located in **Ruiru, Kiambu, KE**, offering a hybrid work model that balances collaborative in-office sessions with the flexibility of remote work.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute comprehensive brand strategies, including marketing plans, advertising campaigns, and promotional activities, to drive brand awareness and market share.
- Conduct market research and consumer analysis to identify trends, opportunities, and competitive landscape.
- Manage the brand's P&L, ensuring profitability and ROI for marketing investments.
- Collaborate with cross-functional teams, including sales, product development, and supply chain, to ensure brand consistency and successful product launches.
- Oversee creative development and execution of marketing materials, ensuring alignment with brand guidelines.
- Manage external agencies (advertising, PR, digital) to achieve brand objectives.
- Monitor brand performance metrics and key performance indicators (KPIs), making data-driven recommendations for optimization.
- Develop and manage the annual brand marketing budget.
- Identify and explore new distribution channels and market opportunities.
- Build strong relationships with key stakeholders, both internally and externally.
- Lead consumer insights initiatives to deeply understand target audiences and their needs.
- Ensure all brand communications and activities comply with regulatory standards.
- Stay abreast of the latest marketing trends and technologies, particularly in the FMCG space.
- Develop compelling brand positioning and messaging strategies.
- Lead cross-functional teams in executing integrated marketing campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of consumer insights, market analysis, and competitive intelligence.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated ability to manage budgets and P&Ls effectively.
- Experience working with creative and media agencies.
- Proficiency in marketing analytics and reporting tools.
- Creative thinker with strong strategic and analytical skills.
- Ability to manage multiple projects and deadlines effectively.
- Experience in managing cross-functional teams.
- Adaptable and comfortable with a hybrid work environment.
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Brand Manager - Consumer Goods
Posted 17 days ago
Job Viewed
Job Description
Our client, a leading player in the fast-moving consumer goods (FMCG) sector, is looking for an innovative and results-oriented Brand Manager to join their dynamic, fully remote team. This position is pivotal in developing and executing brand strategies that drive market share and consumer engagement. The ideal candidate will possess a strong understanding of the FMCG landscape, consumer insights, and marketing principles. You will be responsible for managing the brand's overall image, developing marketing campaigns, overseeing product launches, and analyzing market trends. This role requires a creative thinker with exceptional strategic planning and execution skills. You will collaborate with cross-functional teams, including sales, product development, and creative agencies, all within a remote work setting. Key responsibilities include conducting market research, defining target audiences, managing brand budgets, and measuring the effectiveness of marketing initiatives. The successful candidate will have a proven track record of building and growing brands, excellent communication and presentation skills, and the ability to thrive in a fast-paced, virtual environment. We are seeking an individual who is passionate about consumer behavior and driven by data to inform brand decisions. This role, though focused on our market presence in **Nyeri, Nyeri, KE**, is conducted entirely remotely, offering significant flexibility. If you are a strategic marketer with a passion for building compelling brands and excel in a remote-first culture, we invite you to apply and contribute to our continued success.
This advertiser has chosen not to accept applicants from your region.
1
Brand Manager - Consumer Goods
Posted 14 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and strategic Brand Manager to join their team in Malindi, Kilifi, KE . This role requires a strong understanding of brand strategy, consumer insights, and market dynamics within the FMCG industry. You will be responsible for developing and executing comprehensive brand plans that drive growth, market share, and profitability. This includes market research, consumer segmentation, advertising and promotional campaign development, product innovation, and lifecycle management. The ideal candidate will have a proven track record of successfully managing brands, with a deep understanding of consumer behavior and purchasing drivers in the FMCG space. You will work closely with sales, R&D, and agency partners to ensure effective execution of brand strategies. Key responsibilities include budget management, performance tracking, and reporting on key brand metrics. Strong analytical, communication, and presentation skills are essential. A Bachelor's degree in Marketing, Business Administration, or a related field, combined with at least 5 years of experience in brand management within the FMCG industry, is required. A passion for building strong brands and a keen eye for market opportunities are crucial. You will be instrumental in shaping the perception and market performance of our brands, ensuring they resonate with target consumers and maintain a competitive edge. This role offers the chance to make a significant impact on iconic brands and contribute to the company's sustained success in a dynamic market. The ability to translate consumer insights into actionable brand initiatives will be a key factor in your success.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Consumer Goods
Posted 10 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to join their team in **Embu, Embu, KE**. This hybrid role offers a unique opportunity to shape and grow iconic brands within the Kenyan market. The Brand Manager will be responsible for developing and executing comprehensive brand strategies, encompassing market analysis, product positioning, pricing, and promotional activities. You will work closely with cross-functional teams, including sales, marketing, R&D, and supply chain, to ensure seamless brand execution across all touchpoints. Key responsibilities include conducting market research to identify consumer trends and competitive insights, developing compelling marketing campaigns, and managing the brand's budget effectively. You will also be tasked with monitoring brand performance, analyzing sales data, and making data-driven recommendations for optimization. The ideal candidate will possess a deep understanding of brand building principles and a proven ability to drive brand growth in a competitive landscape. Strong analytical skills, excellent communication and presentation abilities, and a passion for consumer engagement are essential. Experience in the FMCG industry is highly preferred. This role requires a creative thinker who can translate consumer insights into impactful brand initiatives. You will be a key contributor to the brand's long-term success, ensuring its relevance and appeal to target audiences. The hybrid nature of this role allows for flexibility while maintaining crucial in-person collaboration and connection with the local team and market. We are looking for a proactive individual who can manage multiple priorities and deliver exceptional results in a fast-paced environment.
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