2,815 Senior Product Manager Fmcg Remote jobs in Kenya
Fast-Moving Consumer Goods (FMCG) Regional Sales Manager
Posted 14 days ago
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Fast-Moving Consumer Goods (FMCG) Brand Manager
Posted 23 days ago
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Key responsibilities include: developing and executing integrated marketing campaigns, overseeing product launches and promotions, conducting market research and competitive analysis to identify growth opportunities, and managing the brand's budget effectively. You will work closely with sales, product development, and external agencies to ensure cohesive brand experiences. The Brand Manager will also be responsible for monitoring brand performance, analyzing sales data, and providing strategic recommendations for optimization. This is a fully remote position, offering the flexibility to manage brand initiatives from anywhere, with a particular focus on driving growth and engagement within the Kisumu, Kisumu, KE region and beyond. You will be a key architect in shaping the future success of our brands.
Qualifications necessary: A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or Master's in Marketing is a strong plus. Minimum of 6 years of progressive experience in brand management, specifically within the FMCG sector, with a proven track record of successful brand campaigns and market growth. Demonstrable experience in developing and executing strategic marketing plans and managing multi-channel campaigns. Strong analytical skills with the ability to interpret data and translate insights into actionable strategies. Excellent communication, presentation, and interpersonal skills. Experience managing marketing budgets and working with cross-functional teams and external partners. Ability to thrive in a remote, fast-paced, and dynamic work environment. This role offers an exciting opportunity to significantly impact brand perception and market success from a remote position, contributing to our efforts in Kisumu, Kisumu, KE .
Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 20 days ago
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Key Responsibilities:
- Develop and implement comprehensive brand strategies and marketing plans to achieve business objectives.
- Conduct market research and analyze consumer behavior to identify trends and opportunities.
- Manage the brand's positioning, messaging, and visual identity across all touchpoints.
- Oversee the development and execution of integrated marketing campaigns, including digital, social media, advertising, and promotional activities.
- Collaborate with cross-functional teams, including sales, product development, and agencies, to ensure brand consistency and successful product launches.
- Monitor brand performance, key performance indicators (KPIs), and market share, making data-driven adjustments to strategies.
- Manage the brand budget effectively, ensuring optimal allocation of resources for maximum impact.
- Develop and maintain strong relationships with external partners, including advertising agencies and media outlets.
- Stay abreast of industry trends, competitor activities, and emerging marketing technologies.
- Lead and inspire the brand team, fostering a culture of creativity and results-driven execution in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is highly desirable.
- Minimum of 7 years of progressive experience in brand management, preferably within the FMCG sector.
- Proven track record of successfully developing and launching impactful brand strategies and campaigns.
- Strong understanding of marketing principles, consumer insights, and market analysis.
- Proficiency in digital marketing, social media management, and content strategy.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills, adept at remote collaboration.
- Demonstrated ability to manage budgets and work effectively with cross-functional teams.
- Creative thinker with a passion for building strong brands.
- Experience with market research tools and brand analytics platforms.
Brand Manager - Consumer Goods
Posted 20 days ago
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Brand Manager, Fast-Moving Consumer Goods
Posted 23 days ago
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Key Responsibilities:
- Develop and implement integrated marketing strategies to enhance brand visibility, market share, and profitability.
- Conduct in-depth market research and competitive analysis to identify consumer insights and market opportunities.
- Manage the brand's P&L, ensuring revenue targets and profitability goals are met.
- Oversee the development and execution of marketing campaigns across various channels, including digital, ATL, and BTL.
- Collaborate with product development, sales, and supply chain teams to ensure successful product launches and lifecycle management.
- Manage advertising and promotional budgets, optimizing spend for maximum ROI.
- Build and maintain strong relationships with agencies, media partners, and other external stakeholders.
- Monitor brand performance metrics, analyze sales data, and provide regular reports with actionable recommendations.
- Lead and inspire a cross-functional team to achieve brand objectives.
- Stay abreast of industry trends, consumer behavior, and competitive activities.
- Ensure brand consistency across all touchpoints.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or relevant Master's degree is a plus.
- Minimum of 4-6 years of progressive experience in brand management within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of consumer insights, market research methodologies, and financial analysis.
- Excellent leadership, communication, and interpersonal skills.
- Demonstrated ability to manage budgets and drive profitability.
- Experience working with creative and media agencies.
- Proficiency in digital marketing and social media platforms.
- Ability to work effectively in a hybrid work model, balancing remote and in-office responsibilities.
- Strategic thinker with a creative and analytical mindset.
Brand Manager - Fast-Moving Consumer Goods (FMCG) - Remote
Posted 3 days ago
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Responsibilities:
- Develop and execute integrated brand marketing strategies.
- Conduct market research, consumer segmentation, and competitive analysis.
- Identify key consumer insights to inform marketing plans.
- Manage brand positioning, messaging, and visual identity.
- Oversee the development and execution of advertising and promotional campaigns.
- Manage marketing budgets and ensure optimal ROI.
- Collaborate with sales teams to drive retail execution and achieve sales targets.
- Work with product development on new product launches and line extensions.
- Analyze brand performance metrics and adjust strategies as needed.
- Manage relationships with advertising agencies and other marketing partners.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
- Proven success in developing and executing effective marketing strategies.
- Strong understanding of consumer insights and market analysis.
- Excellent knowledge of digital marketing, social media, and traditional advertising channels.
- Demonstrated ability to manage budgets and agency relationships.
- Strong analytical, strategic thinking, and project management skills.
- Excellent written and verbal communication and presentation skills.
- Ability to work independently and manage multiple projects in a remote setting.
Remote Brand Manager - Consumer Goods
Posted 16 days ago
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Key Responsibilities:
- Develop and implement long-term brand strategies and annual marketing plans.
- Conduct market research and consumer insights analysis to identify trends and opportunities.
- Manage brand positioning, messaging, and visual identity across all touchpoints.
- Oversee the creation and execution of integrated marketing campaigns (digital, social media, traditional).
- Collaborate with product development teams on new product launches and portfolio management.
- Analyze sales data, market share, and campaign performance to optimize strategies.
- Manage brand budgets and ensure effective allocation of resources.
- Liaise with external agencies and vendors to execute marketing initiatives.
- Monitor competitor activities and market developments.
- Foster strong relationships with internal stakeholders to ensure brand consistency.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in brand management within the FMCG sector.
- Proven track record of developing and executing successful marketing strategies.
- Strong understanding of market research, consumer behavior, and digital marketing.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Experience managing marketing budgets and ROI analysis.
- Ability to work independently and collaboratively in a remote setting.
- Proficiency in marketing analytics tools and platforms.
- A creative and innovative approach to brand building.
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National Sales Manager - Consumer Goods
Posted 23 days ago
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Key Responsibilities:
- Develop and implement effective national sales strategies to drive revenue growth.
- Lead, mentor, and motivate the national sales team to achieve performance targets.
- Identify and pursue new business opportunities and market segments.
- Manage and strengthen relationships with key distributors, wholesalers, and major retail accounts.
- Conduct market research and competitive analysis to inform sales strategies.
- Oversee the entire sales process, ensuring efficiency and effectiveness.
- Develop accurate sales forecasts and manage sales budgets.
- Prepare and present regular sales performance reports to senior management.
- Collaborate with marketing and product development teams to align sales efforts with overall business objectives.
- Ensure high levels of customer satisfaction and retention.
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Proven track record of at least 7 years in sales management within the FMCG sector.
- Demonstrated success in achieving and exceeding sales targets.
- Strong understanding of distribution channels and retail management.
- Excellent leadership, team management, and interpersonal skills.
- Exceptional negotiation, presentation, and communication abilities.
- Proficiency in sales forecasting and CRM software.
- Ability to travel extensively within Kenya as required by the role.
- Strategic thinking and strong analytical skills.
- Resilience and a results-driven approach.
Senior Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 16 days ago
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Remote Brand Manager - Fast-Moving Consumer Goods (FMCG)
Posted 23 days ago
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