1,086 Consumer Goods jobs in Kenya
Senior Fast-Moving Consumer Goods (FMCG) Product Manager
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading player in the FMCG sector, is seeking an experienced and dynamic Senior FMCG Product Manager to lead product strategy and development for their diverse portfolio. This role is fully remote, allowing you to contribute to our innovative projects from anywhere. You will be responsible for defining product roadmaps, conducting market research, analyzing consumer trends, and collaborating closely with R&D, marketing, sales, and supply chain teams to bring new products to market and enhance existing ones. The ideal candidate has a proven track record of successfully launching and managing FMCG products, with a deep understanding of consumer behavior, competitive landscapes, and brand positioning. You will translate market insights into actionable product plans, manage product lifecycle from concept to commercialization, and drive profitable growth. As a remote team member, you will leverage digital collaboration tools to foster strong communication and alignment across geographically dispersed teams. This position demands strategic thinking, exceptional analytical abilities, and strong leadership skills to influence stakeholders and ensure product success. You will oversee market analysis, pricing strategies, promotional planning, and sales forecasting for your product lines. Furthermore, you will work on identifying new market opportunities and developing innovative solutions to meet evolving consumer needs. Experience with digital marketing and e-commerce platforms is highly advantageous. This role offers a unique opportunity to make a significant impact on our product offerings and market presence, working remotely to support our business needs in **Ongata Rongai, Kajiado, KE**, and the broader market.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive product strategies and roadmaps for FMCG products.
- Conduct thorough market research, competitive analysis, and consumer insights gathering.
- Define product requirements and specifications for new product development.
- Collaborate with R&D, marketing, sales, and operations teams to ensure successful product launches.
- Manage the entire product lifecycle, from ideation through to end-of-life.
- Analyze sales data and market performance to identify opportunities for growth and improvement.
- Develop and implement effective pricing and promotional strategies.
- Ensure product quality and compliance with all relevant regulations.
- Present product strategies and performance updates to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 6-8 years of progressive experience in product management within the FMCG industry.
- Demonstrated success in launching and managing consumer packaged goods.
- Strong understanding of market dynamics, consumer behavior, and branding principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proven ability to lead cross-functional teams and influence stakeholders.
- Exceptional communication, presentation, and interpersonal skills for effective remote collaboration.
- Proficiency in market research tools and data analysis software.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
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Senior Product Manager, Fast-Moving Consumer Goods (FMCG)
Posted 8 days ago
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Job Description
Our client, a leading innovator in the FMCG space, is seeking a strategic and experienced Senior Product Manager to drive the lifecycle of their key product lines. This is a fully remote position, offering the flexibility to contribute to product success from anywhere. The Senior Product Manager will be responsible for defining the product vision, strategy, and roadmap for their assigned portfolio. You will conduct in-depth market research, analyze consumer trends, and gather insights to identify new product opportunities and enhancements.
You will work closely with cross-functional teams, including R&D, marketing, sales, operations, and supply chain, to bring innovative products to market and ensure their commercial success. This role requires a deep understanding of the FMCG industry, consumer behavior, and competitive landscapes. Responsibilities include developing compelling product positioning, defining go-to-market strategies, and managing product P&Ls. You will also be responsible for monitoring product performance, making data-driven decisions to optimize offerings, and ensuring customer satisfaction.
Responsibilities:
Qualifications:
This is an exciting remote opportunity for a seasoned product leader to shape the future of popular consumer brands. If you are passionate about creating innovative products that delight consumers, apply today!
You will work closely with cross-functional teams, including R&D, marketing, sales, operations, and supply chain, to bring innovative products to market and ensure their commercial success. This role requires a deep understanding of the FMCG industry, consumer behavior, and competitive landscapes. Responsibilities include developing compelling product positioning, defining go-to-market strategies, and managing product P&Ls. You will also be responsible for monitoring product performance, making data-driven decisions to optimize offerings, and ensuring customer satisfaction.
Responsibilities:
- Define and communicate product vision, strategy, and roadmap for assigned FMCG product lines.
- Conduct market research, competitive analysis, and consumer insight generation.
- Identify and prioritize new product opportunities and feature enhancements.
- Develop business cases and product requirements for new product development initiatives.
- Collaborate with R&D, marketing, sales, and operations teams throughout the product lifecycle.
- Define product positioning, messaging, and go-to-market strategies.
- Manage product P&Ls and drive profitable growth.
- Monitor product performance, analyze sales data, and identify areas for optimization.
- Ensure product quality and customer satisfaction.
- Present product strategies and performance updates to senior management.
- Stay abreast of industry trends and emerging technologies in the FMCG sector.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field. MBA or equivalent experience is highly preferred.
- Minimum of 7 years of progressive experience in product management, with a significant focus on the FMCG industry.
- Proven track record of successfully launching and managing profitable FMCG products.
- Demonstrated understanding of consumer behavior, market dynamics, and competitive strategies within the CPG sector.
- Strong analytical and strategic thinking skills, with the ability to translate insights into actionable product plans.
- Excellent communication, presentation, and interpersonal skills.
- Experience in managing product P&Ls and driving commercial success.
- Ability to work independently and lead cross-functional teams in a remote environment.
- Proficiency in product management tools and market analysis techniques.
This is an exciting remote opportunity for a seasoned product leader to shape the future of popular consumer brands. If you are passionate about creating innovative products that delight consumers, apply today!
This advertiser has chosen not to accept applicants from your region.
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Senior Product Manager, Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and experienced Senior Product Manager to drive product strategy and execution for a key brand portfolio. This is a fully remote position, offering the flexibility to work from anywhere while shaping the future of popular consumer products. You will be responsible for the end-to-end product lifecycle, from market research and ideation through to product launch and ongoing optimization. The ideal candidate possesses a keen understanding of consumer behavior, market trends, and competitive landscapes within the FMCG industry. Your role will involve collaborating closely with cross-functional teams, including R&D, marketing, sales, and supply chain, to deliver products that delight consumers and achieve business objectives. This position requires strong analytical skills, strategic thinking, and the ability to translate consumer insights into actionable product roadmaps. You will be instrumental in identifying new product opportunities, defining product requirements, and ensuring successful market penetration.
Key Responsibilities:
Qualifications:
This is a fully remote role, offering a unique opportunity to influence consumer product strategy from anywhere. We are seeking a proactive individual with a passion for consumer goods and a proven track record in product innovation.
Key Responsibilities:
- Develop and execute product strategies and roadmaps for a portfolio of FMCG products.
- Conduct market research, competitive analysis, and consumer insights gathering.
- Identify new product opportunities and define product requirements and specifications.
- Lead cross-functional teams (R&D, Marketing, Sales, Supply Chain) in product development and launch.
- Manage the entire product lifecycle, from ideation to end-of-life.
- Define pricing strategies and positioning for new and existing products.
- Monitor product performance, analyze sales data, and implement improvements.
- Collaborate with marketing teams on go-to-market strategies and campaigns.
- Act as the product champion, representing the product vision internally and externally.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 5 years of experience in product management, preferably within the FMCG sector.
- Demonstrated success in launching and managing consumer products.
- Strong understanding of consumer behavior, market trends, and the FMCG landscape.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in market research methodologies and tools.
- Strong communication, collaboration, and presentation skills.
- Experience working with cross-functional teams in a fast-paced environment.
- Ability to manage multiple projects and prioritize effectively in a remote setting.
This is a fully remote role, offering a unique opportunity to influence consumer product strategy from anywhere. We are seeking a proactive individual with a passion for consumer goods and a proven track record in product innovation.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager, Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a renowned leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to drive the growth and success of their product portfolio. This is a fully remote position, offering the flexibility to manage your brand portfolio from anywhere. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, consumer insights, product positioning, marketing communications, and promotional campaigns. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and brand building principles. You will work closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure cohesive brand execution across all touchpoints. This role requires strong analytical skills to monitor brand performance, identify market opportunities, and adapt strategies accordingly. You will lead the development of marketing plans, manage budgets, and measure the effectiveness of brand initiatives. The ability to translate consumer insights into compelling brand narratives and engage target audiences is crucial. We are looking for a creative, results-oriented individual with a proven track record in brand management within the FMCG industry. This remote role demands excellent communication, leadership, and project management skills, as well as the ability to thrive in a dynamic and fast-paced environment. Your strategic vision will be instrumental in enhancing brand equity and driving market share.
Responsibilities:
Responsibilities:
- Develop and implement integrated brand strategies to drive market growth and brand equity.
- Conduct market research and consumer analysis to identify trends and opportunities.
- Define product positioning, messaging, and target audience strategies.
- Oversee the creation and execution of marketing campaigns across various channels (digital, traditional).
- Manage brand budgets and ensure optimal allocation of resources.
- Monitor brand performance, analyze sales data, and report on key metrics.
- Collaborate with product development teams on new product launches and line extensions.
- Manage relationships with advertising agencies, media partners, and other vendors.
- Ensure brand consistency and adherence to brand guidelines across all communications.
- Stay informed about competitive activities and market dynamics.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 4-6 years of experience in brand management within the FMCG sector.
- Proven track record of successfully developing and managing consumer brands.
- Strong understanding of marketing principles, consumer insights, and market research.
- Experience with digital marketing, social media, and integrated campaign management.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Proficiency in market analysis and financial modeling related to brand performance.
This advertiser has chosen not to accept applicants from your region.
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Fast-Moving Consumer Goods (FMCG) Brand Manager
Posted 19 days ago
Job Viewed
Job Description
Our client is seeking an experienced and strategic Fast-Moving Consumer Goods (FMCG) Brand Manager to lead product marketing efforts within a fully remote setting. This role is instrumental in developing and executing brand strategies that drive market share and consumer engagement for our client's diverse product portfolio. The ideal candidate will possess a comprehensive understanding of the FMCG landscape, consumer insights, and integrated marketing communications. You will be responsible for defining brand positioning, developing annual marketing plans, and managing the execution of campaigns across multiple channels, including digital, social media, and traditional advertising. Key responsibilities include conducting market research, analyzing competitor activities, and identifying new growth opportunities. You will collaborate closely with cross-functional teams, including sales, product development, and supply chain, to ensure brand objectives are met. Budget management, performance tracking, and reporting on key brand metrics will also be integral to this position. This role requires strong leadership skills, exceptional analytical abilities, and a proven capacity to manage complex projects autonomously in a remote work environment. If you are a passionate brand builder with a track record of success in the FMCG sector and are looking for a challenging remote opportunity, we encourage you to apply. You'll contribute significantly to shaping the future of our client's brands from wherever you work, impacting initiatives related to their presence in Naivasha, Nakuru, KE .
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to lead their iconic brands. This role offers an exciting opportunity to shape brand strategy, drive market growth, and connect with consumers on a large scale. The position is located in **Ruiru, Kiambu, KE**, offering a hybrid work model that balances collaborative in-office sessions with the flexibility of remote work.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute comprehensive brand strategies, including marketing plans, advertising campaigns, and promotional activities, to drive brand awareness and market share.
- Conduct market research and consumer analysis to identify trends, opportunities, and competitive landscape.
- Manage the brand's P&L, ensuring profitability and ROI for marketing investments.
- Collaborate with cross-functional teams, including sales, product development, and supply chain, to ensure brand consistency and successful product launches.
- Oversee creative development and execution of marketing materials, ensuring alignment with brand guidelines.
- Manage external agencies (advertising, PR, digital) to achieve brand objectives.
- Monitor brand performance metrics and key performance indicators (KPIs), making data-driven recommendations for optimization.
- Develop and manage the annual brand marketing budget.
- Identify and explore new distribution channels and market opportunities.
- Build strong relationships with key stakeholders, both internally and externally.
- Lead consumer insights initiatives to deeply understand target audiences and their needs.
- Ensure all brand communications and activities comply with regulatory standards.
- Stay abreast of the latest marketing trends and technologies, particularly in the FMCG space.
- Develop compelling brand positioning and messaging strategies.
- Lead cross-functional teams in executing integrated marketing campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of consumer insights, market analysis, and competitive intelligence.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated ability to manage budgets and P&Ls effectively.
- Experience working with creative and media agencies.
- Proficiency in marketing analytics and reporting tools.
- Creative thinker with strong strategic and analytical skills.
- Ability to manage multiple projects and deadlines effectively.
- Experience in managing cross-functional teams.
- Adaptable and comfortable with a hybrid work environment.
This advertiser has chosen not to accept applicants from your region.
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Remote Category Manager - Fast-Moving Consumer Goods (FMCG)
Posted 9 days ago
Job Viewed
Job Description
Our client, a prominent force in the FMCG sector, is seeking a strategic and results-driven Remote Category Manager to oversee a key product category. This is a fully remote position where you will leverage your expertise in market analysis, product strategy, and vendor management to drive growth and profitability. You will be responsible for optimizing product assortments, pricing, promotions, and supplier relationships from your home office, working collaboratively with a distributed team.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute comprehensive category strategies aligned with overall business objectives.
- Analyze market trends, consumer behavior, and competitor activities to identify opportunities and threats.
- Manage product assortment, pricing, and promotional activities to maximize sales and profitability.
- Build and maintain strong relationships with suppliers, negotiating favorable terms and ensuring product availability.
- Monitor category performance metrics, providing regular reports and actionable insights to senior management.
- Identify new product opportunities and collaborate with product development teams on launches.
- Optimize inventory levels and manage the supply chain to ensure efficient product flow.
- Conduct financial analysis of category performance, including sales, margin, and ROI.
- Collaborate with marketing teams to develop effective go-to-market strategies and promotional campaigns.
- Stay abreast of industry best practices and emerging trends in category management and FMCG.
- Mentor and guide junior members of the category management team in a remote setting.
- Ensure compliance with all relevant regulations and company policies.
- Effectively communicate category plans and performance updates to cross-functional teams.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, Commerce, or a related field. An MBA is a plus.
- Minimum of 5 years of experience in category management, brand management, or a related role within the FMCG sector.
- Proven track record of driving sales growth and profitability for product categories.
- Strong analytical skills with proficiency in data analysis and interpretation.
- Excellent understanding of consumer insights, market dynamics, and retail operations.
- Strong negotiation and supplier management skills.
- Proficiency in relevant software, including Excel, PowerPoint, and preferably retail analytics tools.
- Exceptional communication, presentation, and interpersonal skills.
- Demonstrated ability to work independently and manage multiple priorities in a remote environment.
- Experience in e-commerce or digital retail is beneficial.
- Ability to collaborate effectively with cross-functional teams in a virtual setting.
This advertiser has chosen not to accept applicants from your region.
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Senior Category Manager - Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client is a leading force in the FMCG sector and is seeking a strategic and results-driven Senior Category Manager to oversee and optimize a key product category. This is a fully remote position, allowing you to leverage your extensive experience and market insights from your home office. You will be responsible for driving sales growth, managing supplier relationships, and developing category strategies that enhance profitability and market share. The ideal candidate possesses a deep understanding of the FMCG market, strong analytical skills, and a proven ability to manage complex product portfolios.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive category strategies, including product assortment, pricing, promotion, and placement.
- Analyze sales data, market trends, and consumer behavior to identify growth opportunities and risks.
- Manage supplier relationships, negotiate terms, and ensure optimal product availability and quality.
- Develop and implement effective promotional plans to drive sales and achieve category objectives.
- Monitor inventory levels and optimize stock management to minimize costs and meet demand.
- Collaborate with marketing, sales, and supply chain teams to ensure seamless execution of category plans.
- Identify new product opportunities and lead the go-to-market strategy for new launches.
- Conduct regular performance reviews of the category and individual products, making data-driven recommendations.
- Stay informed about competitor activities and market dynamics within the FMCG sector.
- Contribute to the overall strategic direction of the business through category insights and recommendations.
- Manage budget for the category and ensure profitability targets are met.
- Bachelor's degree in Business Administration, Marketing, or a related field. A Master's degree is a plus.
- 7+ years of experience in category management, brand management, or product management within the FMCG industry.
- Proven track record of driving sales growth and profitability for product categories.
- Strong analytical skills with expertise in data analysis, forecasting, and P&L management.
- Excellent negotiation and supplier management skills.
- In-depth understanding of retail and e-commerce channels within the FMCG landscape.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple priorities, and lead projects effectively in a remote environment.
- Proficiency in category management software and standard business intelligence tools.
- A passion for consumer goods and a keen eye for market trends.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Fast Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to lead the strategy and execution for their key product lines. This is an exciting remote opportunity for a seasoned marketing professional to drive brand growth, market share, and consumer engagement. You will be responsible for developing and implementing comprehensive brand strategies, including market analysis, product positioning, marketing communications, and promotional activities. Your role will involve close collaboration with cross-functional teams, including sales, product development, supply chain, and external agencies, to ensure successful brand execution and achieve business objectives. The ideal candidate will have a proven track record in brand management within the FMCG industry, with a strong understanding of consumer insights, market trends, and competitive landscapes. You should possess excellent analytical, strategic thinking, and communication skills, with the ability to inspire and lead teams. This remote position offers the flexibility to work from anywhere, provided you have a stable internet connection and can effectively collaborate with a distributed team. You will be empowered to take ownership of your brands, develop innovative marketing campaigns, and measure their impact on business performance. This role is crucial for driving the success and profitability of our client's portfolio.
Key Responsibilities:
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
Key Responsibilities:
- Develop and execute annual brand plans and marketing strategies.
- Conduct market research and consumer insight analysis to identify growth opportunities.
- Define product positioning, key messaging, and target audience for brands.
- Manage the marketing budget and allocate resources effectively.
- Oversee the development and implementation of integrated marketing campaigns across all channels.
- Collaborate with sales teams to ensure effective go-to-market strategies.
- Manage relationships with advertising agencies, media partners, and other external vendors.
- Monitor brand performance, sales data, and market share, providing actionable insights.
- Identify opportunities for product innovation and line extensions.
- Lead cross-functional teams to ensure alignment and successful execution of brand initiatives.
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
This advertiser has chosen not to accept applicants from your region.
8
Category Manager, Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client is actively searching for an accomplished and strategic Category Manager to spearhead their Fast-Moving Consumer Goods (FMCG) division, operating in a fully remote capacity. This pivotal role demands a leader with a proven track record in driving category growth, optimizing product portfolios, and building strong supplier relationships within the dynamic FMCG sector. As a remote-first employee, you will be instrumental in shaping the future of our product offerings, analyzing market trends, and identifying new business opportunities to enhance profitability and market share. You will be responsible for developing and executing comprehensive category strategies, including product assortment planning, pricing strategies, promotional activities, and merchandising initiatives. This involves deep market research, competitive analysis, and understanding consumer behavior to make data-driven decisions. Collaboration with cross-functional teams, including sales, marketing, supply chain, and finance, will be crucial for aligning category objectives with broader company goals. You will manage supplier negotiations, contract terms, and performance to ensure optimal value and supply chain efficiency. The ideal candidate will possess exceptional commercial acumen, strong negotiation skills, and a keen eye for detail. A passion for the FMCG industry, coupled with a strategic mindset and the ability to thrive in a remote, fast-paced environment, is essential. This role requires excellent communication, presentation, and interpersonal skills to effectively engage with internal stakeholders and external partners. You must be highly organized, self-motivated, and capable of managing multiple projects simultaneously while maintaining high standards of quality and performance. If you are ready to make a significant impact on our FMCG portfolio from the comfort of your home office, we invite you to apply.
Responsibilities:
Responsibilities:
- Develop and implement strategic category plans to drive sales, profitability, and market share.
- Analyze market trends, consumer insights, and competitive landscape to identify growth opportunities.
- Manage product assortment, lifecycle, and introduction of new products within the category.
- Develop and execute pricing and promotional strategies to maximize revenue and margin.
- Build and maintain strong relationships with suppliers, including negotiation of contracts and terms.
- Collaborate with marketing and sales teams to create impactful campaigns and drive product adoption.
- Monitor category performance against KPIs and implement corrective actions as needed.
- Optimize product placement and merchandising strategies to enhance customer experience.
- Manage inventory levels and ensure efficient supply chain operations for the category.
- Present category performance reviews and strategic recommendations to senior management.
- Ensure compliance with all relevant regulations and industry standards.
- Bachelor's degree in Business Administration, Marketing, or a related field. A Master's degree is a plus.
- Proven experience as a Category Manager or similar role within the FMCG industry.
- Demonstrated success in developing and executing category strategies.
- Strong analytical, financial, and commercial acumen.
- Excellent negotiation, communication, and presentation skills.
- Proficiency in data analysis tools and market research methodologies.
- Ability to work independently and collaboratively in a remote team environment.
- Knowledge of supply chain and inventory management principles.
- A strategic thinker with a results-oriented approach.
This advertiser has chosen not to accept applicants from your region.
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