1,837 Senior E Commerce Manager Retail Remote jobs in Kenya

• Oversee the day-to-day operations of the e-commerce store, ensuring a smooth and efficient customer journey.
• Develop and implement e-commerce strategies to drive traffic, conversion rates, and customer lifetime value.
• Manage product listings, including descriptions, imagery, and pricing, ensuring accuracy and optimization for search engines.
• Monitor inventory levels and coordinate with supply chain teams to prevent stockouts and manage overstock.
• Analyze sales data, website traffic, and customer behavior to identify trends and opportunities for improvement.
• Develop and execute digital marketing campaigns, including SEO, SEM, social media, and email marketing, to increase brand awareness and drive sales.
• Manage customer service inquiries and ensure timely and effective resolution of issues, maintaining high customer satisfaction.
• Collaborate with design and development teams to enhance website functionality, user experience, and mobile responsiveness.
• Stay up-to-date with the latest e-commerce trends, technologies, and best practices.
• Develop and manage the e-commerce budget, ensuring profitability and return on investment.
• Create and present regular performance reports to senior management.
• Foster a data-driven culture within the e-commerce team.

• Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
• Proven experience (5+ years) in e-commerce management, with a strong understanding of online retail operations.
• Demonstrated success in driving e-commerce sales growth and improving key performance metrics.
• In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
• Experience with digital marketing strategies, including SEO, SEM, content marketing, and social media advertising.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data.
• Strong leadership and team management abilities.
• Exceptional communication, presentation, and interpersonal skills.
• Ability to thrive in a fast-paced, remote work environment and manage projects autonomously.
• Experience with A/B testing and conversion rate optimization (CRO).
• Familiarity with CRM systems and customer segmentation.

• Develop and execute a comprehensive e-commerce merchandising strategy aligned with overall business objectives.
• Oversee the online product catalog, ensuring accurate product information, compelling descriptions, and high-quality imagery.
• Plan and implement online product assortments, category management, and visual merchandising to optimize the customer journey.
• Analyze sales data, website analytics, and customer behavior to identify trends, opportunities, and areas for improvement.
• Develop and manage online promotional calendars, including sales events, seasonal campaigns, and personalized offers.
• Collaborate with marketing teams to ensure cohesive online campaigns and product launches.
• Manage pricing strategies and conduct competitive analysis to ensure market competitiveness.
• Optimize product search and filtering functionalities to enhance user experience and conversion rates.
• Manage relationships with third-party e-commerce platforms and tools.
• Lead and mentor a team of e-commerce merchandisers, providing guidance and fostering professional development.
• Monitor inventory levels and work with supply chain teams to ensure product availability.
• Report on key merchandising KPIs, including conversion rates, average order value (AOV), and customer lifetime value (CLV).
• Stay current with e-commerce best practices, emerging technologies, and competitor activities.
• Drive A/B testing initiatives to continuously improve website performance and conversion rates.

• Bachelor's degree in Marketing, Business, Merchandising, or a related field.
• Minimum of 7 years of experience in e-commerce merchandising, with at least 3 years in a leadership role.
• Proven success in developing and executing e-commerce merchandising strategies that drive revenue growth.
• Strong understanding of online retail, digital marketing, and customer behavior.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento, BigCommerce) and analytics tools (e.g., Google Analytics).
• Excellent analytical skills with the ability to interpret complex data and translate insights into actionable strategies.
• Strong leadership, team management, and communication skills.
• Experience with SEO best practices for e-commerce product pages.
• Ability to work independently, manage priorities, and thrive in a fast-paced remote environment.
• Creative thinking and a keen eye for visual presentation.
• Experience in fashion or apparel retail is a plus.

• Develop and implement data-driven e-commerce merchandising strategies to maximize sales and profitability.
• Manage product catalog, including categorization, content, and imagery, ensuring accuracy and appeal.
• Plan and execute online promotional campaigns, sales, and special offers.
• Analyze website traffic, sales data, and customer behavior to identify opportunities for optimization.
• Conduct competitor analysis and market research to stay ahead of trends.
• Collaborate with marketing, buying, and design teams to ensure cohesive brand messaging and product strategy.
• Optimize product search and navigation to improve user experience and conversion rates.
• Manage product lifecycle from launch to end-of-life, including inventory considerations.
• Report on key merchandising KPIs and provide actionable insights to senior management.
• Stay updated on the latest e-commerce technologies and merchandising best practices.

• Bachelor's degree in Marketing, Business Administration, Merchandising, or a related field.
• Minimum of 6 years of experience in e-commerce merchandising, with a strong focus on online retail strategy.
• Proven track record of driving sales growth and improving conversion rates through effective merchandising.
• Expertise in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
• Strong analytical and problem-solving skills with the ability to interpret complex data.
• Excellent understanding of online consumer behavior and digital marketing principles.
• Exceptional communication and collaboration skills, essential for a remote work environment.
• Creative thinking and a keen eye for detail.
• Experience in managing product assortments and online promotions.
• Ability to thrive in a fast-paced, remote setting and manage multiple projects simultaneously.

• Developing and implementing e-commerce merchandising strategies for online product categories.
• Curating and optimizing online product assortments to maximize sales and customer engagement.
• Managing product information, imagery, and content on the e-commerce platform.
• Analyzing sales data, website traffic, and customer behavior to identify trends and opportunities.
• Collaborating with marketing teams on promotional campaigns and online advertising.
• Working with the buying team to ensure product availability and manage inventory levels online.
• Monitoring competitor activities and market trends to stay ahead of the curve.
• Continuously optimizing the user experience on the e-commerce site to improve conversion rates.

• Bachelor's degree in Marketing, Business, Retail Management, or a related field.
• Proven experience in e-commerce merchandising, online retail, or a similar role.
• Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Excellent analytical and problem-solving skills, with proficiency in data analysis tools.
• Creative thinking and a passion for retail and fashion trends.
• Strong communication and collaboration skills.
• Ability to work independently and manage multiple projects in a remote setting.

• Develop and implement comprehensive e-commerce strategies to drive sales growth and market share.
• Manage all aspects of the online store, including product merchandising, content creation, and user experience optimization.
• Oversee digital marketing campaigns, including SEO, SEM, social media advertising, and email marketing, to attract and retain customers.
• Analyze sales data, website traffic, and customer behavior to identify trends, insights, and opportunities for improvement.
• Manage inventory levels and coordinate with fulfillment partners to ensure timely and accurate order processing.
• Provide exceptional customer service and support through various online channels.
• Stay abreast of the latest e-commerce trends, technologies, and best practices.
• Collaborate with cross-functional teams, including marketing, product development, and customer support, to achieve business objectives.
• Manage the e-commerce budget and track ROI for all online initiatives.
• Ensure the website is secure, compliant with regulations, and offers a stable user experience.

Company Description

Reach Digital Marketing Solutions-Kenya is a modern digital marketing agency focused on helping customers create a strong online presence and adapt to the ever-evolving technological business environment. We specialize in tailoring digital strategies to meet unique client needs and promote growth in an increasingly digital world.

Role Description

This is a full-time hybrid role for the NGO Online Marketing Team. The role involves developing and executing online marketing strategies, managing social media platforms, and supporting sales and marketing efforts. The position is located in Nairobi County, Kenya, with some work-from-home flexibility.

Qualifications

• Proficiency in Online Marketing, Digital Marketing, and Social Media Marketing
• Experience in Marketing and Sales
• Strong communication and collaborative skills
• Ability to work both independently and as part of a team
• Familiarity with NGO sector is a plus

Role Overview

The Online Sales Associate is responsible for driving online sales of Sokoxtra's products/services by engaging with customers over digital channels, handling inquiries, managing orders, and ensuring a high level of customer satisfaction. This person works closely with marketing, logistics, and customer service teams to deliver on sales targets and build strong long-term relationships with customers.

Key Responsibilities

• Respond to online customer inquiries via email, live chat, social media, etc., in a timely, friendly and professional manner.
• Educate customers on product features, pricing, promotions, and policies.
• Assist customers through the buying process—guiding them from product selection through checkout and payment.
• Upsell/cross-sell complementary products or services.
• Monitor online orders, follow up on delivery and order issues, and coordinate with fulfillment/logistics to ensure smooth delivery.
• Track sales leads, follow up on abandoned carts, and help recover sales.
• Maintain accurate records of sales, customer contacts, and feedback; prepare periodic reports on sales performance, customer issues, and market insights.
• Stay up to date with Sokoxtra's product catalog, promotions, competitor offerings, industry trends.
• Provide excellent post-sales support including returns, exchanges, refunds, and customer satisfaction checks.

Required Skills & Qualifications

• Proven experience in online sales, e-commerce, or customer service roles.
• Strong communication skills (written & verbal).
• Good organizational skills, ability to multitask (e.g. managing multiple customer conversations, orders, etc.).
• Comfort with digital tools: email, chat, CRM or ticketing systems, social media messaging.
• Target-driven mindset with ability to meet or exceed sales KPIs.
• Problem-solving ability: handle customer complaints / logistical issues with composure.
• Basic knowledge of payment methods, shipping/delivery logistics.
• High school diploma required; tertiary education in business, marketing or related field is a plus.

Preferred

• Experience with eCommerce platforms (Shopify, WooCommerce, etc.).
• Familiarity with digital marketing / promotions.
• Experience with upselling / cross-selling.
• Multilingual (if customers speak different languages) or knowing local dialects.

Working Conditions

• This position may be remote or partly remote (depending on company policy), with occasional office visits or coordination.
• Hours may include evenings or weekends to cover peak customer demand.
• May involve performance-based incentives / commissions.

How to Apply via

Here is a suggested set of instructions & information to submit your application using their website:

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• Develop and implement the overall e-commerce strategy to drive revenue growth.
• Manage and optimize the company website for a superior user experience and high conversion rates.
• Oversee all digital marketing efforts, including SEO, SEM, social media marketing, and email campaigns.
• Analyze website performance, sales data, and customer insights to identify opportunities for improvement.
• Manage online product catalog, ensuring accuracy and compelling product descriptions.
• Collaborate with internal teams to ensure efficient order fulfillment and customer service.
• Manage the e-commerce budget and track ROI of marketing initiatives.
• Stay updated with e-commerce best practices and emerging technologies.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in e-commerce management or digital marketing.
• Proven track record of successfully growing online sales and managing e-commerce platforms.
• Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
• Excellent understanding of SEO, SEM, social media marketing, and email marketing.
• Experience with e-commerce platforms (e.g., Shopify, Magento) is required.
• Demonstrated ability to lead and collaborate in a remote team environment.