603 Senior Category Manager Fast Moving Consumer Goods Fmcg jobs in Kenya
Remote Category Manager - Fast-Moving Consumer Goods (FMCG)
Posted 18 days ago
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Job Description
Our client, a prominent player in the FMCG sector, is seeking an analytical and strategic Remote Category Manager to drive growth and profitability for designated product categories. This is a fully remote position, allowing you to manage your product portfolio and collaborate with teams from anywhere. You will be responsible for developing and executing category strategies, managing product assortments, optimizing pricing, and implementing effective marketing and promotional plans. The ideal candidate possesses a strong understanding of the FMCG market, exceptional negotiation skills, and a proven ability to analyze sales data and market trends to identify opportunities.
Key Responsibilities:
Qualifications and Skills:
This is an exciting opportunity for a driven FMCG professional to take ownership of key product categories in a flexible remote setting. The category focus supports strategic initiatives relevant to the market in Kisumu, Kisumu, KE .
Key Responsibilities:
- Develop and execute comprehensive category strategies aligned with overall business objectives.
- Manage product assortment planning, including introduction of new products and delisting underperforming items.
- Analyze sales data, market trends, and competitor activities to identify growth opportunities and challenges.
- Develop and implement pricing strategies to maximize revenue and market share.
- Collaborate with marketing teams to create and execute effective promotional campaigns and trade marketing initiatives.
- Negotiate with suppliers to secure favorable terms, pricing, and promotional support.
- Monitor inventory levels and work with supply chain teams to ensure optimal stock availability.
- Build strong relationships with internal stakeholders (sales, marketing, operations) and external partners (suppliers, retailers).
- Develop detailed category performance reports and present findings and recommendations to senior management.
- Stay abreast of consumer behavior, emerging trends, and innovations within the FMCG landscape.
- Ensure product placement and merchandising strategies are effectively executed to drive sales.
- Manage the category budget and P&L to achieve financial targets.
Qualifications and Skills:
- Bachelor's degree in Business Administration, Marketing, or a related field. An MBA is a plus.
- Minimum of 5 years of experience in category management, brand management, or a related role within the FMCG industry.
- Proven track record of successfully managing and growing product categories.
- Strong analytical skills with proficiency in data analysis tools and techniques.
- Excellent negotiation, communication, and presentation skills.
- Deep understanding of the FMCG market dynamics, consumer insights, and retail landscape.
- Ability to develop and execute strategic plans, manage budgets, and drive results.
- Proficiency in using relevant software such as MS Office Suite (especially Excel) and category management/sales analytics platforms.
- Ability to work independently, manage multiple priorities, and thrive in a remote work environment.
- Strong leadership potential and the ability to influence cross-functional teams.
This is an exciting opportunity for a driven FMCG professional to take ownership of key product categories in a flexible remote setting. The category focus supports strategic initiatives relevant to the market in Kisumu, Kisumu, KE .
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Senior Category Manager - Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
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Job Description
Our client is a leading force in the FMCG sector and is seeking a strategic and results-driven Senior Category Manager to oversee and optimize a key product category. This is a fully remote position, allowing you to leverage your extensive experience and market insights from your home office. You will be responsible for driving sales growth, managing supplier relationships, and developing category strategies that enhance profitability and market share. The ideal candidate possesses a deep understanding of the FMCG market, strong analytical skills, and a proven ability to manage complex product portfolios.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive category strategies, including product assortment, pricing, promotion, and placement.
- Analyze sales data, market trends, and consumer behavior to identify growth opportunities and risks.
- Manage supplier relationships, negotiate terms, and ensure optimal product availability and quality.
- Develop and implement effective promotional plans to drive sales and achieve category objectives.
- Monitor inventory levels and optimize stock management to minimize costs and meet demand.
- Collaborate with marketing, sales, and supply chain teams to ensure seamless execution of category plans.
- Identify new product opportunities and lead the go-to-market strategy for new launches.
- Conduct regular performance reviews of the category and individual products, making data-driven recommendations.
- Stay informed about competitor activities and market dynamics within the FMCG sector.
- Contribute to the overall strategic direction of the business through category insights and recommendations.
- Manage budget for the category and ensure profitability targets are met.
- Bachelor's degree in Business Administration, Marketing, or a related field. A Master's degree is a plus.
- 7+ years of experience in category management, brand management, or product management within the FMCG industry.
- Proven track record of driving sales growth and profitability for product categories.
- Strong analytical skills with expertise in data analysis, forecasting, and P&L management.
- Excellent negotiation and supplier management skills.
- In-depth understanding of retail and e-commerce channels within the FMCG landscape.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple priorities, and lead projects effectively in a remote environment.
- Proficiency in category management software and standard business intelligence tools.
- A passion for consumer goods and a keen eye for market trends.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Fast Moving Consumer Goods
Posted 19 days ago
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Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and results-oriented Brand Manager to lead the strategy and execution for their key product lines. This is an exciting remote opportunity for a seasoned marketing professional to drive brand growth, market share, and consumer engagement. You will be responsible for developing and implementing comprehensive brand strategies, including market analysis, product positioning, marketing communications, and promotional activities. Your role will involve close collaboration with cross-functional teams, including sales, product development, supply chain, and external agencies, to ensure successful brand execution and achieve business objectives. The ideal candidate will have a proven track record in brand management within the FMCG industry, with a strong understanding of consumer insights, market trends, and competitive landscapes. You should possess excellent analytical, strategic thinking, and communication skills, with the ability to inspire and lead teams. This remote position offers the flexibility to work from anywhere, provided you have a stable internet connection and can effectively collaborate with a distributed team. You will be empowered to take ownership of your brands, develop innovative marketing campaigns, and measure their impact on business performance. This role is crucial for driving the success and profitability of our client's portfolio.
Key Responsibilities:
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
Key Responsibilities:
- Develop and execute annual brand plans and marketing strategies.
- Conduct market research and consumer insight analysis to identify growth opportunities.
- Define product positioning, key messaging, and target audience for brands.
- Manage the marketing budget and allocate resources effectively.
- Oversee the development and implementation of integrated marketing campaigns across all channels.
- Collaborate with sales teams to ensure effective go-to-market strategies.
- Manage relationships with advertising agencies, media partners, and other external vendors.
- Monitor brand performance, sales data, and market share, providing actionable insights.
- Identify opportunities for product innovation and line extensions.
- Lead cross-functional teams to ensure alignment and successful execution of brand initiatives.
This fully remote position is ideal for a candidate seeking flexibility while contributing to a leading FMCG company. Based in spirit out of Naivasha, Nakuru, KE , you'll be a key part of driving brand success nationwide.
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Category Manager, Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client is actively searching for an accomplished and strategic Category Manager to spearhead their Fast-Moving Consumer Goods (FMCG) division, operating in a fully remote capacity. This pivotal role demands a leader with a proven track record in driving category growth, optimizing product portfolios, and building strong supplier relationships within the dynamic FMCG sector. As a remote-first employee, you will be instrumental in shaping the future of our product offerings, analyzing market trends, and identifying new business opportunities to enhance profitability and market share. You will be responsible for developing and executing comprehensive category strategies, including product assortment planning, pricing strategies, promotional activities, and merchandising initiatives. This involves deep market research, competitive analysis, and understanding consumer behavior to make data-driven decisions. Collaboration with cross-functional teams, including sales, marketing, supply chain, and finance, will be crucial for aligning category objectives with broader company goals. You will manage supplier negotiations, contract terms, and performance to ensure optimal value and supply chain efficiency. The ideal candidate will possess exceptional commercial acumen, strong negotiation skills, and a keen eye for detail. A passion for the FMCG industry, coupled with a strategic mindset and the ability to thrive in a remote, fast-paced environment, is essential. This role requires excellent communication, presentation, and interpersonal skills to effectively engage with internal stakeholders and external partners. You must be highly organized, self-motivated, and capable of managing multiple projects simultaneously while maintaining high standards of quality and performance. If you are ready to make a significant impact on our FMCG portfolio from the comfort of your home office, we invite you to apply.
Responsibilities:
Responsibilities:
- Develop and implement strategic category plans to drive sales, profitability, and market share.
- Analyze market trends, consumer insights, and competitive landscape to identify growth opportunities.
- Manage product assortment, lifecycle, and introduction of new products within the category.
- Develop and execute pricing and promotional strategies to maximize revenue and margin.
- Build and maintain strong relationships with suppliers, including negotiation of contracts and terms.
- Collaborate with marketing and sales teams to create impactful campaigns and drive product adoption.
- Monitor category performance against KPIs and implement corrective actions as needed.
- Optimize product placement and merchandising strategies to enhance customer experience.
- Manage inventory levels and ensure efficient supply chain operations for the category.
- Present category performance reviews and strategic recommendations to senior management.
- Ensure compliance with all relevant regulations and industry standards.
- Bachelor's degree in Business Administration, Marketing, or a related field. A Master's degree is a plus.
- Proven experience as a Category Manager or similar role within the FMCG industry.
- Demonstrated success in developing and executing category strategies.
- Strong analytical, financial, and commercial acumen.
- Excellent negotiation, communication, and presentation skills.
- Proficiency in data analysis tools and market research methodologies.
- Ability to work independently and collaboratively in a remote team environment.
- Knowledge of supply chain and inventory management principles.
- A strategic thinker with a results-oriented approach.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager, Fast-Moving Consumer Goods (FMCG)
Posted 19 days ago
Job Viewed
Job Description
Our client, a renowned leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to drive the growth and success of their product portfolio. This is a fully remote position, offering the flexibility to manage your brand portfolio from anywhere. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, consumer insights, product positioning, marketing communications, and promotional campaigns. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and brand building principles. You will work closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure cohesive brand execution across all touchpoints. This role requires strong analytical skills to monitor brand performance, identify market opportunities, and adapt strategies accordingly. You will lead the development of marketing plans, manage budgets, and measure the effectiveness of brand initiatives. The ability to translate consumer insights into compelling brand narratives and engage target audiences is crucial. We are looking for a creative, results-oriented individual with a proven track record in brand management within the FMCG industry. This remote role demands excellent communication, leadership, and project management skills, as well as the ability to thrive in a dynamic and fast-paced environment. Your strategic vision will be instrumental in enhancing brand equity and driving market share.
Responsibilities:
Responsibilities:
- Develop and implement integrated brand strategies to drive market growth and brand equity.
- Conduct market research and consumer analysis to identify trends and opportunities.
- Define product positioning, messaging, and target audience strategies.
- Oversee the creation and execution of marketing campaigns across various channels (digital, traditional).
- Manage brand budgets and ensure optimal allocation of resources.
- Monitor brand performance, analyze sales data, and report on key metrics.
- Collaborate with product development teams on new product launches and line extensions.
- Manage relationships with advertising agencies, media partners, and other vendors.
- Ensure brand consistency and adherence to brand guidelines across all communications.
- Stay informed about competitive activities and market dynamics.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 4-6 years of experience in brand management within the FMCG sector.
- Proven track record of successfully developing and managing consumer brands.
- Strong understanding of marketing principles, consumer insights, and market research.
- Experience with digital marketing, social media, and integrated campaign management.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Proficiency in market analysis and financial modeling related to brand performance.
This advertiser has chosen not to accept applicants from your region.
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Fast-Moving Consumer Goods (FMCG) Brand Manager
Posted 19 days ago
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Job Description
Our client is seeking an experienced and strategic Fast-Moving Consumer Goods (FMCG) Brand Manager to lead product marketing efforts within a fully remote setting. This role is instrumental in developing and executing brand strategies that drive market share and consumer engagement for our client's diverse product portfolio. The ideal candidate will possess a comprehensive understanding of the FMCG landscape, consumer insights, and integrated marketing communications. You will be responsible for defining brand positioning, developing annual marketing plans, and managing the execution of campaigns across multiple channels, including digital, social media, and traditional advertising. Key responsibilities include conducting market research, analyzing competitor activities, and identifying new growth opportunities. You will collaborate closely with cross-functional teams, including sales, product development, and supply chain, to ensure brand objectives are met. Budget management, performance tracking, and reporting on key brand metrics will also be integral to this position. This role requires strong leadership skills, exceptional analytical abilities, and a proven capacity to manage complex projects autonomously in a remote work environment. If you are a passionate brand builder with a track record of success in the FMCG sector and are looking for a challenging remote opportunity, we encourage you to apply. You'll contribute significantly to shaping the future of our client's brands from wherever you work, impacting initiatives related to their presence in Naivasha, Nakuru, KE .
This advertiser has chosen not to accept applicants from your region.
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Senior Fast-Moving Consumer Goods (FMCG) Product Manager
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading player in the FMCG sector, is seeking an experienced and dynamic Senior FMCG Product Manager to lead product strategy and development for their diverse portfolio. This role is fully remote, allowing you to contribute to our innovative projects from anywhere. You will be responsible for defining product roadmaps, conducting market research, analyzing consumer trends, and collaborating closely with R&D, marketing, sales, and supply chain teams to bring new products to market and enhance existing ones. The ideal candidate has a proven track record of successfully launching and managing FMCG products, with a deep understanding of consumer behavior, competitive landscapes, and brand positioning. You will translate market insights into actionable product plans, manage product lifecycle from concept to commercialization, and drive profitable growth. As a remote team member, you will leverage digital collaboration tools to foster strong communication and alignment across geographically dispersed teams. This position demands strategic thinking, exceptional analytical abilities, and strong leadership skills to influence stakeholders and ensure product success. You will oversee market analysis, pricing strategies, promotional planning, and sales forecasting for your product lines. Furthermore, you will work on identifying new market opportunities and developing innovative solutions to meet evolving consumer needs. Experience with digital marketing and e-commerce platforms is highly advantageous. This role offers a unique opportunity to make a significant impact on our product offerings and market presence, working remotely to support our business needs in **Ongata Rongai, Kajiado, KE**, and the broader market.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive product strategies and roadmaps for FMCG products.
- Conduct thorough market research, competitive analysis, and consumer insights gathering.
- Define product requirements and specifications for new product development.
- Collaborate with R&D, marketing, sales, and operations teams to ensure successful product launches.
- Manage the entire product lifecycle, from ideation through to end-of-life.
- Analyze sales data and market performance to identify opportunities for growth and improvement.
- Develop and implement effective pricing and promotional strategies.
- Ensure product quality and compliance with all relevant regulations.
- Present product strategies and performance updates to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 6-8 years of progressive experience in product management within the FMCG industry.
- Demonstrated success in launching and managing consumer packaged goods.
- Strong understanding of market dynamics, consumer behavior, and branding principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proven ability to lead cross-functional teams and influence stakeholders.
- Exceptional communication, presentation, and interpersonal skills for effective remote collaboration.
- Proficiency in market research tools and data analysis software.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
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Head of Operations, Fast-Moving Consumer Goods
Posted 17 days ago
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Job Description
Our client, a prominent player in the FMCG sector, is looking for a dynamic and results-oriented Head of Operations to lead its diverse operational functions. This is a fully remote position, allowing you to drive efficiency and innovation from any location. You will be responsible for overseeing all aspects of production, supply chain management, inventory control, logistics, and quality assurance to ensure seamless operations and maximize profitability. Key duties include developing and implementing operational strategies, optimizing processes, managing budgets, and leading cross-functional teams to achieve performance targets. The ideal candidate will have extensive experience in operations management within the FMCG industry, with a proven track record of driving efficiency, reducing costs, and improving product quality. Strong leadership, strategic planning, and problem-solving skills are essential. Proficiency in supply chain software, ERP systems, and manufacturing best practices is required. You will be instrumental in ensuring our products reach consumers effectively and efficiently, maintaining high standards of quality and customer satisfaction. This role demands a forward-thinking approach to operational challenges and the ability to adapt to rapidly changing market demands. Your leadership will be critical in scaling operations and driving sustainable growth for the company. This position supports our extensive operational network associated with Kitale, Trans-Nzoia, KE , and is managed entirely remotely.
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Senior Brand Manager - Fast-Moving Consumer Goods
Posted 19 days ago
Job Viewed
Job Description
Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and results-driven Senior Brand Manager. This is a fully remote position, empowering you to lead brand strategy and execution from anywhere. You will be responsible for developing and implementing comprehensive brand plans, driving market share growth, and enhancing brand equity for a portfolio of popular consumer products. The ideal candidate will possess a deep understanding of consumer insights, marketing principles, and a proven track record in FMCG brand management.
Key Responsibilities:
Key Responsibilities:
- Develop and execute annual brand plans, including marketing strategies, advertising campaigns, and promotional activities.
- Conduct market research and consumer analysis to identify key trends, opportunities, and challenges.
- Manage the brand's budget, ensuring optimal allocation of resources for maximum ROI.
- Collaborate with internal teams (sales, product development, R&D) and external agencies (advertising, media, PR) to ensure cohesive brand messaging and execution.
- Develop and launch new products, overseeing the entire process from concept to market.
- Monitor brand performance, market share, and competitive landscape, making necessary adjustments to strategies.
- Build strong relationships with key stakeholders, including retailers and distributors.
- Lead the development of compelling creative briefs and oversee the creation of advertising and marketing collateral.
- Analyze sales data and consumer feedback to inform brand strategy and product innovation.
- Mentor junior marketing team members and contribute to the development of marketing talent.
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
- Minimum of 7 years of progressive experience in brand management within the FMCG industry.
- Proven track record of successfully launching and growing consumer brands.
- Deep understanding of consumer insights, market research, and marketing analytics.
- Expertise in developing and executing integrated marketing campaigns across various channels (digital, ATL, BTL).
- Strong financial acumen and budget management skills.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated ability to lead cross-functional teams and manage external agencies effectively.
- Creative thinking and strategic planning capabilities.
- Proven ability to work autonomously and drive results in a remote environment.
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Remote Category Manager (Fast-Moving Consumer Goods)
Posted 19 days ago
Job Viewed
Job Description
Our client is seeking a strategic and data-driven Remote Category Manager to lead their Fast-Moving Consumer Goods (FMCG) portfolio. This is a fully remote position, offering the flexibility to manage your category from anywhere. You will be responsible for developing and executing category strategies that drive sales, profitability, and market share for a designated range of FMCG products. This includes assortment planning, pricing optimization, promotion management, and supplier relationship management. The ideal candidate will have a deep understanding of the FMCG market, consumer behavior, and retail dynamics. You will leverage market data, sales analytics, and consumer insights to identify opportunities and challenges, and translate these into actionable plans. Responsibilities include managing category P&Ls, negotiating with suppliers for optimal terms and product innovation, and collaborating with marketing and sales teams to execute effective go-to-market strategies. You will also monitor competitor activities and industry trends to ensure our client remains competitive. Exceptional analytical, negotiation, and communication skills are essential for success in this role. This is an exciting opportunity for a seasoned FMCG professional to take ownership of a key product category and drive significant growth in a remote, collaborative environment.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement strategic plans for assigned FMCG categories.
- Analyze sales data, market trends, and consumer insights to drive category growth.
- Manage category P&Ls, including sales, margin, and profitability targets.
- Optimize product assortment, pricing, and promotional strategies.
- Negotiate favorable terms and build strong relationships with FMCG suppliers.
- Collaborate with marketing and sales teams to develop and execute category plans.
- Monitor competitor activities and identify market opportunities.
- Ensure product availability and efficient inventory management.
- Identify and source new product innovations within the FMCG sector.
- Present category performance reviews and strategic recommendations to leadership.
Qualifications:
- Bachelor's degree in Business Administration, Marketing, Economics, or a related field.
- Minimum of 6 years of experience in category management or brand management within the FMCG industry.
- Proven track record of driving sales and profitability for FMCG categories.
- Strong analytical skills with experience in sales data analysis and market research.
- Excellent negotiation, communication, and interpersonal skills.
- Demonstrated ability to develop and execute strategic category plans.
- Proficiency in category management software and relevant analytics tools.
- Understanding of retail operations and consumer behavior.
- Ability to work independently and manage multiple priorities in a remote setting.
- Experience in managing supplier relationships.
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