3,533 Senior Brand Manager Fmcg Sector jobs in Kenya

Brand Manager, FMCG Sector

60100 Embu, Eastern KES400000 Annually WhatJobs remove_red_eye View All

Posted 22 days ago

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Job Description

full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and innovative Brand Manager to join their team. This hybrid role offers a blend of remote flexibility and in-office collaboration, based in Embu, Embu, KE . You will be responsible for developing and executing brand strategies that enhance market presence, drive consumer engagement, and achieve sales objectives. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and marketing principles. Your responsibilities will include conducting market research, analyzing sales data, and identifying growth opportunities. You will lead the development of integrated marketing campaigns across various channels, including digital, social media, and traditional advertising. Collaborating closely with sales, product development, and agency partners will be crucial. You will manage the brand's budget, ensuring effective allocation of resources to maximize ROI. This role demands strong analytical skills, creativity, and excellent project management capabilities. You will be tasked with monitoring brand performance, identifying key trends, and adapting strategies to maintain a competitive edge. Building strong brand equity and ensuring consistent brand messaging across all touchpoints are paramount. The successful candidate will be a forward-thinking marketer with a passion for building successful brands in a dynamic consumer landscape. This is an exciting opportunity to shape the future of our client's brands and contribute to their continued success in the FMCG market.

Location: This is a hybrid role based in Embu, Embu, KE , with flexibility for remote work.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies to increase market share and brand awareness.
  • Conduct market research and analyze consumer insights to identify trends and opportunities.
  • Plan and execute integrated marketing campaigns across various channels (digital, social media, ATL, BTL).
  • Manage the brand's advertising and promotional activities.
  • Monitor brand performance, sales data, and competitive landscape.
  • Collaborate with product development teams on new product launches and line extensions.
  • Manage relationships with advertising agencies and other external partners.
  • Oversee the brand's budget and ensure efficient allocation of resources.
  • Ensure consistent brand messaging and visual identity across all platforms.
  • Analyze campaign effectiveness and optimize future marketing efforts.
  • Stay abreast of industry trends and best practices in brand management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and executing successful marketing strategies.
  • Strong understanding of consumer behavior and market dynamics.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Proficiency in digital marketing and social media platforms.
  • Strong project management and communication skills.
  • Experience managing budgets and working with external agencies.
  • Ability to work effectively in a hybrid work environment.
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Senior Brand Manager - FMCG Sector

30200 Moiben KES180000 Annually WhatJobs remove_red_eye View All

Posted today

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Job Description

full-time
We are seeking a visionary and results-driven Senior Brand Manager to lead brand strategy and execution within the fast-paced FMCG sector, entirely remotely. This role is critical in shaping brand perception, driving market share, and ensuring long-term brand growth. You will be responsible for developing and implementing comprehensive marketing plans, from market research and consumer insights to campaign execution and performance analysis. The ideal candidate possesses a deep understanding of the FMCG landscape, a proven ability to connect with target audiences, and a passion for building iconic brands. You will collaborate closely with internal teams, including sales, product development, and digital marketing, as well as external agencies, to ensure cohesive brand messaging and impactful campaigns. This position demands strong strategic thinking, exceptional communication skills, and the ability to thrive in a dynamic, remote-first environment. You will champion the brand’s vision, identify new market opportunities, and continuously monitor competitive activities to maintain a strong market position. Your leadership will be instrumental in driving brand awareness, customer loyalty, and ultimately, commercial success. This is an unparalleled opportunity to make a significant impact on prominent brands within the FMCG industry, all from the convenience of your remote workspace.

Key Responsibilities:
  • Develop and execute comprehensive brand strategies and annual marketing plans that align with business objectives.
  • Conduct in-depth market research and consumer insight analysis to identify trends and opportunities.
  • Manage the brand's P&L, setting and achieving sales, market share, and profitability targets.
  • Oversee the creation and implementation of integrated marketing campaigns across various channels (digital, traditional, in-store).
  • Lead cross-functional teams, including product development, sales, and external agencies, to ensure brand consistency and effective execution.
  • Monitor and analyze brand performance metrics, adjusting strategies as needed to optimize results.
  • Identify and develop new product opportunities and line extensions that align with brand positioning.
  • Manage brand budget effectively, ensuring optimal allocation of resources.
  • Stay abreast of industry trends, competitor activities, and consumer behavior to maintain a competitive edge.
  • Champion the brand's values and ensure all communications and activities reflect the brand's identity.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
  • Minimum of 7 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and successfully launching brands and marketing campaigns.
  • Strong understanding of consumer insights, market analysis, and strategic planning.
  • Excellent leadership, communication, and interpersonal skills, with the ability to influence stakeholders remotely.
  • Demonstrated ability to manage budgets and P&Ls effectively.
  • Experience with digital marketing strategies and social media engagement.
  • Creative thinking and problem-solving abilities.
  • Ability to work independently, prioritize tasks, and manage multiple projects simultaneously in a remote setting.
  • Passion for consumer brands and a drive for results.
Join our innovative team and shape the future of leading FMCG brands in this exciting remote role. We offer a competitive compensation package and opportunities for professional growth.
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Remote Brand Manager - FMCG Sector

60100 Embu, Eastern KES95000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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Job Description

full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) industry, is actively seeking a creative and strategic Brand Manager to lead brand initiatives. This is a fully remote position, allowing you to drive brand growth and strategy from anywhere, while contributing to the company's strong presence in Embu, Embu, KE . You will be responsible for developing and implementing comprehensive brand strategies, overseeing marketing campaigns, and ensuring brand consistency across all channels. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and digital marketing trends. You will work closely with cross-functional teams, including sales, product development, and agencies, to achieve brand objectives. Key responsibilities include conducting market research and competitive analysis, managing brand budgets, and tracking brand performance metrics. You will also lead the development of new product launches and promotional activities, ensuring they resonate with the target audience. Strong analytical skills are required to interpret sales data and consumer insights to inform brand decisions. Excellent communication, presentation, and project management skills are essential for this remote leadership role. Qualifications include a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of progressive brand management experience in the FMCG sector. Proven experience in developing and executing successful marketing campaigns, both digital and traditional, is a must. Familiarity with market research tools and brand analytics platforms is highly desirable. This is a fantastic opportunity for a motivated individual to make a significant impact on brand perception and market share within a leading FMCG company, enjoying the flexibility of a remote work environment. If you are a results-oriented brand strategist with a passion for consumer products, we encourage you to apply.
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Remote Senior Brand Manager - FMCG Sector

20200 Mwembe KES135000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) industry, is looking for a creative and strategic Senior Remote Brand Manager to drive brand growth and market penetration. This is a fully remote role, offering the flexibility to work from anywhere, with a strong emphasis on collaboration with teams connected to Kericho, Kericho, KE . You will be responsible for developing and executing comprehensive brand strategies, including marketing campaigns, product innovation, and market analysis. The ideal candidate possesses a deep understanding of consumer insights, a proven ability to manage brands in competitive markets, and exceptional leadership skills.

Responsibilities:
  • Develop and implement annual brand plans, marketing strategies, and promotional activities.
  • Conduct market research and consumer analysis to identify opportunities and challenges.
  • Manage brand positioning, messaging, and visual identity across all touchpoints.
  • Oversee the development and execution of integrated marketing campaigns (digital, ATL, BTL).
  • Collaborate with cross-functional teams, including sales, product development, and agencies, to ensure brand consistency.
  • Manage the brand budget and ensure optimal allocation of resources.
  • Monitor brand performance, market share, and competitive activities, reporting key insights.
  • Drive product innovation and lifecycle management for assigned brands.
  • Build and maintain strong relationships with key stakeholders, including advertising agencies and retail partners.
  • Foster a deep understanding of consumer needs and translate them into actionable brand initiatives.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
  • Minimum of 6 years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of successfully launching and managing consumer brands.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Experience with digital marketing, social media, and content strategy.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong project management and organizational abilities.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to work effectively in a fast-paced, remote environment.
  • Demonstrated leadership potential and experience working with cross-functional teams.
  • Must maintain a professional connection and operational alignment with the business context of Kericho, Kericho, KE , while working remotely.
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Senior Brand Manager - FMCG Sector (Remote)

00100 Abothuguchi West KES6500000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is actively seeking a strategic and creative Senior Brand Manager to lead our Fast-Moving Consumer Goods (FMCG) brand initiatives. This is a critical, fully remote role that offers the unique opportunity to shape brand perception and drive market growth from anywhere. You will be responsible for developing and executing comprehensive brand strategies, including market research, positioning, product launches, and integrated marketing campaigns across various channels. The ideal candidate possesses a deep understanding of the FMCG landscape, consumer behavior, and brand building principles. You will collaborate closely with sales, product development, and external agencies to ensure brand consistency and maximize market impact. This fully remote position requires exceptional communication, analytical, and project management skills, enabling effective leadership of virtual teams and stakeholders. Your ability to translate market insights into actionable brand plans is essential. Responsibilities include managing brand P&L, overseeing advertising and promotional activities, conducting competitive analysis, monitoring brand performance metrics, and identifying new growth opportunities. You will also be tasked with developing compelling brand narratives and ensuring their effective communication across all touchpoints. A proven track record of successfully managing and growing FMCG brands is mandatory. Experience with digital marketing, social media strategy, and e-commerce is highly advantageous. The successful candidate will be a self-starter, highly organized, and adept at managing multiple priorities in a fast-paced, remote work environment. Strong leadership qualities and the ability to inspire and influence cross-functional teams remotely are key. This role offers significant autonomy and the chance to make a tangible impact on our brand's success from your home office. Join our innovative team and help define the future of our brands in the dynamic FMCG market. The position is advertised for **Nairobi, Nairobi, KE**, but requires no physical presence at any office location, making it a truly remote opportunity.
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Solar Sales Manager- Retail OR Sales Manager C&I

Nairobi, Nairobi KES1200000 - KES3600000 Y People Wellness Consultants

Posted today

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Job Description

Position Title:
Solar Sales Manager Retail
OR
Solar Sales Manager C&I (2 Positions)

Department:
Sales

Reports To:
Chief Executive Officer

Main Purpose of the Role

As the Sales manager managing
EITHER
Retail (trade) Business
OR
C&I Projects, you will be responsible for driving the company's commercial strategy with a strong focus on sales, marketing, and business development. You will ensure that revenue targets are consistently met through Commercial & Industrial (C&I), Residential,
OR
Trade segments. This role involves building and maintaining strong client relationships, expanding market presence, and optimizing profitability while ensuring compliance with industry standards.

Key Roles and Responsibilities

  • Sales & Marketing Strategy:
    Develop and implement comprehensive sales and marketing strategies aligned with company objectives and market trends to deliver revenue growth.
  • Market Intelligence:
    Conduct market analysis to identify opportunities, trends, risks, and competitor activities. Use insights to refine sales and marketing approaches.
  • Business Development:
    Lead initiatives to expand the customer base, penetrate new markets, and establish strategic partnerships that drive growth.
  • Client Relationship Management:
    Serve as the key contact for major clients, including corporates, industries, institutions, and residential customers, providing tailored solar energy solutions.
  • Product & Brand Management:
    Oversee product positioning, branding, and messaging to ensure alignment with customer needs and market dynamics.
  • Team Leadership:
    Lead, mentor, and motivate the commercial team to achieve sales targets, while fostering a high-performance and collaborative culture.
  • Solution Positioning:
    Collaborate with technical and product teams to create compelling value propositions that differentiate the company in the market.
  • Partnership Development:
    Identify and build alliances with stakeholders such as financial institutions, government agencies, and distributors to enhance market penetration.
  • Budget & Resource Management:
    Develop and manage commercial budgets to maximize ROI while ensuring prudent resource allocation.
  • Contract Negotiation:
    Lead contract negotiations ensuring favorable terms, risk mitigation, and customer satisfaction throughout the project lifecycle.
  • Performance Monitoring:
    Establish and track KPIs to monitor sales performance, identify gaps, and implement corrective measures.
  • Risk & Compliance Management:
    Ensure adherence to legal, regulatory, and contractual obligations while managing commercial risks.
  • Continuous Improvement:
    Stay updated on solar industry trends, market shifts, and emerging technologies to continuously improve the company's competitive edge.
  • Reporting:
    Prepare accurate weekly and monthly commercial performance reports for management decision-making.

Knowledge, Skills & Abilities

  • Bachelor's degree in Business Administration, Marketing, Renewable Energy, or a related field (Master's will be an added advantage).
  • At least 5 years' proven experience in sales and marketing, with at least two (2) in leadership roles, preferably in renewable energy/solar.
  • Demonstrated success in achieving multi-million sales targets and driving revenue growth.
  • Strong leadership and team management skills with the ability to inspire, coach, and hold teams accountable.
  • Excellent communication, negotiation, and interpersonal skills with executive-level stakeholders.
  • Strategic thinker with analytical ability to translate market insights into actionable strategies.
  • Solid understanding of solar industry market trends, technologies, financing models, and regulatory environment.
  • Proficiency in data analysis, forecasting, and use of CRM/ERP systems to drive commercial performance.
  • Ability to thrive in a fast-paced, dynamic business environment with shifting priorities.
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Sales Operations Lead

Kiambu County Kiambu, Central Career Directions Limited (CDL)

Posted 2 days ago

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Job Description

Permanent
Job Title : Sales Operations Lead Department : Sales & DistributionLocation : RuiruLanguages : Proficiency in Gujarati or HindiRole Purpose The Sales Operations Lead will be responsible for managing the customer service and sales support function , ensuring seamless execution of back-office processes including order management, invoicing, credit notes, and pricing updates. The role will also involve leading a team to drive operational excellence, support frontline sales teams, and deliver superior customer experience.Proficiency in Gujarati or Hindi is a MUST, given the cultural and business context of key stakeholders. Key Responsibilities • Oversee the day-to-day operations of the sales back-office team, ensuring timely and accurate processing of customer orders, invoices, credit notes, and pricing updates.• Act as the first point of escalation for customer queries and complaints, ensuring quick resolution in alignment with company policies.• Manage and maintain system data related to pricing, customer master, and product codes to ensure accuracy and compliance.• Collaborate with Sales, Finance, Supply Chain, and other internal teams to streamline processes and ensure efficient order-to-cash operations.• Lead, coach, and develop the back-office sales support team to achieve departmental KPIs and enhance customer satisfaction.• Monitor performance metrics and generate regular reports on order processing, customer service levels, and team productivity.• Drive continuous process improvements and automation initiatives to increase efficiency and reduce errors.• Ensure compliance with company policies, credit control measures, and internal audit requirements.RequirementsQualifications & Experience • Bachelor’s degree in Business Administration, Commerce, or related field.• Minimum 5 years of experience, with at least 3 years in Sales Back Office / Customer Service operations. • Proficiency in Gujarati or Hindi is a MUST, given the cultural and business context of key stakeholders. • Proven track record of team leadership and people management.• Hands-on experience with ERP/CRM systems (SAP) for invoicing, credit notes, and pricing updates.• Strong communication skills (oral and written) with ability to interact effectively across levels and functions.• Experience in the Food & Beverage / FMCG industry is mandatory.
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Sales Executive

Eldoret, Rift Valley KES100 - KES700 Y StreamPrime remove_red_eye View All

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Job Description

About StreamPrime

StreamPrime is a revolutionary global streaming service dedicated to bringing the best in entertainment directly to our users. Our platform offers a vast and diverse library of movies, TV shows, live sports, and television stations, making us the ultimate one-stop destination for premium content. With a rapidly growing subscriber base across the world, we are looking to expand our dynamic team and solidify our presence in key markets.

Job Summary

We are seeking a motivated, results-driven Sales Executive to join our global team. In this remote role, you will be the driving force behind StreamPrime's growth within your assigned country. You will be responsible for developing and executing sales strategies to expand our subscriber base, increase market penetration, and establish StreamPrime as the primary streaming service for consumers. This is a unique opportunity to shape the future of entertainment and be part of a collaborative, high-growth environment.

Key Responsibilities

  1. Drive Subscriber Growth:
    Develop and execute strategic sales plans to achieve and exceed subscription targets within your designated country.
  2. Market Expansion:
    Act as a key contributor to our expansion, identifying new opportunities and building a strong brand presence for StreamPrime.
  3. Authentic Brand Ambassadorship:
    Position StreamPrime as the leading entertainment choice by effectively communicating the value of our diverse content offerings, drawing from your own user experience.
  4. B2B Engagement:
    Build and maintain strong relationships with potential B2B clients to drive enterprise plan sales for businesses with up to 100 devices/TVs on a budget.
  5. Team Collaboration:
    Work closely with other Sales Executives within your region and report key findings, market feedback, and performance metrics to the Regional Product Manager.
  6. Market Analysis:
    Keep a pulse on local market trends, competitor activities, and consumer preferences to inform sales strategies and provide valuable insights to the product team.
  7. Expert Platform Demonstration:
    Deliver compelling and authentic demonstrations of the StreamPrime platform to potential customers and partners, leveraging your in-depth, personal user knowledge.

Qualifications & Skills

  1. Proven Sales Experience:
    Demonstrated experience in a sales, business development, or a similar customer-facing role.
  2. Remote Work Ethic:
    A self-starter with the ability to work independently and effectively in a remote setting.
  3. Communication Excellence:
    Excellent communication, negotiation, and interpersonal skills.
  4. Collaborative Mindset:
    A strong team player who can work both individually and as part of a group.
  5. Tech-Savvy:
    Proficiency in digital communication tools (e.g., Google Meet, WhatsApp) and a stable internet connection.
  6. Passion for Entertainment:
    A genuine passion for media, entertainment, and streaming technology.
  7. Local Presence:
    Must be based in the country of operation for this role.
  8. Commitment to Targets:
    A firm commitment to meeting sales targets is essential. Candidates will not be hired if they are not confident in their ability to meet the specified revenue goals.

Team Structure & Performance Expectations

At StreamPrime, we believe in succeeding together. You will be part of a regional team of Sales Executives who collaborate, interact, and learn from one another. While we foster a supportive group environment, individual performance and accountability are paramount. This is not a role for trying things out; it is for professionals dedicated to hitting clear, defined goals.

Our policy on performance is very strict: Sales Executives
MUST
meet their weekly revenue targets without excuses. The primary target is to generate a minimum of $100 USD in new revenue each week.

This weekly target is achievable and can be met by securing between 7 to 10 new monthly subscribers. For example:

  1. Ten (10) "Student Plan" subscribers at $0/month.
  2. Seven (7) "Regular User Month Plan" subscribers at 15/month.

Compensation & Benefits

Our compensation model is transparent and directly tied to performance. We reward high-achievers who consistently meet revenue targets. Please note that all platform revenue is generated in USD ( ), while salaries are paid in Great British Pounds (£).

Performance-Based Salary

  1. A
    Base Salary of £00 GBP
    per month is earned upon achieving a minimum monthly revenue of $4 0 USD.
  2. A
    Full Salary of 00 GBP
    per month is earned upon achieving a minimum monthly revenue of $ 00 USD. Higher performances attract salary scaling up to
    00 GBP per month.
  3. Communication Allowance: A communication allowance of 8 GBP (approx. $3 USD) is provided once a Sales Executive achieves their first 100 USD in revenue in their first week.
  4. Remote Work Support: An internet allowance to stay connected.
  5. Sponsored Team Building: Sponsored team meetings over coffee and snacks to foster collaboration and camaraderie.
  6. Exclusive Travel Opportunities: Sponsored business trips to exciting market destinations, hand-picked by the Regional Product Manager for top-performing teams.

How to Apply

If you are a passionate sales professional with a love for StreamPrime and are ready to make a significant impact in the world of streaming entertainment, we would love to hear from you. Please prepare your resume and a brief cover letter outlining your experience and why you are the perfect fit for this role, and submit your application through LinkedIn.

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Franchise Sales Manager

Nairobi, Nairobi KES900000 - KES1200000 Y Mancave Manmarket

Posted today

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Job Description

Company Description

Mancave Manmarket is your trusted source for all things men's grooming. More than just a store, it's a community dedicated to providing high-quality products, personalized guidance, and a curated experience that elevates your grooming routine. Join us on the journey to a more confident you.

Role Description

This is a full-time hybrid role for a Franchise Sales Manager located in Nairobi County, Kenya. The Franchise Sales Manager will be responsible for driving franchise sales, developing business plans, and managing franchising activities. Daily tasks include lead generation, communicating with potential franchisees, and building strong relationships to ensure successful franchise operations. Some work from home is acceptable.

Qualifications

  • Experience in Franchise Sales and Franchising
  • Skills in Business Planning and Lead Generation
  • Excellent Communication skills
  • Proven ability to build and maintain relationships
  • Ability to work independently as part of a hybrid setup
  • Relevant degree in Business, Marketing, or related field is a plus
  • Experience in the grooming or retail industry is a plus
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Sales Manager

KES900000 - KES1200000 Y SALES AGENCY LTD

Posted today

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Job Description

Millennial Agency Kenya is looking for a dynamic
Sales Manager
with at least
2 years of experience
to join our growing team.

Key Responsibilities:

  • Drive sales growth and achieve set targets.
  • Build and manage client relationships.
  • Lead, mentor, and motivate a sales team.
  • Develop strategies to expand market presence.

Qualifications:

Minimum 2 years of proven sales experience (insurance/financial services an added advantage).

Strong leadership, communication, and negotiation skills.

Goal-driven and able to work in a fast-paced environment.

Location:
(Insert your location, e.g., Nairobi, Kenya)

How to Apply:

  • Send your CV and cover letter to
    with the subject line
    "Sales Manager Application"
    .
This advertiser has chosen not to accept applicants from your region.

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