5 Remote Brand Manager Fmcg Sector jobs in whatjobs

Remote Brand Manager - FMCG Sector

20200 Mwembe KES1800000 Annually WhatJobs

Posted 15 days ago

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Job Description

full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and strategic Remote Brand Manager to spearhead brand development and marketing initiatives. This is a fully remote position, offering the flexibility to manage brands and campaigns from anywhere. The ideal candidate will possess a deep understanding of consumer behavior, market dynamics, and brand strategy within the FMCG landscape. You will be responsible for crafting compelling brand narratives, driving market share, and ensuring brand consistency across all touchpoints. This role demands a creative thinker with strong analytical skills and a proven track record of successful brand campaigns.

Responsibilities:
  • Develop and execute comprehensive brand strategies to enhance market presence and consumer engagement.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Oversee the creation and implementation of integrated marketing campaigns across digital and traditional channels.
  • Manage brand messaging, positioning, and visual identity to ensure consistency.
  • Collaborate with product development teams to ensure brand alignment with new product launches.
  • Monitor brand performance metrics, analyze results, and provide recommendations for improvement.
  • Manage advertising and promotional budgets effectively.
  • Foster strong relationships with internal teams (sales, marketing, product) and external agencies.
  • Stay abreast of industry trends and emerging consumer preferences.
  • Ensure the brand voice and tone are maintained across all communication platforms.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 5 years of progressive experience in brand management, preferably within the FMCG sector.
  • Proven success in developing and executing brand strategies that drive growth.
  • Strong understanding of marketing principles, consumer insights, and market research methodologies.
  • Excellent project management and organizational skills.
  • Proficiency in digital marketing tools and analytics platforms.
  • Exceptional written and verbal communication skills, with the ability to articulate vision and strategy.
  • Demonstrated ability to lead and influence cross-functional teams in a remote setting.
  • Creative and innovative thinking with a passion for building strong brands.
  • Adaptability and resilience in a dynamic market environment.
This fully remote Brand Manager role provides a significant opportunity to shape the future of iconic FMCG brands from afar. If you are a results-oriented marketer with a passion for brand building, we encourage you to apply. The nominal job location is Naivasha, Nakuru, KE , but the position is entirely remote.
This advertiser has chosen not to accept applicants from your region.

Remote Brand Manager - FMCG Sector

30200 Kitale, Rift Valley KES270000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a creative and strategic Brand Manager to join their innovative team. This role is entirely remote, offering the flexibility to drive brand success from anywhere. You will be responsible for developing and executing comprehensive brand strategies, overseeing product launches, managing marketing campaigns, and ensuring brand consistency across all touchpoints. The ideal candidate possesses a strong understanding of consumer behavior, market dynamics, and brand development within the FMCG landscape. You will work collaboratively with cross-functional teams to build and maintain strong brand equity and market share.

Responsibilities:
  • Develop and implement annual brand plans, including marketing objectives, strategies, and tactics.
  • Conduct market research and analyze consumer insights to identify brand opportunities and challenges.
  • Oversee the development and execution of integrated marketing campaigns across various channels (digital, traditional, in-store).
  • Manage product lifecycle, including new product development, innovation, and line extensions.
  • Develop compelling brand messaging and creative briefs for agencies and internal teams.
  • Monitor brand performance metrics and market trends, providing regular reports and recommendations.
  • Manage brand budgets effectively, ensuring optimal allocation of resources.
  • Collaborate with sales teams to drive in-market execution and achieve sales objectives.
  • Ensure brand consistency in all consumer-facing communications and product packaging.
  • Build strong relationships with external partners, agencies, and suppliers.
  • Stay abreast of competitive activities and industry best practices in FMCG marketing.
  • Contribute to the long-term vision and strategy for the brand portfolio.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
  • 5-7 years of progressive experience in brand management, specifically within the FMCG industry.
  • Proven track record of successful brand building and product launches.
  • Strong understanding of marketing principles, consumer insights, and market analysis.
  • Excellent project management and organizational skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to work independently, prioritize effectively, and manage multiple projects in a remote setting.
  • Proficiency in data analysis and reporting tools.
  • Creative thinker with a data-driven approach to decision-making.
This is a fully remote position, offering a competitive salary, benefits, and the opportunity to shape the future of well-known consumer brands.
This advertiser has chosen not to accept applicants from your region.

Remote Brand Manager - FMCG Sector

01000 Ruiru, Central KES160000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is a rapidly growing force in the Fast-Moving Consumer Goods (FMCG) sector, and they are seeking a strategic and creative Brand Manager to lead their brand initiatives. This is a fully remote position, offering you the flexibility to contribute your marketing expertise from anywhere within Kenya. You will be responsible for developing and executing comprehensive brand strategies that enhance brand awareness, drive market share, and foster strong consumer loyalty. This includes managing brand positioning, crafting compelling marketing campaigns across various channels, overseeing product development from a brand perspective, and analyzing market trends and consumer insights to identify growth opportunities. The ideal candidate will have a proven track record in brand management within the FMCG industry, exceptional strategic thinking, and a passion for building impactful brands.

Key Responsibilities:
  • Develop and implement integrated brand strategies to achieve business objectives and enhance brand equity.
  • Define and manage brand positioning, messaging, and visual identity across all touchpoints.
  • Plan and execute marketing campaigns, including advertising, digital marketing, social media, and in-store promotions.
  • Conduct market research, analyze consumer insights, and monitor competitor activities to identify trends and opportunities.
  • Collaborate with sales, product development, and external agencies to ensure brand consistency and effective execution.
  • Manage the brand budget, ensuring efficient allocation of resources to maximize ROI.
  • Oversee product innovation and development from a brand perspective, ensuring alignment with brand strategy.
  • Track and report on key brand performance metrics, including brand awareness, market share, and consumer engagement.
  • Develop strong relationships with key stakeholders, including retailers and suppliers.
  • Ensure all marketing activities are compliant with industry regulations and company policies.
  • Stay abreast of emerging marketing trends and technologies to drive innovation in brand building.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
  • Minimum of 5 years of experience in brand management, with a significant focus on the FMCG sector.
  • Demonstrated success in developing and executing successful brand strategies and marketing campaigns.
  • Strong understanding of market research, consumer behavior, and digital marketing principles.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Proficiency in budget management and financial analysis.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to work independently, manage multiple projects simultaneously, and thrive in a remote work environment.
  • Creative mindset with a strong understanding of consumer engagement and storytelling.
  • Experience with product launches and portfolio management is highly desirable.
This remote opportunity allows you to shape the future of leading consumer brands from Ruiru, Kiambu, KE , driving growth and consumer connection.
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Remote Brand Manager - FMCG Sector

01002 Ruiru, Central KES700000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Remote Brand Manager to spearhead the development and execution of brand strategies within the fast-moving consumer goods (FMCG) sector. This is a fully remote position, allowing you to drive brand growth and market presence from anywhere. You will be responsible for managing the entire brand lifecycle, from concept to consumer engagement, ensuring a consistent and compelling brand message across all touchpoints. Key responsibilities include conducting market research, analyzing consumer trends, developing marketing campaigns, and collaborating with cross-functional teams, including sales, product development, and digital marketing, through virtual platforms. The ideal candidate will have a proven track record of success in brand management, particularly within the FMCG industry, with a deep understanding of consumer insights, product positioning, and integrated marketing communications. You must possess strong analytical, strategic thinking, and communication skills, with the ability to lead projects and influence stakeholders in a remote setting. Experience in digital marketing, social media strategy, and performance tracking is highly desirable. We are looking for an innovative individual who can identify new market opportunities, build strong brand equity, and deliver measurable business results. If you are a passionate brand builder looking for a challenging and flexible remote career, we encourage you to apply.

Responsibilities:
  • Develop and execute comprehensive brand strategies to drive market share and brand equity.
  • Conduct market research and consumer analysis to identify trends and opportunities.
  • Create and manage integrated marketing campaigns across various channels, including digital and traditional media.
  • Collaborate remotely with product development, sales, and creative teams to ensure brand consistency.
  • Monitor brand performance, analyze sales data, and report on key metrics.
  • Manage brand budgets and ensure efficient allocation of resources.
  • Develop compelling brand messaging and positioning statements.
  • Oversee social media presence and digital marketing initiatives.
  • Identify and evaluate new product development opportunities aligned with brand strategy.
  • Foster strong relationships with external agencies and partners.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
  • Minimum of 6 years of experience in brand management, with a significant focus on the FMCG sector.
  • Proven ability to develop and execute successful brand strategies and marketing campaigns.
  • Strong understanding of consumer behavior, market dynamics, and competitive landscapes.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills, adapted for remote work.
  • Experience with digital marketing, social media management, and analytics tools.
  • Demonstrated ability to manage projects and lead cross-functional teams remotely.
  • Creative and innovative mindset with a passion for brand building.
Join our client's vibrant, remote team and redefine brand experiences in the FMCG landscape.
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Remote Brand Manager - FMCG Sector

60100 Embu, Eastern KES95000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) industry, is actively seeking a creative and strategic Brand Manager to lead brand initiatives. This is a fully remote position, allowing you to drive brand growth and strategy from anywhere, while contributing to the company's strong presence in Embu, Embu, KE . You will be responsible for developing and implementing comprehensive brand strategies, overseeing marketing campaigns, and ensuring brand consistency across all channels. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and digital marketing trends. You will work closely with cross-functional teams, including sales, product development, and agencies, to achieve brand objectives. Key responsibilities include conducting market research and competitive analysis, managing brand budgets, and tracking brand performance metrics. You will also lead the development of new product launches and promotional activities, ensuring they resonate with the target audience. Strong analytical skills are required to interpret sales data and consumer insights to inform brand decisions. Excellent communication, presentation, and project management skills are essential for this remote leadership role. Qualifications include a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of progressive brand management experience in the FMCG sector. Proven experience in developing and executing successful marketing campaigns, both digital and traditional, is a must. Familiarity with market research tools and brand analytics platforms is highly desirable. This is a fantastic opportunity for a motivated individual to make a significant impact on brand perception and market share within a leading FMCG company, enjoying the flexibility of a remote work environment. If you are a results-oriented brand strategist with a passion for consumer products, we encourage you to apply.
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