2,038 Senior Beauty And Wellness Brand Strategist jobs in Kenya
Lead Beauty & Wellness Brand Strategist
Posted 11 days ago
Job Viewed
Job Description
Remote Beauty and Wellness Brand Strategist
Posted 12 days ago
Job Viewed
Job Description
Senior Beauty and Wellness Brand Strategist
Posted 20 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute comprehensive brand strategies that align with the company's vision, mission, and market positioning.
- Conduct in-depth market research, consumer insights analysis, and competitive landscape assessments to identify opportunities for brand differentiation.
- Craft compelling brand stories, messaging frameworks, and visual identities that resonate with target audiences.
- Collaborate with marketing, product development, and sales teams to ensure consistent brand expression across all touchpoints.
- Oversee the creation of marketing campaigns, content strategies, and digital initiatives to build brand awareness and engagement.
- Manage the brand budget, ensuring effective allocation of resources for maximum impact.
- Monitor brand performance metrics, track consumer sentiment, and provide actionable recommendations for optimization.
- Stay abreast of emerging trends in the beauty, wellness, and digital marketing spaces.
- Lead and mentor junior brand managers and marketing coordinators.
- Develop and maintain strong relationships with external agencies and partners.
- Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is preferred.
- Minimum of 7 years of experience in brand management or marketing strategy, with a strong focus on the beauty and wellness sector.
- Proven track record of developing and launching successful brand campaigns and initiatives.
- Deep understanding of consumer behavior, market dynamics, and digital marketing trends.
- Exceptional creative thinking, storytelling, and communication skills.
- Strong analytical abilities, with experience in market research and data analysis.
- Proven ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience in managing budgets and working with cross-functional teams.
- Proficiency in marketing analytics tools and social media platforms.
- Must be based in Kenya.
Senior Beauty & Wellness Brand Strategist
Posted 16 days ago
Job Viewed
Job Description
- Develop and implement overarching brand strategies to elevate brand presence and equity.
- Conduct market research and consumer analysis to identify key trends and opportunities.
- Define brand positioning, messaging, and visual identity guidelines.
- Create and oversee the execution of integrated marketing campaigns across digital and traditional channels.
- Manage brand budget and allocate resources effectively to maximize ROI.
- Collaborate with product development teams to ensure brand alignment in new product launches.
- Monitor brand performance metrics and report on key insights and recommendations.
- Foster a strong brand culture internally and externally.
- Stay ahead of industry innovations and competitive landscape in beauty and wellness.
- Manage relationships with external agencies and partners.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 7+ years of experience in brand strategy, marketing, or a related field, with a focus on beauty/wellness.
- Proven track record of developing and executing successful brand campaigns.
- Deep understanding of consumer behavior, market dynamics, and digital marketing trends.
- Exceptional creativity, strategic thinking, and analytical skills.
- Strong project management and organizational abilities.
- Excellent written and verbal communication skills.
- Ability to thrive in a fast-paced, fully remote work environment.
- Experience with social media marketing and influencer collaborations.
- A strong passion for the beauty and wellness industry.
Remote Beauty & Wellness Brand Strategist
Posted 13 days ago
Job Viewed
Job Description
Key responsibilities include conducting thorough market research to identify emerging trends, competitive landscapes, and consumer insights within the beauty and wellness sectors. You will define and articulate the brand's unique value proposition and ensure consistency across all marketing channels and customer touchpoints. Developing compelling brand narratives and content strategies will be a core part of your role. You will collaborate with marketing, sales, and product development teams to align brand initiatives with business objectives. This position requires a deep understanding of branding principles, consumer psychology, and digital marketing. The ideal candidate will possess excellent communication, creative thinking, and project management skills, with a proven ability to work effectively in a remote, collaborative environment. You will leverage data analytics to measure the effectiveness of brand campaigns and make data-driven adjustments. This role offers a chance to make a significant impact on a dynamic and innovative brand.
Location: While this role is remote, the brand's reach and influence may extend across regions such as Eldoret, Uasin Gishu, KE , necessitating a broad strategic perspective.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 4 years of experience in brand management or marketing strategy, preferably within the beauty or wellness industry.
- Proven ability to develop and implement successful brand strategies.
- Strong market research and analytical skills.
- Excellent written and verbal communication skills, with a knack for compelling storytelling.
- Proficiency in digital marketing platforms and social media strategies.
- Demonstrated ability to work independently, manage projects, and collaborate effectively in a remote setting.
- Creative thinking and a passion for the beauty and wellness industry.
Lead Beauty & Wellness Brand Strategist (Remote)
Posted 22 days ago
Job Viewed
Job Description
Lead Remote Beauty and Wellness Brand Strategist
Posted 5 days ago
Job Viewed
Job Description
Be The First To Know
About the latest Senior beauty and wellness brand strategist Jobs in Kenya !
Senior Remote Beauty and Wellness Brand Strategist
Posted 22 days ago
Job Viewed
Job Description
Senior Remote Beauty & Wellness Brand Strategist
Posted 5 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and articulate clear brand vision, mission, and positioning statements.
- Conduct market research, consumer insights analysis, and competitive landscape assessments to identify growth opportunities.
- Create and implement integrated brand strategies across all touchpoints, including digital, social media, content, and partnerships.
- Oversee brand identity development and ensure consistency in brand messaging and visual representation.
- Develop compelling brand campaigns and marketing initiatives that drive awareness and customer acquisition.
- Monitor brand performance metrics and market trends, making data-driven recommendations for adjustments.
- Collaborate with product development teams to ensure new offerings align with brand strategy.
- Manage brand partnerships and influencer collaborations.
- Act as a brand guardian, ensuring all communications and activities reflect the brand's core values.
- Develop and manage the brand marketing budget effectively.
- Present brand strategy proposals and performance reports to senior leadership.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree preferred.
- Minimum of 6 years of experience in brand management, marketing strategy, or a closely related field, preferably within the beauty or wellness sector.
- Proven track record of developing and successfully executing impactful brand strategies.
- Deep understanding of consumer insights, market segmentation, and brand positioning.
- Excellent analytical and strategic thinking skills, with the ability to translate insights into actionable plans.
- Strong creative flair and a passion for storytelling.
- Exceptional written and verbal communication skills.
- Proficiency in market research tools and brand analytics platforms.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
- Experience with digital marketing, social media strategy, and content marketing.
- A strong understanding of the beauty and wellness landscape and current consumer trends.
Remote Senior Beauty & Wellness Brand Strategist
Posted 8 days ago
Job Viewed