2 Remote Beauty Wellness Brand Strategist jobs in whatjobs
Remote Beauty & Wellness Brand Strategist
Posted 13 days ago
Job Viewed
Job Description
Our client, a rapidly growing beauty and wellness company, is seeking a creative and strategic Remote Brand Strategist. This is a fantastic opportunity to shape and elevate our brand presence from anywhere in Kenya. You will be responsible for developing and executing comprehensive brand strategies that resonate with our target audience, drive engagement, and foster brand loyalty. Your role will encompass market analysis, brand positioning, messaging development, and campaign planning.
Key responsibilities include conducting thorough market research to identify emerging trends, competitive landscapes, and consumer insights within the beauty and wellness sectors. You will define and articulate the brand's unique value proposition and ensure consistency across all marketing channels and customer touchpoints. Developing compelling brand narratives and content strategies will be a core part of your role. You will collaborate with marketing, sales, and product development teams to align brand initiatives with business objectives. This position requires a deep understanding of branding principles, consumer psychology, and digital marketing. The ideal candidate will possess excellent communication, creative thinking, and project management skills, with a proven ability to work effectively in a remote, collaborative environment. You will leverage data analytics to measure the effectiveness of brand campaigns and make data-driven adjustments. This role offers a chance to make a significant impact on a dynamic and innovative brand.
Location: While this role is remote, the brand's reach and influence may extend across regions such as Eldoret, Uasin Gishu, KE , necessitating a broad strategic perspective.
Qualifications:
Key responsibilities include conducting thorough market research to identify emerging trends, competitive landscapes, and consumer insights within the beauty and wellness sectors. You will define and articulate the brand's unique value proposition and ensure consistency across all marketing channels and customer touchpoints. Developing compelling brand narratives and content strategies will be a core part of your role. You will collaborate with marketing, sales, and product development teams to align brand initiatives with business objectives. This position requires a deep understanding of branding principles, consumer psychology, and digital marketing. The ideal candidate will possess excellent communication, creative thinking, and project management skills, with a proven ability to work effectively in a remote, collaborative environment. You will leverage data analytics to measure the effectiveness of brand campaigns and make data-driven adjustments. This role offers a chance to make a significant impact on a dynamic and innovative brand.
Location: While this role is remote, the brand's reach and influence may extend across regions such as Eldoret, Uasin Gishu, KE , necessitating a broad strategic perspective.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 4 years of experience in brand management or marketing strategy, preferably within the beauty or wellness industry.
- Proven ability to develop and implement successful brand strategies.
- Strong market research and analytical skills.
- Excellent written and verbal communication skills, with a knack for compelling storytelling.
- Proficiency in digital marketing platforms and social media strategies.
- Demonstrated ability to work independently, manage projects, and collaborate effectively in a remote setting.
- Creative thinking and a passion for the beauty and wellness industry.
This advertiser has chosen not to accept applicants from your region.
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Remote Beauty & Wellness Brand Strategist
Posted 22 days ago
Job Viewed
Job Description
Our client is a rapidly growing innovator in the beauty and wellness space, seeking a creative and strategic Remote Beauty & Wellness Brand Strategist. This fully remote role is perfect for a passionate individual who excels at building compelling brand narratives and driving market engagement within the beauty and wellness industry. You will be responsible for developing and executing comprehensive brand strategies that resonate with target audiences, enhance brand visibility, and foster customer loyalty. The ideal candidate possesses a keen understanding of market trends, consumer behavior, and the competitive landscape within the beauty and wellness sectors. You will collaborate closely with marketing, product development, and sales teams to ensure a cohesive brand experience across all touchpoints. Responsibilities include defining brand positioning, developing messaging frameworks, leading creative campaigns, managing social media presence, and analyzing brand performance metrics. The ability to translate insights into actionable strategies and to communicate effectively in a remote environment is crucial. A Bachelor's degree in Marketing, Communications, Business, or a related field is required. Proven experience in brand management, preferably within the beauty, fashion, or wellness industries, is essential, with a minimum of 4 years of experience. A strong portfolio showcasing successful brand campaigns and strategic initiatives is highly valued. You should be adept at utilizing digital marketing tools, social media platforms, and analytics to measure campaign effectiveness and inform future strategies. If you are a trendsetter with a strategic mindset and a passion for the beauty and wellness world, eager to contribute your expertise remotely, we encourage you to apply.
Key Responsibilities:
Key Responsibilities:
- Develop and implement innovative brand strategies for the beauty and wellness sector.
- Define brand positioning, messaging, and visual identity.
- Lead the creation and execution of marketing campaigns across various channels.
- Manage social media presence and engagement strategies.
- Conduct market research and competitive analysis to identify opportunities.
- Collaborate with product development and sales teams to ensure brand consistency.
- Monitor and analyze brand performance metrics, reporting on key insights.
- Develop and maintain brand guidelines and ensure adherence across all communications.
- Stay updated on the latest trends in beauty, wellness, and digital marketing.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in brand management or marketing.
- Experience within the beauty, fashion, or wellness industries is highly preferred.
- Demonstrated success in developing and executing brand strategies.
- Strong understanding of digital marketing, social media, and content creation.
- Excellent creative, analytical, and strategic thinking skills.
- Exceptional communication and presentation abilities.
- Proficiency in marketing analytics tools and social media platforms.
- Ability to thrive in a fully remote work environment.
This advertiser has chosen not to accept applicants from your region.
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