1,101 Content Strategy jobs in Kenya
Digital Marketing Manager, Content Strategy
Posted 20 days ago
Job Viewed
Job Description
We are looking for a highly creative and results-driven Digital Marketing Manager to lead our content strategy initiatives in a fully remote capacity. This role is pivotal in shaping our online presence, driving engagement, and generating leads through compelling and strategic content. You will be responsible for developing and executing a comprehensive digital marketing plan focused on content creation, distribution, and optimization across various platforms.
As a remote-first professional, you will conceptualize, produce, and manage engaging content, including blog posts, articles, social media updates, website copy, email newsletters, and multimedia content (videos, infographics). Your focus will be on aligning content with our brand voice, target audience interests, and marketing objectives. You will also oversee the content calendar, ensuring timely and consistent delivery of high-quality materials.
Key responsibilities include SEO optimization of all content to improve search engine rankings and drive organic traffic. You will conduct keyword research, analyze website analytics, and monitor content performance to identify trends and opportunities for improvement. Furthermore, you will manage social media channels, fostering community engagement and expanding our reach. This role involves collaborating with internal teams, including design and sales, as well as external agencies or freelancers, to ensure cohesive brand messaging.
The ideal candidate will possess a strong understanding of digital marketing principles, content marketing best practices, and SEO/SEM strategies. Excellent writing, editing, and storytelling skills are essential, along with a keen eye for detail and a creative mindset. You should be adept at using various digital marketing tools, content management systems (CMS), and social media management platforms. This is a fully remote position, requiring strong self-discipline, excellent communication, and the ability to thrive in a virtual team environment.
Qualifications:
As a remote-first professional, you will conceptualize, produce, and manage engaging content, including blog posts, articles, social media updates, website copy, email newsletters, and multimedia content (videos, infographics). Your focus will be on aligning content with our brand voice, target audience interests, and marketing objectives. You will also oversee the content calendar, ensuring timely and consistent delivery of high-quality materials.
Key responsibilities include SEO optimization of all content to improve search engine rankings and drive organic traffic. You will conduct keyword research, analyze website analytics, and monitor content performance to identify trends and opportunities for improvement. Furthermore, you will manage social media channels, fostering community engagement and expanding our reach. This role involves collaborating with internal teams, including design and sales, as well as external agencies or freelancers, to ensure cohesive brand messaging.
The ideal candidate will possess a strong understanding of digital marketing principles, content marketing best practices, and SEO/SEM strategies. Excellent writing, editing, and storytelling skills are essential, along with a keen eye for detail and a creative mindset. You should be adept at using various digital marketing tools, content management systems (CMS), and social media management platforms. This is a fully remote position, requiring strong self-discipline, excellent communication, and the ability to thrive in a virtual team environment.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 4-6 years of experience in digital marketing, with a significant focus on content strategy and creation.
- Proven success in developing and executing content marketing campaigns that drive engagement and conversions.
- Strong understanding of SEO, SEM, social media marketing, and email marketing.
- Excellent writing, editing, and proofreading skills, with a portfolio showcasing diverse content creation.
- Proficiency with CMS platforms (e.g., WordPress) and marketing automation tools.
- Experience with analytics tools (e.g., Google Analytics) to measure content performance.
- Ability to manage multiple projects and deadlines in a fast-paced, remote environment.
- Strong collaboration and communication skills.
- Experience marketing to audiences in the Garissa, Garissa, KE region or similar demographic is a plus but not required for this remote role.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Manager - Content Strategy
Posted 20 days ago
Job Viewed
Job Description
Our client, a dynamic media and communications agency, is seeking a creative and strategic Senior Digital Marketing Manager with expertise in content strategy to lead their clients' online presence. This is a fully remote position, offering an exciting opportunity to shape compelling digital narratives from anywhere. You will be responsible for developing and executing integrated digital marketing campaigns, with a strong focus on creating engaging and effective content across various platforms. The ideal candidate is a data-driven marketer with a proven track record in digital content creation, SEO, social media, and campaign management.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies and content plans for a portfolio of clients.
- Oversee the creation of high-quality, engaging content, including blog posts, website copy, social media updates, email newsletters, and video scripts.
- Drive organic growth through SEO best practices, keyword research, and on-page/off-page optimization.
- Manage and grow social media presence across relevant platforms, fostering community engagement and brand awareness.
- Plan and execute paid digital advertising campaigns (PPC, social media ads), optimizing for ROI.
- Analyze campaign performance using analytics tools (Google Analytics, social media insights, etc.) and provide regular reports with actionable insights.
- Collaborate with graphic designers, web developers, and other team members to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage client relationships, ensuring clear communication and successful campaign delivery.
- Identify new content opportunities and digital marketing channels to enhance client strategies.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on content strategy and creation.
- Proven ability to develop and execute successful digital marketing campaigns across multiple channels.
- Expertise in SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
- Proficiency with digital marketing analytics tools (e.g., Google Analytics).
- Excellent writing, editing, and proofreading skills, with a strong portfolio of published work.
- Experience managing multiple clients or projects simultaneously in a remote setting.
- Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
- Creative thinker with a passion for storytelling and digital innovation.
- Familiarity with graphic design principles and video production is a plus.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Manager - Content Strategy
Posted 20 days ago
Job Viewed
Job Description
Our client, a dynamic media and communications firm, is seeking a creative and strategic Digital Marketing Manager with a specialization in Content Strategy to join their fully remote team. This position is crucial for enhancing the company's online presence, engaging target audiences, and driving marketing objectives through compelling content. You will be responsible for developing and executing a comprehensive digital content strategy across various platforms, including social media, blogs, websites, and email marketing. The ideal candidate has a proven ability to craft engaging narratives, analyze content performance, and optimize campaigns for maximum reach and impact.
Responsibilities:
Qualifications:
This remote position offers a dynamic and creative work environment, allowing you to shape the digital narrative of a growing media company from anywhere.
Responsibilities:
- Develop and implement a data-driven digital content strategy aligned with marketing goals and brand objectives.
- Create, curate, and manage engaging content for various digital channels, including social media, blogs, websites, email newsletters, and video platforms.
- Plan and manage the editorial calendar, ensuring consistent and timely content delivery.
- Optimize content for search engines (SEO) to increase visibility and organic traffic.
- Analyze content performance using web analytics tools (e.g., Google Analytics) and social media insights, providing regular reports and recommendations for improvement.
- Collaborate with designers, videographers, and other content creators to produce high-quality multimedia content.
- Manage social media communities, fostering engagement and responding to audience inquiries.
- Develop and execute digital advertising campaigns to promote content and drive lead generation.
- Stay up-to-date with the latest digital marketing trends, content formats, and platform best practices.
- Conduct competitive analysis to identify opportunities and stay ahead of industry trends.
- Manage content budgets and ensure ROI for marketing initiatives.
- Develop and maintain brand voice and messaging consistency across all content.
- Identify and engage with influencers and brand advocates.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on content strategy and creation.
- Proven track record of developing and executing successful content marketing campaigns.
- Excellent writing, editing, and storytelling skills, with a portfolio of published work.
- Proficiency in SEO best practices and content optimization techniques.
- Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics).
- Strong understanding of various digital marketing channels and their role in the customer journey.
- Ability to analyze data and translate insights into actionable strategies.
- Excellent project management and organizational skills.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote environment.
- Creative mindset with a passion for digital communication and brand building.
- Familiarity with content management systems (CMS) like WordPress is a plus.
This remote position offers a dynamic and creative work environment, allowing you to shape the digital narrative of a growing media company from anywhere.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Specialist - SEO & Content Strategy
Posted 6 days ago
Job Viewed
Job Description
Our client is a growing digital agency seeking a talented and proactive Digital Marketing Specialist with a deep understanding of SEO and Content Strategy. This is a fully remote position, enabling you to contribute your expertise from anywhere within Kenya. You will play a key role in enhancing the online visibility and organic search performance for our diverse client base.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive SEO strategies, including on-page optimization, off-page link building, and technical SEO audits.
- Conduct thorough keyword research and analysis to identify opportunities and inform content creation.
- Create and manage content calendars, ensuring alignment with SEO goals and target audience interests.
- Write and edit high-quality, engaging content for websites, blogs, social media, and other digital platforms.
- Monitor and analyze website traffic and SEO performance using tools like Google Analytics, Google Search Console, and SEMrush.
- Identify technical SEO issues and collaborate with web development teams to implement solutions.
- Stay updated on the latest search engine algorithms, SEO best practices, and digital marketing trends.
- Provide clients with regular reports on SEO performance, insights, and recommendations.
- Advise clients on content marketing strategies to drive organic traffic and engagement.
- Collaborate with paid media specialists to ensure integrated digital marketing efforts.
- Assist in developing client proposals and presentations related to SEO and content services.
- Bachelor's degree in Marketing, Communications, English, or a related field.
- Minimum of 3 years of experience in SEO and content marketing, preferably within an agency setting.
- Proven track record of improving organic search rankings and driving qualified traffic through SEO initiatives.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
- Strong understanding of on-page, off-page, and technical SEO principles.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Experience in developing and executing content marketing strategies.
- Ability to analyze data, identify trends, and make data-driven recommendations.
- Strong communication and interpersonal skills, with the ability to explain complex SEO concepts clearly.
- Highly organized, detail-oriented, and capable of managing multiple projects effectively in a remote work environment.
- Must be based in Kenya and available to work remotely from Kericho, Kericho, KE or any other suitable location.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Specialist - Content Strategy
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a creative and strategic Remote Digital Marketing Specialist with a strong focus on Content Strategy. This is a fully remote position, empowering you to drive impactful marketing initiatives from anywhere. You will be responsible for developing and executing comprehensive content strategies across multiple digital channels to enhance brand awareness, engage target audiences, and generate leads. Your duties will include conducting market research, identifying content opportunities, planning and managing the content calendar, overseeing content creation (blog posts, social media updates, website copy, email newsletters), and analyzing content performance to optimize future campaigns. You will collaborate closely with the marketing, sales, and product teams to ensure content aligns with overall business objectives and brand messaging. The ideal candidate possesses a Bachelor's degree in Marketing, Communications, Journalism, or a related field, with at least 3 years of experience in digital marketing, specifically focusing on content strategy and creation. Proven experience with SEO best practices, social media marketing, email marketing platforms, and content management systems (CMS) is essential. You should have a portfolio showcasing successful content campaigns and strong writing and editing skills. Excellent analytical skills to interpret data and generate actionable insights are required. This is a fantastic opportunity for a passionate digital marketer to make a significant contribution in a fully remote, fast-paced environment. You will have the autonomy to innovate and shape our client's digital narrative.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Specialist - Content Strategy
Posted 20 days ago
Job Viewed
Job Description
Our client, a leader in the Media & PR landscape, is looking for a highly creative and data-driven Senior Digital Marketing Specialist with a specialization in Content Strategy. This role is fully remote, allowing you to develop and implement cutting-edge digital marketing campaigns from anywhere in Kenya. You will be responsible for crafting compelling content strategies that drive engagement, enhance brand visibility, and achieve key marketing objectives.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing strategies with a primary focus on content creation and distribution.
- Create and manage editorial calendars, ensuring a consistent flow of high-quality content across various digital channels.
- Oversee the creation of engaging content, including blog posts, website copy, social media updates, email newsletters, and video scripts.
- Conduct keyword research and SEO analysis to optimize content for search engines and improve organic visibility.
- Analyze digital marketing campaign performance using tools like Google Analytics, social media insights, and marketing automation platforms.
- Develop and implement social media marketing strategies to increase brand awareness and engagement.
- Manage email marketing campaigns, including list segmentation, content personalization, and performance tracking.
- Collaborate with design, video production, and PR teams to ensure content alignment and brand consistency.
- Stay up-to-date with the latest digital marketing trends, algorithms, and best practices.
- Identify opportunities for content optimization and A/B testing to improve engagement and conversion rates.
- Monitor competitor digital marketing activities and identify best practices and potential threats.
- Provide regular reports on digital marketing performance, insights, and recommendations for improvement.
- Manage relationships with external content creators or agencies as needed.
- Develop and maintain brand voice and tone guidelines for all digital content.
- Contribute to the overall digital marketing strategy and innovation.
- A Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 5 years of progressive experience in digital marketing, with a strong emphasis on content strategy and creation.
- Proven track record of developing and implementing successful digital marketing campaigns that drive engagement and conversions.
- Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency in digital analytics tools (e.g., Google Analytics, social media analytics).
- Excellent writing, editing, and storytelling skills, with a keen eye for detail.
- Strong understanding of content management systems (CMS) and marketing automation platforms.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced, remote environment.
- Creative thinker with a data-driven approach to marketing.
- Experience in managing social media platforms and communities.
- Strong research and analytical skills.
- Excellent communication and collaboration skills.
This advertiser has chosen not to accept applicants from your region.
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Job Description
Our client, a forward-thinking organization within the media landscape, is seeking an accomplished and visionary Head of Content Strategy & PR. This is a fully remote leadership position, offering the flexibility to work from anywhere in Kenya. You will be responsible for developing and executing innovative content strategies and public relations campaigns to enhance brand visibility, engage target audiences, and achieve strategic communication objectives. The ideal candidate will have a proven ability to craft compelling narratives, manage media relations, and lead a creative team.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement a comprehensive content strategy aligned with the organization's brand and business goals.
- Oversee the creation of engaging and high-quality content across various platforms, including digital, social media, and traditional media.
- Lead and mentor a team of content creators, copywriters, and PR specialists.
- Manage all aspects of public relations, including media outreach, press release distribution, and crisis communication.
- Build and maintain strong relationships with journalists, influencers, and key media stakeholders.
- Monitor media coverage and industry trends, providing insights and recommendations.
- Develop and manage the content and PR budget effectively.
- Ensure brand consistency and messaging across all communication channels.
- Analyze content performance metrics and PR campaign effectiveness, making data-driven adjustments.
- Collaborate with marketing, sales, and product teams to ensure integrated communication efforts.
- Organize and manage press events, conferences, and other media-related activities.
- Develop strategic partnerships with relevant organizations to amplify reach.
Qualifications:
- Bachelor's degree in Communications, Marketing, Journalism, or a related field. A Master's degree is a plus.
- At least 8 years of progressive experience in content strategy, digital marketing, and public relations.
- Demonstrated success in developing and executing impactful content and PR campaigns.
- Proven leadership experience, with the ability to inspire and manage a creative team.
- Excellent writing, editing, and storytelling skills.
- Strong understanding of SEO, SEM, and social media marketing principles.
- Exceptional media relations and networking capabilities.
- Proficiency in using PR and content management tools.
- Strategic thinker with a creative mindset and strong analytical skills.
- Ability to manage multiple projects simultaneously and thrive in a remote, fast-paced environment.
- Experience in managing crisis communications effectively.
- Knowledge of media law and ethical considerations.
This advertiser has chosen not to accept applicants from your region.
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6
Director of Digital Content Strategy
Posted 9 days ago
Job Viewed
Job Description
Our client, a prominent media house, is actively searching for an experienced and visionary Director of Digital Content Strategy to lead their online presence. This is a fully remote position, offering the flexibility to work from anywhere while shaping the narrative and engagement strategy for a diverse portfolio of digital platforms. The Director will be responsible for developing and executing comprehensive digital content strategies that drive audience growth, engagement, and brand loyalty across various channels, including websites, social media, newsletters, and podcasts. You will oversee the content lifecycle, from ideation and creation to distribution and performance analysis.
Key responsibilities include identifying target audience segments, understanding their content consumption habits, and tailoring strategies to meet their needs. The Director will manage a team of content creators, editors, and social media managers, fostering a collaborative and innovative environment. You will also be tasked with analyzing content performance metrics, identifying trends, and making data-driven recommendations for optimization. This role requires a deep understanding of SEO best practices, content marketing principles, and emerging digital media technologies. Collaboration with marketing, sales, and product teams to ensure content aligns with overall business goals is crucial. The ideal candidate will have a proven track record in digital content leadership, exceptional storytelling abilities, and a keen eye for detail. Strong project management skills and the ability to manage multiple projects simultaneously in a remote setting are essential. You should be adept at communicating strategic vision and results to senior leadership. We are looking for a creative thinker with a passion for storytelling and a commitment to delivering high-quality, impactful digital content. If you are a strategic leader ready to elevate a brand's digital footprint from a remote location, we invite you to apply.
This is a fully remote role, operating within the media landscape associated with Mombasa, Mombasa, KE.
Key responsibilities include identifying target audience segments, understanding their content consumption habits, and tailoring strategies to meet their needs. The Director will manage a team of content creators, editors, and social media managers, fostering a collaborative and innovative environment. You will also be tasked with analyzing content performance metrics, identifying trends, and making data-driven recommendations for optimization. This role requires a deep understanding of SEO best practices, content marketing principles, and emerging digital media technologies. Collaboration with marketing, sales, and product teams to ensure content aligns with overall business goals is crucial. The ideal candidate will have a proven track record in digital content leadership, exceptional storytelling abilities, and a keen eye for detail. Strong project management skills and the ability to manage multiple projects simultaneously in a remote setting are essential. You should be adept at communicating strategic vision and results to senior leadership. We are looking for a creative thinker with a passion for storytelling and a commitment to delivering high-quality, impactful digital content. If you are a strategic leader ready to elevate a brand's digital footprint from a remote location, we invite you to apply.
This is a fully remote role, operating within the media landscape associated with Mombasa, Mombasa, KE.
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7
Head of Digital Content Strategy
Posted 14 days ago
Job Viewed
Job Description
Our client, a rapidly growing media and entertainment company, is seeking an innovative and results-driven Head of Digital Content Strategy to lead their remote-first content initiatives. This senior leadership role will be instrumental in shaping the company's digital presence and driving audience engagement across all online platforms. You will be responsible for developing and executing comprehensive digital content strategies, identifying emerging trends, and overseeing the creation of compelling content that resonates with target demographics. The ideal candidate will possess a deep understanding of the digital media landscape, including SEO best practices, social media marketing, content management systems, and analytics platforms. Proven experience in managing content teams, setting editorial calendars, and optimizing content performance is essential. Your responsibilities will include defining content pillars, guiding content production workflows, and ensuring brand consistency across all digital channels. You will collaborate closely with marketing, product development, and editorial teams to achieve strategic objectives. Excellent leadership, communication, and project management skills are required to effectively manage a distributed team. We are looking for a creative thinker with a passion for storytelling and a data-driven approach to content optimization. The ability to analyze performance metrics, identify opportunities for growth, and adapt strategies accordingly is crucial. This position offers the opportunity to make a significant impact on the company's brand visibility and audience reach. You will play a key role in defining the future of our client's digital content, from concept to execution. This is a perfect role for a seasoned digital strategist looking for a challenging and rewarding remote opportunity to shape impactful media campaigns. The successful candidate will demonstrate a strong ability to conceptualize and implement engaging digital narratives that capture attention and foster loyalty, working seamlessly within a virtual team structure and driving innovative content solutions.
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8
Head of Digital Content Strategy & Communications
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking an innovative and strategic Head of Digital Content Strategy & Communications to lead their online presence and brand narrative. This is a fully remote position, offering the opportunity to shape communication strategies from anywhere. You will be responsible for developing and executing a comprehensive digital content strategy that aligns with the company's marketing objectives, brand values, and audience engagement goals. Your duties will include overseeing the creation, curation, and distribution of compelling content across multiple digital channels, including social media, blogs, websites, and email marketing. You will lead a virtual team of content creators, copywriters, and social media managers, providing strategic direction, editorial oversight, and performance analysis. Key responsibilities involve defining content themes, developing editorial calendars, optimizing content for SEO, and managing digital advertising campaigns. You will also play a crucial role in public relations, crisis communications, and stakeholder engagement through digital platforms. The ideal candidate will possess exceptional writing, editing, and storytelling skills, coupled with a deep understanding of digital marketing, SEO, content management systems (CMS), and social media analytics. Strong leadership qualities are essential to guide and inspire a remote team. You must be adept at interpreting data to measure content performance, identify trends, and make data-driven recommendations for strategy optimization. Excellent interpersonal and communication skills are required to collaborate effectively with internal departments and external partners. As a remote leader, you must be highly organized, proactive, and skilled at managing projects and deadlines independently. This is an exciting opportunity to drive brand visibility and audience engagement through impactful digital communication, all from a remote setting.
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