5 Senior Digital Marketing Manager Content Strategy jobs in whatjobs

Senior Digital Marketing Manager - Content Strategy

70100 Mangu KES110000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic media and communications agency, is seeking a creative and strategic Senior Digital Marketing Manager with expertise in content strategy to lead their clients' online presence. This is a fully remote position, offering an exciting opportunity to shape compelling digital narratives from anywhere. You will be responsible for developing and executing integrated digital marketing campaigns, with a strong focus on creating engaging and effective content across various platforms. The ideal candidate is a data-driven marketer with a proven track record in digital content creation, SEO, social media, and campaign management.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies and content plans for a portfolio of clients.
  • Oversee the creation of high-quality, engaging content, including blog posts, website copy, social media updates, email newsletters, and video scripts.
  • Drive organic growth through SEO best practices, keyword research, and on-page/off-page optimization.
  • Manage and grow social media presence across relevant platforms, fostering community engagement and brand awareness.
  • Plan and execute paid digital advertising campaigns (PPC, social media ads), optimizing for ROI.
  • Analyze campaign performance using analytics tools (Google Analytics, social media insights, etc.) and provide regular reports with actionable insights.
  • Collaborate with graphic designers, web developers, and other team members to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage client relationships, ensuring clear communication and successful campaign delivery.
  • Identify new content opportunities and digital marketing channels to enhance client strategies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on content strategy and creation.
  • Proven ability to develop and execute successful digital marketing campaigns across multiple channels.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
  • Proficiency with digital marketing analytics tools (e.g., Google Analytics).
  • Excellent writing, editing, and proofreading skills, with a strong portfolio of published work.
  • Experience managing multiple clients or projects simultaneously in a remote setting.
  • Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Creative thinker with a passion for storytelling and digital innovation.
  • Familiarity with graphic design principles and video production is a plus.
This role offers a competitive salary, the chance to work with diverse clients, and the flexibility of a remote setup.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager, Content Strategy

01001 Ngong KES150000 Monthly WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a visionary and data-driven Senior Digital Marketing Manager to lead their content strategy and drive impactful online presence. This is a fully remote position, offering you the flexibility to work from your preferred location. You will be responsible for developing and executing a comprehensive digital marketing strategy with a strong emphasis on content creation, distribution, and optimization across various channels. This includes overseeing the creation of engaging blog posts, social media content, website copy, email campaigns, and video scripts, ensuring brand consistency and alignment with marketing objectives. The ideal candidate will possess a deep understanding of SEO best practices, content marketing principles, social media management, and email marketing automation. You will be adept at analyzing marketing performance metrics, identifying trends, and leveraging data insights to refine strategies and maximize ROI. Strong leadership and project management skills are essential, as you will guide a team of content creators and collaborate with cross-functional departments, including design, product, and sales. We are looking for a candidate with a proven track record of developing and executing successful digital marketing campaigns that have driven measurable business results, such as lead generation, brand awareness, and customer engagement. A Bachelor's degree in Marketing, Communications, or a related field is required, along with at least 7 years of progressive experience in digital marketing, with a significant focus on content strategy. Experience with marketing automation platforms (e.g., HubSpot, Marketo) and analytics tools (e.g., Google Analytics) is essential. Excellent written and verbal communication skills are a must. The ability to thrive in a fast-paced, remote work environment and manage multiple projects simultaneously is crucial. This is an exciting opportunity to shape the digital voice of a growing organization and make a significant impact on its market position and customer reach. The role is based in Ruiru, Kiambu, KE .
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager - Content Strategy

10100 Nyeri Town KES170000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Senior Digital Marketing Manager with a specialization in Content Strategy to lead their online presence. This is a fully remote position, empowering you to develop and execute innovative content marketing initiatives from anywhere. The ideal candidate will possess a deep understanding of digital marketing channels, SEO best practices, content creation, and analytics. You will be responsible for shaping the brand's narrative, driving engagement, and generating qualified leads through compelling content across various platforms. This role demands a strong leader with excellent communication skills, a data-driven approach, and a passion for storytelling in the digital space.

Key Responsibilities:
  • Develop and implement a comprehensive content marketing strategy aligned with overall business objectives and target audience.
  • Oversee the creation, editing, and optimization of high-quality content across various digital channels, including website, blog, social media, email newsletters, and paid advertising.
  • Conduct keyword research and implement SEO best practices to improve search engine rankings and organic traffic.
  • Manage the editorial calendar, ensuring consistent and timely publication of engaging content.
  • Analyze content performance using web analytics tools (e.g., Google Analytics) and provide actionable insights for improvement.
  • Develop and manage digital marketing campaigns, including social media marketing, email marketing, and PPC advertising.
  • Collaborate with internal teams (e.g., design, sales, product development) to ensure content consistency and effectiveness.
  • Monitor industry trends and competitor activities to identify new content opportunities and stay ahead of the curve.
  • Manage relationships with freelance writers, designers, and other content creators.
  • Develop and manage the content marketing budget.
  • Stay current with the latest digital marketing technologies, tools, and best practices.
  • Measure and report on the ROI of content marketing efforts.
  • Mentor junior marketing team members and foster a collaborative remote work environment.

Required Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on content strategy and creation.
  • Proven experience in developing and executing successful content marketing campaigns.
  • Excellent understanding of SEO, SEM, social media marketing, email marketing, and other digital marketing disciplines.
  • Proficiency in using content management systems (CMS) like WordPress, and analytics platforms like Google Analytics.
  • Strong writing, editing, and proofreading skills with a keen eye for detail.
  • Demonstrated ability to analyze data and translate insights into actionable strategies.
  • Exceptional communication, collaboration, and project management skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a fully remote setting.
  • Experience in B2B or B2C marketing, depending on the client's industry.
This role serves our communications needs impacting **Nyeri, Nyeri, KE**, but is a fully remote position. We are looking for a visionary content strategist to elevate our brand's digital presence.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager - Content Strategy

01000 Makongeni KES750000 Annually WhatJobs

Posted 15 days ago

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Job Description

full-time
Our client is seeking a creative and results-oriented Senior Digital Marketing Manager to lead their content strategy initiatives. This is a fully remote position, enabling you to harness your expertise in digital marketing and content creation from any location. You will be responsible for developing and executing comprehensive digital marketing campaigns that enhance brand visibility, engage target audiences, and drive lead generation across various online channels. This role demands a deep understanding of SEO, SEM, social media marketing, email marketing, and content management systems. The Senior Digital Marketing Manager will oversee the creation, distribution, and optimization of engaging content across multiple platforms, including website, blog, social media, and email newsletters. Your key responsibilities will include conducting keyword research, analyzing campaign performance, and identifying trends to inform content creation and distribution strategies. You will collaborate closely with graphic designers, copywriters, and web developers to ensure high-quality content delivery and a seamless user experience. This role requires a strategic thinker with excellent analytical and storytelling abilities, capable of translating marketing objectives into compelling narratives. You will be expected to mentor junior marketing team members, foster a collaborative environment, and stay ahead of the curve on emerging digital marketing trends and technologies. This is an exceptional opportunity to make a significant impact on our client's digital presence within a dynamic, remote-first work culture. The role is based in Thika, Kiambu, KE , but offers complete flexibility for remote work. We are looking for a passionate digital marketer dedicated to building strong online communities and driving measurable business outcomes through innovative content. Your strategic vision and execution excellence will be key to elevating our client's brand across the digital landscape. **Qualifications:**
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on content strategy and creation.
  • Proven track record of developing and executing successful digital marketing campaigns across various channels (SEO, SEM, Social Media, Email).
  • Proficiency with marketing automation platforms and analytics tools (e.g., Google Analytics, HubSpot, SEMrush).
  • Excellent writing, editing, and communication skills.
  • Strong understanding of content management systems (CMS) and website optimization techniques.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Experience in managing and mentoring junior marketing staff is a plus.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager - Content Strategy

80100 Nairobi, Nairobi KES115000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a strategic and creative Senior Digital Marketing Manager to lead their content strategy initiatives. This role offers the flexibility of remote work, allowing you to drive our digital presence from anywhere within Kenya. The ideal candidate will possess a proven track record in developing and executing successful digital marketing campaigns, with a specialization in content creation and optimization. You will be responsible for defining and implementing a comprehensive content strategy across various digital channels, including social media, blogs, email marketing, and website content. This includes overseeing content creation, editing, and distribution to ensure brand consistency and engagement. A key aspect of your role will involve analyzing content performance, identifying trends, and optimizing strategies to improve reach, engagement, and conversion rates. You will collaborate closely with design, sales, and product teams to create compelling narratives that resonate with our target audience. Exceptional writing, editing, and communication skills are paramount. Proficiency in SEO best practices, content management systems (CMS), and various digital marketing tools is essential. The ability to work independently, manage multiple projects, and adapt to the evolving digital landscape is crucial. We are looking for a data-driven and results-oriented marketer who can translate business objectives into engaging content. Your expertise will be vital in enhancing our client's brand visibility, driving lead generation, and fostering customer loyalty. This is an exciting opportunity to shape the digital voice of a growing organization, contributing to impactful marketing efforts from Mombasa, Mombasa, KE , and working remotely.

Responsibilities:
  • Develop and implement a comprehensive content marketing strategy.
  • Oversee content creation, editing, and publishing across all digital channels.
  • Manage social media content calendars and campaigns.
  • Optimize website content for SEO and user engagement.
  • Analyze content performance metrics and provide actionable insights.
  • Collaborate with cross-functional teams to align content with marketing goals.
  • Identify target audience needs and develop relevant content themes.
  • Manage relationships with content creators and agencies.
  • Stay updated on digital marketing trends and best practices.
  • Ensure brand consistency in all content outputs.
  • Drive lead generation through content marketing efforts.
  • Measure and report on the effectiveness of content campaigns.
  • Develop and manage content budgets.
  • Experiment with new content formats and platforms.
  • Foster a collaborative and creative content team environment.
This advertiser has chosen not to accept applicants from your region.
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