1,315 Senior E Commerce Digital Marketing Strategist jobs in Kenya

E-commerce & Digital Marketing Strategist

30100 Tuwan KES95000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

contractor
Our client, a rapidly expanding online retail business, is seeking a creative and results-driven E-commerce & Digital Marketing Strategist to join their fully remote team. This role is pivotal in driving online sales, enhancing brand visibility, and optimizing the customer journey across all digital touchpoints. You will be responsible for developing and executing comprehensive digital marketing campaigns, managing e-commerce platforms, analyzing performance metrics, and identifying new growth opportunities. The ideal candidate possesses a deep understanding of e-commerce best practices, digital marketing channels, and customer behavior, with a proven track record of achieving measurable results in online sales and engagement.

Responsibilities:
  • Develop and implement data-driven e-commerce and digital marketing strategies to drive online sales and customer acquisition.
  • Manage and optimize e-commerce platforms (e.g., Shopify, WooCommerce) for user experience and conversion rates.
  • Oversee and execute digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
  • Analyze website traffic, sales data, and marketing campaign performance using analytics tools (e.g., Google Analytics).
  • Identify trends and insights to optimize marketing spend and campaign effectiveness.
  • Develop and manage the digital marketing budget.
  • Create compelling product descriptions, website content, and marketing collateral.
  • Collaborate with design and development teams to ensure brand consistency and optimal website functionality.
  • Stay current with the latest e-commerce trends, digital marketing technologies, and competitor activities.
  • Manage online advertising budgets and optimize ad campaigns for maximum ROI.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 5 years of experience in e-commerce management and digital marketing strategy.
  • Proven success in driving online sales and improving conversion rates.
  • Expertise in SEO, SEM, social media advertising, and email marketing platforms.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills.
  • Creative mindset with a strong understanding of consumer psychology and user experience.
  • Ability to manage multiple projects simultaneously and work effectively in a remote environment.
  • Experience with content management systems (CMS) is a plus.
This is an exciting opportunity to significantly influence the online presence and sales growth of a dynamic business, working remotely from Kitale, Trans-Nzoia, KE .
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E-commerce and Digital Marketing Strategist

00100 Abothuguchi West KES180000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven E-commerce and Digital Marketing Strategist to join their fully remote team. This position is central to driving online sales, enhancing brand presence, and optimizing the customer journey across all digital channels. The ideal candidate will possess a comprehensive understanding of e-commerce platforms, digital marketing best practices, SEO, SEM, social media marketing, content strategy, and data analytics. You will be responsible for developing and executing integrated digital marketing campaigns, managing online marketplaces, analyzing campaign performance, and identifying strategies to increase conversion rates and customer engagement. This is a fully remote role, offering the flexibility to work from anywhere and collaborate with creative and technical teams across different time zones. Key responsibilities include defining and implementing the e-commerce strategy, managing paid advertising budgets, overseeing social media content and engagement, optimizing website user experience for conversions, and staying abreast of the latest digital marketing trends and technologies. We are looking for a highly analytical and creative individual with exceptional communication and project management skills. Proven experience in managing successful e-commerce operations and digital marketing campaigns is essential. If you are passionate about driving online growth, thrive in a remote-first environment, and are eager to make a significant impact on our digital presence, we encourage you to apply. Join our innovative team and help shape the future of our online business. The role is conceptually located in Nairobi, Nairobi, KE , but is entirely remote, providing extensive work-from-home freedom.
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Lead E-commerce and Digital Marketing Strategist

40100 Kisumu KES250000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client is searching for a dynamic and results-driven Lead E-commerce and Digital Marketing Strategist to spearhead our online sales and marketing efforts. This position is fully remote (`is_remote`: Yes), allowing you to contribute your expertise from your preferred location. You will be responsible for developing and executing comprehensive e-commerce strategies, driving traffic, optimizing conversion rates, and enhancing the overall customer journey across all digital channels. This role demands a creative thinker with a strong analytical mindset and a proven ability to manage social media campaigns, SEO/SEM, email marketing, and paid advertising.

Key Responsibilities:
  • Develop and implement innovative e-commerce strategies to drive online sales and revenue growth.
  • Oversee all digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, and content marketing.
  • Manage and optimize product listings and online store presence across various platforms.
  • Analyze website traffic, user behavior, and campaign performance data to identify trends and opportunities for improvement.
  • Develop and execute targeted social media campaigns to increase brand awareness and customer engagement.
  • Create compelling marketing content and campaigns that resonate with our target audience.
  • Manage the e-commerce platform, ensuring a seamless and user-friendly shopping experience.
  • Collaborate with cross-functional teams, including design, product development, and customer service.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Monitor competitor activities and market trends to maintain a competitive edge.
  • Manage online advertising budgets and optimize spend for maximum ROI.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of proven experience in e-commerce management and digital marketing.
  • Demonstrated success in developing and executing profitable online marketing campaigns.
  • Expertise in SEO, SEM, PPC advertising, social media marketing, and email marketing automation.
  • Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics).
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CMS.
  • Excellent written and verbal communication skills, with a knack for persuasive copywriting.
  • Proven ability to manage multiple projects and meet deadlines in a remote setting.
  • Creative mindset with a strong understanding of customer psychology and online consumer behavior.
  • Experience with A/B testing and conversion rate optimization (CRO).
This is an exceptional opportunity for a seasoned digital marketer to shape the future of our online business from a remote setting. If you are passionate about e-commerce and possess a strategic vision for digital growth, we want to hear from you.
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Senior E-commerce & Digital Marketing Strategist

30100 Moiben KES7500000 Annually WhatJobs remove_red_eye View All

Posted 1 day ago

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Job Description

full-time
Our client, a rapidly growing e-commerce enterprise, is seeking a highly skilled Senior E-commerce & Digital Marketing Strategist to drive online sales and enhance brand presence. This is a fully remote, strategic position where you will be at the forefront of developing and executing comprehensive digital marketing campaigns and optimizing the e-commerce platform. You will leverage data analytics, consumer insights, and the latest digital trends to maximize customer acquisition, engagement, and conversion rates.

Responsibilities:
  • Develop and implement integrated digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize the e-commerce platform to ensure a seamless user experience and maximize conversion rates.
  • Conduct thorough market research, competitor analysis, and customer segmentation to identify growth opportunities.
  • Oversee paid advertising campaigns (PPC, social media ads), managing budgets and optimizing performance for ROI.
  • Develop and execute data-driven strategies to improve website traffic, customer acquisition, and customer retention.
  • Analyze website analytics and campaign performance data, providing actionable insights and recommendations for improvement.
  • Collaborate with content creators, designers, and developers to produce engaging marketing materials and optimize website content.
  • Stay abreast of the latest trends and best practices in e-commerce, digital marketing, and social media.
  • Manage affiliate marketing programs and influencer collaborations.
  • Lead and mentor junior members of the digital marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree is a plus.
  • Minimum of 7 years of progressive experience in e-commerce and digital marketing roles.
  • Proven track record of successfully driving online sales growth and managing digital marketing campaigns.
  • Deep understanding of SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Strong analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
  • Excellent communication, leadership, and project management abilities.
  • Experience managing remote teams and fostering a productive virtual work environment.
  • Creative thinking and a passion for digital innovation.
This exciting remote role offers a competitive salary, performance bonuses, and the opportunity to shape the online success of a dynamic e-commerce business, with a strategic focus on markets that include Eldoret, Uasin Gishu, KE . If you are a results-oriented digital marketing leader, we encourage you to apply.
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E-commerce Digital Marketing Strategist (Remote)

01000 Makongeni KES95000 Monthly WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven E-commerce Digital Marketing Strategist to join their thriving online business on a fully remote basis. This pivotal role will focus on developing and executing innovative digital marketing campaigns to drive traffic, engagement, and conversions for their e-commerce platforms. The ideal candidate will possess a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Responsibilities include conducting market research, identifying target audiences, and developing compelling marketing strategies tailored to specific customer segments. You will be responsible for managing social media presence across various platforms, creating engaging content, and fostering community interaction. A key aspect of this role involves planning and executing paid advertising campaigns (e.g., Google Ads, Facebook Ads), optimizing ad spend, and analyzing performance metrics to maximize ROI. The E-commerce Digital Marketing Strategist will also play a crucial part in developing and implementing email marketing campaigns, nurturing leads, and driving repeat purchases. Analyzing website traffic, user behavior, and conversion rates using tools like Google Analytics is essential for identifying areas of improvement and making data-informed decisions. Collaboration with the web development and design teams to ensure a seamless user experience and optimize conversion funnels will be critical. A Bachelor's degree in Marketing, Digital Media, Communications, or a related field is required. A minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce and social media, is essential. Proven success in developing and managing successful online marketing campaigns, demonstrated by measurable results, is a must. Excellent written and verbal communication skills, strong analytical abilities, and proficiency with digital marketing tools and platforms are required. This fully remote position offers a flexible work environment and the opportunity to significantly impact the growth and success of our client's online business.
This advertiser has chosen not to accept applicants from your region.

Remote E-commerce & Digital Marketing Strategist

01000 Makongeni KES95000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client, a rapidly growing online retail innovator, is searching for a talented and results-driven Remote E-commerce & Digital Marketing Strategist. This is a fully remote position, empowering you to leverage your expertise from any location to drive online sales and brand visibility. You will be responsible for developing and executing comprehensive e-commerce strategies and digital marketing campaigns to enhance customer acquisition, engagement, and retention for our diverse product lines, which serve customers in markets connected to **Thika, Kiambu, KE**. Your duties will include managing and optimizing our online storefronts, ensuring a seamless user experience, and driving conversion rates. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. This involves conducting market research, analyzing competitor activities, and identifying target audience segments to craft tailored campaigns. You will be responsible for setting clear marketing objectives, developing creative content, managing advertising budgets, and tracking campaign performance using analytics tools. The ideal candidate will possess a strong understanding of e-commerce platforms, digital marketing best practices, and the latest industry trends. Proven experience in developing and implementing successful digital marketing strategies that yield measurable results is essential. Excellent analytical skills, proficiency in marketing automation tools, and a creative mindset are required. You must be able to work independently, manage multiple projects simultaneously, and communicate effectively with internal teams and external partners. This role offers an exciting opportunity to shape the online presence and drive the commercial success of our expanding e-commerce business from your remote workspace, influencing consumer behavior in regions like **Thika, Kiambu, KE**.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

50200 Tuwan KES180000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is a dynamic and rapidly expanding e-commerce business seeking a Senior E-commerce and Digital Marketing Strategist to drive online sales and enhance brand presence. This role is fully remote, allowing a talented strategist to craft and execute campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies, optimizing the e-commerce platform, managing online advertising, and leveraging social media to drive customer engagement and conversions. The ideal candidate will possess a deep understanding of e-commerce trends, SEO, SEM, content marketing, social media marketing, and data analytics. As a remote leader, you will collaborate with cross-functional teams, manage external agencies, and utilize analytics tools to measure campaign performance and inform future strategies. This is a unique opportunity to significantly impact online revenue and brand growth in a flexible, work-from-home environment.

Key Responsibilities:
  • Develop and execute a holistic e-commerce and digital marketing strategy to drive online sales and customer acquisition.
  • Manage and optimize the company's e-commerce website for user experience, conversion rates, and search engine visibility.
  • Plan and execute digital advertising campaigns across various platforms (e.g., Google Ads, social media ads), managing budgets and ROI.
  • Oversee SEO strategy, including keyword research, on-page optimization, and link building.
  • Develop and manage content marketing initiatives, including blog posts, articles, and website copy.
  • Lead social media strategy, content creation, community management, and engagement efforts.
  • Analyze website traffic, sales data, and campaign performance using tools like Google Analytics.
  • Identify key performance indicators (KPIs) and provide regular reports on digital marketing effectiveness.
  • Stay up-to-date with the latest e-commerce trends, digital marketing technologies, and best practices.
  • Collaborate with product, sales, and customer service teams to ensure a cohesive customer journey.
  • Manage relationships with external agencies, vendors, and partners.
  • Conduct A/B testing and data analysis to continuously improve campaign performance and website conversions.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 7 years of experience in e-commerce and digital marketing, with a proven track record of driving online sales growth.
  • Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
  • Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and website analytics tools (e.g., Google Analytics).
  • Proficiency in managing digital advertising platforms and optimizing campaigns for performance.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong communication, writing, and presentation skills.
  • Ability to work independently and collaboratively in a fully remote environment.
  • Experience with CRM systems is a plus.
  • A passion for digital innovation and customer engagement.
This dynamic remote position is ideal for a seasoned digital marketer looking to make a substantial impact, with the designated job location being **Kitale, Trans-Nzoia, KE**, though the role is fully remote.
This advertiser has chosen not to accept applicants from your region.
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E-commerce and Digital Marketing Strategist (Remote)

30500 Tuwan KES140000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven E-commerce and Digital Marketing Strategist to elevate their online presence and drive sales growth. This is a fully remote position, offering the flexibility to work from anywhere and shape the digital landscape. You will be responsible for developing and executing comprehensive e-commerce strategies, including website optimization, online sales funnel management, and digital marketing campaigns across various channels. The ideal candidate will have a deep understanding of e-commerce platforms, SEO, SEM, social media marketing, email marketing, and content strategy. You will analyze market trends, customer behavior, and competitor activities to identify opportunities for innovation and growth. This role requires excellent analytical skills to track and measure campaign performance, optimize ROI, and provide actionable insights. You will work closely with product, sales, and design teams to ensure a cohesive and compelling online customer experience. Strong project management skills, the ability to manage multiple initiatives simultaneously, and exceptional communication are essential. We are looking for a proactive individual who is passionate about digital transformation, customer engagement, and driving measurable business results. This role is fundamental to the online success of our client within Kitale, Trans-Nzoia, KE and beyond. Your ability to craft compelling online narratives and translate them into effective digital campaigns will be key to this role's success.

Responsibilities:
  • Develop and implement comprehensive e-commerce and digital marketing strategies.
  • Optimize website performance, user experience, and conversion rates.
  • Manage and execute digital marketing campaigns across SEO, SEM, social media, email, and content marketing.
  • Analyze campaign performance data, generate reports, and provide insights for optimization.
  • Manage online product listings, pricing, and promotions.
  • Stay current with e-commerce trends, digital marketing best practices, and emerging technologies.
  • Collaborate with product development, sales, and customer service teams.
  • Develop engaging content for digital channels to drive traffic and conversions.
  • Manage online advertising budgets and ensure optimal ROI.
  • Monitor competitor activities and market trends to identify growth opportunities.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 5 years of experience in e-commerce and digital marketing.
  • Proven track record of driving online sales growth and managing successful digital campaigns.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Strong analytical skills and ability to interpret data to drive decisions.
  • Excellent project management and organizational skills.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and thrive in a remote work environment.
  • Experience in developing online customer journeys and optimizing conversion funnels.
This advertiser has chosen not to accept applicants from your region.

Senior Remote E-commerce & Digital Marketing Strategist

00200 Kilimani KES100000 Annually WhatJobs remove_red_eye View All

Posted 6 days ago

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Job Description

full-time
Our client is seeking a highly strategic and results-oriented Senior Remote E-commerce & Digital Marketing Strategist. This role is critical for driving online sales growth, enhancing digital brand presence, and optimizing the customer journey across all digital channels. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing tactics, SEO, SEM, social media marketing, and content strategy. As this is a fully remote position, you must be adept at independent work, strategic planning, and leading virtual teams. You will be responsible for developing and executing innovative digital strategies that align with business objectives and drive significant online revenue.

Key Responsibilities:
  • Develop and execute comprehensive e-commerce and digital marketing strategies to drive online traffic, conversions, and revenue.
  • Manage and optimize the company's e-commerce platform(s) for user experience and sales performance.
  • Lead SEO and SEM initiatives to improve search engine rankings and drive qualified traffic.
  • Develop and manage digital advertising campaigns across platforms like Google Ads, social media, and display networks.
  • Create and implement effective social media marketing strategies to build brand awareness and engage with target audiences.
  • Oversee content creation and strategy, ensuring alignment with brand voice and marketing objectives.
  • Analyze website traffic, sales data, and campaign performance, providing insights and actionable recommendations.
  • Collaborate with creative, product, and sales teams to ensure a cohesive digital brand experience.
  • Stay current with the latest trends and best practices in e-commerce, digital marketing, and social media.
  • Manage relationships with digital marketing agencies and technology providers.

Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business, or a related field. Master's degree is a plus.
  • Minimum of 6 years of experience in e-commerce and digital marketing, with a strong track record of driving online sales growth.
  • Proven expertise in managing and optimizing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency in analytics tools such as Google Analytics, Adobe Analytics, and various ad platform dashboards.
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Strong leadership and communication skills, effective in a remote team environment.
  • Experience with marketing automation tools and CRM systems is desirable.
  • Must have a dedicated home office with a reliable, high-speed internet connection.

This role is fully remote, with the e-commerce operations conceptually linked to Ongata Rongai, Kajiado, KE . Join our client and lead their digital transformation.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce & Digital Marketing Strategist (Remote)

00200 Makongeni KES280000 Annually WhatJobs remove_red_eye View All

Posted 6 days ago

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Job Description

full-time
Our client, a leading online retailer specializing in (niche market, e.g., artisanal crafts), is actively searching for a talented and experienced Senior E-commerce & Digital Marketing Strategist to join their dynamic, fully remote team. This pivotal role will drive the company's online presence, e-commerce sales growth, and overall digital marketing effectiveness. The ideal candidate will possess a comprehensive understanding of e-commerce platforms (e.g., Shopify, Magento), search engine optimization (SEO), search engine marketing (SEM), social media marketing, content strategy, email marketing, and conversion rate optimization (CRO). You will be responsible for developing and executing a data-driven digital marketing strategy, managing online advertising campaigns, analyzing website traffic and sales data, and identifying opportunities to enhance customer acquisition, engagement, and retention. This role requires a creative thinker with strong analytical skills, capable of translating complex data into actionable insights and effective marketing initiatives. You will also manage the company's social media presence, develop engaging content, and oversee email marketing campaigns to nurture leads and build customer loyalty. Collaboration with internal teams, including product development, customer service, and web design, will be crucial. We are seeking a proactive, results-oriented individual with a proven track record of driving significant e-commerce growth through innovative digital strategies in a remote setting. This is an exceptional opportunity for a digital marketing expert based out of **Ruiru, Kiambu, KE**, to make a substantial impact from their home office.
Responsibilities:
  • Develop and implement a comprehensive e-commerce and digital marketing strategy.
  • Manage and optimize all online advertising campaigns (e.g., Google Ads, Facebook Ads).
  • Oversee and improve Search Engine Optimization (SEO) efforts to increase organic traffic.
  • Manage the company's social media presence and engagement strategies.
  • Develop and execute email marketing campaigns to drive customer acquisition and retention.
  • Analyze website performance, e-commerce sales data, and digital marketing KPIs.
  • Identify and implement strategies for conversion rate optimization (CRO).
  • Create and manage engaging content for the website, blog, and social media channels.
  • Collaborate with web development and design teams to enhance user experience.
  • Stay up-to-date with the latest trends and best practices in e-commerce and digital marketing.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in e-commerce and digital marketing roles.
  • Proven experience managing successful online advertising campaigns and SEO/SEM strategies.
  • Expertise with e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
  • Strong understanding of social media marketing, content marketing, and email marketing.
  • Proficiency in analytics tools such as Google Analytics.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong project management and organizational abilities.
  • Effective communication and collaboration skills for remote work.
  • Demonstrated success in driving e-commerce sales growth.
This advertiser has chosen not to accept applicants from your region.

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