4 Senior E Commerce Digital Marketing Strategist jobs in whatjobs

Senior E-commerce & Digital Marketing Strategist

20100 Mwembe KES300000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior E-commerce & Digital Marketing Strategist to drive online sales and brand presence. This is a fully remote position, empowering you to shape our digital strategy from anywhere. You will be responsible for developing and executing comprehensive e-commerce and digital marketing plans to maximize customer acquisition, engagement, and conversion rates across various online channels. The ideal candidate will possess extensive experience in e-commerce platforms, SEO, SEM, social media marketing, content marketing, and email marketing. Your responsibilities will include analyzing market trends, identifying target audiences, developing compelling digital campaigns, managing online advertising budgets, and optimizing website user experience for online sales. You will collaborate with product development, sales, and creative teams to ensure a cohesive and effective online customer journey. This remote role is vital for expanding the retail footprint serving the **Nakuru, Nakuru, KE** market and beyond. You must have a strong understanding of analytics tools (e.g., Google Analytics) to track campaign performance, derive insights, and make data-driven recommendations. Excellent communication, project management, and leadership skills are essential. We are looking for a strategic thinker who can innovate in the digital space, drive measurable results, and stay ahead of evolving online marketing trends. If you are a results-oriented digital marketer passionate about growing online businesses remotely, we encourage you to apply.
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Senior E-commerce & Digital Marketing Strategist

50100 Kakamega, Western KES1500000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing online retail business, is seeking a highly skilled Senior E-commerce & Digital Marketing Strategist. This is a fully remote position, offering the ultimate flexibility to work from anywhere and drive our online presence to new heights. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing channels, and data-driven strategies to maximize online sales and customer engagement.

Responsibilities include developing and executing comprehensive e-commerce strategies to optimize website performance, conversion rates, and overall customer experience. You will lead digital marketing initiatives across various channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing. This role involves analyzing website traffic, sales data, and campaign performance metrics to identify trends, opportunities, and areas for improvement. You will manage the e-commerce platform, including product catalog management, pricing strategies, and promotional campaigns. Collaborating with creative teams to develop engaging marketing content and ad creatives is also a key part of the role. Staying abreast of the latest e-commerce and digital marketing trends and technologies is essential.

Required qualifications include a Bachelor's degree in Marketing, Business, or a related field, with a strong emphasis on digital commerce. A minimum of 5-7 years of experience in e-commerce management and digital marketing, with a proven track record of success in driving online sales growth, is mandatory. Extensive experience with major e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing tools (e.g., Google Analytics, Google Ads, Meta Ads Manager, email marketing platforms) is required. Strong analytical skills and proficiency in data interpretation are essential. Excellent written and verbal communication skills, along with strong project management abilities, are critical for this remote role. Experience with content management systems (CMS) and basic HTML/CSS knowledge is a plus.

This is an exceptional opportunity to take ownership of the e-commerce strategy for a thriving online brand and make a significant impact on its growth trajectory. Join our innovative, remote-first team and contribute to shaping the future of online retail. This role supports our client's digital operations impacting customers nationwide, with a specific strategic focus related to areas around Kakamega, Kakamega, KE , but is performed entirely remotely.
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Senior E-commerce & Digital Marketing Strategist

60500 Embu, Eastern KES310000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is seeking a creative and analytical Senior E-commerce & Digital Marketing Strategist to drive online sales and brand presence for their dynamic, fully remote organization. This role is responsible for developing and executing comprehensive e-commerce and digital marketing strategies to enhance customer acquisition, engagement, and retention. You will oversee all aspects of the online customer journey, from website optimization and user experience to conversion rate optimization (CRO) and digital advertising campaigns. The ideal candidate will have a deep understanding of e-commerce platforms, SEO, SEM, social media marketing, email marketing, content strategy, and analytics. Responsibilities include managing the e-commerce website, analyzing website traffic and sales data, identifying growth opportunities, and implementing data-driven marketing initiatives. You will collaborate closely with design, content, and technical teams to ensure a cohesive online brand experience. This remote position requires strong leadership, excellent project management skills, and the ability to translate strategic vision into actionable plans. Proficiency with e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing software is essential. A proven track record of successfully growing online sales and improving digital marketing ROI is required. If you are a forward-thinking digital marketer passionate about e-commerce growth and thrive in a remote work environment, this is an exciting opportunity.

Key Responsibilities:
  • Develop and implement overarching e-commerce and digital marketing strategies.
  • Manage and optimize the company's e-commerce website for user experience and conversion.
  • Plan and execute digital advertising campaigns (SEM, social media ads, display ads).
  • Oversee SEO initiatives to improve organic search rankings and traffic.
  • Develop and manage email marketing campaigns for customer engagement and retention.
  • Analyze website performance, sales data, and campaign results using analytics tools.
  • Identify key performance indicators (KPIs) and track progress towards goals.
  • Collaborate with cross-functional teams to ensure brand consistency and campaign effectiveness.
  • Stay updated on the latest trends and best practices in e-commerce and digital marketing.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 6 years of experience in e-commerce and digital marketing.
  • Proven experience managing successful e-commerce websites and online sales growth.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
  • Strong understanding of CRO principles and A/B testing.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong communication and project management abilities for remote collaboration.
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Senior E-commerce & Digital Marketing Strategist

30100 Moiben KES7500000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client, a rapidly growing e-commerce enterprise, is seeking a highly skilled Senior E-commerce & Digital Marketing Strategist to drive online sales and enhance brand presence. This is a fully remote, strategic position where you will be at the forefront of developing and executing comprehensive digital marketing campaigns and optimizing the e-commerce platform. You will leverage data analytics, consumer insights, and the latest digital trends to maximize customer acquisition, engagement, and conversion rates.

Responsibilities:
  • Develop and implement integrated digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize the e-commerce platform to ensure a seamless user experience and maximize conversion rates.
  • Conduct thorough market research, competitor analysis, and customer segmentation to identify growth opportunities.
  • Oversee paid advertising campaigns (PPC, social media ads), managing budgets and optimizing performance for ROI.
  • Develop and execute data-driven strategies to improve website traffic, customer acquisition, and customer retention.
  • Analyze website analytics and campaign performance data, providing actionable insights and recommendations for improvement.
  • Collaborate with content creators, designers, and developers to produce engaging marketing materials and optimize website content.
  • Stay abreast of the latest trends and best practices in e-commerce, digital marketing, and social media.
  • Manage affiliate marketing programs and influencer collaborations.
  • Lead and mentor junior members of the digital marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree is a plus.
  • Minimum of 7 years of progressive experience in e-commerce and digital marketing roles.
  • Proven track record of successfully driving online sales growth and managing digital marketing campaigns.
  • Deep understanding of SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Strong analytical and problem-solving skills, with the ability to interpret data and derive actionable insights.
  • Excellent communication, leadership, and project management abilities.
  • Experience managing remote teams and fostering a productive virtual work environment.
  • Creative thinking and a passion for digital innovation.
This exciting remote role offers a competitive salary, performance bonuses, and the opportunity to shape the online success of a dynamic e-commerce business, with a strategic focus on markets that include Eldoret, Uasin Gishu, KE . If you are a results-oriented digital marketing leader, we encourage you to apply.
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