6 Senior E Commerce And Digital Marketing Strategist jobs in whatjobs

Senior E-commerce and Digital Marketing Strategist

50200 Tuwan KES180000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is a dynamic and rapidly expanding e-commerce business seeking a Senior E-commerce and Digital Marketing Strategist to drive online sales and enhance brand presence. This role is fully remote, allowing a talented strategist to craft and execute campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies, optimizing the e-commerce platform, managing online advertising, and leveraging social media to drive customer engagement and conversions. The ideal candidate will possess a deep understanding of e-commerce trends, SEO, SEM, content marketing, social media marketing, and data analytics. As a remote leader, you will collaborate with cross-functional teams, manage external agencies, and utilize analytics tools to measure campaign performance and inform future strategies. This is a unique opportunity to significantly impact online revenue and brand growth in a flexible, work-from-home environment.

Key Responsibilities:
  • Develop and execute a holistic e-commerce and digital marketing strategy to drive online sales and customer acquisition.
  • Manage and optimize the company's e-commerce website for user experience, conversion rates, and search engine visibility.
  • Plan and execute digital advertising campaigns across various platforms (e.g., Google Ads, social media ads), managing budgets and ROI.
  • Oversee SEO strategy, including keyword research, on-page optimization, and link building.
  • Develop and manage content marketing initiatives, including blog posts, articles, and website copy.
  • Lead social media strategy, content creation, community management, and engagement efforts.
  • Analyze website traffic, sales data, and campaign performance using tools like Google Analytics.
  • Identify key performance indicators (KPIs) and provide regular reports on digital marketing effectiveness.
  • Stay up-to-date with the latest e-commerce trends, digital marketing technologies, and best practices.
  • Collaborate with product, sales, and customer service teams to ensure a cohesive customer journey.
  • Manage relationships with external agencies, vendors, and partners.
  • Conduct A/B testing and data analysis to continuously improve campaign performance and website conversions.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 7 years of experience in e-commerce and digital marketing, with a proven track record of driving online sales growth.
  • Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
  • Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and website analytics tools (e.g., Google Analytics).
  • Proficiency in managing digital advertising platforms and optimizing campaigns for performance.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong communication, writing, and presentation skills.
  • Ability to work independently and collaboratively in a fully remote environment.
  • Experience with CRM systems is a plus.
  • A passion for digital innovation and customer engagement.
This dynamic remote position is ideal for a seasoned digital marketer looking to make a substantial impact, with the designated job location being **Kitale, Trans-Nzoia, KE**, though the role is fully remote.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

01000 Witeithie KES4000000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client, a rapidly expanding online retailer with a strong presence in the e-commerce space, is seeking a strategic and results-driven Senior E-commerce and Digital Marketing Strategist. This key remote role will be responsible for developing and executing comprehensive strategies to drive online sales, enhance brand visibility, and optimize the customer journey across all digital channels. You will lead initiatives in website optimization, SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. The ideal candidate possesses a deep understanding of e-commerce platforms, consumer behavior, and digital marketing best practices, with a proven ability to analyze data, identify trends, and implement data-driven strategies to achieve significant growth. This position requires creativity, analytical prowess, and strong leadership skills to guide digital marketing efforts.

Responsibilities:
  • Develop and implement a holistic e-commerce and digital marketing strategy aligned with business objectives.
  • Manage and optimize the company's e-commerce platform to enhance user experience, conversion rates, and sales performance.
  • Oversee and execute SEO and SEM strategies to drive organic and paid traffic to the website.
  • Develop and manage social media marketing campaigns across relevant platforms to increase engagement and brand awareness.
  • Create and implement compelling content marketing strategies to attract and retain customers.
  • Design and execute email marketing campaigns to nurture leads and drive repeat purchases.
  • Manage paid advertising budgets and campaigns (e.g., Google Ads, social media ads) for maximum ROI.
  • Analyze website traffic, sales data, and marketing campaign performance using analytics tools (e.g., Google Analytics).
  • Identify trends, insights, and opportunities for growth and optimization in the digital space.
  • Collaborate with cross-functional teams, including product development, sales, and customer service, to ensure a seamless customer experience.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Lead and mentor junior members of the digital marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree or relevant certifications are a plus.
  • Minimum of 6 years of experience in e-commerce and digital marketing, with a strong focus on strategy development and execution.
  • Proven track record of driving significant sales growth and improving online engagement through digital marketing initiatives.
  • Expertise in e-commerce platforms (e.g., Shopify, Magento, WooCommerce), SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization.
  • Strong understanding of consumer psychology and online purchasing behavior.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, collaboration, and leadership abilities.
  • Ability to manage multiple projects, prioritize effectively, and work independently in a remote environment.
  • Creative mindset with a passion for digital innovation.
This is a 100% remote position, providing the flexibility to work from your preferred location. Our client is committed to creating a dynamic and rewarding work environment, offering significant opportunities for professional development and career advancement in the thriving e-commerce sector. Join a passionate team dedicated to digital success. The role is based in Thika, Kiambu, KE , but fully remote.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

50101 Tuwan KES260000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is a rapidly expanding online retail business seeking a highly skilled Senior E-commerce and Digital Marketing Strategist to join their dynamic, fully remote team. This role is instrumental in driving online sales growth, enhancing brand presence, and optimizing the customer journey across all digital channels. You will be responsible for developing and executing comprehensive digital marketing strategies, managing e-commerce platforms, and leveraging data analytics to inform decision-making. The ideal candidate possesses a deep understanding of SEO, SEM, social media marketing, email marketing, and conversion rate optimization (CRO). This position demands a creative, data-driven individual with excellent leadership and project management skills, capable of thriving in a remote-first environment.

Responsibilities:
  • Develop and implement innovative e-commerce and digital marketing strategies to achieve sales and growth targets.
  • Manage and optimize online sales channels, including the company website, marketplaces, and social commerce platforms.
  • Oversee and execute digital advertising campaigns (Google Ads, social media ads) to drive traffic and conversions.
  • Implement SEO best practices to improve organic search rankings and website visibility.
  • Develop and manage engaging content across social media platforms to build brand awareness and community.
  • Create and execute targeted email marketing campaigns to nurture leads and drive repeat purchases.
  • Analyze website traffic, sales data, and marketing campaign performance using analytics tools (e.g., Google Analytics) to identify trends and opportunities.
  • Conduct A/B testing and CRO initiatives to optimize website user experience and conversion rates.
  • Collaborate with design and development teams to ensure a seamless and compelling online customer experience.
  • Stay updated on the latest trends and technologies in e-commerce and digital marketing.

Qualifications:
  • Bachelor's degree in Marketing, Business, Digital Media, or a related field.
  • Minimum of 6 years of experience in e-commerce and digital marketing, with a proven track record of driving online sales growth.
  • Expertise in SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento) and CRM systems.
  • Strong analytical skills with experience using web analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Demonstrated success in managing digital advertising budgets and optimizing campaign performance.
  • Excellent understanding of user experience (UX) and conversion rate optimization (CRO).
  • Strong leadership, project management, and communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Creative mindset with a passion for online innovation and customer engagement.

This is an exceptional opportunity to lead digital strategy for a growing e-commerce brand and make a significant impact on its success, all while enjoying the advantages of a fully remote work arrangement.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

40101 Kisumu KES85000 Annually WhatJobs

Posted 9 days ago

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Job Description

full-time
Our client is seeking a highly strategic and results-driven Senior E-commerce and Digital Marketing Strategist to join their fully remote team. This position is critical for driving online sales growth, enhancing brand presence, and optimizing the customer journey across all digital channels. The Senior Strategist will be responsible for developing and executing comprehensive e-commerce and digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing. You will analyze market trends, identify customer insights, and leverage data to inform campaign development and optimize performance. Key responsibilities include managing online advertising budgets, overseeing website optimization for conversion, and implementing strategies to increase customer engagement and loyalty. The ideal candidate possesses a strong understanding of e-commerce platforms, digital marketing analytics tools, and social media management. Excellent analytical, creative, and communication skills are essential. You will work closely with product, sales, and creative teams to ensure cohesive brand messaging and a seamless customer experience. As a fully remote position, you will operate from a professional home office, utilizing advanced digital collaboration and project management tools. The ability to lead and inspire a remote marketing team, manage multiple projects simultaneously, and adapt to the rapidly evolving digital landscape is crucial. This is an exceptional opportunity to shape the digital presence and drive e-commerce success for a dynamic organization from a remote work environment. Our client is committed to innovation, data-driven decision-making, and fostering a culture of continuous learning. Your expertise will be pivotal in expanding our market reach and maximizing online revenue. We offer a competitive compensation package and significant opportunities for professional growth and impact in the fast-paced world of e-commerce and digital marketing.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

80100 Nairobi, Nairobi KES160000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is a rapidly growing e-commerce enterprise looking for a highly skilled and results-oriented Senior E-commerce and Digital Marketing Strategist to lead their online presence and sales efforts. This fully remote position is designed for a creative thinker with a deep understanding of digital marketing channels, e-commerce platforms, and customer acquisition strategies. You will be instrumental in developing and executing comprehensive digital marketing campaigns to drive traffic, enhance customer engagement, and maximize online sales. The ideal candidate will have a proven track record in developing and implementing successful e-commerce strategies, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You should be adept at analyzing performance data, identifying trends, and optimizing campaigns for maximum ROI. Experience with e-commerce platforms such as Shopify, Magento, or WooCommerce is highly desirable. As a remote-first role, you will collaborate closely with cross-functional teams, including design, product development, and customer service, using modern collaboration tools to ensure seamless project execution. Your ability to work independently, manage multiple projects, and deliver exceptional results in a virtual environment is key. Key responsibilities include: developing and executing data-driven e-commerce and digital marketing strategies; managing and optimizing online advertising campaigns across various platforms; overseeing SEO/SEM initiatives to improve search engine rankings and drive organic traffic; developing and implementing social media marketing strategies to increase brand awareness and engagement; creating compelling content marketing plans; managing email marketing campaigns and customer segmentation; analyzing website traffic and sales data, providing actionable insights and recommendations; staying abreast of the latest trends and best practices in digital marketing and e-commerce. Qualifications: Bachelor's degree in Marketing, Business, or a related field; a minimum of 6 years of experience in e-commerce and digital marketing, with a strong emphasis on strategy development and execution; proven success in driving online sales growth and customer acquisition; expert knowledge of digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush); excellent analytical, problem-solving, and project management skills; exceptional communication and interpersonal abilities. This is an exciting opportunity to shape the digital future of a dynamic company from anywhere, playing a key role in expanding its market reach and driving significant online revenue for initiatives related to Mombasa, Mombasa, KE .
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

20103 Mwembe KES270000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client is seeking a highly creative and results-driven Senior E-commerce and Digital Marketing Strategist to lead and optimize their online presence. This is a fully remote position, focused on driving online sales, enhancing customer engagement, and building a strong digital brand. You will be responsible for developing and executing comprehensive e-commerce and digital marketing strategies across various platforms, including social media, search engines, and email marketing. Key responsibilities include managing online store operations, optimizing conversion rates, analyzing website traffic and user behavior, and developing targeted marketing campaigns. The ideal candidate will possess a deep understanding of e-commerce best practices, SEO, SEM, content marketing, social media marketing, and email marketing automation. Strong analytical skills, proficiency in e-commerce platforms and analytics tools, and a proven track record of driving online growth are essential. You will lead a remote team of digital marketing specialists, fostering collaboration and innovation. This role demands excellent communication, project management, and strategic thinking abilities. You will play a pivotal role in shaping the company's digital footprint and achieving ambitious online sales targets. The **job location** is a fully remote position, allowing you to manage and execute digital strategies from your chosen location within Kenya. This role requires proactive virtual leadership and a deep understanding of online consumer behavior.

Responsibilities:
  • Develop and implement comprehensive e-commerce and digital marketing strategies.
  • Manage and optimize online store performance to maximize sales and conversion rates.
  • Oversee SEO, SEM, content marketing, social media marketing, and email marketing campaigns.
  • Analyze website traffic, user behavior, and campaign performance using analytics tools.
  • Develop and execute targeted digital advertising campaigns.
  • Manage social media presence and engage with online communities.
  • Identify and leverage emerging digital marketing trends and technologies.
  • Collaborate with cross-functional teams to ensure consistent brand messaging.
  • Manage the e-commerce budget and track ROI of marketing initiatives.
  • Lead and mentor a remote digital marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 7 years of experience in e-commerce and digital marketing.
  • Proven track record of driving online sales growth and improving conversion rates.
  • Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency in e-commerce platforms (e.g., Shopify, WooCommerce) and web analytics tools (e.g., Google Analytics).
  • Strong understanding of online advertising platforms (e.g., Google Ads, Facebook Ads).
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong communication, leadership, and project management abilities.
  • Ability to work effectively in a remote team environment.
  • Experience in A/B testing and conversion rate optimization.
This advertiser has chosen not to accept applicants from your region.
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