799 Senior E Commerce Digital Marketing Manager jobs in Kenya
E-commerce and Digital Marketing Manager
Posted 1 day ago
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Responsibilities:
- Develop and implement effective e-commerce strategies to increase online sales and revenue.
- Manage and optimize the company's e-commerce website, ensuring a seamless user experience.
- Plan, execute, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.
- Oversee social media strategy, content creation, community management, and engagement.
- Analyze website traffic, sales data, and campaign performance using analytics tools to identify trends and opportunities.
- Develop and manage the digital marketing budget.
- Stay up-to-date with the latest trends and best practices in e-commerce, digital marketing, and social media.
- Collaborate with design and content teams to create compelling marketing materials and website content.
- Conduct market research and competitor analysis to identify new growth opportunities.
- Manage online advertising platforms and optimize ad spend for maximum ROI.
- Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
- Minimum of 4 years of experience in e-commerce management and digital marketing.
- Proven success in driving online sales and managing e-commerce platforms (e.g., Shopify, WooCommerce).
- Strong understanding of SEO, SEM, PPC advertising, and social media marketing strategies.
- Proficiency in using digital analytics tools (e.g., Google Analytics).
- Excellent content creation, copywriting, and communication skills.
- Experience with email marketing platforms and CRM systems.
- Ability to analyze data, derive insights, and make data-driven decisions.
- Strong project management and organizational skills.
- Demonstrated ability to work independently and collaboratively in a remote setting.
E-commerce Digital Marketing Manager
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies for e-commerce growth.
- Manage and optimize SEO, SEM, PPC, social media, email, and content marketing campaigns.
- Drive website traffic, customer acquisition, and conversion rates.
- Analyze campaign performance, track key metrics (KPIs), and generate reports.
- Conduct market research and competitive analysis to identify opportunities and trends.
- Manage the digital marketing budget and ensure optimal allocation of resources.
- Collaborate with creative teams to develop compelling marketing content and assets.
- Oversee the e-commerce website user experience and conversion rate optimization (CRO).
- Stay up-to-date with the latest digital marketing trends and technologies.
- Manage relationships with external agencies and vendors as needed.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven experience in developing and executing successful digital marketing campaigns.
- Expertise in SEO, SEM, PPC advertising, social media marketing, and email marketing.
- Strong understanding of e-commerce platforms and analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with A/B testing and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and project management skills.
- Strong communication and interpersonal skills, with the ability to collaborate effectively.
- Familiarity with content management systems (CMS) and marketing automation tools.
- Demonstrated ability to work in a hybrid work environment.
Senior E-commerce & Digital Marketing Manager
Posted 20 days ago
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Job Description
The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing best practices, and data analytics. You will be responsible for managing the e-commerce P&L, setting key performance indicators (KPIs), and implementing strategies to improve conversion rates, customer acquisition, and customer lifetime value. This role requires strong analytical skills, creative thinking, and the ability to lead and inspire a remote marketing team. You will work closely with cross-functional teams, including product development, sales, and customer service, to ensure a cohesive online experience.
Key Responsibilities:
- Develop and implement a comprehensive e-commerce strategy to drive online sales and achieve revenue targets.
- Manage and optimize the company's e-commerce website, including product listings, merchandising, and user experience.
- Develop and execute digital marketing campaigns across various channels, including SEO, SEM, social media advertising, display advertising, and email marketing.
- Analyze website traffic, sales data, and campaign performance using analytics tools (e.g., Google Analytics) to identify trends and opportunities for improvement.
- Manage the e-commerce budget and ensure a strong return on investment (ROI) for marketing initiatives.
- Oversee social media strategy and content creation to build brand engagement and community.
- Develop and implement customer retention strategies, including loyalty programs and personalized marketing.
- Collaborate with product and merchandising teams to ensure alignment between online offerings and market demand.
- Stay current with emerging e-commerce trends, digital marketing technologies, and competitive landscape.
- Lead and mentor a remote digital marketing team.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
- Minimum of 7 years of experience in e-commerce and digital marketing, with a focus on driving online sales growth.
- Proven track record of success in developing and executing effective digital marketing campaigns.
- Proficiency with e-commerce platforms (e.g., Shopify, Magento), CMS, and CRM systems.
- Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
- Expertise in web analytics tools (e.g., Google Analytics) and data-driven decision-making.
- Excellent leadership, communication, and project management skills, adept at managing remote teams.
- Creative thinker with a passion for online innovation.
E-commerce Digital Marketing Manager, Remote
Posted 21 days ago
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Job Description
E-commerce and Digital Marketing Manager (Remote)
Posted 15 days ago
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Job Description
Key responsibilities encompass managing paid advertising campaigns (SEM, social media ads), overseeing SEO efforts, developing engaging content marketing strategies, and executing email marketing campaigns. You will also be tasked with analyzing website performance, customer behavior, and campaign ROI using various analytics tools (e.g., Google Analytics, social media insights). The ability to translate data into actionable insights and recommendations is paramount. You will work closely with creative teams, content creators, and external agencies to ensure brand consistency and campaign effectiveness across all digital channels.
The ideal candidate will have a strong understanding of e-commerce best practices, a proven ability to manage online marketplaces, and a deep knowledge of digital marketing channels and analytics. Experience with e-commerce platforms such as Shopify, Magento, or WooCommerce is highly desirable. You should possess excellent project management skills, a data-driven approach to decision-making, and the ability to manage multiple projects simultaneously in a fast-paced, remote environment. Strong communication and collaboration skills are essential for working with cross-functional teams and stakeholders. We are looking for a creative, results-oriented individual who can stay ahead of digital marketing trends and drive innovation. This role offers a fantastic opportunity to make a substantial impact on our client's online presence and profitability. If you are passionate about e-commerce and digital growth, and excel in a remote work setting, we encourage you to apply. Join our client's forward-thinking team and help shape the future of their digital retail strategy.
Remote E-commerce and Digital Marketing Manager
Posted 23 days ago
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E-commerce Digital Marketing Manager - Remote Growth Strategies
Posted 23 days ago
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Job Description
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies to achieve e-commerce sales and growth objectives.
- Manage and optimize all paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI.
- Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
- Develop and execute engaging social media marketing campaigns to build brand awareness and community.
- Create and manage content marketing strategies, including blog posts, website copy, and promotional materials.
- Design and implement effective email marketing campaigns to nurture leads and drive customer retention.
- Monitor, analyze, and report on key performance indicators (KPIs) across all digital channels.
- Conduct market research and competitor analysis to identify emerging trends and opportunities.
- Collaborate with e-commerce, product, and creative teams to ensure cohesive brand messaging and customer experience.
- Stay up-to-date with the latest digital marketing best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of developing and executing successful online marketing campaigns.
- In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
- Proficiency with analytics tools such as Google Analytics, SEMrush, and similar platforms.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
- Strong analytical and problem-solving skills, with a data-driven approach.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience in managing and leading remote teams is a plus.
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Senior E-commerce & Digital Marketing Manager (Remote)
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement a cohesive e-commerce strategy focused on driving sales, improving customer lifetime value, and enhancing brand presence.
- Manage and optimize the e-commerce website, ensuring a seamless user experience, efficient navigation, and high conversion rates.
- Oversee search engine optimization (SEO) efforts to improve organic search rankings and drive targeted traffic.
- Plan and execute paid search (SEM) campaigns, including Google Ads and other PPC platforms, to maximize ROI.
- Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated workflows.
- Integrate and leverage social media channels to drive traffic, engagement, and sales.
- Analyze website performance, sales data, and marketing campaign results using analytics tools (e.g., Google Analytics, Adobe Analytics) to identify trends and opportunities.
- Conduct A/B testing and other experiments to continuously improve website performance and conversion rates.
- Manage the e-commerce product catalog, ensuring accuracy, compelling descriptions, and high-quality imagery.
- Stay abreast of the latest e-commerce trends, technologies, and digital marketing best practices.
- Collaborate with cross-functional teams, including marketing, operations, and customer service, to ensure a unified brand experience.
- Manage the e-commerce budget effectively, allocating resources to maximize growth.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
- Minimum of 7 years of progressive experience in e-commerce management and digital marketing.
- Proven track record of successfully growing online sales and optimizing digital marketing campaigns.
- In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce), SEO, SEM, email marketing, and social media marketing.
- Strong analytical skills with demonstrated experience using web analytics and data visualization tools.
- Experience with A/B testing, conversion rate optimization (CRO), and user experience (UX) principles.
- Excellent project management, communication, and leadership skills.
- Ability to work independently, prioritize tasks, and manage multiple projects in a remote setting.
- Creative thinker with a data-driven approach to decision-making.
- Familiarity with CRM systems is a plus.
This is an exceptional opportunity to lead e-commerce growth from a remote location. If you are a digital marketing expert with a passion for online retail, we encourage you to apply. The role is conceptually associated with Garissa, Garissa, KE but is performed entirely remotely.
Senior E-commerce and Digital Marketing Manager - Remote
Posted 21 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive e-commerce and digital marketing strategies to drive online revenue growth.
- Manage all aspects of the company's online presence, including website, social media, and digital advertising platforms.
- Oversee search engine optimization (SEO) and search engine marketing (SEM) initiatives.
- Develop and execute engaging social media marketing campaigns.
- Manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
- Analyze website traffic, sales data, and campaign performance metrics to identify opportunities for optimization.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Collaborate with product, sales, and customer service teams to ensure a cohesive brand experience.
- Stay current with emerging digital marketing trends and technologies.
- Lead and mentor a remote team of digital marketing professionals.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 7 years of experience in e-commerce and digital marketing, with a proven track record of driving online sales growth.
- Extensive knowledge of e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing channels (SEO, SEM, social media, email).
- Strong analytical and data interpretation skills.
- Excellent leadership, project management, and communication abilities.
- Proven experience managing remote teams and collaborating effectively across departments.
- Demonstrated success in developing and executing data-driven digital marketing campaigns.
E-commerce Manager, Digital Marketing & Growth
Posted 2 days ago
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