8 Senior E Commerce Digital Marketing Manager jobs in whatjobs
Senior E-commerce & Digital Marketing Manager
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a strategic and results-driven Senior E-commerce & Digital Marketing Manager to lead their online sales and marketing efforts. This is a fully remote role where you will be instrumental in driving online revenue growth, enhancing brand visibility, and optimizing the customer journey across all digital channels. You will develop and execute comprehensive e-commerce strategies, including website management, online advertising, social media marketing, and email campaigns.
The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing best practices, and data analytics. You will be responsible for managing the e-commerce P&L, setting key performance indicators (KPIs), and implementing strategies to improve conversion rates, customer acquisition, and customer lifetime value. This role requires strong analytical skills, creative thinking, and the ability to lead and inspire a remote marketing team. You will work closely with cross-functional teams, including product development, sales, and customer service, to ensure a cohesive online experience.
Key Responsibilities:
Qualifications:
The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing best practices, and data analytics. You will be responsible for managing the e-commerce P&L, setting key performance indicators (KPIs), and implementing strategies to improve conversion rates, customer acquisition, and customer lifetime value. This role requires strong analytical skills, creative thinking, and the ability to lead and inspire a remote marketing team. You will work closely with cross-functional teams, including product development, sales, and customer service, to ensure a cohesive online experience.
Key Responsibilities:
- Develop and implement a comprehensive e-commerce strategy to drive online sales and achieve revenue targets.
- Manage and optimize the company's e-commerce website, including product listings, merchandising, and user experience.
- Develop and execute digital marketing campaigns across various channels, including SEO, SEM, social media advertising, display advertising, and email marketing.
- Analyze website traffic, sales data, and campaign performance using analytics tools (e.g., Google Analytics) to identify trends and opportunities for improvement.
- Manage the e-commerce budget and ensure a strong return on investment (ROI) for marketing initiatives.
- Oversee social media strategy and content creation to build brand engagement and community.
- Develop and implement customer retention strategies, including loyalty programs and personalized marketing.
- Collaborate with product and merchandising teams to ensure alignment between online offerings and market demand.
- Stay current with emerging e-commerce trends, digital marketing technologies, and competitive landscape.
- Lead and mentor a remote digital marketing team.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
- Minimum of 7 years of experience in e-commerce and digital marketing, with a focus on driving online sales growth.
- Proven track record of success in developing and executing effective digital marketing campaigns.
- Proficiency with e-commerce platforms (e.g., Shopify, Magento), CMS, and CRM systems.
- Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
- Expertise in web analytics tools (e.g., Google Analytics) and data-driven decision-making.
- Excellent leadership, communication, and project management skills, adept at managing remote teams.
- Creative thinker with a passion for online innovation.
This advertiser has chosen not to accept applicants from your region.
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Senior E-commerce & Digital Marketing Manager
Posted 16 days ago
Job Viewed
Job Description
Our client, a rapidly expanding online retail business, is looking for an experienced Senior E-commerce & Digital Marketing Manager to lead their digital strategy. This is a fully remote position, offering the opportunity to shape and execute impactful campaigns from anywhere. You will be responsible for developing and implementing comprehensive e-commerce strategies to drive online sales, enhance customer engagement, and optimize the overall online customer journey. This includes managing the e-commerce platform, overseeing digital advertising campaigns across various channels (e.g., social media, search engines, display networks), and developing content marketing strategies. You will also be tasked with analyzing website traffic, sales data, and customer behavior to identify trends, insights, and areas for improvement. Expertise in SEO, SEM, email marketing, social media marketing, and conversion rate optimization is essential. The ideal candidate will possess strong analytical skills, a creative mindset, and a proven ability to manage budgets and measure ROI. You will collaborate closely with cross-functional teams, including design, product, and customer service, to ensure a seamless brand experience online. Experience in building and managing high-performing digital marketing teams is a plus. While the role is remote, an understanding of the Kenyan e-commerce landscape and consumer behavior in major hubs like **Nairobi, Nairobi** would be beneficial.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive e-commerce and digital marketing strategies to drive revenue growth.
- Manage and optimize the company's e-commerce website, ensuring a seamless user experience.
- Oversee all digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing.
- Develop and manage digital advertising campaigns, setting budgets, targeting audiences, and tracking performance.
- Create and implement engaging content marketing strategies to build brand awareness and drive traffic.
- Analyze website performance, sales data, and customer behavior to identify key trends and insights.
- Conduct A/B testing and conversion rate optimization (CRO) to improve website performance and sales.
- Manage social media presence, fostering community engagement and driving brand loyalty.
- Stay up-to-date with the latest digital marketing trends, tools, and technologies.
- Collaborate with internal teams (e.g., product, design, customer service) to ensure brand consistency and effective campaigns.
- Report on key performance indicators (KPIs) and provide actionable recommendations for improvement.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in e-commerce management and digital marketing.
- Proven track record of successfully driving online sales and ROI through digital channels.
- Strong expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
- Excellent analytical, problem-solving, and project management skills.
- Strong understanding of customer journey mapping and conversion rate optimization.
- Experience with budget management and performance reporting.
- Knowledge of the Kenyan digital marketplace, particularly in relation to **Nairobi, Nairobi**, is an advantage.
This advertiser has chosen not to accept applicants from your region.
1
Senior E-commerce & Digital Marketing Manager
Posted 9 days ago
Job Viewed
Job Description
Our client is looking for a strategic and results-driven Senior E-commerce & Digital Marketing Manager to lead their online sales and marketing initiatives. This hybrid role requires a dynamic individual who can oversee all aspects of the e-commerce platform, from website management and user experience optimization to driving traffic and maximizing conversion rates. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing, to enhance brand visibility and achieve sales targets.
Key Responsibilities:
Qualifications:
This role offers a blend of remote flexibility and in-office collaboration, allowing you to drive significant impact in the digital space.
Key Responsibilities:
- Develop and implement a robust e-commerce strategy to drive online sales and revenue growth.
- Manage the day-to-day operations of the e-commerce platform, including product merchandising, inventory management, and order fulfillment oversight.
- Optimize website performance, user experience (UX), and conversion rates through A/B testing and data analysis.
- Develop and execute comprehensive digital marketing campaigns across various channels (SEO, SEM, social media, email, content marketing, influencer marketing).
- Manage the e-commerce budget, allocating resources effectively to maximize ROI.
- Analyze website traffic, sales data, and campaign performance, providing actionable insights and recommendations.
- Stay up-to-date with the latest e-commerce trends, technologies, and digital marketing best practices.
- Collaborate with cross-functional teams (marketing, IT, sales, customer service) to ensure seamless customer journeys.
- Oversee social media strategy, content creation, and community engagement.
- Manage online advertising campaigns and monitor key performance indicators (KPIs).
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
- A minimum of 6 years of experience in e-commerce management and digital marketing.
- Proven track record of successfully managing and growing online sales channels.
- Expertise in e-commerce platforms (e.g., Shopify, Magento, WooCommerce), analytics tools (e.g., Google Analytics), and digital marketing tools.
- Strong understanding of SEO, SEM, social media marketing, email marketing, and content strategy.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong leadership, communication, and project management abilities.
- Ability to work effectively in a hybrid environment, balancing remote and in-office collaboration.
This role offers a blend of remote flexibility and in-office collaboration, allowing you to drive significant impact in the digital space.
This advertiser has chosen not to accept applicants from your region.
2
Senior E-commerce & Digital Marketing Manager
Posted 17 days ago
Job Viewed
Job Description
Our client is a rapidly growing online retailer seeking a dynamic and results-oriented Senior E-commerce & Digital Marketing Manager to lead their remote marketing efforts. This position, with a focus on clients and operations within Ongata Rongai, Kajiado, KE , will be responsible for developing and executing comprehensive digital marketing strategies to drive online sales, enhance brand visibility, and optimize the customer journey. You will manage all aspects of our e-commerce presence, from website management and user experience to social media engagement and performance marketing.
The ideal candidate possesses a strong understanding of e-commerce platforms (e.g., Shopify, WooCommerce), SEO/SEM, content marketing, social media strategy, email marketing, and analytics tools (e.g., Google Analytics). You will be adept at creating compelling content, managing digital advertising campaigns across various channels, and analyzing performance data to identify areas for improvement. This role requires excellent strategic thinking, creativity, and the ability to work independently and collaboratively in a fully remote environment.
Key Responsibilities include:
The ideal candidate possesses a strong understanding of e-commerce platforms (e.g., Shopify, WooCommerce), SEO/SEM, content marketing, social media strategy, email marketing, and analytics tools (e.g., Google Analytics). You will be adept at creating compelling content, managing digital advertising campaigns across various channels, and analyzing performance data to identify areas for improvement. This role requires excellent strategic thinking, creativity, and the ability to work independently and collaboratively in a fully remote environment.
Key Responsibilities include:
- Developing and executing integrated digital marketing strategies to increase website traffic, conversions, and revenue.
- Managing and optimizing the company's e-commerce website, ensuring a seamless user experience.
- Overseeing the creation and distribution of engaging content across social media platforms, blogs, and email campaigns.
- Planning and managing paid advertising campaigns (Google Ads, social media ads) to achieve ROI targets.
- Analyzing website and campaign performance data, generating insights, and recommending strategic adjustments.
- Implementing SEO best practices to improve organic search rankings.
- Managing email marketing campaigns, including list segmentation and automation.
- Monitoring social media channels, engaging with the community, and managing online reputation.
- Collaborating with design and development teams to enhance website functionality and aesthetics.
- Staying abreast of the latest digital marketing trends and e-commerce technologies.
This advertiser has chosen not to accept applicants from your region.
3
Senior E-commerce Digital Marketing Manager
Posted 17 days ago
Job Viewed
Job Description
Our client, a rapidly growing e-commerce business, is seeking a highly skilled and strategic Senior E-commerce Digital Marketing Manager to lead their online presence and drive sales growth. This fully remote position requires a deep understanding of digital marketing channels, e-commerce best practices, and data-driven decision-making. You will be responsible for developing and executing comprehensive digital marketing strategies across paid advertising, SEO, content marketing, social media, and email marketing to optimize customer acquisition, engagement, and conversion rates. The ideal candidate has a proven track record of success in managing and growing e-commerce businesses, with extensive experience in performance marketing and analytics. You will manage a budget, analyze campaign performance, and continuously optimize strategies to maximize ROI. This role demands exceptional analytical skills, creativity, and the ability to stay ahead of digital marketing trends. As a remote team member, you must be self-motivated, highly organized, and possess excellent communication and collaboration skills. You will work closely with the marketing, sales, and product teams to ensure a cohesive brand message and customer experience. This is an exciting opportunity to shape the digital future of an innovative e-commerce company and drive significant business impact from anywhere.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies to drive traffic, conversions, and revenue for the e-commerce platform.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and Instagram Ads.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and traffic.
- Develop and execute content marketing strategies, including blog posts, articles, and website copy.
- Manage social media presence and engagement across relevant platforms.
- Plan and execute email marketing campaigns to nurture leads and retain customers.
- Analyze campaign performance data, identify trends, and provide actionable insights for optimization.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Conduct market research and competitor analysis to identify new opportunities and stay ahead of trends.
- Collaborate with cross-functional teams to ensure a seamless customer journey and consistent brand messaging.
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of developing and executing successful digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in Google Analytics, Google Ads, Facebook Ads Manager, and other relevant marketing platforms.
- Strong analytical and data interpretation skills.
- Excellent written and verbal communication skills.
- Ability to work independently, manage multiple projects, and thrive in a remote work environment.
- Creative mindset with a passion for innovation in digital marketing.
- Experience with e-commerce platforms (e.g., Shopify, Magento) is a plus.
This advertiser has chosen not to accept applicants from your region.
4
Senior E-commerce Digital Marketing Manager
Posted 9 days ago
Job Viewed
Job Description
Our client is seeking a results-driven and innovative Senior E-commerce Digital Marketing Manager to lead their online sales and marketing initiatives on a fully remote basis. This is a key strategic position responsible for driving website traffic, optimizing conversion rates, and enhancing the overall customer journey for our e-commerce platforms. As a remote-first employee, you will utilize a suite of digital marketing tools and analytics platforms to develop and execute comprehensive digital marketing strategies across various channels. The ideal candidate will possess a deep understanding of SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing, with a proven track record of success in growing e-commerce revenue. You will be responsible for managing the digital marketing budget, analyzing campaign performance, and continuously optimizing strategies to achieve key performance indicators (KPIs). Collaboration with cross-functional teams, including product development, sales, and customer service, will be crucial for success.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies to drive e-commerce sales and growth.
- Manage and optimize SEO, SEM (Google Ads, Bing Ads), social media marketing, email marketing, and content marketing campaigns.
- Analyze website traffic, user behavior, and conversion data to identify trends and opportunities for improvement.
- Develop and execute strategies to increase website conversion rates and average order value (AOV).
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Oversee the creation of engaging and high-converting marketing content.
- Conduct market research and competitor analysis to identify new marketing opportunities.
- Manage affiliate marketing programs and partnerships.
- Collaborate with the web development team to ensure optimal website performance and user experience.
- Track, analyze, and report on key digital marketing metrics and KPIs to senior management.
- Stay abreast of the latest trends and best practices in e-commerce and digital marketing.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of progressive experience in e-commerce digital marketing, with a strong focus on performance marketing and conversion rate optimization.
- Proven experience managing successful SEO, SEM, social media, and email marketing campaigns.
- Proficiency in Google Analytics, Google Ads, social media advertising platforms, and email marketing tools (e.g., Mailchimp, HubSpot).
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento) and their marketing functionalities.
- Excellent analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Strong copywriting and content creation skills.
- Exceptional communication and collaboration skills, essential for remote teamwork.
- Ability to work independently, manage multiple projects, and thrive in a fast-paced remote environment.
- Creative thinking and a passion for driving online sales growth.
This advertiser has chosen not to accept applicants from your region.
5
Senior E-commerce & Digital Marketing Manager
Posted 3 days ago
Job Viewed
Job Description
Our client, a rapidly expanding online retail business, is seeking a dynamic and experienced Senior E-commerce & Digital Marketing Manager to drive growth and optimize online sales channels, operating entirely remotely. This role is critical in shaping and executing the company's e-commerce strategy, encompassing website management, digital marketing campaigns, customer acquisition, and retention initiatives. The ideal candidate will possess a deep understanding of the e-commerce landscape, including SEO/SEM, social media marketing, content marketing, email marketing, and conversion rate optimization (CRO). You will be responsible for managing the e-commerce platform, analyzing sales data to identify trends and opportunities, and implementing strategies to enhance user experience and drive sales. This is a fully remote position requiring exceptional leadership, strategic thinking, and digital marketing expertise. You will collaborate closely with a distributed team of designers, developers, marketers, and customer service representatives. The ability to manage multiple digital initiatives simultaneously, stay abreast of emerging e-commerce trends, and deliver measurable results is essential. We are looking for a data-driven and innovative leader passionate about online retail and customer engagement. This is a significant opportunity to impact the growth trajectory of a thriving e-commerce business from your home office. While this role is remote, it is strategically linked to our operational hubs supporting the **Thika, Kiambu, KE** region.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute a comprehensive e-commerce strategy to drive online sales and revenue growth.
- Manage the day-to-day operations of the e-commerce platform, ensuring a seamless customer experience.
- Oversee and optimize all digital marketing channels, including SEO, SEM, social media, email, and paid advertising.
- Develop and implement strategies for customer acquisition, conversion rate optimization (CRO), and customer retention.
- Analyze e-commerce performance metrics, website traffic, and sales data to identify insights and actionable recommendations.
- Create compelling product descriptions, website content, and marketing collateral.
- Manage online merchandising, promotions, and pricing strategies.
- Collaborate with design and development teams to enhance website functionality and user experience.
- Stay up-to-date with the latest e-commerce trends, technologies, and best practices.
- Manage digital marketing budgets effectively to maximize ROI.
- Lead and mentor a remote team of e-commerce and marketing specialists.
- Conduct A/B testing and user experience research to continuously improve the online store.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
- Minimum of 7 years of experience in e-commerce management and digital marketing.
- Proven track record of driving significant growth in online sales and e-commerce KPIs.
- Expertise in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
- Strong understanding of SEO, SEM, social media marketing, email marketing, and content strategy.
- Experience with conversion rate optimization (CRO) techniques and A/B testing.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Superb communication, leadership, and project management abilities.
- Ability to manage remote teams and work effectively in a distributed environment.
- Creative and innovative mindset with a strong focus on customer experience.
This advertiser has chosen not to accept applicants from your region.
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6
Senior E-commerce & Digital Marketing Manager
Posted 1 day ago
Job Viewed
Job Description
Our client, a rapidly expanding e-commerce business, is seeking a strategic and results-driven Senior E-commerce & Digital Marketing Manager to lead their online presence. This is a fully remote position, allowing you to contribute to business growth from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies to drive website traffic, enhance customer engagement, and maximize online sales. The role requires a deep understanding of e-commerce platforms, SEO, SEM, social media marketing, content strategy, and data analytics.
Responsibilities:
The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 7 years of progressive experience in e-commerce and digital marketing. Proven experience with major e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, SEMrush, Mailchimp) is essential. Strong analytical skills and the ability to interpret data to drive strategic decisions are required. As this is a fully remote role, exceptional organizational skills, self-motivation, and strong verbal and written communication abilities are paramount. You must be adept at leading remote teams and projects. Our client offers a dynamic and fast-paced work environment with significant opportunities for growth and impact in the thriving e-commerce sector.
Responsibilities:
- Develop and implement integrated digital marketing campaigns across various channels (SEO, SEM, social media, email, content marketing).
- Manage the company's e-commerce platform, ensuring optimal user experience and conversion rates.
- Oversee social media strategy, content creation, community engagement, and paid social campaigns.
- Drive website traffic and improve search engine rankings through effective SEO strategies.
- Manage paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
- Analyze website performance and marketing campaign data, providing insights and recommendations for optimization.
- Develop and execute content marketing strategies to attract and retain customers.
- Collaborate with internal teams (e.g., product development, customer service) to ensure brand consistency and cohesive customer journeys.
- Stay current with digital marketing trends, tools, and best practices.
- Manage marketing budgets and track key performance indicators (KPIs).
The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 7 years of progressive experience in e-commerce and digital marketing. Proven experience with major e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools (e.g., Google Analytics, SEMrush, Mailchimp) is essential. Strong analytical skills and the ability to interpret data to drive strategic decisions are required. As this is a fully remote role, exceptional organizational skills, self-motivation, and strong verbal and written communication abilities are paramount. You must be adept at leading remote teams and projects. Our client offers a dynamic and fast-paced work environment with significant opportunities for growth and impact in the thriving e-commerce sector.
This advertiser has chosen not to accept applicants from your region.
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