2,444 Remote Head Of Digital Marketing Strategy jobs in Kenya
Remote Head of Digital Marketing Strategy
Posted 6 days ago
Job Viewed
Job Description
Our client, a visionary technology startup, is seeking an innovative and results-oriented Head of Digital Marketing Strategy to lead their online presence. This is a pivotal, fully remote role, requiring a strategic thinker to drive brand awareness, customer acquisition, and engagement across all digital channels. You will be responsible for developing and executing comprehensive digital marketing plans, encompassing SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. The ideal candidate will have a deep understanding of the latest digital marketing trends, tools, and platforms, and a proven ability to translate business goals into actionable marketing strategies. You will lead a remote team of digital marketing specialists, fostering a collaborative and high-performance culture. This role demands a strong analytical mindset, with the ability to track, measure, and report on campaign performance, optimize strategies based on data insights, and drive continuous improvement. You will work closely with product development, sales, and customer success teams to ensure alignment and maximize the impact of marketing efforts. If you are passionate about building and scaling digital brands, possess a creative flair, and excel in a remote-first environment, we want to hear from you.
Responsibilities:
Responsibilities:
- Develop and implement cutting-edge digital marketing strategies to achieve business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media, email, content, and paid advertising.
- Manage and mentor a remote team of digital marketing professionals.
- Define KPIs and track campaign performance, providing actionable insights and recommendations.
- Conduct market research and competitor analysis to identify new opportunities.
- Optimize website content and user experience for lead generation and conversion.
- Develop and manage the digital marketing budget effectively.
- Stay current with emerging digital marketing trends and technologies.
- Collaborate with cross-functional teams to ensure integrated marketing campaigns.
- Build and maintain strong brand presence across all digital platforms.
- Bachelor's degree in Marketing, Communications, or a related field. Master's preferred.
- Minimum of 8 years of experience in digital marketing, with at least 3 years in a leadership role.
- Proven track record of developing and executing successful digital marketing strategies.
- Expertise in SEO, SEM, social media, content marketing, and email marketing automation.
- Strong analytical skills with experience in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Excellent leadership, communication, and project management skills.
- Experience working in a remote or distributed team environment.
- Creative thinking and a passion for innovation in digital marketing.
- Experience in a tech startup environment is a plus.
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Remote Head of Digital Marketing & Growth Strategy
Posted 10 days ago
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Job Description
Our client is seeking an visionary and results-driven Head of Digital Marketing & Growth Strategy to lead their remote marketing initiatives. This is a senior leadership position requiring extensive experience in developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for defining the overall digital marketing vision, setting strategic goals, and managing all aspects of online marketing, including SEO, SEM, content marketing, social media marketing, email marketing, and performance marketing. The ideal candidate will have a deep understanding of the latest digital marketing trends, tools, and analytics platforms, with a proven ability to translate data insights into actionable strategies. You will lead and mentor a geographically dispersed team of marketing specialists, fostering a collaborative and high-performance remote work culture. Key responsibilities include managing the digital marketing budget, overseeing campaign execution, analyzing campaign performance, and reporting on key metrics to senior management. You will also play a crucial role in shaping the customer journey, optimizing conversion funnels, and exploring innovative growth hacking techniques. Experience with marketing automation platforms, CRM systems, and A/B testing methodologies is essential. This role demands exceptional leadership qualities, strategic thinking, creativity, and strong analytical skills. You must be adept at managing multiple projects simultaneously and thriving in a fast-paced, remote-first environment. If you are a passionate digital marketer with a strong track record of success and a desire to make a significant impact on a global scale, we want to hear from you. Our client is committed to providing a flexible and empowering remote work experience. The target location for this role, which will be performed remotely, is **Naivasha, Nakuru, KE**.
This advertiser has chosen not to accept applicants from your region.
1
Head of Digital Marketing Strategy (Remote)
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a highly strategic and results-oriented Head of Digital Marketing Strategy to lead their marketing efforts from a fully remote capacity. This pivotal role involves developing and executing comprehensive digital marketing plans that drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, content marketing, social media, email marketing, and paid advertising. As a remote-first leader, you will collaborate closely with creative, sales, and product teams, utilizing advanced digital collaboration tools to ensure cohesive campaign execution. The ideal candidate possesses a deep understanding of the digital marketing landscape, proven experience in developing successful strategies, and exceptional leadership and analytical skills.
Responsibilities:
Responsibilities:
- Develop and implement a cutting-edge digital marketing strategy aligned with business objectives.
- Oversee all digital marketing channels, including SEO, SEM, PPC, social media, email marketing, and content marketing.
- Manage and optimize digital advertising campaigns to maximize ROI and achieve target KPIs.
- Lead the creation and execution of engaging content marketing initiatives.
- Develop and manage social media strategies to increase brand visibility and engagement.
- Drive lead generation efforts through various digital channels.
- Analyze marketing data and metrics to measure campaign performance, identify trends, and provide actionable insights.
- Collaborate with the sales team to ensure seamless lead nurturing and conversion processes.
- Stay current with the latest digital marketing trends, technologies, and best practices.
- Manage the digital marketing budget effectively and allocate resources for optimal impact.
- Lead, mentor, and develop a high-performing remote marketing team.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
- Minimum of 8 years of experience in digital marketing, with at least 4 years in a strategic leadership role.
- Proven track record of developing and executing successful digital marketing strategies that drive significant business results.
- In-depth knowledge of SEO, SEM, content marketing, social media marketing, email marketing, and analytics tools (e.g., Google Analytics, SEMrush).
- Experience with marketing automation platforms and CRM systems.
- Exceptional analytical and data interpretation skills.
- Strong leadership, team management, and cross-functional collaboration abilities, particularly in a remote setting.
- Excellent written and verbal communication skills, with the ability to articulate complex strategies clearly.
- Creative thinking and a passion for innovative marketing approaches.
- Demonstrated ability to manage budgets and complex projects.
This advertiser has chosen not to accept applicants from your region.
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Head of Digital Marketing and Growth Strategy (Remote)
Posted 5 days ago
Job Viewed
Job Description
Our client is seeking a visionary Head of Digital Marketing and Growth Strategy to drive online presence and customer acquisition. This is a fully remote role, offering the flexibility to work from your ideal setting. You will be responsible for developing and executing comprehensive digital marketing strategies that align with business objectives and drive measurable growth. This includes overseeing all aspects of digital marketing, including SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital landscape, emerging trends, and data analytics. You will be adept at identifying target audiences, crafting compelling campaigns, and optimizing performance across various channels. Key responsibilities include setting digital marketing goals, managing budgets, analyzing campaign performance, and reporting on key metrics. You will also lead a team of digital marketing professionals, providing guidance and fostering a collaborative environment. Experience in A/B testing, conversion rate optimization (CRO), and marketing automation is essential. Strong analytical skills are required to interpret data, identify insights, and make data-driven decisions. Excellent communication and leadership skills are paramount for collaborating with cross-functional teams and presenting strategies to senior management. A Bachelor's degree in Marketing, Business, or a related field, along with extensive experience in digital marketing and growth strategies, is required. The **Kakamega, Kakamega, KE** region is part of our market focus, and your digital strategies will be crucial in reaching and engaging customers there. We are looking for a forward-thinking leader passionate about driving digital transformation and achieving significant business growth.
This advertiser has chosen not to accept applicants from your region.
3
Head of Digital Marketing & E-commerce Strategy (Remote)
Posted 20 days ago
Job Viewed
Job Description
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is searching for a visionary and results-driven Head of Digital Marketing & E-commerce Strategy to spearhead their online presence and sales initiatives. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across all relevant channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your primary goal will be to drive online brand awareness, customer acquisition, engagement, and ultimately, revenue growth through our e-commerce platforms. You will analyze market trends, customer behavior, and competitor activities to identify new opportunities and optimize existing strategies. Key responsibilities include managing the e-commerce website, overseeing online product merchandising, implementing data-driven marketing strategies, and ensuring a seamless customer journey from discovery to purchase. You will work closely with product development, sales, and customer service teams to align digital efforts with overall business objectives. Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and e-commerce platforms is essential. Experience with CRM systems and marketing automation tools is also highly beneficial. This role requires exceptional leadership qualities, strategic thinking, and a deep understanding of the digital landscape. You must be adept at managing budgets, measuring ROI, and reporting on key performance indicators. The ideal candidate is innovative, possesses strong analytical skills, and is passionate about leveraging digital channels to achieve business success, contributing to brand growth even with the operational focus potentially linked to areas such as Mombasa, Mombasa, KE . We are looking for a dynamic leader who can inspire a remote team and drive transformative growth in the digital space.
This advertiser has chosen not to accept applicants from your region.
4
E-commerce Manager - Online Retail
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking an innovative and results-oriented E-commerce Manager to spearhead their online retail operations. This fully remote position requires a strategic thinker with a deep understanding of the e-commerce landscape and a passion for driving online sales growth. You will be responsible for developing and executing a comprehensive e-commerce strategy, encompassing website management, digital marketing, customer experience, and sales performance. Your core duties will involve optimizing the online store for user experience and conversion rates, managing product listings and inventory, and implementing effective digital marketing campaigns across various channels such as SEO, SEM, social media, and email marketing.
You will analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement. This role involves collaborating with cross-functional teams, including marketing, IT, and customer service, to ensure a seamless customer journey. Developing and managing the e-commerce budget, monitoring ROI, and reporting on key performance indicators (KPIs) will also be critical. The ideal candidate must be proficient in e-commerce platforms, analytics tools, and have a strong understanding of online payment gateways and logistics. This is a remote role, so excellent communication and project management skills are essential for effective collaboration with a distributed team. You will be tasked with creating engaging product content, managing promotional activities, and staying abreast of the latest e-commerce trends and technologies.
Responsibilities:
You will analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement. This role involves collaborating with cross-functional teams, including marketing, IT, and customer service, to ensure a seamless customer journey. Developing and managing the e-commerce budget, monitoring ROI, and reporting on key performance indicators (KPIs) will also be critical. The ideal candidate must be proficient in e-commerce platforms, analytics tools, and have a strong understanding of online payment gateways and logistics. This is a remote role, so excellent communication and project management skills are essential for effective collaboration with a distributed team. You will be tasked with creating engaging product content, managing promotional activities, and staying abreast of the latest e-commerce trends and technologies.
Responsibilities:
- Develop and implement the overall e-commerce strategy to drive revenue growth.
- Manage and optimize the company website for a superior user experience and high conversion rates.
- Oversee all digital marketing efforts, including SEO, SEM, social media marketing, and email campaigns.
- Analyze website performance, sales data, and customer insights to identify opportunities for improvement.
- Manage online product catalog, ensuring accuracy and compelling product descriptions.
- Collaborate with internal teams to ensure efficient order fulfillment and customer service.
- Manage the e-commerce budget and track ROI of marketing initiatives.
- Stay updated with e-commerce best practices and emerging technologies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in e-commerce management or digital marketing.
- Proven track record of successfully growing online sales and managing e-commerce platforms.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Excellent understanding of SEO, SEM, social media marketing, and email marketing.
- Experience with e-commerce platforms (e.g., Shopify, Magento) is required.
- Demonstrated ability to lead and collaborate in a remote team environment.
This advertiser has chosen not to accept applicants from your region.
5
E-commerce Operations Manager, Online Retail
Posted 15 days ago
Job Viewed
Job Description
Our client is seeking a detail-oriented and proactive E-commerce Operations Manager to oversee the smooth functioning of their online retail operations. This is a fully remote position, allowing you to manage critical business processes from anywhere. You will be responsible for ensuring efficient order processing, inventory management, fulfillment, and customer service related to online sales. Your goal is to optimize the entire e-commerce customer journey, from product selection to final delivery, ensuring customer satisfaction and driving repeat business.
The ideal candidate will have a strong understanding of e-commerce platforms, supply chain logistics, and customer service principles. You will work closely with various teams, including marketing, sales, warehousing, and logistics providers, to ensure seamless integration and execution. Key responsibilities include monitoring website performance, managing product listings, overseeing inventory levels to prevent stockouts or overstocking, and optimizing shipping processes. Experience with inventory management software and e-commerce platforms (e.g., Shopify, Magento) is crucial. You will also be tasked with analyzing sales data and operational metrics to identify trends, inefficiencies, and opportunities for improvement. Problem-solving skills and the ability to make quick, effective decisions are vital. This role requires excellent organizational and communication skills, with the ability to manage multiple priorities in a dynamic, remote setting. You will play a key role in enhancing the customer experience and contributing to the overall growth of the online business.
Key Responsibilities:
Qualifications:
The ideal candidate will have a strong understanding of e-commerce platforms, supply chain logistics, and customer service principles. You will work closely with various teams, including marketing, sales, warehousing, and logistics providers, to ensure seamless integration and execution. Key responsibilities include monitoring website performance, managing product listings, overseeing inventory levels to prevent stockouts or overstocking, and optimizing shipping processes. Experience with inventory management software and e-commerce platforms (e.g., Shopify, Magento) is crucial. You will also be tasked with analyzing sales data and operational metrics to identify trends, inefficiencies, and opportunities for improvement. Problem-solving skills and the ability to make quick, effective decisions are vital. This role requires excellent organizational and communication skills, with the ability to manage multiple priorities in a dynamic, remote setting. You will play a key role in enhancing the customer experience and contributing to the overall growth of the online business.
Key Responsibilities:
- Oversee day-to-day e-commerce operations, including order processing, fulfillment, and shipping.
- Manage inventory levels across all channels, ensuring accuracy and minimizing stockouts.
- Optimize the customer journey on the e-commerce platform, from browsing to checkout.
- Liaise with third-party logistics (3PL) providers and shipping carriers to ensure timely and cost-effective delivery.
- Monitor website performance and troubleshoot any operational issues.
- Manage product catalog updates, including descriptions, pricing, and imagery.
- Analyze sales and operational data to identify trends and areas for improvement.
- Develop and implement strategies to enhance customer satisfaction and retention.
- Ensure compliance with company policies and regulatory requirements.
Qualifications:
- Bachelor's degree in Business Administration, Operations Management, Supply Chain, or a related field.
- 3-5 years of experience in e-commerce operations or online retail management.
- Proven experience with e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
- Strong understanding of inventory management systems and logistics.
- Excellent organizational, problem-solving, and analytical skills.
- Demonstrated ability to manage remote operations and collaborate effectively in a virtual environment.
- Strong communication and interpersonal skills.
- Experience with data analysis tools is a plus.
This advertiser has chosen not to accept applicants from your region.
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6
E-commerce Growth Manager - Online Retail
Posted 3 days ago
Job Viewed
Job Description
Our client, a rapidly expanding online retailer, is looking for an innovative and results-driven E-commerce Growth Manager to lead their digital commerce strategy. This fully remote position requires a strategic thinker with a deep understanding of online sales channels, social media marketing, and customer acquisition. You will be instrumental in driving online revenue, enhancing customer experience, and expanding market reach.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
- Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
- Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
- Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
- Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
- Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
- Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
- Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
- Manage the e-commerce budget and track ROI for all digital marketing initiatives.
- Effectively communicate strategies and results to senior leadership in a remote setting.
Qualifications:
- Bachelor's degree in Marketing, Business, E-commerce, or a related field.
- Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
- Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
- Strong understanding of customer acquisition and retention strategies in an online environment.
- Excellent analytical skills with the ability to translate data into actionable insights.
- Outstanding communication and collaboration skills, especially in a remote work context.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
- Creative thinker with a passion for e-commerce and digital innovation.
This advertiser has chosen not to accept applicants from your region.
7
Senior E-commerce Manager - Online Retail Strategy
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking an innovative and strategic Senior E-commerce Manager to drive growth and optimize online sales channels within a fully remote operational framework. You will be responsible for developing and executing comprehensive e-commerce strategies that enhance customer experience, increase conversion rates, and maximize revenue. This role requires a deep understanding of digital marketing, website optimization, user experience (UX), and online sales funnels. You will lead a remote team of specialists, overseeing all aspects of the online store, including merchandising, promotions, analytics, and customer service.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement a robust e-commerce strategy to achieve sales and growth targets.
- Manage the day-to-day operations of the online store, including product catalog management, pricing, and inventory.
- Optimize website performance, user experience, and conversion rates through A/B testing and data analysis.
- Develop and execute digital marketing campaigns (SEO, SEM, social media, email marketing) to drive traffic and sales.
- Analyze e-commerce data, metrics, and customer behavior to identify trends and opportunities for improvement.
- Manage the e-commerce budget and ensure a strong return on investment (ROI) for all initiatives.
- Collaborate with marketing, product development, and customer service teams to ensure a seamless customer journey.
- Stay up-to-date with e-commerce trends, technologies, and best practices.
- Lead and mentor a remote team of e-commerce professionals.
- Manage third-party e-commerce platforms and integrations.
- Ensure a high level of customer satisfaction and loyalty.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
- Minimum of 6 years of experience in e-commerce management, with a proven track record of driving online sales growth.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Expertise in digital marketing channels, including SEO, SEM, social media marketing, and email marketing.
- Proficiency in web analytics tools (e.g., Google Analytics) and data interpretation.
- Experience with A/B testing and conversion rate optimization (CRO).
- Excellent leadership, team management, and communication skills.
- Ability to work independently and manage projects effectively in a remote environment.
- Strong understanding of customer experience (CX) and user interface (UI)/user experience (UX) principles.
- Familiarity with CRM systems and marketing automation tools.
- Passionate about online retail and driving business growth.
This advertiser has chosen not to accept applicants from your region.
8
Senior E-commerce Operations Manager - Online Retail
Posted 2 days ago
Job Viewed
Job Description
Our client, a leading online fashion retailer, is seeking a dynamic and results-oriented Senior E-commerce Operations Manager to lead their remote operations team. This role is crucial for optimizing the customer journey from click to delivery, ensuring seamless online sales and exceptional customer satisfaction. You will be responsible for overseeing all day-to-day e-commerce operations, driving efficiency, and implementing strategies to enhance the online shopping experience. This is a fully remote position, offering the flexibility to work from anywhere.
Key Responsibilities:
Key Responsibilities:
- Manage and optimize all aspects of the e-commerce platform, including website functionality, user experience, and conversion rate optimization.
- Oversee order fulfillment, shipping, and logistics to ensure timely and accurate deliveries.
- Develop and implement strategies to reduce cart abandonment and improve overall sales performance.
- Manage inventory levels and ensure accurate stock availability across all online channels.
- Monitor website performance, analytics, and key e-commerce metrics, providing regular reports and insights.
- Collaborate with marketing teams to align promotional activities with operational capabilities.
- Manage customer service inquiries and ensure prompt resolution of issues, maintaining high customer satisfaction ratings.
- Identify and implement process improvements to enhance operational efficiency and reduce costs.
- Stay updated on e-commerce trends, best practices, and emerging technologies to maintain a competitive edge.
- Lead and mentor a remote team of operations specialists.
- Ensure compliance with all relevant online trading regulations and data privacy laws.
- Bachelor's degree in Business Administration, Marketing, Information Technology, or a related field.
- Minimum of 5 years of experience in e-commerce operations management.
- Proven track record of successfully managing online retail platforms and driving sales growth.
- Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and related tools.
- Expertise in web analytics tools (e.g., Google Analytics) and ability to derive actionable insights.
- Excellent understanding of logistics, supply chain management, and inventory control.
- Demonstrated experience in managing customer service operations and resolving complex issues.
- Strong project management and organizational skills with the ability to manage multiple priorities.
- Exceptional communication, interpersonal, and leadership skills, particularly for leading a remote team.
- Proficiency in e-commerce KPIs and reporting.
- Experience with SEO and SEM best practices related to e-commerce is a plus.
This advertiser has chosen not to accept applicants from your region.
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