2 Senior E Commerce Manager Online Retail Strategy jobs in whatjobs

Senior E-commerce Manager - Online Retail Strategy

01002 Ngong KES170000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking an innovative and strategic Senior E-commerce Manager to drive growth and optimize online sales channels within a fully remote operational framework. You will be responsible for developing and executing comprehensive e-commerce strategies that enhance customer experience, increase conversion rates, and maximize revenue. This role requires a deep understanding of digital marketing, website optimization, user experience (UX), and online sales funnels. You will lead a remote team of specialists, overseeing all aspects of the online store, including merchandising, promotions, analytics, and customer service.

Key Responsibilities:
  • Develop and implement a robust e-commerce strategy to achieve sales and growth targets.
  • Manage the day-to-day operations of the online store, including product catalog management, pricing, and inventory.
  • Optimize website performance, user experience, and conversion rates through A/B testing and data analysis.
  • Develop and execute digital marketing campaigns (SEO, SEM, social media, email marketing) to drive traffic and sales.
  • Analyze e-commerce data, metrics, and customer behavior to identify trends and opportunities for improvement.
  • Manage the e-commerce budget and ensure a strong return on investment (ROI) for all initiatives.
  • Collaborate with marketing, product development, and customer service teams to ensure a seamless customer journey.
  • Stay up-to-date with e-commerce trends, technologies, and best practices.
  • Lead and mentor a remote team of e-commerce professionals.
  • Manage third-party e-commerce platforms and integrations.
  • Ensure a high level of customer satisfaction and loyalty.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
  • Minimum of 6 years of experience in e-commerce management, with a proven track record of driving online sales growth.
  • Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Expertise in digital marketing channels, including SEO, SEM, social media marketing, and email marketing.
  • Proficiency in web analytics tools (e.g., Google Analytics) and data interpretation.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Excellent leadership, team management, and communication skills.
  • Ability to work independently and manage projects effectively in a remote environment.
  • Strong understanding of customer experience (CX) and user interface (UI)/user experience (UX) principles.
  • Familiarity with CRM systems and marketing automation tools.
  • Passionate about online retail and driving business growth.
This is an exciting remote opportunity to shape the online presence and sales strategy for a leading retail brand. The **Ruiru, Kiambu, KE** vicinity is dynamic, and this role allows you to contribute to the industry from your remote setup.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce Manager - Online Retail Strategy

20100 Mwembe KES300000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client, a prominent name in the retail sector, is seeking an experienced and forward-thinking Senior E-commerce Manager to spearhead their online retail strategy. This is a fully remote position, ideal for a results-driven individual passionate about leveraging digital channels to drive sales and enhance customer engagement. You will be responsible for the end-to-end management of the e-commerce platform, from website optimization and digital marketing to customer experience and performance analytics. As a remote leader, you will collaborate with internal teams and external partners to ensure a seamless and compelling online shopping journey for our customers.

Key Responsibilities:
  • Develop and execute a comprehensive e-commerce strategy aligned with overall business objectives, focusing on revenue growth, customer acquisition, and retention.
  • Manage and optimize the company's e-commerce website, ensuring a user-friendly interface, efficient navigation, and high conversion rates.
  • Oversee all digital marketing activities, including SEO, SEM, social media marketing, email marketing, and affiliate marketing, to drive qualified traffic and sales.
  • Analyze website performance, customer behavior, and market trends using analytics tools to identify opportunities for improvement and innovation.
  • Manage the e-commerce product catalog, including product information, pricing, and visual merchandising.
  • Develop and implement strategies to enhance the online customer experience, from browsing and purchasing to post-purchase support.
  • Collaborate with cross-functional teams, including marketing, merchandising, IT, and customer service, to ensure a cohesive brand experience across all online touchpoints.
  • Manage the e-commerce budget, tracking ROI and optimizing spend for maximum effectiveness.
  • Stay current with e-commerce best practices, emerging technologies, and competitive landscape.
  • Identify and onboard new e-commerce platforms or marketplaces to expand market reach.
  • Lead and mentor a remote team of e-commerce specialists.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field. A Master's degree is a plus.
  • Minimum of 6 years of experience in e-commerce management, with a strong track record of driving online sales and growth.
  • Demonstrated expertise in developing and implementing successful e-commerce strategies and digital marketing campaigns.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Strong understanding of SEO, SEM, social media marketing, and other digital marketing channels.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional leadership and team management abilities, especially in a remote setting.
  • Outstanding communication and presentation skills.
  • Experience in A/B testing and conversion rate optimization.
  • Knowledge of retail merchandising and inventory management principles.
This fully remote role offers a fantastic opportunity to shape the digital future of a leading retail brand. If you are a visionary e-commerce leader with a passion for driving online success, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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