1,315 E Commerce Digital Marketing Strategist jobs in Kenya

E-commerce & Digital Marketing Strategist

30100 Tuwan KES95000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

contractor
Our client, a rapidly expanding online retail business, is seeking a creative and results-driven E-commerce & Digital Marketing Strategist to join their fully remote team. This role is pivotal in driving online sales, enhancing brand visibility, and optimizing the customer journey across all digital touchpoints. You will be responsible for developing and executing comprehensive digital marketing campaigns, managing e-commerce platforms, analyzing performance metrics, and identifying new growth opportunities. The ideal candidate possesses a deep understanding of e-commerce best practices, digital marketing channels, and customer behavior, with a proven track record of achieving measurable results in online sales and engagement.

Responsibilities:
  • Develop and implement data-driven e-commerce and digital marketing strategies to drive online sales and customer acquisition.
  • Manage and optimize e-commerce platforms (e.g., Shopify, WooCommerce) for user experience and conversion rates.
  • Oversee and execute digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
  • Analyze website traffic, sales data, and marketing campaign performance using analytics tools (e.g., Google Analytics).
  • Identify trends and insights to optimize marketing spend and campaign effectiveness.
  • Develop and manage the digital marketing budget.
  • Create compelling product descriptions, website content, and marketing collateral.
  • Collaborate with design and development teams to ensure brand consistency and optimal website functionality.
  • Stay current with the latest e-commerce trends, digital marketing technologies, and competitor activities.
  • Manage online advertising budgets and optimize ad campaigns for maximum ROI.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 5 years of experience in e-commerce management and digital marketing strategy.
  • Proven success in driving online sales and improving conversion rates.
  • Expertise in SEO, SEM, social media advertising, and email marketing platforms.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
  • Excellent written and verbal communication skills.
  • Creative mindset with a strong understanding of consumer psychology and user experience.
  • Ability to manage multiple projects simultaneously and work effectively in a remote environment.
  • Experience with content management systems (CMS) is a plus.
This is an exciting opportunity to significantly influence the online presence and sales growth of a dynamic business, working remotely from Kitale, Trans-Nzoia, KE .
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E-commerce and Digital Marketing Strategist

00100 Abothuguchi West KES180000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven E-commerce and Digital Marketing Strategist to join their fully remote team. This position is central to driving online sales, enhancing brand presence, and optimizing the customer journey across all digital channels. The ideal candidate will possess a comprehensive understanding of e-commerce platforms, digital marketing best practices, SEO, SEM, social media marketing, content strategy, and data analytics. You will be responsible for developing and executing integrated digital marketing campaigns, managing online marketplaces, analyzing campaign performance, and identifying strategies to increase conversion rates and customer engagement. This is a fully remote role, offering the flexibility to work from anywhere and collaborate with creative and technical teams across different time zones. Key responsibilities include defining and implementing the e-commerce strategy, managing paid advertising budgets, overseeing social media content and engagement, optimizing website user experience for conversions, and staying abreast of the latest digital marketing trends and technologies. We are looking for a highly analytical and creative individual with exceptional communication and project management skills. Proven experience in managing successful e-commerce operations and digital marketing campaigns is essential. If you are passionate about driving online growth, thrive in a remote-first environment, and are eager to make a significant impact on our digital presence, we encourage you to apply. Join our innovative team and help shape the future of our online business. The role is conceptually located in Nairobi, Nairobi, KE , but is entirely remote, providing extensive work-from-home freedom.
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Lead E-commerce and Digital Marketing Strategist

40100 Kisumu KES250000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client is searching for a dynamic and results-driven Lead E-commerce and Digital Marketing Strategist to spearhead our online sales and marketing efforts. This position is fully remote (`is_remote`: Yes), allowing you to contribute your expertise from your preferred location. You will be responsible for developing and executing comprehensive e-commerce strategies, driving traffic, optimizing conversion rates, and enhancing the overall customer journey across all digital channels. This role demands a creative thinker with a strong analytical mindset and a proven ability to manage social media campaigns, SEO/SEM, email marketing, and paid advertising.

Key Responsibilities:
  • Develop and implement innovative e-commerce strategies to drive online sales and revenue growth.
  • Oversee all digital marketing initiatives, including SEO, SEM, social media marketing, email marketing, and content marketing.
  • Manage and optimize product listings and online store presence across various platforms.
  • Analyze website traffic, user behavior, and campaign performance data to identify trends and opportunities for improvement.
  • Develop and execute targeted social media campaigns to increase brand awareness and customer engagement.
  • Create compelling marketing content and campaigns that resonate with our target audience.
  • Manage the e-commerce platform, ensuring a seamless and user-friendly shopping experience.
  • Collaborate with cross-functional teams, including design, product development, and customer service.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Monitor competitor activities and market trends to maintain a competitive edge.
  • Manage online advertising budgets and optimize spend for maximum ROI.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of proven experience in e-commerce management and digital marketing.
  • Demonstrated success in developing and executing profitable online marketing campaigns.
  • Expertise in SEO, SEM, PPC advertising, social media marketing, and email marketing automation.
  • Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics).
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CMS.
  • Excellent written and verbal communication skills, with a knack for persuasive copywriting.
  • Proven ability to manage multiple projects and meet deadlines in a remote setting.
  • Creative mindset with a strong understanding of customer psychology and online consumer behavior.
  • Experience with A/B testing and conversion rate optimization (CRO).
This is an exceptional opportunity for a seasoned digital marketer to shape the future of our online business from a remote setting. If you are passionate about e-commerce and possess a strategic vision for digital growth, we want to hear from you.
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Senior E-commerce & Digital Marketing Strategist

20100 Mwembe KES300000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior E-commerce & Digital Marketing Strategist to drive online sales and brand presence. This is a fully remote position, empowering you to shape our digital strategy from anywhere. You will be responsible for developing and executing comprehensive e-commerce and digital marketing plans to maximize customer acquisition, engagement, and conversion rates across various online channels. The ideal candidate will possess extensive experience in e-commerce platforms, SEO, SEM, social media marketing, content marketing, and email marketing. Your responsibilities will include analyzing market trends, identifying target audiences, developing compelling digital campaigns, managing online advertising budgets, and optimizing website user experience for online sales. You will collaborate with product development, sales, and creative teams to ensure a cohesive and effective online customer journey. This remote role is vital for expanding the retail footprint serving the **Nakuru, Nakuru, KE** market and beyond. You must have a strong understanding of analytics tools (e.g., Google Analytics) to track campaign performance, derive insights, and make data-driven recommendations. Excellent communication, project management, and leadership skills are essential. We are looking for a strategic thinker who can innovate in the digital space, drive measurable results, and stay ahead of evolving online marketing trends. If you are a results-oriented digital marketer passionate about growing online businesses remotely, we encourage you to apply.
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E-commerce Digital Marketing Strategist (Remote)

01000 Makongeni KES95000 Monthly WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven E-commerce Digital Marketing Strategist to join their thriving online business on a fully remote basis. This pivotal role will focus on developing and executing innovative digital marketing campaigns to drive traffic, engagement, and conversions for their e-commerce platforms. The ideal candidate will possess a comprehensive understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Responsibilities include conducting market research, identifying target audiences, and developing compelling marketing strategies tailored to specific customer segments. You will be responsible for managing social media presence across various platforms, creating engaging content, and fostering community interaction. A key aspect of this role involves planning and executing paid advertising campaigns (e.g., Google Ads, Facebook Ads), optimizing ad spend, and analyzing performance metrics to maximize ROI. The E-commerce Digital Marketing Strategist will also play a crucial part in developing and implementing email marketing campaigns, nurturing leads, and driving repeat purchases. Analyzing website traffic, user behavior, and conversion rates using tools like Google Analytics is essential for identifying areas of improvement and making data-informed decisions. Collaboration with the web development and design teams to ensure a seamless user experience and optimize conversion funnels will be critical. A Bachelor's degree in Marketing, Digital Media, Communications, or a related field is required. A minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce and social media, is essential. Proven success in developing and managing successful online marketing campaigns, demonstrated by measurable results, is a must. Excellent written and verbal communication skills, strong analytical abilities, and proficiency with digital marketing tools and platforms are required. This fully remote position offers a flexible work environment and the opportunity to significantly impact the growth and success of our client's online business.
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Remote E-commerce & Digital Marketing Strategist

60200 Meru , Eastern KES160000 Annually WhatJobs remove_red_eye View All

Posted 16 days ago

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Job Description

full-time
Our client, a vibrant and growing e-commerce business, is seeking a creative and analytical Remote E-commerce & Digital Marketing Strategist. This position is fully remote, allowing you to drive online growth from anywhere in Kenya, with a focus on expanding the reach of brands targeting consumers in and around Meru, Meru, KE . The ideal candidate will have a proven track record in developing and executing successful e-commerce and digital marketing strategies. You will be responsible for managing all aspects of the online sales funnel, from attracting traffic to converting visitors into loyal customers. This role requires a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and e-commerce platform management. You will work closely with cross-functional teams, including product development, sales, and customer service, to ensure a cohesive and effective online presence. Key responsibilities include analyzing market trends, identifying target audiences, developing compelling marketing campaigns, and optimizing website performance for maximum conversion rates. You will manage the company's social media channels, create engaging content, and oversee paid advertising campaigns across various platforms. Measuring and reporting on the performance of all digital marketing activities is crucial. You will need to stay up-to-date with the latest digital marketing tools and techniques. Our client is committed to innovation and leveraging digital channels to connect with customers effectively. The successful candidate will be a strategic thinker, data-driven, and possess excellent creative and communication skills. They should be able to translate business objectives into effective digital marketing strategies and execute them with precision in a remote work environment. A strong understanding of the consumer landscape in Meru, Meru, KE and the broader Kenyan market will be highly advantageous.

Key Responsibilities:
  • Develop and implement comprehensive e-commerce and digital marketing strategies.
  • Manage and optimize the company's e-commerce website for user experience and conversion.
  • Drive online traffic through SEO, SEM, and paid advertising campaigns.
  • Develop and execute social media marketing strategies to enhance brand awareness and engagement.
  • Create compelling and high-quality content for website, social media, and email campaigns.
  • Manage email marketing campaigns, including list segmentation and automation.
  • Analyze website traffic, user behavior, and campaign performance using analytics tools.
  • Track and report on key performance indicators (KPIs) and provide actionable insights.
  • Identify target audiences and develop tailored marketing messages.
  • Stay abreast of the latest trends and best practices in digital marketing and e-commerce.
  • Collaborate with product, sales, and customer service teams to ensure brand consistency.
  • Manage online advertising budgets and optimize ad spend for maximum ROI.
  • Conduct market research and competitor analysis to identify opportunities.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
  • Minimum of 4 years of experience in e-commerce and digital marketing.
  • Proven success in developing and executing digital marketing campaigns that drive sales and engagement.
  • Strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Experience with digital advertising platforms (e.g., Google Ads, Facebook Ads).
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong creative and content development abilities.
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Familiarity with the consumer market in Meru, Meru, KE is a significant advantage.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce and Digital Marketing Strategist

50200 Tuwan KES180000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client is a dynamic and rapidly expanding e-commerce business seeking a Senior E-commerce and Digital Marketing Strategist to drive online sales and enhance brand presence. This role is fully remote, allowing a talented strategist to craft and execute campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies, optimizing the e-commerce platform, managing online advertising, and leveraging social media to drive customer engagement and conversions. The ideal candidate will possess a deep understanding of e-commerce trends, SEO, SEM, content marketing, social media marketing, and data analytics. As a remote leader, you will collaborate with cross-functional teams, manage external agencies, and utilize analytics tools to measure campaign performance and inform future strategies. This is a unique opportunity to significantly impact online revenue and brand growth in a flexible, work-from-home environment.

Key Responsibilities:
  • Develop and execute a holistic e-commerce and digital marketing strategy to drive online sales and customer acquisition.
  • Manage and optimize the company's e-commerce website for user experience, conversion rates, and search engine visibility.
  • Plan and execute digital advertising campaigns across various platforms (e.g., Google Ads, social media ads), managing budgets and ROI.
  • Oversee SEO strategy, including keyword research, on-page optimization, and link building.
  • Develop and manage content marketing initiatives, including blog posts, articles, and website copy.
  • Lead social media strategy, content creation, community management, and engagement efforts.
  • Analyze website traffic, sales data, and campaign performance using tools like Google Analytics.
  • Identify key performance indicators (KPIs) and provide regular reports on digital marketing effectiveness.
  • Stay up-to-date with the latest e-commerce trends, digital marketing technologies, and best practices.
  • Collaborate with product, sales, and customer service teams to ensure a cohesive customer journey.
  • Manage relationships with external agencies, vendors, and partners.
  • Conduct A/B testing and data analysis to continuously improve campaign performance and website conversions.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 7 years of experience in e-commerce and digital marketing, with a proven track record of driving online sales growth.
  • Expertise in SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
  • Strong understanding of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and website analytics tools (e.g., Google Analytics).
  • Proficiency in managing digital advertising platforms and optimizing campaigns for performance.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong communication, writing, and presentation skills.
  • Ability to work independently and collaboratively in a fully remote environment.
  • Experience with CRM systems is a plus.
  • A passion for digital innovation and customer engagement.
This dynamic remote position is ideal for a seasoned digital marketer looking to make a substantial impact, with the designated job location being **Kitale, Trans-Nzoia, KE**, though the role is fully remote.
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E-commerce and Digital Marketing Strategist (Remote)

30500 Tuwan KES140000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven E-commerce and Digital Marketing Strategist to elevate their online presence and drive sales growth. This is a fully remote position, offering the flexibility to work from anywhere and shape the digital landscape. You will be responsible for developing and executing comprehensive e-commerce strategies, including website optimization, online sales funnel management, and digital marketing campaigns across various channels. The ideal candidate will have a deep understanding of e-commerce platforms, SEO, SEM, social media marketing, email marketing, and content strategy. You will analyze market trends, customer behavior, and competitor activities to identify opportunities for innovation and growth. This role requires excellent analytical skills to track and measure campaign performance, optimize ROI, and provide actionable insights. You will work closely with product, sales, and design teams to ensure a cohesive and compelling online customer experience. Strong project management skills, the ability to manage multiple initiatives simultaneously, and exceptional communication are essential. We are looking for a proactive individual who is passionate about digital transformation, customer engagement, and driving measurable business results. This role is fundamental to the online success of our client within Kitale, Trans-Nzoia, KE and beyond. Your ability to craft compelling online narratives and translate them into effective digital campaigns will be key to this role's success.

Responsibilities:
  • Develop and implement comprehensive e-commerce and digital marketing strategies.
  • Optimize website performance, user experience, and conversion rates.
  • Manage and execute digital marketing campaigns across SEO, SEM, social media, email, and content marketing.
  • Analyze campaign performance data, generate reports, and provide insights for optimization.
  • Manage online product listings, pricing, and promotions.
  • Stay current with e-commerce trends, digital marketing best practices, and emerging technologies.
  • Collaborate with product development, sales, and customer service teams.
  • Develop engaging content for digital channels to drive traffic and conversions.
  • Manage online advertising budgets and ensure optimal ROI.
  • Monitor competitor activities and market trends to identify growth opportunities.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 5 years of experience in e-commerce and digital marketing.
  • Proven track record of driving online sales growth and managing successful digital campaigns.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Strong analytical skills and ability to interpret data to drive decisions.
  • Excellent project management and organizational skills.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and thrive in a remote work environment.
  • Experience in developing online customer journeys and optimizing conversion funnels.
This advertiser has chosen not to accept applicants from your region.

Senior Remote E-commerce & Digital Marketing Strategist

00200 Kilimani KES100000 Annually WhatJobs remove_red_eye View All

Posted 6 days ago

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Job Description

full-time
Our client is seeking a highly strategic and results-oriented Senior Remote E-commerce & Digital Marketing Strategist. This role is critical for driving online sales growth, enhancing digital brand presence, and optimizing the customer journey across all digital channels. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing tactics, SEO, SEM, social media marketing, and content strategy. As this is a fully remote position, you must be adept at independent work, strategic planning, and leading virtual teams. You will be responsible for developing and executing innovative digital strategies that align with business objectives and drive significant online revenue.

Key Responsibilities:
  • Develop and execute comprehensive e-commerce and digital marketing strategies to drive online traffic, conversions, and revenue.
  • Manage and optimize the company's e-commerce platform(s) for user experience and sales performance.
  • Lead SEO and SEM initiatives to improve search engine rankings and drive qualified traffic.
  • Develop and manage digital advertising campaigns across platforms like Google Ads, social media, and display networks.
  • Create and implement effective social media marketing strategies to build brand awareness and engage with target audiences.
  • Oversee content creation and strategy, ensuring alignment with brand voice and marketing objectives.
  • Analyze website traffic, sales data, and campaign performance, providing insights and actionable recommendations.
  • Collaborate with creative, product, and sales teams to ensure a cohesive digital brand experience.
  • Stay current with the latest trends and best practices in e-commerce, digital marketing, and social media.
  • Manage relationships with digital marketing agencies and technology providers.

Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business, or a related field. Master's degree is a plus.
  • Minimum of 6 years of experience in e-commerce and digital marketing, with a strong track record of driving online sales growth.
  • Proven expertise in managing and optimizing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency in analytics tools such as Google Analytics, Adobe Analytics, and various ad platform dashboards.
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Strong leadership and communication skills, effective in a remote team environment.
  • Experience with marketing automation tools and CRM systems is desirable.
  • Must have a dedicated home office with a reliable, high-speed internet connection.

This role is fully remote, with the e-commerce operations conceptually linked to Ongata Rongai, Kajiado, KE . Join our client and lead their digital transformation.
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Senior E-commerce & Digital Marketing Strategist - Remote

20102 Embu, Eastern KES7500000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client, a fast-growing e-commerce platform, is seeking a highly experienced Senior E-commerce & Digital Marketing Strategist to lead their online presence and growth initiatives from a fully remote capacity. This pivotal role involves developing and executing comprehensive strategies to drive online sales, enhance customer engagement, and build a strong brand presence across digital channels. The ideal candidate will possess a deep understanding of e-commerce best practices, digital marketing trends, SEO, SEM, social media marketing, content marketing, and data analytics. You will be responsible for optimizing the customer journey, improving conversion rates, and maximizing ROI on digital marketing spend.

Key responsibilities include defining the e-commerce roadmap, managing online advertising campaigns, overseeing social media strategy, and analyzing website performance to identify areas for improvement. You will work closely with web development, creative, and sales teams to ensure a cohesive and effective digital strategy. This role demands exceptional analytical skills, creativity, and a data-driven approach to decision-making. The candidate must be proficient in using e-commerce platforms, analytics tools (e.g., Google Analytics), and various digital marketing software. This fully remote position requires strong self-discipline, excellent project management skills, and outstanding communication abilities to collaborate effectively with a dispersed team. You will play a key role in shaping the digital future of our client and driving significant online growth.

**Responsibilities:**
  • Develop and implement data-driven e-commerce and digital marketing strategies to achieve business objectives.
  • Optimize website performance for user experience and conversion rate optimization (CRO).
  • Manage and execute SEO, SEM, social media marketing, and content marketing campaigns.
  • Analyze website traffic, user behavior, and campaign performance using analytics tools.
  • Identify new digital marketing opportunities and emerging trends.
  • Manage online advertising budgets and ensure maximum ROI.
  • Develop and execute strategies for customer acquisition, retention, and loyalty.
  • Collaborate with web development and creative teams to enhance online offerings.
  • Monitor competitor activities and market trends to maintain a competitive edge.
  • Provide regular reports on digital marketing performance and insights to stakeholders.
This is a 100% remote position, allowing the successful candidate to work from their preferred location within Kenya.
This advertiser has chosen not to accept applicants from your region.

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