799 E Commerce Digital Marketing Manager jobs in Kenya

E-commerce and Digital Marketing Manager

00200 Ongata Rongai, Rift Valley KES75000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a dynamic and results-oriented E-commerce and Digital Marketing Manager to lead their online presence. This fully remote position is responsible for developing and executing comprehensive strategies to drive online sales, enhance brand visibility, and engage customers across various digital channels. You will be instrumental in shaping the company's e-commerce platform, managing social media engagement, and implementing data-driven marketing campaigns. This is a remote-first role, allowing you to work from your preferred location within Kenya.

Responsibilities:
  • Develop and implement effective e-commerce strategies to increase online sales and revenue.
  • Manage and optimize the company's e-commerce website, ensuring a seamless user experience.
  • Plan, execute, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Oversee social media strategy, content creation, community management, and engagement.
  • Analyze website traffic, sales data, and campaign performance using analytics tools to identify trends and opportunities.
  • Develop and manage the digital marketing budget.
  • Stay up-to-date with the latest trends and best practices in e-commerce, digital marketing, and social media.
  • Collaborate with design and content teams to create compelling marketing materials and website content.
  • Conduct market research and competitor analysis to identify new growth opportunities.
  • Manage online advertising platforms and optimize ad spend for maximum ROI.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
  • Minimum of 4 years of experience in e-commerce management and digital marketing.
  • Proven success in driving online sales and managing e-commerce platforms (e.g., Shopify, WooCommerce).
  • Strong understanding of SEO, SEM, PPC advertising, and social media marketing strategies.
  • Proficiency in using digital analytics tools (e.g., Google Analytics).
  • Excellent content creation, copywriting, and communication skills.
  • Experience with email marketing platforms and CRM systems.
  • Ability to analyze data, derive insights, and make data-driven decisions.
  • Strong project management and organizational skills.
  • Demonstrated ability to work independently and collaboratively in a remote setting.
This is a unique opportunity to make a significant impact on our client's digital growth strategy from anywhere in Kenya. The position is based in **Ongata Rongai, Kajiado, KE**, but is a fully remote role.
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E-commerce Digital Marketing Manager

80100 Shella KES100000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-driven E-commerce Digital Marketing Manager to oversee and enhance their online sales channels. This role requires a strategic thinker with a proven track record in driving online revenue, optimizing customer acquisition, and building brand presence across digital platforms. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing, specifically tailored for e-commerce growth. The ideal candidate will possess a deep understanding of the e-commerce landscape, customer journey mapping, and conversion rate optimization (CRO). You will manage a budget, analyze campaign performance, and utilize data-driven insights to refine strategies and maximize ROI. This position involves collaboration with cross-functional teams, including sales, product development, and creative. The role is hybrid, requiring a balance of in-office presence for team collaboration and strategic planning, with the flexibility of remote work for focused tasks and data analysis. We are looking for a proactive individual with strong analytical skills, excellent project management capabilities, and a passion for the ever-evolving world of digital marketing and e-commerce.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies for e-commerce growth.
  • Manage and optimize SEO, SEM, PPC, social media, email, and content marketing campaigns.
  • Drive website traffic, customer acquisition, and conversion rates.
  • Analyze campaign performance, track key metrics (KPIs), and generate reports.
  • Conduct market research and competitive analysis to identify opportunities and trends.
  • Manage the digital marketing budget and ensure optimal allocation of resources.
  • Collaborate with creative teams to develop compelling marketing content and assets.
  • Oversee the e-commerce website user experience and conversion rate optimization (CRO).
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Manage relationships with external agencies and vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.
  • Proven experience in developing and executing successful digital marketing campaigns.
  • Expertise in SEO, SEM, PPC advertising, social media marketing, and email marketing.
  • Strong understanding of e-commerce platforms and analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Excellent analytical, problem-solving, and project management skills.
  • Strong communication and interpersonal skills, with the ability to collaborate effectively.
  • Familiarity with content management systems (CMS) and marketing automation tools.
  • Demonstrated ability to work in a hybrid work environment.
This advertiser has chosen not to accept applicants from your region.

Senior E-commerce & Digital Marketing Manager

60200 Meru , Eastern KES175000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a strategic and results-driven Senior E-commerce & Digital Marketing Manager to lead their online sales and marketing efforts. This is a fully remote role where you will be instrumental in driving online revenue growth, enhancing brand visibility, and optimizing the customer journey across all digital channels. You will develop and execute comprehensive e-commerce strategies, including website management, online advertising, social media marketing, and email campaigns.

The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing best practices, and data analytics. You will be responsible for managing the e-commerce P&L, setting key performance indicators (KPIs), and implementing strategies to improve conversion rates, customer acquisition, and customer lifetime value. This role requires strong analytical skills, creative thinking, and the ability to lead and inspire a remote marketing team. You will work closely with cross-functional teams, including product development, sales, and customer service, to ensure a cohesive online experience.

Key Responsibilities:
  • Develop and implement a comprehensive e-commerce strategy to drive online sales and achieve revenue targets.
  • Manage and optimize the company's e-commerce website, including product listings, merchandising, and user experience.
  • Develop and execute digital marketing campaigns across various channels, including SEO, SEM, social media advertising, display advertising, and email marketing.
  • Analyze website traffic, sales data, and campaign performance using analytics tools (e.g., Google Analytics) to identify trends and opportunities for improvement.
  • Manage the e-commerce budget and ensure a strong return on investment (ROI) for marketing initiatives.
  • Oversee social media strategy and content creation to build brand engagement and community.
  • Develop and implement customer retention strategies, including loyalty programs and personalized marketing.
  • Collaborate with product and merchandising teams to ensure alignment between online offerings and market demand.
  • Stay current with emerging e-commerce trends, digital marketing technologies, and competitive landscape.
  • Lead and mentor a remote digital marketing team.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
  • Minimum of 7 years of experience in e-commerce and digital marketing, with a focus on driving online sales growth.
  • Proven track record of success in developing and executing effective digital marketing campaigns.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento), CMS, and CRM systems.
  • Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
  • Expertise in web analytics tools (e.g., Google Analytics) and data-driven decision-making.
  • Excellent leadership, communication, and project management skills, adept at managing remote teams.
  • Creative thinker with a passion for online innovation.
This is an exciting remote opportunity to shape the digital presence and e-commerce success of a growing company. The **location** is entirely remote.
This advertiser has chosen not to accept applicants from your region.

E-commerce Digital Marketing Manager, Remote

80100 Nairobi, Nairobi KES160000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is looking for a creative and results-oriented E-commerce Digital Marketing Manager to spearhead their online sales and marketing efforts. This is a fully remote position, offering the flexibility to optimize campaigns from anywhere. The ideal candidate will have a comprehensive understanding of digital marketing channels, e-commerce best practices, and data analytics. You will be responsible for developing and executing integrated digital marketing strategies to drive website traffic, increase conversions, and enhance customer engagement. Key responsibilities include managing SEO/SEM campaigns, social media marketing, email marketing, content marketing, and affiliate programs. You will also analyze website performance data, identify trends, and implement strategies to improve user experience and sales funnels. The successful candidate will be adept at utilizing various digital marketing tools and platforms, such as Google Analytics, SEMrush, and social media management tools. Strong analytical and reporting skills are essential to measure the effectiveness of campaigns and demonstrate ROI. Excellent communication and collaboration skills are required to work with internal teams and external agencies. This role demands a strategic thinker with a keen eye for detail and a passion for driving online business growth. Join our client and shape their e-commerce presence. This is an exciting opportunity for a driven marketing professional to lead impactful campaigns in a fully remote setting and contribute significantly to online revenue.
This advertiser has chosen not to accept applicants from your region.

E-commerce and Digital Marketing Manager (Remote)

20300 Mwembe KES600000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is actively searching for an experienced E-commerce and Digital Marketing Manager to lead their online sales and marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere while driving significant growth for our client's retail operations. You will be responsible for developing and executing comprehensive digital marketing strategies to increase brand awareness, drive website traffic, and maximize online sales conversions. This includes managing all aspects of the e-commerce platform, including product listings, pricing strategies, inventory management integration, and customer experience optimization.

Key responsibilities encompass managing paid advertising campaigns (SEM, social media ads), overseeing SEO efforts, developing engaging content marketing strategies, and executing email marketing campaigns. You will also be tasked with analyzing website performance, customer behavior, and campaign ROI using various analytics tools (e.g., Google Analytics, social media insights). The ability to translate data into actionable insights and recommendations is paramount. You will work closely with creative teams, content creators, and external agencies to ensure brand consistency and campaign effectiveness across all digital channels.

The ideal candidate will have a strong understanding of e-commerce best practices, a proven ability to manage online marketplaces, and a deep knowledge of digital marketing channels and analytics. Experience with e-commerce platforms such as Shopify, Magento, or WooCommerce is highly desirable. You should possess excellent project management skills, a data-driven approach to decision-making, and the ability to manage multiple projects simultaneously in a fast-paced, remote environment. Strong communication and collaboration skills are essential for working with cross-functional teams and stakeholders. We are looking for a creative, results-oriented individual who can stay ahead of digital marketing trends and drive innovation. This role offers a fantastic opportunity to make a substantial impact on our client's online presence and profitability. If you are passionate about e-commerce and digital growth, and excel in a remote work setting, we encourage you to apply. Join our client's forward-thinking team and help shape the future of their digital retail strategy.
This advertiser has chosen not to accept applicants from your region.

Remote E-commerce and Digital Marketing Manager

00100 Makongeni KES130000 Annually WhatJobs remove_red_eye View All

Posted 23 days ago

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Job Description

full-time
Our client, a rapidly growing online retail brand, is seeking an experienced and results-driven E-commerce and Digital Marketing Manager to lead their online presence from a fully remote capacity. This role is central to driving online sales, managing digital marketing campaigns, and enhancing customer engagement across various platforms. You will be responsible for developing and executing comprehensive e-commerce strategies, including website optimization, customer journey mapping, and conversion rate optimization (CRO). Your expertise in digital marketing will be crucial for managing paid advertising campaigns (Google Ads, Social Media Ads), SEO/SEM, content marketing, email marketing, and social media strategy. You will analyze website traffic, sales data, and campaign performance using tools like Google Analytics to identify trends and opportunities. The ideal candidate will have a proven track record of successfully managing and growing e-commerce businesses, with a strong understanding of online sales funnels and customer acquisition strategies. Excellent analytical skills, creativity, and a data-driven approach are essential. Proficiency in e-commerce platforms (e.g., Shopify, WooCommerce) and digital marketing tools is required. This is a remote position, demanding strong communication, project management, and self-motivation skills. You will work closely with design, content, and development teams to ensure a seamless online customer experience. A bachelor's degree in Marketing, Business Administration, or a related field is preferred, coupled with at least 5 years of experience in e-commerce and digital marketing. If you are passionate about leveraging digital channels to build brands and drive sales, and seek a dynamic remote role with impact relevant to the commercial hubs around **Thika, Kiambu, KE**, this opportunity is for you.
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E-commerce Digital Marketing Manager - Remote Growth Strategies

00100 Abothuguchi West KES160000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking an accomplished and results-oriented E-commerce Digital Marketing Manager to spearhead their online growth initiatives. This is a fully remote position, offering the flexibility to manage campaigns and strategies from anywhere. You will be responsible for developing and executing comprehensive digital marketing plans across various channels to drive traffic, conversions, and customer engagement for their e-commerce platforms. This role requires a deep understanding of SEO, SEM, social media marketing, content strategy, email marketing, and performance analytics. You will analyze market trends, identify new opportunities, and optimize campaigns for maximum ROI. The ideal candidate is data-driven, innovative, and possesses exceptional strategic thinking and execution skills.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies to achieve e-commerce sales and growth objectives.
  • Manage and optimize all paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI.
  • Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
  • Develop and execute engaging social media marketing campaigns to build brand awareness and community.
  • Create and manage content marketing strategies, including blog posts, website copy, and promotional materials.
  • Design and implement effective email marketing campaigns to nurture leads and drive customer retention.
  • Monitor, analyze, and report on key performance indicators (KPIs) across all digital channels.
  • Conduct market research and competitor analysis to identify emerging trends and opportunities.
  • Collaborate with e-commerce, product, and creative teams to ensure cohesive brand messaging and customer experience.
  • Stay up-to-date with the latest digital marketing best practices, tools, and technologies.

Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
  • Proven track record of developing and executing successful online marketing campaigns.
  • In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
  • Proficiency with analytics tools such as Google Analytics, SEMrush, and similar platforms.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
  • Strong analytical and problem-solving skills, with a data-driven approach.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
  • Experience in managing and leading remote teams is a plus.
This is a critical role within our client's organization, offering the chance to make a significant impact on their online presence and revenue growth. Join a forward-thinking company that embraces innovation and values strategic digital expertise.
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Senior E-commerce & Digital Marketing Manager (Remote)

70100 Abothuguchi West KES200000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly strategic and data-driven Senior E-commerce & Digital Marketing Manager to lead their online sales and marketing efforts. This is a fully remote role where you will be responsible for developing and executing comprehensive strategies to drive online revenue growth, optimize customer acquisition, and enhance the overall e-commerce experience. You will manage all aspects of the digital storefront, including website performance, SEO, SEM, email marketing, social media integration, and conversion rate optimization. The ideal candidate has a proven history of success in managing high-volume e-commerce platforms and a deep understanding of digital marketing channels and analytics.

Responsibilities:
  • Develop and implement a cohesive e-commerce strategy focused on driving sales, improving customer lifetime value, and enhancing brand presence.
  • Manage and optimize the e-commerce website, ensuring a seamless user experience, efficient navigation, and high conversion rates.
  • Oversee search engine optimization (SEO) efforts to improve organic search rankings and drive targeted traffic.
  • Plan and execute paid search (SEM) campaigns, including Google Ads and other PPC platforms, to maximize ROI.
  • Develop and manage email marketing campaigns, including newsletters, promotional emails, and automated workflows.
  • Integrate and leverage social media channels to drive traffic, engagement, and sales.
  • Analyze website performance, sales data, and marketing campaign results using analytics tools (e.g., Google Analytics, Adobe Analytics) to identify trends and opportunities.
  • Conduct A/B testing and other experiments to continuously improve website performance and conversion rates.
  • Manage the e-commerce product catalog, ensuring accuracy, compelling descriptions, and high-quality imagery.
  • Stay abreast of the latest e-commerce trends, technologies, and digital marketing best practices.
  • Collaborate with cross-functional teams, including marketing, operations, and customer service, to ensure a unified brand experience.
  • Manage the e-commerce budget effectively, allocating resources to maximize growth.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 7 years of progressive experience in e-commerce management and digital marketing.
  • Proven track record of successfully growing online sales and optimizing digital marketing campaigns.
  • In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce), SEO, SEM, email marketing, and social media marketing.
  • Strong analytical skills with demonstrated experience using web analytics and data visualization tools.
  • Experience with A/B testing, conversion rate optimization (CRO), and user experience (UX) principles.
  • Excellent project management, communication, and leadership skills.
  • Ability to work independently, prioritize tasks, and manage multiple projects in a remote setting.
  • Creative thinker with a data-driven approach to decision-making.
  • Familiarity with CRM systems is a plus.

This is an exceptional opportunity to lead e-commerce growth from a remote location. If you are a digital marketing expert with a passion for online retail, we encourage you to apply. The role is conceptually associated with Garissa, Garissa, KE but is performed entirely remotely.
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Senior E-commerce and Digital Marketing Manager - Remote

30100 Tuwan KES120000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client, a dynamic and rapidly expanding e-commerce brand, is seeking a seasoned Senior E-commerce and Digital Marketing Manager to lead their fully remote marketing efforts. This pivotal role will be responsible for developing and executing comprehensive strategies to drive online sales, enhance brand visibility, and optimize the customer journey across all digital channels. The ideal candidate will possess a deep understanding of e-commerce platforms, SEO, SEM, social media marketing, content marketing, email marketing, and data analytics. You will be instrumental in crafting and implementing data-driven campaigns that attract, engage, and convert target audiences. As this is a remote-first position, exceptional leadership, strategic thinking, project management, and communication skills are essential. You will manage a remote team of marketing specialists, oversee campaign budgets, and continuously analyze performance metrics to ensure optimal ROI. The company fosters a culture of innovation and growth, offering a unique opportunity to shape the digital presence of a thriving e-commerce business from the comfort of your home office. We are looking for a strategic thinker with a passion for e-commerce and digital transformation.
Responsibilities:
  • Develop and implement comprehensive e-commerce and digital marketing strategies to drive online revenue growth.
  • Manage all aspects of the company's online presence, including website, social media, and digital advertising platforms.
  • Oversee search engine optimization (SEO) and search engine marketing (SEM) initiatives.
  • Develop and execute engaging social media marketing campaigns.
  • Manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
  • Analyze website traffic, sales data, and campaign performance metrics to identify opportunities for optimization.
  • Manage digital marketing budgets and ensure efficient allocation of resources.
  • Collaborate with product, sales, and customer service teams to ensure a cohesive brand experience.
  • Stay current with emerging digital marketing trends and technologies.
  • Lead and mentor a remote team of digital marketing professionals.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 7 years of experience in e-commerce and digital marketing, with a proven track record of driving online sales growth.
  • Extensive knowledge of e-commerce platforms (e.g., Shopify, Magento), analytics tools (e.g., Google Analytics), and digital marketing channels (SEO, SEM, social media, email).
  • Strong analytical and data interpretation skills.
  • Excellent leadership, project management, and communication abilities.
  • Proven experience managing remote teams and collaborating effectively across departments.
  • Demonstrated success in developing and executing data-driven digital marketing campaigns.
This advertiser has chosen not to accept applicants from your region.

E-commerce Manager, Digital Marketing & Growth

60200 Nyeri Town KES270000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a strategic and results-driven E-commerce Manager to lead their online sales and digital marketing efforts. This is a fully remote position, offering a dynamic environment to drive online growth. You will be responsible for developing and implementing comprehensive e-commerce strategies, optimizing the online customer journey, and maximizing conversion rates. Key responsibilities include managing the e-commerce platform, overseeing product merchandising, pricing, and promotions. You will also be instrumental in driving traffic and sales through various digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate programs. The ideal candidate possesses a deep understanding of e-commerce best practices, online consumer behavior, and digital marketing analytics. You will analyze sales data, website traffic, and customer feedback to identify opportunities for improvement and innovation. Collaboration with cross-functional teams, including marketing, IT, and customer service, will be essential to ensure a seamless online experience. This remote role requires exceptional leadership, analytical, and project management skills. You must be adept at developing and executing data-driven marketing campaigns that deliver measurable results. The ability to manage budgets effectively, optimize marketing spend, and track ROI is crucial. You will stay abreast of the latest e-commerce trends and technologies, continuously seeking ways to enhance our online presence and customer engagement. This is an exciting opportunity to take ownership of our client's online business, drive significant revenue growth, and shape the future of their digital presence from a remote location. You will also be responsible for managing online customer service inquiries and ensuring a high level of customer satisfaction. Building and nurturing a strong online community around the brand will be a key objective.
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