1,730 Digital Marketing Strategist Performance Marketing jobs in Kenya

Lead Digital Marketing Strategist, Creative Campaigns

50100 Tuwan KES4500000 Annually WhatJobs

Posted 19 days ago

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full-time
Our client, a dynamic leader in the arts and entertainment sector, is seeking an innovative and experienced Lead Digital Marketing Strategist to spearhead their creative campaign initiatives, operating in a fully remote capacity. This role is crucial for developing and executing comprehensive digital marketing strategies that amplify brand presence, engage target audiences, and drive participation in arts and entertainment events and productions. You will be responsible for conceptualizing and managing multi-channel digital campaigns, including social media marketing, content marketing, SEO/SEM, email marketing, and influencer collaborations. A key aspect of this role is to harness creativity and data analytics to craft compelling narratives and optimize campaign performance. The ideal candidate will possess a deep understanding of current digital marketing trends, emerging platforms, and audience engagement tactics within the arts and entertainment landscape. You will lead a remote team of marketing specialists, providing direction, feedback, and fostering a collaborative environment. This position requires strong analytical skills to track campaign metrics, derive insights, and report on ROI. Experience in managing marketing budgets and working with creative agencies is also essential. This is a remote-first opportunity, demanding exceptional communication, project management, and interpersonal skills to effectively collaborate with internal teams and external partners across different geographies. You will be instrumental in shaping the perception and reach of our client's diverse artistic offerings, ensuring they connect with audiences in meaningful ways. A passion for arts and culture, combined with a strategic marketing acumen, will make you an ideal fit for this exciting, digitally-driven role.
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Remote Digital Marketing Strategist (Creative & Digital)

20100 Mwembe KES290000 Annually WhatJobs

Posted today

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full-time
Our client is seeking a forward-thinking and analytical Remote Digital Marketing Strategist to lead the development and execution of integrated digital marketing campaigns. This pivotal role will be responsible for defining our online presence strategy, driving website traffic, lead generation, and customer engagement across various digital channels. You will leverage your expertise in SEO, SEM, content marketing, social media, email marketing, and paid advertising to create cohesive and impactful campaigns that align with business objectives. The ideal candidate is a data-driven decision-maker, adept at analyzing campaign performance, identifying trends, and optimizing strategies for maximum ROI. This is a fully remote position, requiring exceptional project management skills, strong communication abilities, and the capacity to collaborate effectively with cross-functional teams, including creative, sales, and product development. You will be responsible for setting digital marketing goals, developing campaign roadmaps, managing budgets, and reporting on key performance indicators. We are looking for a creative problem-solver who can stay ahead of the curve in the ever-evolving digital landscape, continuously testing and iterating to achieve superior results. This is an exciting opportunity to shape a brand's digital footprint and drive measurable business growth from your home office.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across multiple channels (SEO, SEM, social media, email, content, paid ads).
  • Conduct market research and competitive analysis to identify opportunities and threats.
  • Define target audiences and craft compelling digital messaging to resonate with them.
  • Manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to achieve campaign objectives and ROI.
  • Oversee SEO efforts, including keyword research, on-page optimization, and link-building strategies.
  • Develop and execute content marketing plans, ensuring alignment with SEO best practices and audience engagement goals.
  • Manage email marketing campaigns, including segmentation, automation, and performance tracking.
  • Analyze website traffic, user behavior, and campaign performance using analytics tools (e.g., Google Analytics).
  • Provide regular reports on digital marketing performance, insights, and recommendations for improvement.
  • Collaborate with creative teams to develop engaging digital assets and landing pages.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.

Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business, or a related field.
  • 4-6 years of experience in digital marketing strategy and execution.
  • Proven track record of developing and implementing successful digital marketing campaigns.
  • In-depth knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media ad managers, marketing automation software).
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent project management and organizational skills.
  • Strong written and verbal communication skills.
  • Ability to work independently and collaboratively in a remote team environment.
  • Creative thinking and a passion for digital innovation.
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Senior Digital Marketing Strategist - Creative Campaigns

00201 Ngong KES4900000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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full-time
Our client, a globally recognized media and entertainment conglomerate, is seeking a visionary Senior Digital Marketing Strategist to lead innovative and engaging online campaigns. This is a fully remote position that demands a creative thinker with a proven track record in developing and executing successful digital marketing strategies across multiple platforms. You will be responsible for shaping the online presence and brand narrative of our client's diverse entertainment properties, driving audience engagement and growth, all managed remotely from your home base, contributing to projects related to **Ruiru, Kiambu, KE**'s digital landscape.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to promote entertainment products and brands across various online channels (social media, search engines, email, display advertising, influencer marketing).
  • Create compelling and creative campaign concepts that resonate with target audiences and drive maximum engagement.
  • Manage and optimize paid advertising campaigns (PPC, social media ads) to achieve key performance indicators (KPIs) such as ROI, CPA, and ROAS.
  • Oversee social media strategy, content creation, community management, and engagement initiatives.
  • Collaborate with content creators, graphic designers, and video producers to develop high-quality marketing assets.
  • Analyze campaign performance data, generate insights, and provide regular reports on key metrics and trends.
  • Identify emerging digital marketing trends and technologies, and recommend their adoption to enhance campaign effectiveness.
  • Manage relationships with digital marketing agencies and third-party vendors.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
  • Optimize website content and user experience for improved search engine rankings (SEO).
  • Foster a data-driven approach to marketing, utilizing analytics to inform strategy and decision-making.
  • Ensure brand consistency across all digital touchpoints.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field. A Master's degree is a plus.
  • Minimum of 5-7 years of experience in digital marketing, with a significant focus on strategy development and campaign management, preferably within the arts, entertainment, or media sectors.
  • Proven success in developing and executing creative and effective digital marketing campaigns that have driven significant audience growth and engagement.
  • In-depth knowledge of SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, SEMrush).
  • Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
  • Excellent creative thinking, storytelling, and copywriting skills.
  • Exceptional project management and organizational abilities, with a talent for managing multiple projects simultaneously in a remote setting.
  • Strong communication and interpersonal skills, adept at collaborating with cross-functional teams remotely.
  • A passion for the arts and entertainment industry and a keen eye for creative trends.
  • Experience with A/B testing and conversion rate optimization (CRO).
This is an exciting opportunity for a remote-focused digital marketing expert to shape the online narrative of leading entertainment properties, pushing creative boundaries and achieving measurable results.
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Lead Digital Marketing Strategist - Entertainment

00100 Abothuguchi West KES280000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client is looking for a creative and results-driven Lead Digital Marketing Strategist to join their dynamic, fully remote Arts & Entertainment team. In this key role, you will be responsible for developing and executing innovative digital marketing campaigns to promote artists, events, and content across various online platforms. You will leverage your expertise in social media marketing, SEO/SEM, content marketing, email marketing, and paid advertising to drive engagement, build brand awareness, and increase ticket sales or content consumption. The ideal candidate will have a proven track record in the entertainment industry, with a deep understanding of audience segmentation, campaign analytics, and emerging digital trends. As a remote-first organization, we foster a collaborative culture through advanced communication tools and virtual team synergy. You will lead a team of marketing specialists, providing strategic direction and mentorship. This position requires strong analytical skills, a creative mindset, and the ability to translate marketing objectives into measurable outcomes. You will continuously monitor campaign performance, optimize strategies based on data insights, and report on key metrics to stakeholders. This is an exciting opportunity to shape the digital presence of prominent artists and productions, working with a passionate and talented team from anywhere in the world. We are seeking individuals who are passionate about the arts and entertainment landscape and possess a strategic vision for digital outreach. Excellent project management skills and the ability to manage multiple campaigns simultaneously are essential. We offer a competitive salary, comprehensive benefits, and the chance to work on high-profile projects within a flexible, remote work environment. The successful candidate will be adept at navigating the evolving digital marketing ecosystem. We are an equal opportunity employer committed to diversity and inclusion within the creative industries. While the role is fully remote, it supports our vibrant operations within Nairobi, Nairobi, KE , driving engagement and visibility for the arts.
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Lead Digital Marketing Strategist - Arts & Entertainment

40200 Shella KES95000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic force in the global arts and entertainment sector, is seeking an innovative and experienced Lead Digital Marketing Strategist to join our fully remote team. This role is crucial for driving online visibility, audience engagement, and ticket sales/revenue for a diverse portfolio of artistic productions, cultural events, and entertainment properties. You will be responsible for conceptualizing, developing, and executing comprehensive digital marketing campaigns across multiple platforms, including social media, search engines, email, and content marketing. The ideal candidate will possess a deep understanding of digital marketing trends, a passion for the arts, and a proven ability to translate creative concepts into measurable marketing success in a remote, collaborative environment.

Responsibilities:
  • Develop and implement innovative digital marketing strategies aligned with the goals of various arts and entertainment projects.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive audience acquisition and engagement.
  • Oversee social media strategy, content creation, and community management to build and nurture online communities.
  • Develop and execute SEO strategies to improve organic search visibility for key projects and events.
  • Manage email marketing campaigns, including list segmentation, content development, and performance analysis.
  • Create compelling marketing copy and visual assets for digital channels.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics) and provide regular reports with actionable insights.
  • Collaborate closely with marketing, creative, and project teams to ensure brand consistency and campaign alignment.
  • Stay ahead of digital marketing trends, new technologies, and best practices within the arts and entertainment industry.
  • Manage digital marketing budgets effectively and maximize ROI.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Arts Management, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a significant focus on the arts, entertainment, or cultural sector.
  • Proven track record of developing and executing successful digital marketing campaigns that achieved significant engagement and conversions.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with digital analytics platforms (e.g., Google Analytics) and marketing automation tools.
  • Strong creative thinking and copywriting skills, with an eye for design and aesthetics.
  • Excellent communication, collaboration, and project management skills, suitable for a remote team.
  • Experience with various social media platforms and advertising managers.
  • A genuine passion for the arts and a strong understanding of the cultural landscape.
  • Ability to adapt strategies to different project types, from theatre and music to visual arts and festivals.
This is a thrilling opportunity to shape the digital presence of diverse artistic ventures from a fully remote setting, with your core support team based near Malindi, Kilifi, KE .
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Senior Digital Marketing Strategist - Entertainment

20100 Mwembe KES160000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic force in the arts and entertainment sector, is seeking an innovative and experienced Senior Digital Marketing Strategist to drive their online presence and audience engagement. This is a fully remote position, perfect for a creative marketer who thrives in a fast-paced, digital-first environment. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple platforms, including social media, search engines, email, and content marketing, to promote events, artists, and productions. Your role will involve analyzing market trends, identifying target audiences, and crafting compelling narratives that resonate with diverse demographics. Key responsibilities include managing advertising budgets, optimizing campaigns for maximum ROI, and utilizing analytics tools to track performance and generate actionable insights.

The ideal candidate will have a strong background in digital marketing, with a demonstrable portfolio of successful campaigns, preferably within the entertainment or arts industry. Excellent understanding of SEO, SEM, social media marketing, content creation, and email marketing is required. You should be proficient in using marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, Facebook Ads Manager). Strong strategic thinking, creativity, and analytical skills are essential. As this is a remote role, exceptional communication, collaboration, and self-management skills are paramount. You must be able to work independently, manage multiple projects simultaneously, and effectively communicate with team members and stakeholders in a virtual setting. This is an exciting opportunity to shape the digital strategy for a growing entertainment entity, connecting artists with audiences across the globe. The advertised location for this role is Nakuru, Nakuru, KE , though the position is fully remote.
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Digital Marketing Strategist - Performance Campaigns

60200 Meru , Eastern KES160000 Monthly WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is looking for a results-driven Digital Marketing Strategist to lead their performance marketing initiatives. This is a fully remote position, allowing you to craft and execute campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, with a strong focus on paid advertising (PPC), social media advertising, and search engine optimization (SEO). The ideal candidate will have a proven track record of driving measurable results, including lead generation, customer acquisition, and revenue growth. You will manage campaign budgets, conduct A/B testing, analyze campaign performance data, and provide actionable insights to optimize ROI. Expertise in platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, and various analytics tools (e.g., Google Analytics) is essential. You will also stay abreast of the latest digital marketing trends, algorithm updates, and emerging technologies to ensure our client remains at the forefront of online advertising. This role requires strong analytical skills, creative thinking, and excellent communication abilities to present strategies and results to stakeholders. You will work collaboratively with content creators, designers, and other marketing team members to ensure cohesive campaign execution. This is a fantastic opportunity to make a significant impact on our client's online visibility and growth in a flexible, remote work environment. The role is associated with **Meru, Meru, KE**, but is a fully remote position.
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Digital Marketing Strategist - Performance Driven

01000 Makongeni KES90000 Annually WhatJobs remove_red_eye View All

Posted 4 days ago

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full-time
Our client is looking for a highly creative and data-driven Digital Marketing Strategist to lead and execute impactful online marketing campaigns. This role is 100% remote, allowing you to shape digital presence from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies that align with business objectives, driving brand awareness, lead generation, and customer acquisition. This includes managing SEO/SEM, social media marketing, email marketing, content marketing, and other digital channels. You will analyze campaign performance, identify trends, and optimize strategies to maximize ROI.

The ideal candidate has a deep understanding of the digital marketing landscape, including the latest trends and best practices. You possess strong analytical skills, with the ability to translate data into actionable insights. Excellent written and verbal communication skills are crucial for crafting compelling marketing copy and collaborating with cross-functional teams. Experience with marketing automation tools, analytics platforms (e.g., Google Analytics), and content management systems is a must. You should be comfortable working autonomously in a remote setting, demonstrating initiative, and proactively seeking opportunities for improvement. This position will contribute to our client's digital endeavors, with a focus on reaching audiences effectively, potentially impacting the market around Thika, Kiambu, KE . We value candidates who are innovative, results-oriented, and passionate about digital storytelling and customer engagement.

Key responsibilities:
  • Develop, implement, and manage comprehensive digital marketing campaigns across various channels.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Manage and optimize SEO/SEM strategies to improve search engine rankings and drive organic traffic.
  • Oversee social media strategy, content creation, and community engagement.
  • Design and execute email marketing campaigns, including list segmentation and automation.
  • Analyze campaign performance metrics and provide regular reports with actionable recommendations.
  • Collaborate with content creators, designers, and sales teams to ensure cohesive messaging.
  • Stay updated with the latest digital marketing trends, tools, and best practices.
Qualifications:
  • Proven track record in developing and executing successful digital marketing strategies.
  • Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and other relevant marketing platforms.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategist - Performance & Growth

20100 Mwembe KES180000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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full-time
Our client is looking for a visionary Digital Marketing Strategist to spearhead their online presence and drive measurable growth. This is a fully remote position, offering the flexibility to work from anywhere while making a significant impact on the company's market position. You will be responsible for developing and executing comprehensive digital marketing strategies across various platforms, including social media, search engines, email, and content marketing. The core focus will be on enhancing brand visibility, generating qualified leads, and optimizing conversion rates. This role requires a deep understanding of SEO, SEM, social media advertising, content strategy, and analytics. You will continuously analyze campaign performance, identify areas for improvement, and implement data-driven adjustments to maximize ROI. The ideal candidate is a creative thinker with a strong analytical mind, capable of translating complex data into actionable insights. You must be proficient in using marketing automation tools, CRM systems, and various analytics platforms (e.g., Google Analytics, Adobe Analytics). Building engaging content and optimizing user journeys will be key aspects of your role. Collaboration with cross-functional teams, including sales and product development, will be essential to ensure marketing efforts align with overall business objectives. We are seeking someone who is passionate about digital trends, stays ahead of the curve in marketing technologies, and thrives in a fast-paced, remote work environment. A proactive approach to problem-solving and a proven ability to manage multiple projects effectively are highly valued. Join us in shaping innovative digital campaigns and driving significant business outcomes from your remote office, supporting our ambitious goals for clients in Naivasha, Nakuru, KE .
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Digital Marketing Strategist (Performance Focused)

01000 Makongeni KES120000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is seeking a results-driven and innovative Digital Marketing Strategist to join our dynamic, fully remote marketing team. This role is focused on developing and executing cutting-edge digital marketing campaigns designed to drive measurable results, including lead generation, customer acquisition, and revenue growth. You will be responsible for managing and optimizing various digital channels such as SEO, SEM, social media advertising, email marketing, and content marketing. The ideal candidate will have a deep understanding of digital marketing analytics, A/B testing, and conversion rate optimization. This remote-first position requires a strategic thinker with a hands-on approach and a proven ability to translate marketing objectives into actionable plans.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business goals and target audiences.
  • Manage and optimize paid advertising campaigns (PPC, social media ads) across various platforms to maximize ROI.
  • Oversee SEO strategies, including keyword research, on-page optimization, and link building to improve organic search rankings.
  • Develop and execute engaging email marketing campaigns, including segmentation, automation, and performance analysis.
  • Create and manage social media marketing initiatives to build brand awareness and community engagement.
  • Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics.
  • Conduct A/B testing and conversion rate optimization (CRO) experiments to improve user experience and drive conversions.
  • Develop compelling marketing content, including ad copy, landing pages, and social media posts.
  • Collaborate with content creators, designers, and other marketing team members to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Prepare regular reports on campaign performance, insights, and recommendations for improvement.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 3-5 years of experience in digital marketing, with a strong focus on performance marketing and analytics.
  • Proven experience managing successful SEO, SEM, social media advertising, and email marketing campaigns.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, and email marketing platforms.
  • Strong understanding of A/B testing methodologies and CRO principles.
  • Excellent analytical and problem-solving skills.
  • Creative thinking and the ability to develop innovative marketing ideas.
  • Strong written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • This is a fully remote role, requiring self-discipline and excellent time management.

We are looking for a strategic marketer who can drive tangible results. This is an exciting opportunity to impact our brand's digital presence and growth from anywhere, with potential connections to our operations near Thika, Kiambu, KE . If you are passionate about digital marketing and eager to contribute to a growing company, apply now.
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