2 Digital Marketing Strategist Performance Driven jobs in whatjobs

Digital Marketing Strategist - Performance Driven

40100 Kisumu KES160000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a creative and results-oriented Digital Marketing Strategist to lead their remote marketing efforts. This pivotal role will involve developing and executing comprehensive digital marketing campaigns across various platforms to drive brand awareness, lead generation, and customer acquisition. You will be responsible for managing SEO/SEM, email marketing, social media marketing, and display advertising campaigns. Key responsibilities include conducting market research, identifying target audiences, and optimizing campaign performance based on data analytics. You will also manage the marketing budget, track ROI, and provide regular reports on campaign effectiveness. The ideal candidate will have a strong understanding of current digital marketing trends, tools, and best practices. Proven experience in managing successful digital campaigns, with a focus on measurable outcomes, is essential. Excellent analytical, communication, and project management skills are required. A Bachelor's degree in Marketing, Communications, Business, or a related field is preferred. Experience with marketing automation platforms, A/B testing, and conversion rate optimization is highly desirable. This is a fantastic opportunity to shape the digital presence of our client and drive significant business growth, all within a flexible remote work setting. We are committed to fostering a collaborative and innovative remote marketing team. Your strategic insights and hands-on execution will be critical to achieving our marketing objectives. We are looking for a proactive individual who can stay ahead of the curve in the ever-evolving digital landscape. The ability to work independently, manage multiple priorities, and adapt to new challenges is key. This role offers the chance to experiment with new strategies and technologies to maximize engagement and achieve ambitious marketing goals.
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Digital Marketing Strategist - Performance Driven

01000 Makongeni KES90000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is looking for a highly creative and data-driven Digital Marketing Strategist to lead and execute impactful online marketing campaigns. This role is 100% remote, allowing you to shape digital presence from anywhere. You will be responsible for developing and implementing comprehensive digital marketing strategies that align with business objectives, driving brand awareness, lead generation, and customer acquisition. This includes managing SEO/SEM, social media marketing, email marketing, content marketing, and other digital channels. You will analyze campaign performance, identify trends, and optimize strategies to maximize ROI.

The ideal candidate has a deep understanding of the digital marketing landscape, including the latest trends and best practices. You possess strong analytical skills, with the ability to translate data into actionable insights. Excellent written and verbal communication skills are crucial for crafting compelling marketing copy and collaborating with cross-functional teams. Experience with marketing automation tools, analytics platforms (e.g., Google Analytics), and content management systems is a must. You should be comfortable working autonomously in a remote setting, demonstrating initiative, and proactively seeking opportunities for improvement. This position will contribute to our client's digital endeavors, with a focus on reaching audiences effectively, potentially impacting the market around Thika, Kiambu, KE . We value candidates who are innovative, results-oriented, and passionate about digital storytelling and customer engagement.

Key responsibilities:
  • Develop, implement, and manage comprehensive digital marketing campaigns across various channels.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Manage and optimize SEO/SEM strategies to improve search engine rankings and drive organic traffic.
  • Oversee social media strategy, content creation, and community engagement.
  • Design and execute email marketing campaigns, including list segmentation and automation.
  • Analyze campaign performance metrics and provide regular reports with actionable recommendations.
  • Collaborate with content creators, designers, and sales teams to ensure cohesive messaging.
  • Stay updated with the latest digital marketing trends, tools, and best practices.
Qualifications:
  • Proven track record in developing and executing successful digital marketing strategies.
  • Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and other relevant marketing platforms.
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
This advertiser has chosen not to accept applicants from your region.
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