1,674 Digital Marketing Strategist Performance Growth jobs in Kenya
Digital Marketing Strategist - Performance & Growth
Posted 21 days ago
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Lead Digital Marketing Strategist - Performance & Growth
Posted 13 days ago
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Senior Digital Marketing Strategist - Performance Growth
Posted 21 days ago
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Senior Digital Marketing Strategist, Performance & Growth (Remote)
Posted 21 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on customer acquisition, engagement, and retention.
- Manage and optimize paid advertising campaigns across various platforms (e.g., Google Ads, social media advertising, programmatic).
- Oversee SEO strategies to improve organic search rankings and drive website traffic.
- Develop and execute email marketing campaigns, including segmentation, automation, and A/B testing.
- Analyze campaign performance data, identify key trends, and provide actionable insights and recommendations.
- Conduct market research and competitive analysis to identify new growth opportunities and emerging trends.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Manage marketing automation platforms and CRM systems to enhance lead nurturing and customer journeys.
- Track, measure, and report on the ROI of all digital marketing activities.
- Contribute to the overall brand strategy and ensure consistent messaging across all digital channels.
- Stay current with the latest digital marketing tools, techniques, and best practices.
- Manage budgets for digital marketing campaigns effectively.
- This is a remote role, enabling you to work from anywhere. The emphasis is on driving measurable growth through strategic digital initiatives, supported by strong collaboration and communication within a distributed team environment.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on performance marketing and growth strategies.
- Proven success in developing and executing data-driven digital marketing campaigns that achieve measurable ROI.
- Extensive experience with paid search (PPC), SEO, social media marketing, email marketing, and content marketing.
- Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and reporting.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce).
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
- Creative thinker with a passion for innovation in digital marketing.
- Experience working in a remote team environment is highly desirable.
Senior Digital Marketing Strategist - Growth & Performance
Posted 7 days ago
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Key Responsibilities:
- Develop and execute data-driven digital marketing strategies to achieve lead generation, customer acquisition, and revenue growth targets.
- Manage and optimize paid advertising campaigns across search engines (Google Ads) and social media platforms (Facebook, Instagram, LinkedIn).
- Oversee SEO strategy, including keyword research, on-page optimization, and link building to improve organic search rankings.
- Develop and implement engaging content marketing strategies to attract and retain target audiences.
- Manage email marketing campaigns, including segmentation, automation, and performance analysis.
- Analyze campaign performance using tools like Google Analytics, SEMrush, and other relevant platforms, providing regular reports and actionable insights.
- Conduct A/B testing and CRO initiatives to continuously improve website and campaign effectiveness.
- Collaborate with cross-functional teams to ensure consistent brand messaging and integrated marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- This role is fully remote, offering flexibility and the opportunity to work from your ideal location within Eldoret, Uasin Gishu, KE .
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in digital marketing, with a proven track record of driving measurable results.
- Strong expertise in SEO, SEM, social media advertising, email marketing, and content marketing.
- Proficiency with Google Analytics, Google Ads, Facebook Ads Manager, and other digital marketing platforms.
- Experience with marketing automation tools and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Strong written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
Remote Digital Marketing Strategist - Performance and Growth
Posted 15 days ago
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Responsibilities:
- Develop and execute integrated digital marketing strategies across multiple channels.
- Manage and optimize paid advertising campaigns (Google Ads, Social Media Ads).
- Implement and refine SEO strategies to improve organic search rankings.
- Create and manage engaging content marketing initiatives and social media presence.
- Develop and execute email marketing campaigns for lead nurturing and customer retention.
- Analyze campaign performance using analytics tools and provide actionable insights.
- Conduct market and competitor research to identify growth opportunities.
- Collaborate with internal teams to ensure brand consistency and campaign alignment.
- Report on key marketing metrics and campaign ROI to stakeholders.
- Stay updated on the latest digital marketing trends and technologies.
- Drive lead generation, conversion rates, and overall business growth.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing roles, with a focus on strategy and performance.
- Proven success in managing PPC, SEO, content, and social media campaigns.
- Proficiency in Google Analytics, Google Ads, and marketing automation platforms.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Experience in a remote work setting is highly desirable.
- Creative thinking and ability to develop innovative marketing solutions.
- Ability to work independently and manage multiple projects simultaneously.
- Certifications in Google Ads, Google Analytics, or other marketing platforms are a plus.
Social Media & E-commerce Content Creator
Posted 18 days ago
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Key Responsibilities:
- Develop and execute a content calendar for social media platforms (e.g., Instagram, Facebook, TikTok, Twitter) and the e-commerce site.
- Create high-quality, visually appealing, and engaging content, including graphics, videos, and written copy.
- Write compelling product descriptions and marketing copy for e-commerce listings.
- Manage social media accounts, including posting, monitoring engagement, and responding to comments and messages.
- Analyze social media and website performance metrics to optimize content strategies.
- Stay up-to-date with the latest social media trends, platform updates, and e-commerce best practices.
- Collaborate with designers and photographers to produce creative assets.
- Assist in the planning and execution of online marketing campaigns and promotions.
- Monitor online conversations and identify opportunities for engagement and brand building.
- Conduct competitor analysis to identify market opportunities.
- Ensure brand consistency across all digital channels.
- Participate in brainstorming sessions and contribute innovative ideas for content and campaigns.
Qualifications:
- Proven experience as a Social Media Manager, Content Creator, or E-commerce Specialist.
- Demonstrable experience creating engaging content for social media and e-commerce platforms.
- Excellent copywriting, editing, and proofreading skills.
- Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software.
- Strong understanding of social media algorithms and best practices for various platforms.
- Experience with e-commerce platforms and online merchandising.
- Excellent communication and collaboration skills.
- Ability to work effectively both independently and as part of a team in a hybrid environment.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred.
- A portfolio showcasing creative work is highly recommended.
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Social Media Marketing & Content Creator
Posted 15 days ago
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Senior Social Media Content Creator - E-commerce
Posted 12 days ago
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Key Responsibilities:
- Develop and execute a comprehensive social media content strategy aligned with e-commerce objectives.
- Create high-quality, original, and engaging content (images, videos, graphics, copy) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
- Plan and manage the social media content calendar, ensuring a consistent and timely posting schedule.
- Monitor social media trends, user-generated content, and competitor activities to identify opportunities.
- Engage with the online community, respond to comments and messages, and foster a positive brand image.
- Analyze social media performance metrics and use insights to optimize content and strategy.
- Collaborate with marketing, design, and e-commerce teams to ensure brand consistency.
- Stay up-to-date with platform updates, best practices, and emerging social media technologies.
- Develop creative concepts for social media advertising campaigns.
- Guide and mentor junior content creators or social media interns.
- Bachelor's degree in Marketing, Communications, Fine Arts, Digital Media, or a related field.
- Minimum of 4 years of experience in social media management and content creation, with a strong focus on e-commerce brands.
- Demonstrable success in growing social media engagement and driving traffic/sales.
- Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, video editing software).
- Excellent copywriting and editing skills with a keen eye for detail.
- Strong understanding of social media analytics and reporting tools.
- Experience with social media management platforms (e.g., Buffer, Hootsuite).
- Creative mindset with the ability to think outside the box.
- Excellent communication and collaboration skills, essential for remote teamwork.
- A portfolio showcasing exceptional social media content and campaign results is required.
Remote Social Media & E-commerce Content Creator
Posted 2 days ago
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As a Content Creator, you will be responsible for developing engaging and visually appealing content across various social media platforms (Instagram, Facebook, TikTok, Pinterest) and for our e-commerce website. Your duties will include conceptualizing, scripting, shooting, and editing short-form videos, creating high-quality product photography, and writing compelling captions and product descriptions that resonate with our target audience. You will manage the content calendar, schedule posts, and actively engage with our online community to foster brand loyalty and drive traffic to our online store.
The ideal candidate will have a keen eye for aesthetics, a strong understanding of current social media trends, and proficiency in content creation tools and software. Experience with photo and video editing software (e.g., Adobe Creative Suite, CapCut, Canva) is essential. You should be adept at understanding brand voice and translating it into effective digital content. This role requires a proactive individual with excellent organizational skills, the ability to manage multiple projects simultaneously, and a passion for fashion and e-commerce. A portfolio showcasing your previous work in social media and content creation is required. This position is perfect for a creative self-starter looking to make a significant impact.
Responsibilities:
- Create engaging and shareable content for social media platforms (Instagram, Facebook, TikTok, Pinterest).
- Develop and produce high-quality product photography and videography for e-commerce.
- Write compelling and SEO-friendly product descriptions and social media captions.
- Manage and execute the social media content calendar, scheduling posts effectively.
- Engage with the online community, responding to comments and messages promptly.
- Monitor social media trends and identify opportunities for creative content.
- Collaborate with the marketing team on campaign ideas and content strategy.
- Analyze content performance metrics and provide insights for improvement.
- Maintain brand consistency in all visual and written content.
- Stay up-to-date with emerging social media platforms and digital marketing techniques.
- Proven experience as a Social Media Content Creator, Digital Marketer, or similar role.
- Strong portfolio showcasing social media content, photography, and videography.
- Proficiency in photo and video editing software (e.g., Adobe Photoshop, Lightroom, Premiere Pro, Final Cut Pro).
- Excellent copywriting and communication skills, with an ability to adapt to brand voice.
- Deep understanding of social media platforms, algorithms, and best practices.
- Experience with e-commerce platforms and product merchandising.
- Creative mindset with a strong aesthetic sense.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Knowledge of SEO principles for content optimization.