9 Senior Digital Marketing Strategist Performance Growth jobs in whatjobs
Senior Digital Marketing Strategist - Performance Growth
Posted 22 days ago
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Job Description
Our client, a rapidly expanding e-commerce enterprise, is looking for a highly analytical and results-oriented Senior Digital Marketing Strategist to lead our online growth initiatives. This fully remote position is crucial for developing and executing comprehensive digital marketing campaigns that drive customer acquisition, engagement, and revenue growth. You will be responsible for managing and optimizing a diverse range of channels, including SEO, SEM, social media advertising, email marketing, and content marketing. The core of your role will involve leveraging data analytics to measure campaign performance, identify trends, and uncover opportunities for optimization and innovation. You must have a deep understanding of key performance indicators (KPIs) and experience using analytics tools such as Google Analytics, Adobe Analytics, and various SEM/social media ad platforms. Developing robust A/B testing strategies and conversion rate optimization (CRO) plans will be paramount. The ideal candidate possesses exceptional strategic thinking skills, a proven ability to manage complex digital marketing budgets, and a track record of successfully scaling online marketing efforts. Excellent communication and collaboration skills are essential for working effectively with internal teams (e.g., creative, product) and external agencies in a remote setting. We are seeking a forward-thinking marketer who stays abreast of the latest digital marketing trends and technologies. A Bachelor's degree in Marketing, Business, Communications, or a related field is required. A minimum of 5-7 years of progressive experience in digital marketing, with a strong emphasis on performance marketing and measurable results, is essential. This role offers a fantastic opportunity to significantly impact the trajectory of a growing company through strategic digital marketing leadership, all from the convenience of your remote workspace.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 20 days ago
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Job Description
Our client is looking for a highly analytical and results-driven Senior Digital Marketing Strategist to lead their remote marketing efforts. This role is pivotal in developing and executing comprehensive digital marketing strategies focused on driving brand awareness, lead generation, customer acquisition, and revenue growth. You will be responsible for overseeing all aspects of our digital presence, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your primary focus will be on performance marketing, leveraging data-driven insights to optimize campaigns, maximize ROI, and achieve aggressive growth targets. You will manage a significant marketing budget, allocating resources effectively across various channels to achieve the best possible outcomes. This position requires a deep understanding of digital marketing technologies, analytics platforms, and current industry best practices. You will lead and mentor a team of marketing specialists, fostering a collaborative and innovative environment. The Senior Digital Marketing Strategist will stay at the forefront of digital marketing trends, experimenting with new platforms and strategies to maintain a competitive edge. Collaboration with sales, product, and creative teams is essential to ensure cohesive messaging and campaign alignment. This is a fully remote role, demanding excellent communication, project management, and analytical skills, as well as the ability to work independently and thrive in a virtual setting. Your ability to translate complex data into actionable insights and compelling marketing strategies will be key to success. If you are a strategic thinker with a proven track record in driving measurable digital marketing results and are passionate about leading a remote marketing function, we encourage you to apply. Your expertise will directly impact the company's market position and profitability.
Responsibilities:
Responsibilities:
- Develop and implement data-driven digital marketing strategies to achieve business objectives.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
- Oversee the creation and execution of performance marketing campaigns, focusing on lead generation and customer acquisition.
- Manage and allocate the digital marketing budget effectively to maximize ROI.
- Analyze campaign performance using analytics tools and provide regular reports with actionable insights.
- Lead and mentor a team of digital marketing specialists.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams (sales, product, creative) to ensure integrated marketing efforts.
- Conduct A/B testing and other experimentation to continuously improve campaign performance.
- Identify new opportunities for growth and innovation in the digital space.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with a strong focus on performance marketing and growth strategies.
- Proven track record of successfully developing and executing digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media advertising, email marketing platforms, and marketing automation tools.
- Proficiency in analytics platforms such as Google Analytics, Adobe Analytics, and data visualization tools.
- Strong analytical, strategic thinking, and problem-solving skills.
- Excellent leadership, communication, and project management abilities.
- Ability to thrive in a fast-paced, remote work environment.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 20 days ago
Job Viewed
Job Description
Our client, a rapidly expanding e-commerce company, is seeking a highly skilled and data-driven Senior Digital Marketing Strategist to lead their online growth initiatives. This is a fully remote position, allowing you to work from anywhere in Kenya. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels to drive customer acquisition, engagement, and retention. The ideal candidate possesses a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will play a critical role in shaping our client's online presence and achieving ambitious business objectives.
Key Responsibilities:
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies to achieve key performance indicators (KPIs), including traffic, conversion rates, and ROI.
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms (Facebook, Instagram, LinkedIn), and other relevant channels.
- Oversee SEO strategy, including keyword research, on-page optimization, link building, and technical SEO to improve organic search rankings.
- Develop and execute a content marketing strategy that aligns with business goals and target audience needs.
- Manage email marketing campaigns, including segmentation, automation, and performance analysis.
- Analyze marketing campaign performance using tools like Google Analytics, SEMrush, and other relevant platforms.
- Generate regular reports on campaign performance, insights, and recommendations for optimization.
- Collaborate with cross-functional teams (e.g., product, sales, creative) to ensure cohesive marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively and ensure optimal allocation of resources.
- Conduct market research and competitor analysis to identify new opportunities and challenges.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of proven experience in digital marketing, with a focus on performance marketing and growth.
- Demonstrated success in managing and optimizing paid search (PPC) and paid social media campaigns.
- Strong expertise in SEO principles and practices.
- Proficiency in Google Analytics, Google Tag Manager, and other web analytics tools.
- Experience with marketing automation platforms and CRM systems.
- Excellent analytical and problem-solving skills.
- Strong project management and communication skills.
- Ability to work independently and thrive in a fast-paced, remote work environment.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 17 days ago
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Job Description
Our client, a dynamic and rapidly growing organization, is seeking a Senior Digital Marketing Strategist focused on Performance and Growth. This is a fully remote position, empowering you to drive digital success from your preferred location in Kenya. You will be responsible for designing, implementing, and optimizing data-driven digital marketing strategies to achieve ambitious growth targets, enhance customer acquisition, and maximize ROI.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive digital marketing strategies encompassing SEO, SEM, social media advertising, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) for all digital marketing initiatives and establish robust tracking and reporting mechanisms.
- Conduct in-depth analysis of website traffic, user behavior, conversion rates, and campaign performance to identify trends and optimize strategies.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads to achieve target CPA and ROAS.
- Develop and implement effective SEO strategies to improve organic search rankings and drive qualified traffic.
- Create and manage engaging content marketing initiatives, including blog posts, articles, videos, and infographics.
- Oversee email marketing campaigns, including list segmentation, automation, and performance analysis.
- Collaborate with content creators, web developers, and designers to ensure a cohesive and high-performing digital presence.
- Stay current with the latest digital marketing trends, tools, and best practices, proactively recommending innovative approaches.
- Lead and mentor junior digital marketers, fostering a data-driven and results-oriented team culture in a remote environment.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximum return on investment.
- Conduct A/B testing and other experimentation methods to continuously improve campaign effectiveness.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with a strong emphasis on performance marketing and growth strategies.
- Proven track record of developing and executing successful digital marketing campaigns that have driven significant lead generation, customer acquisition, and revenue growth.
- Expertise in SEO, SEM (including Google Ads), social media advertising, email marketing, and content marketing.
- Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics) and reporting dashboards.
- Strong understanding of A/B testing, conversion rate optimization (CRO), and user experience (UX) principles.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional communication, collaboration, and leadership abilities, with experience managing remote teams.
- Familiarity with marketing automation platforms and CRM systems.
- Creative and innovative mindset with a passion for leveraging data to drive business results.
- Certifications in Google Ads, Google Analytics, or similar platforms are highly desirable.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 11 days ago
Job Viewed
Job Description
Our client is a dynamic and results-oriented company seeking a talented Senior Digital Marketing Strategist. This is a fully remote position, allowing you to drive marketing initiatives from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies aimed at increasing brand awareness, driving lead generation, and optimizing customer acquisition. This role requires a deep understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and marketing automation. The ideal candidate will be data-driven, analytical, and possess a proven ability to translate marketing objectives into measurable results.
Responsibilities:
Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business goals.
- Manage and optimize paid advertising campaigns across various platforms (Google Ads, Social Media Ads).
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and traffic.
- Develop and execute content marketing strategies, including blog posts, articles, whitepapers, and case studies.
- Manage social media presence, including content creation, community engagement, and campaign execution.
- Implement and manage email marketing campaigns and marketing automation workflows.
- Analyze campaign performance data, generate reports, and provide actionable insights for continuous improvement.
- Collaborate with cross-functional teams (sales, product, design) to ensure marketing efforts are aligned with overall business objectives.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage marketing budgets and allocate resources effectively to maximize ROI.
- Mentor junior marketing team members and foster a collaborative remote work environment.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6-8 years of progressive experience in digital marketing, with a strong focus on performance marketing and growth strategies.
- Proven track record of successfully developing and executing digital marketing campaigns that drive measurable results.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms (e.g., HubSpot, Marketo).
- Strong analytical and problem-solving skills, with the ability to interpret complex data sets.
- Excellent written and verbal communication skills.
- Experience managing marketing budgets and vendors.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Creative thinking and a passion for innovation in digital marketing.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 4 days ago
Job Viewed
Job Description
Our client is seeking a highly analytical and creative Senior Digital Marketing Strategist to drive online growth and customer acquisition. This is a fully remote role, allowing you to leverage your expertise from anywhere. The ideal candidate will have a proven track record in developing and executing data-driven digital marketing campaigns across multiple channels, with a strong focus on performance metrics and ROI.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives, focusing on lead generation, customer acquisition, and revenue growth.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels.
- Oversee SEO strategies, including keyword research, on-page optimization, technical SEO, and content strategy, to improve organic search rankings.
- Develop and execute email marketing campaigns, including segmentation, automation, A/B testing, and performance analysis.
- Analyze marketing campaign performance using tools like Google Analytics, SEMrush, and platform-specific analytics, providing actionable insights and recommendations.
- Manage social media marketing efforts, including content creation, community engagement, and paid social campaigns.
- Collaborate with content creators, designers, and web developers to ensure cohesive and effective marketing materials.
- Conduct market research and competitor analysis to identify new opportunities and stay ahead of industry trends.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Stay up-to-date with the latest digital marketing tools, techniques, and best practices.
- Mentor junior marketing team members and provide guidance on campaign execution and analysis.
- Report on key performance indicators (KPIs) to senior management, highlighting successes and areas for improvement.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong emphasis on performance marketing and growth strategies.
- Proven expertise in managing successful paid search (PPC), social media advertising, and SEO campaigns.
- Proficiency with Google Analytics, Google Ads, Facebook Ads Manager, and other relevant marketing platforms.
- Strong understanding of marketing automation tools, CRM systems, and email marketing best practices.
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Exceptional written and verbal communication skills.
- Demonstrated ability to work independently and manage multiple projects in a remote environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Creative mindset with a passion for data-driven decision-making.
This advertiser has chosen not to accept applicants from your region.
5
Senior Digital Marketing Strategist - Performance & Growth
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking a highly motivated and results-oriented Senior Digital Marketing Strategist to join their dynamic, fully remote team. This is a critical role focused on driving measurable growth and optimizing performance across all digital marketing channels. You will be responsible for developing, implementing, and managing innovative marketing campaigns that align with business objectives and target audience engagement. This position offers the flexibility of a remote-first work environment, empowering you to contribute effectively from anywhere. The ideal candidate will possess a deep understanding of the digital marketing landscape, with a proven track record of success in performance marketing, SEO, SEM, social media advertising, email marketing, and content strategy. You will be tasked with analyzing campaign performance data, identifying trends, and translating insights into actionable recommendations to enhance ROI. Collaboration will be key, as you'll work closely with cross-functional teams, including sales, product, and creative, to ensure cohesive messaging and campaign execution. Key responsibilities include defining KPIs, setting campaign budgets, managing A/B testing initiatives, and staying abreast of the latest digital marketing trends and technologies. You will also be instrumental in fostering a data-driven marketing culture within the organization. This role requires strong analytical skills, strategic thinking, and excellent communication abilities, as you will present findings and strategies to stakeholders. A passion for digital innovation and a commitment to achieving outstanding results are essential. The **Mombasa, Mombasa, KE** region is where the company has a strong presence, and while this role is remote, it benefits from proximity to that market understanding. Your expertise will shape our client's online presence and contribute directly to their market leadership.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Performance & Growth
Posted 7 days ago
Job Viewed
Job Description
Our client is a dynamic and rapidly growing e-commerce company seeking a results-driven Senior Digital Marketing Strategist to lead their performance marketing initiatives. This is a fully remote position, offering the flexibility to work from home while driving significant growth and customer acquisition. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels to achieve key business objectives, including lead generation, sales conversion, and customer retention.
Responsibilities:
Responsibilities:
- Develop and execute data-driven digital marketing strategies to drive customer acquisition, engagement, and retention.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, LinkedIn Ads, and programmatic advertising.
- Oversee search engine optimization (SEO) strategies to improve organic search rankings and drive relevant traffic.
- Develop and implement effective email marketing campaigns and automation workflows.
- Manage social media marketing efforts to build brand awareness and community engagement.
- Conduct thorough market research and competitor analysis to identify new opportunities and trends.
- Analyze campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics), providing insights and recommendations for improvement.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Collaborate with creative teams, content creators, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- A/B test various marketing elements to optimize campaign performance.
- Develop and present regular performance reports to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 6 years of progressive experience in digital marketing, with a strong focus on performance marketing and growth strategies.
- Proven track record of successfully developing and managing paid advertising campaigns with measurable results.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital analytics platforms (e.g., Google Analytics, Tag Manager) and advertising platforms.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Experience with marketing automation tools and CRM systems is desirable.
- Creative mindset with a data-driven approach to marketing.
This advertiser has chosen not to accept applicants from your region.
7
Senior Digital Marketing Strategist, Performance & Growth
Posted 1 day ago
Job Viewed
Job Description
Our client is seeking a data-driven and results-oriented Senior Digital Marketing Strategist to drive performance marketing and growth initiatives. This is a crucial, fully remote position requiring a deep understanding of digital channels, analytics, and campaign optimization. The ideal candidate will have a proven track record of developing and executing successful digital marketing strategies that deliver measurable ROI.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across various channels, including SEM, SEO, social media advertising, display advertising, and email marketing.
- Manage and optimize paid media campaigns (e.g., Google Ads, Facebook Ads, LinkedIn Ads) to achieve target KPIs such as CPA, ROAS, and conversion rates.
- Conduct in-depth keyword research, audience segmentation, and competitive analysis to inform campaign strategy.
- Utilize analytics platforms (e.g., Google Analytics, Adobe Analytics) to track, measure, and report on campaign performance.
- Identify trends, insights, and opportunities for optimization across all digital marketing efforts.
- Collaborate with content creators, designers, and web developers to ensure effective campaign execution and landing page optimization.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage marketing automation platforms and CRM systems to nurture leads and drive customer engagement.
- Develop A/B testing strategies for ad copy, landing pages, and other campaign elements to maximize performance.
- Present campaign performance reports and strategic recommendations to senior management.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with a strong focus on performance marketing and growth strategies.
- Proven expertise in managing paid search (SEM), SEO, social media advertising, and email marketing campaigns.
- In-depth knowledge of digital analytics tools (e.g., Google Analytics) and reporting dashboards.
- Hands-on experience with major advertising platforms (e.g., Google Ads, Meta Ads Manager, LinkedIn Campaign Manager).
- Strong analytical, problem-solving, and quantitative skills.
- Excellent written and verbal communication skills, with the ability to articulate strategies and results clearly.
- Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced, remote environment.
- Familiarity with marketing automation and CRM software is a plus.
- Certification in Google Ads or Google Analytics is advantageous.
This advertiser has chosen not to accept applicants from your region.
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