2,430 Digital Marketing Specialists jobs in Kenya

Senior Digital Marketing Strategist - Marketing

00100 Abothuguchi West KES220000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client, a rapidly growing digital agency, is looking for a highly skilled Senior Digital Marketing Strategist to join their dynamic, fully remote team. This role is perfect for a data-driven professional with a passion for crafting and executing cutting-edge digital marketing campaigns. You will be responsible for developing comprehensive strategies across multiple channels, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. The ideal candidate will have a proven track record of driving measurable results, such as increased website traffic, lead generation, and customer acquisition. You will work closely with clients to understand their business objectives and translate them into effective digital marketing plans. This position demands a strategic thinker with excellent analytical skills and a deep understanding of the latest digital marketing tools and trends. As a remote employee, you will collaborate with a diverse team of marketing professionals, leveraging technology to ensure seamless communication and project execution. Your expertise will be vital in guiding clients toward achieving their online marketing goals.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies aligned with client objectives.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
  • Create and execute paid advertising campaigns across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
  • Develop and manage social media marketing strategies and content calendars.
  • Oversee email marketing campaigns and nurture leads effectively.
  • Analyze campaign performance data, generate reports, and provide actionable insights.
  • Conduct market research and competitor analysis to identify opportunities and stay ahead of trends.
  • Collaborate with content creators, designers, and developers to ensure cohesive campaign execution.
  • Stay current with industry best practices, emerging technologies, and algorithm changes.

The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with at least 5 years of experience in digital marketing. Demonstrated expertise in SEO, SEM, social media, content marketing, and analytics platforms (e.g., Google Analytics) is essential. Experience with marketing automation tools and CRM systems is a plus. Strong analytical, problem-solving, and project management skills are required. Excellent communication and presentation skills are necessary for client interactions. This is an exceptional opportunity to contribute to client success in a fully remote, collaborative environment, driving innovation in the digital marketing space.
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Digital Marketing Specialist - SEO/SEM

01001 Ngong KES75000 Monthly WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is a rapidly growing e-commerce business looking for a talented and results-driven Digital Marketing Specialist with expertise in SEO and SEM to join their fully remote marketing department. This role is vital in driving online visibility, increasing website traffic, and optimizing customer acquisition through effective search engine strategies. You will be responsible for developing and executing comprehensive SEO and SEM campaigns, conducting keyword research, analyzing website performance, and managing paid search advertising budgets. The ideal candidate possesses a deep understanding of search engine algorithms, best practices, and a proven track record of improving search rankings and ROI. This fully remote position requires strong analytical skills, creativity, and the ability to work independently while collaborating with a distributed team.

Responsibilities:
  • Develop and implement effective SEO strategies to improve organic search rankings and website traffic.
  • Conduct in-depth keyword research and competitor analysis to identify opportunities.
  • Optimize website content, structure, and technical aspects for search engines.
  • Manage and execute SEM campaigns across platforms like Google Ads and Bing Ads.
  • Monitor, analyze, and report on campaign performance, adjusting strategies as needed to maximize ROI.
  • Manage paid search budgets and bidding strategies to achieve performance goals.
  • Track and analyze website traffic, user behavior, and conversion rates using tools like Google Analytics.
  • Stay up-to-date with the latest SEO and SEM trends, algorithm updates, and best practices.
  • Collaborate with content creators, web developers, and designers to ensure marketing initiatives are aligned.
  • Identify and implement A/B testing opportunities for ad copy, landing pages, and targeting.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 3 years of experience in digital marketing with a strong focus on SEO and SEM.
  • Proven experience in managing successful Google Ads campaigns and achieving target KPIs.
  • Proficiency with SEO tools such as SEMrush, Ahrefs, Moz, or similar.
  • Strong understanding of Google Analytics and other web analytics platforms.
  • Excellent analytical skills and data-driven decision-making capabilities.
  • Creative mindset with strong problem-solving abilities.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and manage multiple projects effectively in a remote setting.
  • Experience with content marketing and social media marketing is a plus.
  • A passion for digital marketing and staying ahead of industry changes.
This is an excellent opportunity to drive significant growth for a dynamic company, offering the flexibility of remote work. The designated job location is Ruiru, Kiambu, KE , though the role is performed remotely.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Specialist - SEO/SEM

20100 Mwembe KES110000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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full-time
Our client is looking for a results-driven and creative Remote Digital Marketing Specialist with expertise in SEO and SEM to enhance their online presence. This role is ideal for a motivated professional who excels in a remote work environment and is passionate about driving targeted traffic and conversions through digital channels. You will be responsible for developing and executing comprehensive SEO and SEM strategies to improve search engine rankings, increase website traffic, and generate qualified leads. The ideal candidate will possess a strong understanding of search engine algorithms, keyword research, on-page and off-page optimization techniques, and paid search campaign management. Your responsibilities will include conducting website audits, competitor analysis, and implementing technical SEO best practices. You will also manage and optimize Google Ads and other PPC campaigns, monitor campaign performance, and provide regular reports on key metrics such as CTR, conversion rates, and ROI. Collaboration with content creators, web developers, and other marketing team members (virtually) is essential to ensure cohesive campaign execution. Excellent analytical skills, creativity, and a data-driven approach are crucial. We are seeking an individual who can stay ahead of digital marketing trends and continuously adapt strategies to achieve business objectives for our various brands, including those operating in or targeting the Nakuru, Nakuru, KE market.

Key Responsibilities:
  • Develop and implement effective SEO strategies to improve organic search rankings and visibility.
  • Conduct keyword research, competitor analysis, and website audits to identify optimization opportunities.
  • Implement on-page and off-page SEO techniques, including content optimization and link building.
  • Manage and optimize paid search (SEM/PPC) campaigns across platforms like Google Ads.
  • Monitor campaign performance, analyze data, and generate regular reports on key metrics.
  • Identify target audiences and develop effective digital advertising strategies.
  • Collaborate with content teams to ensure content aligns with SEO best practices.
  • Stay up-to-date with the latest SEO and SEM trends, tools, and algorithm updates.
  • A/B test different ad creatives, landing pages, and campaign parameters to maximize performance.
  • Contribute to the overall digital marketing strategy and identify new growth opportunities.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a strong focus on SEO and SEM.
  • Proven track record of success in improving organic search rankings and managing paid search campaigns.
  • In-depth knowledge of SEO tools (e.g., SEMrush, Ahrefs, Moz) and Google Analytics.
  • Experience with Google Ads and other PPC advertising platforms.
  • Strong understanding of website analytics and data interpretation.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Creativity and a passion for digital marketing.
This advertiser has chosen not to accept applicants from your region.

Social Media Marketing Intern

Posted today

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Company Description

Native Wave Media is a results-driven digital marketing agency specializing in high-impact content creation, social media management, and SEO strategies. Our experienced team delivers innovative and data-driven marketing solutions to help brands engage, grow, and convert their audiences. We are passionate about assisting businesses to enhance their digital presence through creativity, storytelling, and strategic execution.

Role Description

We are looking for a Social Media Marketing Intern to join our team This hybrid internship (based in Kilimani with remote flexibility) is an excellent opportunity for someone passionate about social media, content creation, and digital marketing. You will work closely with our team to develop and implement creative campaigns, produce engaging content, and analyze social media performance. This role is ideal for individuals seeking hands-on experience in a fast-paced digital marketing environment.

A stipend will be provided to support you as you gain valuable experience.

Responsibilities:

  • Create Video editing and graphic design for social posts.
  • Assist in creating and scheduling engaging social media content (posts, reels, videos, graphics).
  • Monitor and analyze social media trends, engagement metrics, and audience insights.
  • Support content strategy and brainstorming for campaigns.
  • Engage with online communities, respond to comments/messages, and grow brand presence.
  • Stay up-to-date with the latest social media trends and best practices.

Qualifications:

  • Passion for social media marketing and content creation.
  • Experience with major social media platforms (Instagram, TikTok, LinkedIn, Facebook, Twitter, etc.).
  • Basic knowledge of social media analytics tools (Meta Business Suite, Google Analytics, etc.).
  • Video editing skills (CapCut, Canva, Adobe Premiere, or similar tools).
  • Strong written and verbal communication skills.
  • Creative mindset with the ability to generate fresh ideas.
  • Ability to work independently and in a team within a fast-paced environment.
This advertiser has chosen not to accept applicants from your region.

Senior SEO and Content Marketing Specialist

30100 Tuwan KES95000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior SEO and Content Marketing Specialist to enhance their online visibility and drive organic traffic. This is a fully remote position, offering the opportunity to work from anywhere while executing strategic digital initiatives. You will be responsible for developing and implementing comprehensive SEO strategies, including keyword research, on-page optimization, technical SEO audits, and link-building campaigns. Simultaneously, you will lead content marketing efforts, conceptualizing, creating, and promoting engaging, high-quality content that attracts and retains target audiences.

Key responsibilities include conducting in-depth keyword analysis to identify opportunities and guide content creation. You will develop content calendars, oversee the production of blog posts, articles, website copy, infographics, and other digital assets, ensuring they are optimized for search engines and align with brand messaging. Monitoring website performance using tools like Google Analytics, SEMrush, and Ahrefs, and generating detailed reports on SEO progress and content engagement are critical. You will also stay current with the latest SEO trends, algorithm updates, and industry best practices to continuously refine strategies.

The ideal candidate will have a strong understanding of both technical and content-driven SEO. Proven experience in developing successful content marketing strategies that drive organic growth is essential. Excellent written and verbal communication skills are required, along with the ability to craft compelling narratives. Proficiency in SEO tools, CMS platforms (e.g., WordPress), and analytics software is a must. You should possess strong analytical and problem-solving skills, with the ability to interpret data and translate insights into actionable strategies. Experience in competitor analysis and market research will be highly beneficial.

A Bachelor's degree in Marketing, Communications, English, or a related field, coupled with at least 6 years of progressive experience in SEO and content marketing, is preferred. This remote role demands excellent organizational skills, self-discipline, and the ability to manage multiple projects effectively in a virtual environment. If you are a passionate digital marketer dedicated to driving measurable results through organic channels, this is an excellent opportunity to contribute significantly to our client's success in the **Eldoret, Uasin Gishu, KE** market and beyond. Join our dynamic remote team and elevate our digital footprint.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategist - SEO & SEM Specialist

30100 Abothuguchi West KES3200000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Digital Marketing Strategist with a strong focus on SEO and SEM to join their forward-thinking marketing department. This is a fully remote role, allowing you to contribute to our global campaigns from anywhere. The successful candidate will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, lead generation, and customer acquisition. This includes conducting in-depth keyword research, optimizing website content and structure for search engines, and managing paid search campaigns across platforms like Google Ads and Bing Ads. You will monitor and analyze campaign performance, providing actionable insights and recommendations for continuous improvement. Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz) and web analytics platforms (e.g., Google Analytics, Adobe Analytics) is essential. You should be adept at A/B testing, conversion rate optimization, and creating compelling ad copy. A deep understanding of current SEO best practices, algorithm updates, and industry trends is critical. The ability to develop and manage marketing budgets, track ROI, and report on key performance indicators (KPIs) to stakeholders is also required. This role demands a proactive individual with excellent communication and collaboration skills, who can work effectively in a remote team environment. You will be instrumental in enhancing our online presence and achieving our digital marketing objectives. We are looking for someone who is passionate about leveraging data to drive marketing success and is eager to stay ahead of the curve in the ever-evolving digital landscape. Strategic thinking, a results-oriented approach, and a keen eye for detail are crucial for this position. You will have the opportunity to shape the digital footprint of our brand and make a significant impact on our business growth, all while enjoying the benefits of a fully remote work arrangement. The ideal candidate will be adept at identifying new opportunities for online growth and implementing innovative strategies to capitalize on them. We value a data-driven mindset and a commitment to achieving measurable results. This role, conceptually located in Garissa, Garissa, KE , is to be performed entirely remotely.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Manager - SEO & SEM Specialist

80100 Shella KES300000 Monthly WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly experienced and results-driven Digital Marketing Manager with a specialization in SEO and SEM to join their dynamic, fully remote marketing team. This pivotal role involves developing and executing comprehensive digital marketing strategies to enhance online visibility, drive qualified traffic, and generate leads. You will be responsible for managing all aspects of search engine optimization (SEO) and search engine marketing (SEM) campaigns, including keyword research, on-page and off-page optimization, content strategy, and paid search advertising (PPC). The ideal candidate possesses a deep understanding of search engine algorithms, analytical tools, and current digital marketing trends. Your responsibilities will include conducting keyword research, analyzing website performance, identifying technical SEO issues, developing link-building strategies, and managing Google Ads campaigns to maximize ROI. You will also collaborate with content creators, social media managers, and other marketing specialists to ensure cohesive campaign execution. This is a fully remote position, demanding exceptional organizational skills, proactive communication, and the ability to work independently and manage multiple projects simultaneously. Strong analytical skills are crucial for measuring campaign performance, interpreting data, and making data-driven recommendations. We are looking for a strategic thinker with a proven track record of success in improving search rankings and driving online conversions. This is an exciting opportunity to lead digital marketing initiatives, shape brand presence, and contribute to the growth of a forward-thinking company in a flexible, remote setting. Our client values innovation, data-driven decision-making, and a collaborative spirit.

Responsibilities:
  • Develop and implement effective SEO and SEM strategies to increase organic and paid search visibility.
  • Conduct in-depth keyword research and competitive analysis.
  • Perform technical SEO audits and implement site optimizations to improve crawlability and indexability.
  • Develop and execute on-page and off-page SEO strategies, including content optimization and link building.
  • Manage and optimize Google Ads campaigns, including bid management, ad copywriting, and landing page optimization.
  • Monitor and analyze website traffic, campaign performance, and conversion rates using tools like Google Analytics.
  • Prepare regular reports on campaign performance, insights, and recommendations for improvement.
  • Collaborate with content teams to ensure content aligns with SEO best practices and search intent.
  • Stay current with search engine algorithm updates and digital marketing trends.
  • Identify new opportunities for digital growth and campaign optimization.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on SEO and SEM.
  • Proven track record of successfully managing SEO and SEM campaigns that drive measurable results.
  • Expertise in using SEO tools (e.g., SEMrush, Ahrefs, Moz) and web analytics platforms (e.g., Google Analytics, Google Search Console).
  • In-depth knowledge of Google Ads platform and PPC best practices.
  • Strong understanding of technical SEO aspects (site speed, mobile optimization, structured data).
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong written and verbal communication skills.
  • Ability to work independently, manage priorities, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization is a plus.
This fully remote role offers a competitive salary, significant autonomy, and the chance to make a substantial impact on our client's online presence.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Manager - Performance Marketing

30100 Tuwan KES250000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a data-driven and results-oriented Digital Marketing Manager to lead their performance marketing efforts. This is a fully remote role, offering the exciting opportunity to develop and execute innovative digital campaigns from anywhere. You will be responsible for driving customer acquisition, engagement, and revenue growth through various online channels, with a strong focus on measurable ROI. Your expertise in SEO, SEM, social media advertising, email marketing, and analytics will be crucial in achieving marketing objectives.

Key responsibilities include:
  • Developing and implementing comprehensive digital marketing strategies to drive lead generation and customer acquisition.
  • Managing and optimizing paid advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, etc.
  • Overseeing SEO strategy and implementation to improve organic search rankings and traffic.
  • Developing and executing email marketing campaigns to nurture leads and engage existing customers.
  • Managing social media marketing efforts, including content creation and community engagement.
  • Analyzing campaign performance data using tools like Google Analytics, and providing actionable insights and recommendations.
  • Tracking key performance indicators (KPIs) such as CPA, ROI, conversion rates, and LTV.
  • Collaborating with content creators, designers, and web developers to ensure cohesive and effective campaigns.
  • Staying current with digital marketing trends, best practices, and emerging technologies.
  • Managing the digital marketing budget effectively to maximize return on investment.

The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field. A minimum of 6 years of experience in digital marketing, with a strong focus on performance marketing and paid media, is required. Proven experience managing successful PPC, SEO, and social media advertising campaigns is essential. Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, SEMrush, HubSpot) is mandatory. Excellent analytical, strategic thinking, and communication skills are necessary. Experience in e-commerce or B2B marketing is a plus. This is a fantastic opportunity to lead digital marketing initiatives in a remote-first environment, driving measurable growth for a dynamic company, based conceptually in Eldoret, Uasin Gishu, KE .
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - SEO/SEM

60100 Kiamuya KES120000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client is seeking a results-driven and innovative Senior Digital Marketing Strategist with a strong focus on SEO and SEM to join their fully remote marketing department. This role is pivotal in developing and executing comprehensive online marketing strategies that drive organic growth, enhance brand visibility, and achieve key business objectives. As a remote-first professional, you will be responsible for conducting in-depth keyword research, analyzing website performance, optimizing content for search engines, and managing paid advertising campaigns across platforms like Google Ads and Bing Ads. You will collaborate closely with content creators, web developers, and social media managers to ensure cohesive and effective digital campaigns. The ideal candidate possesses a deep understanding of search engine algorithms, content marketing best practices, and the latest trends in digital advertising. You will be tasked with monitoring campaign performance, generating insightful reports, and making data-driven recommendations for continuous improvement. This position requires exceptional analytical skills, a creative mindset, and the ability to translate complex data into actionable strategies. Strong project management skills and the ability to manage multiple initiatives simultaneously in a remote setting are essential. You will be at the forefront of shaping our client's online presence and driving measurable results.

Key Responsibilities:
  • Develop and implement data-driven SEO and SEM strategies to increase organic search visibility and website traffic.
  • Conduct comprehensive keyword research and competitor analysis.
  • Optimize website content, structure, and technical elements for search engines.
  • Manage and optimize paid search campaigns (Google Ads, Bing Ads), including budget allocation, bidding strategies, and ad copy creation.
  • Analyze website performance using tools like Google Analytics, SEMrush, and Ahrefs.
  • Monitor key performance indicators (KPIs) and provide regular reports on campaign effectiveness.
  • Collaborate with content teams to develop SEO-friendly content strategies.
  • Stay up-to-date with the latest SEO/SEM best practices, algorithm updates, and industry trends.
  • Identify new opportunities for digital marketing growth and innovation.
  • Manage relationships with external agencies or vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong emphasis on SEO and SEM.
  • Proven track record of successfully developing and executing SEO and SEM campaigns that drive measurable results.
  • Expertise in using SEO tools (e.g., Google Search Console, SEMrush, Ahrefs) and web analytics platforms (e.g., Google Analytics).
  • Proficiency in managing Google Ads and other paid advertising platforms.
  • Strong understanding of content marketing, link building, and technical SEO.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Exceptional written and verbal communication skills.
  • Ability to work independently and manage projects effectively in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO) is a plus.
This is an exciting opportunity to lead digital marketing efforts for a growing company in a fully remote capacity, driving significant impact on their online success.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager - SEO/SEM

80300 Abothuguchi West KES500000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking an experienced and results-driven Senior Digital Marketing Manager specializing in SEO and SEM to lead their marketing efforts in a fully remote capacity. This position is crucial for driving online visibility, lead generation, and customer acquisition through sophisticated digital strategies. You will be responsible for developing and executing comprehensive SEO and SEM campaigns, optimizing website performance, managing paid search budgets, and analyzing campaign data to identify opportunities for growth. As a remote-first company, we are looking for a self-motivated individual with excellent communication skills and a proven ability to manage projects and teams virtually. The ideal candidate possesses a deep understanding of search engine algorithms, keyword research, content optimization, and analytics tools.

Responsibilities:
  • Develop and implement data-driven SEO and SEM strategies to increase organic and paid traffic.
  • Conduct in-depth keyword research, competitor analysis, and site audits to identify optimization opportunities.
  • Manage and optimize paid search campaigns across platforms like Google Ads and Bing Ads, including budget allocation, bid management, and ad copy creation.
  • Oversee on-page and off-page SEO efforts, including content optimization, link building, and technical SEO.
  • Analyze website traffic and campaign performance using tools like Google Analytics, SEMrush, and Ahrefs, providing actionable insights and reports.
  • Collaborate with content creators, web developers, and other marketing team members to ensure cohesive campaign execution.
  • Stay up-to-date with the latest SEO and SEM trends, algorithm updates, and industry best practices.
  • Manage and mentor junior marketing team members remotely.
  • Develop and manage the digital marketing budget effectively.
  • Drive continuous improvement in website engagement, conversion rates, and ROI.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on SEO and SEM.
  • Proven track record of successfully developing and executing SEO and SEM strategies that drive measurable results.
  • Expertise with Google Analytics, Google Ads, Bing Ads, and SEO tools (e.g., SEMrush, Ahrefs, Moz).
  • Strong understanding of website analytics, user experience (UX), and conversion rate optimization (CRO).
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Superior written and verbal communication skills, with the ability to present complex information clearly.
  • Experience managing remote teams and projects effectively.
  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced remote environment.
  • Certifications in Google Ads and Google Analytics are highly desirable.
This is a remote-first opportunity, with the role originally tied to the Garissa, Garissa, KE location. Our client is dedicated to building a high-performing, collaborative remote team. If you are a passionate digital marketer ready to make a significant impact, apply now.
This advertiser has chosen not to accept applicants from your region.
 

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