1,830 Digital Marketing Specialist Performance Marketing jobs in Kenya
Senior SEO Specialist - Performance Marketing
Posted 17 days ago
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Job Description
Our client is seeking a highly analytical and results-oriented Senior SEO Specialist to drive organic growth for their online presence. This is a fully remote position, offering the flexibility to work from anywhere. The ideal candidate will have a deep understanding of search engine algorithms, a proven ability to develop and execute successful SEO strategies, and expertise in optimizing websites for maximum visibility and traffic.
You will be responsible for conducting comprehensive keyword research, competitive analysis, and technical SEO audits to identify opportunities for improvement. Your role will involve developing and implementing on-page, off-page, and technical SEO strategies to enhance search engine rankings, increase organic traffic, and improve website performance. This includes content optimization, link building, site speed optimization, mobile-friendliness improvements, and schema markup implementation. You will work closely with content creators, web developers, and marketing teams to ensure SEO best practices are integrated across all digital initiatives. Performance tracking is paramount; you will utilize SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) to monitor key metrics, analyze campaign results, and provide regular reports with actionable insights and recommendations. As a Senior Specialist, you will stay ahead of the curve on SEO trends, algorithm updates, and emerging best practices, sharing your knowledge with the wider team. If you are passionate about search engines, data-driven optimization, and driving measurable organic growth, this remote role is an excellent opportunity. You will play a crucial role in enhancing our client's online discoverability and achieving their digital marketing objectives.
Responsibilities:
You will be responsible for conducting comprehensive keyword research, competitive analysis, and technical SEO audits to identify opportunities for improvement. Your role will involve developing and implementing on-page, off-page, and technical SEO strategies to enhance search engine rankings, increase organic traffic, and improve website performance. This includes content optimization, link building, site speed optimization, mobile-friendliness improvements, and schema markup implementation. You will work closely with content creators, web developers, and marketing teams to ensure SEO best practices are integrated across all digital initiatives. Performance tracking is paramount; you will utilize SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) to monitor key metrics, analyze campaign results, and provide regular reports with actionable insights and recommendations. As a Senior Specialist, you will stay ahead of the curve on SEO trends, algorithm updates, and emerging best practices, sharing your knowledge with the wider team. If you are passionate about search engines, data-driven optimization, and driving measurable organic growth, this remote role is an excellent opportunity. You will play a crucial role in enhancing our client's online discoverability and achieving their digital marketing objectives.
Responsibilities:
- Develop and execute comprehensive SEO strategies to improve organic search rankings and traffic.
- Conduct in-depth keyword research, competitor analysis, and market trend analysis.
- Perform technical SEO audits to identify and resolve website issues impacting performance.
- Optimize website content, meta descriptions, title tags, and header tags for search engines.
- Implement and manage link-building strategies to improve domain authority.
- Monitor website performance using SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
- Analyze SEO data and provide actionable insights and recommendations for improvement.
- Collaborate with content teams to develop SEO-friendly content strategies.
- Work with web development teams to implement technical SEO recommendations.
- Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
- Report on SEO performance to stakeholders on a regular basis.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 5 years of experience in Search Engine Optimization (SEO).
- Proven track record of developing and implementing successful SEO strategies that drive organic traffic and conversions.
- Expertise in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, or Ahrefs.
- Strong understanding of technical SEO, on-page optimization, and off-page SEO techniques.
- Excellent analytical, problem-solving, and data interpretation skills.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
- Familiarity with CMS platforms (e.g., WordPress) is a plus.
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Digital Marketing Specialist for Arts
Posted 12 days ago
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Job Description
Our client is seeking a creative and results-driven Digital Marketing Specialist to promote arts and entertainment initiatives. This fully remote position is perfect for a marketing professional with a passion for the arts and a proven ability to leverage digital channels to engage audiences and drive ticket sales or patronage. You will be responsible for developing and executing comprehensive digital marketing strategies across various platforms, including social media, email marketing, SEO/SEM, and content marketing. The ideal candidate will have a strong understanding of the arts and entertainment landscape and experience in creating compelling marketing campaigns for cultural events, performances, or exhibitions. You will manage social media content calendars, create engaging visual and written content, analyze campaign performance, and optimize strategies for maximum reach and impact. Experience with digital advertising platforms (e.g., Google Ads, Facebook Ads) and marketing automation tools is essential. This remote role requires excellent written and verbal communication skills, strong analytical abilities, and a keen eye for creative design. You must be able to work independently, manage multiple projects simultaneously, and collaborate effectively with artists, event organizers, and other stakeholders. Staying up-to-date with the latest digital marketing trends and best practices, particularly within the arts sector, is crucial. A Bachelor's degree in Marketing, Communications, Arts Management, or a related field, with a minimum of 4 years of experience in digital marketing, preferably within the arts and entertainment industry, is required. Join a dynamic team that is passionate about connecting audiences with inspiring artistic experiences.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Specialist - Performance Campaigns
Posted 12 days ago
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Job Description
Our client is looking for a talented and results-oriented Digital Marketing Specialist to drive impactful performance campaigns in a fully remote capacity. This role is perfect for a data-driven marketer who thrives on optimizing campaigns for maximum ROI. You will be responsible for developing, executing, and managing online marketing strategies across various digital channels, including search engine marketing (SEM), social media advertising, display advertising, and email marketing. Your primary focus will be on driving measurable results, such as lead generation, customer acquisition, and sales conversions. Key responsibilities include conducting keyword research, setting up and managing paid search campaigns (e.g., Google Ads), and optimizing ad creatives and landing pages. You will also manage social media advertising budgets and campaigns on platforms like Facebook, Instagram, and LinkedIn. A deep understanding of analytics tools (e.g., Google Analytics) is essential for tracking campaign performance, identifying trends, and generating insightful reports. You will be responsible for A/B testing various campaign elements to continuously improve performance. The ideal candidate possesses strong analytical skills, a creative mindset, and a proven track record of delivering successful digital marketing campaigns. Excellent communication and collaboration skills are paramount, as this is a fully remote position requiring effective interaction with internal teams and potentially external agencies. We are seeking an individual who is passionate about the latest digital marketing trends and technologies, and who can adapt strategies quickly to achieve business objectives. This is an exciting opportunity to contribute to a growing organization and make a significant impact on its digital presence and growth from the convenience of your home office.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Specialist - Arts & Culture
Posted 20 days ago
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Job Description
Our client, a renowned organization dedicated to promoting arts and culture, is seeking a creative and strategic Digital Marketing Specialist to join their fully remote marketing team. This role is pivotal in enhancing the organization's online presence, driving engagement with audiences, and promoting artistic events, exhibitions, and programs. You will be responsible for developing and executing comprehensive digital marketing campaigns across various platforms, including social media, email marketing, search engines, and relevant online communities. The ideal candidate possesses a strong understanding of digital marketing best practices, content creation, SEO/SEM, and analytics. Your responsibilities will include managing social media accounts, creating compelling content (text, images, video), designing and deploying email newsletters, and analyzing campaign performance to optimize strategies. You will work closely with artists, curators, and program managers to translate artistic vision into effective digital communication. Experience with graphic design tools, video editing software, and content management systems (CMS) is highly desirable. The ability to craft engaging narratives that resonate with diverse audiences interested in arts and culture is crucial. Given this is a remote position, exceptional communication skills, self-motivation, and proficiency in using remote collaboration tools are essential. You should be adept at working independently and contributing creatively within a virtual team environment. Our client is passionate about making arts and culture accessible and vibrant, and this role offers a unique opportunity to contribute to that mission, promoting cultural events and initiatives originating from **Nairobi, Nairobi, KE**.
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Lead Digital Marketing Specialist - Arts & Culture
Posted 22 days ago
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Job Description
Our client is seeking a visionary Lead Digital Marketing Specialist to spearhead online marketing initiatives for prestigious arts and entertainment organizations. This fully remote position requires a strategic thinker with a proven track record in developing and executing cutting-edge digital campaigns within the cultural sector. You will be responsible for crafting compelling online narratives, driving audience engagement, and increasing ticket sales and event participation through innovative digital channels. This role involves managing social media platforms, optimizing search engine visibility (SEO/SEM), developing targeted advertising campaigns (PPC), and creating engaging content across various digital formats. The ideal candidate will possess a deep understanding of the arts and entertainment landscape, coupled with expertise in analytics and performance tracking to continuously refine campaign effectiveness. You will work closely with clients to understand their unique branding and marketing objectives, translating these into successful digital strategies. Key responsibilities include developing content calendars, managing online communities, analyzing website traffic and user behavior, and reporting on campaign ROI. A strong ability to identify emerging digital trends and leverage them for artistic promotion is crucial. We are looking for a creative, data-driven individual who can inspire audiences and elevate the online presence of artists and cultural institutions. If you are passionate about the arts and possess exceptional digital marketing skills, this remote opportunity is for you. This role demands creativity, analytical prowess, and a dedication to promoting cultural enrichment through dynamic online engagement, impacting organizations primarily in the Kisumu, Kisumu, KE area.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive digital marketing strategies for arts and entertainment clients.
- Manage and grow social media presence across relevant platforms.
- Execute SEO/SEM and PPC campaigns to drive traffic and conversions.
- Create engaging and visually appealing digital content (graphics, videos, written copy).
- Analyze website traffic, campaign performance, and user engagement metrics.
- Prepare detailed reports on campaign effectiveness and ROI for clients.
- Manage online advertising budgets and optimize ad spend for maximum impact.
- Stay abreast of the latest digital marketing trends and technologies in the arts sector.
- Collaborate with clients to understand their brand identity and marketing goals.
- Foster online communities and engage with audiences to build brand loyalty.
- Bachelor's degree in Marketing, Communications, Arts Management, or a related field.
- Minimum of 6 years of experience in digital marketing, with a focus on the arts, culture, or entertainment industry.
- Proven success in managing social media, SEO/SEM, and paid advertising campaigns.
- Strong content creation and copywriting skills.
- Proficiency in analytics tools (e.g., Google Analytics, social media insights).
- Experience with marketing automation and CRM platforms is a plus.
- Excellent understanding of the digital landscape and audience engagement strategies.
- Creative thinking and problem-solving abilities.
- Strong project management and organizational skills.
- Excellent communication and client-facing skills.
- Ability to work independently and manage multiple projects in a remote setting.
This advertiser has chosen not to accept applicants from your region.
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Lead Digital Marketing Specialist - Entertainment
Posted 17 days ago
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Job Description
Our client is seeking a creative and data-driven Lead Digital Marketing Specialist to spearhead online marketing efforts within the Arts & Entertainment sector. This fully remote position requires a strategic thinker with a proven ability to drive engagement, ticket sales, and brand awareness through innovative digital campaigns. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple platforms.
Responsibilities:
This is an exciting remote role for a passionate individual in the arts and entertainment sphere. While the position is remote, an understanding of audience demographics and engagement patterns relevant to regions like Bungoma, Bungoma, KE can be beneficial. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with at least 5 years of progressive experience in digital marketing, specifically within the entertainment or arts sector. Demonstrable success in managing paid social, SEM, email marketing, and content strategy is required. Proficiency with analytics tools (e.g., Google Analytics, Meta Business Suite) and marketing automation platforms is essential. Strong creative, analytical, and communication skills are necessary. Experience with video marketing and influencer collaborations is a significant plus.
Responsibilities:
- Develop and implement integrated digital marketing strategies to promote arts and entertainment events and talent.
- Manage and optimize paid advertising campaigns across platforms like Google Ads, Facebook, Instagram, and TikTok.
- Oversee social media content creation, scheduling, and community management.
- Develop and execute email marketing campaigns to nurture leads and engage audiences.
- Analyze campaign performance data, generate reports, and provide actionable insights for optimization.
- Collaborate with content creators, designers, and event organizers to ensure brand consistency and message alignment.
- Stay current with digital marketing trends, tools, and best practices in the entertainment industry.
- Manage SEO/SEM strategies to improve organic search visibility.
- Explore and implement new digital marketing channels and tactics.
- Guide and mentor junior marketing team members.
This is an exciting remote role for a passionate individual in the arts and entertainment sphere. While the position is remote, an understanding of audience demographics and engagement patterns relevant to regions like Bungoma, Bungoma, KE can be beneficial. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with at least 5 years of progressive experience in digital marketing, specifically within the entertainment or arts sector. Demonstrable success in managing paid social, SEM, email marketing, and content strategy is required. Proficiency with analytics tools (e.g., Google Analytics, Meta Business Suite) and marketing automation platforms is essential. Strong creative, analytical, and communication skills are necessary. Experience with video marketing and influencer collaborations is a significant plus.
This advertiser has chosen not to accept applicants from your region.
5
Remote Digital Marketing Specialist - Performance Campaigns
Posted 14 days ago
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Job Description
Our client is seeking a skilled and results-driven Remote Digital Marketing Specialist to manage and optimize their online marketing efforts from anywhere. This fully remote role is perfect for a creative thinker with a strong analytical mindset, focused on driving measurable results through digital channels. You will be responsible for developing, implementing, and managing marketing campaigns that promote our client's brand and services. Key responsibilities include managing paid advertising campaigns (PPC, social media ads), executing SEO strategies, creating engaging content, managing email marketing campaigns, and analyzing campaign performance data to drive continuous improvement. The ideal candidate will have a proven track record of success in digital marketing, with a deep understanding of various online marketing tools and platforms such as Google Ads, Facebook Ads Manager, Google Analytics, and email marketing software. You should be adept at interpreting data, identifying trends, and translating insights into actionable strategies. Excellent copywriting and communication skills are essential for creating compelling marketing materials and engaging with the audience. This position requires a self-starter with the ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote work environment. If you are passionate about digital marketing and eager to make a significant impact, we encourage you to apply.
Key Responsibilities:
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies across various channels.
- Manage and optimize paid advertising campaigns (Google Ads, social media advertising).
- Implement and monitor SEO strategies to improve organic search rankings.
- Create and curate engaging content for social media, blogs, and websites.
- Plan and execute email marketing campaigns to nurture leads and engage customers.
- Analyze campaign performance using Google Analytics and other reporting tools.
- Track key metrics, identify trends, and provide actionable insights for improvement.
- Manage social media presence and community engagement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with cross-functional teams to ensure brand consistency and campaign alignment.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience as a Digital Marketing Specialist or in a similar role.
- Demonstrable success in managing PPC and social media advertising campaigns.
- Strong understanding of SEO principles and practices.
- Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
- Experience with email marketing software (e.g., Mailchimp, HubSpot).
- Excellent copywriting, editing, and communication skills.
- Strong analytical and problem-solving abilities.
- Ability to work independently and manage time effectively in a remote setting.
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Lead Digital Marketing Specialist - Arts & Entertainment
Posted 22 days ago
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Job Description
Our client, a dynamic player in the Arts & Entertainment sector, is looking for a creative and strategic Lead Digital Marketing Specialist. This role is a fully remote position, allowing you to drive marketing initiatives and connect with audiences globally from your home office. You will be responsible for developing and executing comprehensive digital marketing strategies to promote events, artists, and content across various online channels. This includes managing social media campaigns, search engine optimization (SEO), search engine marketing (SEM), email marketing, and content creation. You will analyze campaign performance data, identify trends, and optimize strategies to maximize reach, engagement, and conversion rates. The ideal candidate has a proven track record in digital marketing, with specific experience in the arts and entertainment industry. Strong skills in copywriting, graphic design basics, and familiarity with digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software) are essential. You should be a creative thinker with a passion for the arts and a deep understanding of current digital marketing best practices. This remote role requires excellent communication and collaboration skills, as you will work closely with internal teams and external partners. The ability to manage multiple projects simultaneously and adapt to the fast-paced nature of the entertainment industry is crucial. Our client is committed to fostering a vibrant online presence for their artists and productions, and this role is key to achieving that vision through innovative digital campaigns executed remotely. Join our client and help shape the digital narrative of compelling artistic experiences.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Specialist - Arts & Culture
Posted 22 days ago
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Job Description
Our client, a renowned organization within the arts and entertainment sector, is seeking a creative and data-driven Senior Digital Marketing Specialist. This is a fully remote position where you will be responsible for developing and executing comprehensive digital marketing strategies to increase audience engagement, ticket sales, and brand awareness for various cultural events and initiatives. The ideal candidate will have a deep understanding of digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and analytics. You will be tasked with managing paid advertising campaigns, optimizing website content, and leveraging social media platforms to reach target audiences effectively. Experience within the arts, culture, or non-profit sector is highly desirable. You will work closely with the marketing team, content creators, and event organizers to ensure cohesive messaging and successful campaign execution. This role requires exceptional analytical skills to track campaign performance, derive insights, and make data-informed decisions for continuous improvement. We are looking for a proactive individual who can identify new digital trends and opportunities to enhance our client's online presence and drive meaningful engagement with the arts community. The ability to manage multiple projects simultaneously and thrive in a fast-paced, remote work environment is essential.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement integrated digital marketing strategies across various channels to promote arts and cultural events.
- Manage and optimize paid search (SEM) and social media advertising campaigns to maximize reach and ROI.
- Conduct SEO analysis and implement strategies to improve organic search rankings.
- Develop and execute social media content calendars, engaging with online communities and fostering audience interaction.
- Create and manage email marketing campaigns, including list segmentation, content creation, and performance analysis.
- Develop and execute content marketing strategies, including blog posts, articles, and multimedia content.
- Track, analyze, and report on key digital marketing metrics (website traffic, conversion rates, engagement, ROI) using tools like Google Analytics.
- Collaborate with designers and content creators to produce compelling marketing materials.
- Stay updated on the latest digital marketing trends, tools, and best practices, particularly within the arts and culture landscape.
- Identify and test new digital channels and tactics to expand audience reach and engagement.
Qualifications:
- Bachelor's degree in Marketing, Communications, Arts Administration, or a related field.
- Minimum of 5-7 years of experience in digital marketing, with a focus on performance marketing and campaign management.
- Proven experience in managing SEO, SEM, social media advertising, and email marketing campaigns.
- Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
- Strong understanding of content marketing principles and social media strategy.
- Experience in the arts, entertainment, or cultural sector is a significant plus.
- Excellent analytical, problem-solving, and project management skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Creative thinker with a passion for storytelling and engaging audiences.
- Strong written and verbal communication skills.
This advertiser has chosen not to accept applicants from your region.
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Remote Digital Marketing Specialist - Arts & Culture
Posted 22 days ago
Job Viewed
Job Description
Our client, a prominent organization within the arts and entertainment sector, is seeking a creative and digitally savvy Remote Digital Marketing Specialist. This is a fully remote position where you will be responsible for developing and implementing online marketing strategies to promote cultural events, exhibitions, and performances. The ideal candidate has a passion for the arts, a strong understanding of digital marketing channels, and the ability to craft compelling content that resonates with target audiences. You will work to increase brand awareness, drive ticket sales, and foster community engagement online.
Key Responsibilities:
Key Responsibilities:
- Develop and execute digital marketing campaigns across social media platforms (Facebook, Instagram, Twitter, TikTok), email marketing, search engines (SEO/SEM), and display advertising.
- Create engaging and visually appealing content, including graphics, videos, and written copy, for various digital channels.
- Manage social media communities, respond to comments and messages, and foster online conversations.
- Analyze website traffic, campaign performance, and audience engagement using analytics tools (e.g., Google Analytics, social media insights).
- Optimize digital campaigns for conversions, such as ticket sales, event registrations, and website visits.
- Collaborate with artists, performers, and cultural institutions to gather content and promote upcoming events.
- Develop and maintain the organization's online brand voice and messaging.
- Stay up-to-date with the latest digital marketing trends and best practices in the arts and culture sector.
- Assist in managing the organization's website content and user experience.
- Report on key marketing metrics and provide insights for future campaign planning.
- Bachelor's degree in Marketing, Communications, Arts Administration, or a related field.
- 2+ years of experience in digital marketing, with a focus on content creation and social media management.
- Demonstrated passion for and understanding of the arts and entertainment industry.
- Proficiency in using social media management tools (e.g., Hootsuite, Buffer) and digital advertising platforms.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software is a plus.
- Excellent written and verbal communication skills, with a talent for storytelling.
- Strong analytical skills and experience with web analytics tools.
- Ability to work independently and manage multiple projects in a remote environment.
- Creative mindset and a keen eye for aesthetics.
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