3 Senior Digital Marketing Specialist Arts Culture jobs in whatjobs

Senior Digital Marketing Specialist (Arts & Culture)

00100 Abothuguchi West KES330000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a prominent organization within the Arts & Entertainment sector, is looking for a creative and data-driven Senior Digital Marketing Specialist to elevate their online presence. This is a fully remote position, ideal for a marketing expert who can conceptualize and execute innovative digital campaigns to promote artistic endeavors and cultural events. You will be responsible for developing and implementing comprehensive digital marketing strategies across various platforms, including social media, email marketing, search engine optimization (SEO), and paid advertising. Key duties involve creating compelling content, analyzing campaign performance, managing marketing budgets, and identifying new opportunities to engage target audiences. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with at least 5 years of experience in digital marketing, preferably within the arts, culture, or entertainment industries. Proven success in managing social media campaigns, SEO strategies, and digital advertising is essential. Exceptional writing, communication, and analytical skills are required, along with the ability to work independently and collaboratively in a remote setting. Experience with marketing automation tools and analytics platforms (e.g., Google Analytics) is highly desirable. You will play a crucial role in increasing brand awareness, driving ticket sales, and fostering community engagement for our diverse range of artistic productions, contributing to the cultural landscape that includes vibrant areas like Nairobi, Nairobi, KE . This is an exciting opportunity to apply your marketing expertise to a passion-driven field, all while enjoying the flexibility of a remote work arrangement.
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Senior Digital Marketing Specialist - Arts & Culture

00200 Ongata Rongai, Rift Valley KES1800000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client, a renowned organization within the arts and entertainment sector, is seeking a creative and data-driven Senior Digital Marketing Specialist. This is a fully remote position where you will be responsible for developing and executing comprehensive digital marketing strategies to increase audience engagement, ticket sales, and brand awareness for various cultural events and initiatives. The ideal candidate will have a deep understanding of digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and analytics. You will be tasked with managing paid advertising campaigns, optimizing website content, and leveraging social media platforms to reach target audiences effectively. Experience within the arts, culture, or non-profit sector is highly desirable. You will work closely with the marketing team, content creators, and event organizers to ensure cohesive messaging and successful campaign execution. This role requires exceptional analytical skills to track campaign performance, derive insights, and make data-informed decisions for continuous improvement. We are looking for a proactive individual who can identify new digital trends and opportunities to enhance our client's online presence and drive meaningful engagement with the arts community. The ability to manage multiple projects simultaneously and thrive in a fast-paced, remote work environment is essential.

Key Responsibilities:
  • Develop and implement integrated digital marketing strategies across various channels to promote arts and cultural events.
  • Manage and optimize paid search (SEM) and social media advertising campaigns to maximize reach and ROI.
  • Conduct SEO analysis and implement strategies to improve organic search rankings.
  • Develop and execute social media content calendars, engaging with online communities and fostering audience interaction.
  • Create and manage email marketing campaigns, including list segmentation, content creation, and performance analysis.
  • Develop and execute content marketing strategies, including blog posts, articles, and multimedia content.
  • Track, analyze, and report on key digital marketing metrics (website traffic, conversion rates, engagement, ROI) using tools like Google Analytics.
  • Collaborate with designers and content creators to produce compelling marketing materials.
  • Stay updated on the latest digital marketing trends, tools, and best practices, particularly within the arts and culture landscape.
  • Identify and test new digital channels and tactics to expand audience reach and engagement.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Arts Administration, or a related field.
  • Minimum of 5-7 years of experience in digital marketing, with a focus on performance marketing and campaign management.
  • Proven experience in managing SEO, SEM, social media advertising, and email marketing campaigns.
  • Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
  • Strong understanding of content marketing principles and social media strategy.
  • Experience in the arts, entertainment, or cultural sector is a significant plus.
  • Excellent analytical, problem-solving, and project management skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Creative thinker with a passion for storytelling and engaging audiences.
  • Strong written and verbal communication skills.
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Senior Digital Marketing Specialist - Arts & Culture

70100 Kisumu KES88000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client, a prominent organization in the arts and entertainment sector, is seeking a creative and results-driven Senior Digital Marketing Specialist. This is a fully remote position, allowing you to contribute your expertise from anywhere in Kenya. You will be responsible for developing and executing comprehensive digital marketing strategies to promote our diverse range of artistic endeavors, including performances, exhibitions, and cultural events. Your duties will encompass managing social media campaigns across various platforms, creating engaging content (text, image, video), and analyzing campaign performance to optimize reach and engagement. You will also oversee search engine optimization (SEO) and search engine marketing (SEM) efforts to drive organic and paid traffic. Experience in email marketing, including campaign development, list segmentation, and performance tracking, is crucial. You will collaborate with content creators, graphic designers, and event managers to ensure cohesive brand messaging. The ideal candidate will possess a strong understanding of digital analytics tools (e.g., Google Analytics, social media insights) and the ability to translate data into actionable insights. Developing and managing digital advertising budgets effectively will also be a key responsibility. We are looking for someone passionate about the arts, with a proven track record of driving audience growth and engagement through innovative digital campaigns. Experience with website content management systems (CMS) and basic HTML/CSS knowledge is a plus. This is an excellent opportunity for a talented marketer to make a significant impact in the arts and culture space while enjoying the benefits of a fully remote work environment. The role is conceptually linked to Garissa, Garissa, KE , but is performed entirely remotely.
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