2,641 Digital Marketing Manager E Commerce Growth jobs in Kenya
Digital Marketing Manager - E-commerce Growth
Posted 21 days ago
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Job Description
The ideal candidate will have a deep understanding of the e-commerce landscape and a proven track record of success in scaling online businesses. You should be adept at using analytics tools (e.g., Google Analytics, Adobe Analytics) to track campaign performance, derive actionable insights, and continuously improve ROI. Experience with A/B testing, conversion rate optimization (CRO), and customer journey mapping is essential. This role requires strong analytical skills, creativity, and the ability to manage multiple projects simultaneously in a fast-paced, remote environment. You will collaborate closely with product, sales, and design teams to ensure a cohesive brand message and seamless customer experience. A strong command of social media marketing trends, influencer collaborations, and affiliate marketing programs will be highly beneficial. We are seeking an individual who is data-oriented, proactive, and passionate about leveraging digital channels to achieve measurable business outcomes. This is a fantastic opportunity for a skilled digital marketer to take ownership of a critical function and drive significant growth for a reputable organization, all while enjoying the flexibility of a remote role.
Responsibilities:
- Develop and execute comprehensive digital marketing strategies for e-commerce growth.
- Manage and optimize paid advertising campaigns across Google Ads, Facebook, Instagram, etc.
- Oversee SEO and SEM initiatives to improve organic search visibility and drive traffic.
- Create and implement effective content marketing and social media strategies.
- Manage email marketing campaigns and customer segmentation.
- Analyze campaign performance using analytics tools and provide regular reports.
- Implement A/B testing and CRO strategies to maximize conversion rates.
- Collaborate with cross-functional teams to ensure brand consistency and customer satisfaction.
- Stay updated on the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of driving online sales and customer acquisition.
- Expertise in SEO, SEM, PPC, social media marketing, and email marketing.
- Proficiency with Google Analytics, Google Ads, and social media advertising platforms.
- Strong analytical skills and experience with A/B testing and CRO.
- Excellent communication, project management, and organizational skills.
- Ability to work independently and thrive in a remote, collaborative environment.
Remote Digital Marketing Manager - E-commerce Growth
Posted 21 days ago
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Job Description
- Developing and implementing data-driven digital marketing strategies to achieve e-commerce growth objectives.
- Managing and optimizing SEO efforts to improve organic search rankings and traffic.
- Planning and executing paid advertising campaigns (SEM, social media ads) to drive targeted traffic and conversions.
- Developing and managing social media marketing strategies to enhance brand engagement and community building.
- Creating and managing compelling content marketing initiatives, including blog posts, articles, and website copy.
- Designing and executing email marketing campaigns to nurture leads and drive customer loyalty.
- Identifying and managing affiliate marketing partnerships.
- Analyzing marketing campaign performance, tracking KPIs, and generating detailed reports.
- Optimizing website user experience (UX) and conversion rates (CRO).
- Conducting market research and competitor analysis to identify new opportunities.
- Staying up-to-date with the latest digital marketing trends and technologies.
- Managing the digital marketing budget effectively to maximize ROI.
- Collaborating with design and development teams to ensure seamless integration of marketing efforts.
- Proven experience as a Digital Marketing Manager, preferably in an e-commerce setting.
- Demonstrated success in developing and executing comprehensive digital marketing strategies.
- Expert knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency in analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Strong understanding of e-commerce platforms and best practices.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Ability to work independently and manage multiple projects effectively in a remote environment.
- Exceptional communication and interpersonal skills.
- A bachelor's degree in Marketing, Business, or a related field is preferred.
- Experience with A/B testing and conversion rate optimization.
Senior Digital Marketing Manager - E-commerce Growth
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive qualified traffic and conversions.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
- Oversee content creation and distribution, ensuring brand consistency and engagement across all digital platforms.
- Develop and execute email marketing campaigns to nurture leads and retain existing customers.
- Collaborate with design and development teams to improve website user experience and conversion rate optimization (CRO).
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources and ROI.
- Conduct market research and competitor analysis to identify new opportunities and threats.
- Lead and mentor a team of digital marketing specialists (if applicable in a remote structure).
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record in e-commerce and online growth.
- Strong expertise in SEO, SEM, PPC, social media marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Excellent analytical skills with the ability to interpret data and translate it into strategic actions.
- Creative thinking and problem-solving abilities.
- Exceptional written and verbal communication skills.
- Experience with A/B testing and conversion rate optimization techniques.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience with content management systems (CMS) is a plus.
This is a fantastic opportunity to take ownership of digital marketing efforts and significantly impact the success of our client's e-commerce operations. You will have the autonomy to experiment, innovate, and drive measurable results. This role is based remotely, supporting a business with a significant customer base in regions around Mlolongo, Machakos, KE , though your physical presence in that area is not mandated.
E-commerce Manager, Digital Marketing & Growth
Posted today
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E-commerce Digital Marketing Manager - Remote Growth Strategies
Posted 21 days ago
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Job Description
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies to achieve e-commerce sales and growth objectives.
- Manage and optimize all paid advertising campaigns (Google Ads, social media ads) to ensure maximum ROI.
- Oversee SEO initiatives to improve organic search rankings and drive qualified traffic.
- Develop and execute engaging social media marketing campaigns to build brand awareness and community.
- Create and manage content marketing strategies, including blog posts, website copy, and promotional materials.
- Design and implement effective email marketing campaigns to nurture leads and drive customer retention.
- Monitor, analyze, and report on key performance indicators (KPIs) across all digital channels.
- Conduct market research and competitor analysis to identify emerging trends and opportunities.
- Collaborate with e-commerce, product, and creative teams to ensure cohesive brand messaging and customer experience.
- Stay up-to-date with the latest digital marketing best practices, tools, and technologies.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
- Proven track record of developing and executing successful online marketing campaigns.
- In-depth knowledge of SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
- Proficiency with analytics tools such as Google Analytics, SEMrush, and similar platforms.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
- Strong analytical and problem-solving skills, with a data-driven approach.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote setting.
- Experience in managing and leading remote teams is a plus.
E-commerce Growth Manager - Digital Marketing Strategy
Posted 11 days ago
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Job Description
Responsibilities:
- Develop and implement data-driven e-commerce growth strategies.
- Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
- Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
- Conduct A/B testing and conversion rate optimization (CRO) initiatives.
- Manage the e-commerce platform, ensuring a seamless and engaging user experience.
- Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
- Collaborate with content and design teams to create compelling marketing assets.
- Monitor key performance indicators (KPIs) and report on campaign effectiveness.
- Stay updated with the latest e-commerce trends and digital marketing best practices.
- Manage relationships with third-party marketing vendors and agencies.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
- Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
- In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
- Experience with A/B testing and conversion rate optimization techniques.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration skills, comfortable working remotely.
- Creative mindset with a passion for online retail and customer engagement.
Senior E-commerce Manager - Digital Growth
Posted 5 days ago
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E-commerce Growth Manager, Digital Strategy
Posted 7 days ago
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Responsibilities:
- Develop and implement a comprehensive e-commerce strategy focused on revenue growth and market expansion.
- Manage and optimize the company's online store, ensuring a seamless and user-friendly customer experience.
- Develop and execute data-driven digital marketing campaigns across various platforms, including social media, search engines, and email marketing.
- Analyze website traffic, user behavior, and sales data to identify trends, insights, and opportunities for improvement.
- Plan and oversee social media strategy, content creation, and community management to build brand awareness and drive engagement.
- Implement A/B testing and conversion rate optimization (CRO) strategies to maximize sales performance.
- Manage online advertising budgets and campaigns, tracking ROI and performance metrics.
- Collaborate with marketing, product, and customer service teams to ensure a cohesive brand message and customer journey.
- Stay abreast of the latest e-commerce trends, technologies, and best practices, incorporating them into the overall strategy.
- Prepare regular performance reports for senior management, highlighting key achievements and areas for development.
This role demands a strategic thinker with a strong analytical mindset and a passion for digital innovation. You will play a pivotal role in shaping the online future for our client, impacting their business in the `Kakamega, Kakamega, KE ` region and beyond. As this is a remote-first position, you must be self-motivated and adept at managing your time effectively to achieve ambitious targets.
Qualifications:
- Bachelor's degree in Marketing, Business, Digital Media, or a related field.
- Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
- Demonstrated success in driving online sales growth and improving conversion rates.
- Strong understanding of SEO, SEM, email marketing, and social media advertising.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
- Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
- Exceptional communication, collaboration, and project management skills.
- Experience with content management systems (CMS) and CRM software is a plus.
- Ability to work independently and as part of a remote team.
E-commerce Platform Manager - Digital Growth
Posted 12 days ago
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Job Description
Responsibilities:
- Manage and optimize the company's e-commerce platform for enhanced user experience and sales conversion.
- Develop and implement strategies to drive traffic, increase conversion rates, and improve average order value.
- Oversee product merchandising, catalog management, and promotional campaign execution.
- Conduct A/B testing and data analysis to identify areas for improvement and optimize website performance.
- Collaborate with cross-functional teams (marketing, IT, sales) to ensure seamless e-commerce operations.
- Monitor key e-commerce metrics and generate regular performance reports.
- Stay updated on e-commerce trends, technologies, and best practices.
- Manage the online customer journey and ensure a positive post-purchase experience.
- Implement SEO and SEM strategies to enhance online visibility and drive targeted traffic.
- Troubleshoot and resolve technical issues related to the e-commerce platform.
- Bachelor's degree in Marketing, Business Administration, Computer Science, or a related field.
- Minimum of 5 years of experience in e-commerce management, digital marketing, or online retail.
- Proven track record of success in driving online sales and conversion rates.
- In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Proficiency in Google Analytics, SEO/SEM tools, and other relevant marketing analytics platforms.
- Strong understanding of UX/UI principles and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and project management skills.
- Experience with CRM systems and email marketing platforms.
- Strong communication and collaboration skills.
- Ability to work independently and manage multiple projects in a remote setting.
E-commerce Platform Manager - Digital Growth Strategies
Posted 3 days ago
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