2 E Commerce Growth Manager Digital Strategy jobs in whatjobs

E-commerce Growth Manager - Digital Strategy

40100 Kisumu KES450000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is looking for an innovative and results-oriented E-commerce Growth Manager to spearhead their online sales and marketing efforts. This is a fully remote position, offering the chance to shape and execute sophisticated digital strategies that drive customer acquisition, engagement, and revenue growth. You will be responsible for optimizing the customer journey across all digital touchpoints, developing and implementing performance marketing campaigns, and leveraging social media to build brand loyalty and expand market reach. The ideal candidate will have a deep understanding of e-commerce platforms, SEO/SEM best practices, content marketing, email marketing automation, and social media advertising. You should be adept at analyzing web traffic, conversion rates, and customer behavior data to identify opportunities for improvement and inform strategic decisions. This role requires a creative thinker with strong analytical skills and a proven ability to manage multiple digital channels effectively. As a remote-first role, you will need excellent self-discipline, communication, and collaboration skills to work productively with distributed teams and external agencies. You will own the e-commerce P&L, setting ambitious targets and devising strategies to achieve them. This is an exciting opportunity to make a significant impact on the company's digital presence and revenue streams from a remote work setup. You will be empowered to experiment with new strategies and tools to stay at the forefront of digital marketing innovation.
Key Responsibilities:
  • Develop and execute comprehensive e-commerce growth strategies to increase online sales and customer lifetime value.
  • Manage and optimize all digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate programs.
  • Analyze website performance metrics, customer behavior, and sales data to identify trends and areas for improvement.
  • Plan and execute targeted digital advertising campaigns across various platforms.
  • Develop and manage engaging content strategies for the website, social media, and email newsletters.
  • Oversee the e-commerce platform, ensuring a seamless and user-friendly customer experience.
  • Collaborate with design, product, and marketing teams to align digital initiatives with overall business objectives.
  • Stay up-to-date with the latest e-commerce trends, technologies, and best practices.
  • Manage the e-commerce budget and track ROI for all marketing activities.
Qualifications:
  • Bachelor's degree in Marketing, Business, E-commerce, or a related field.
  • Minimum of 5 years of experience in e-commerce management, digital marketing, or online growth strategy.
  • Proven track record of driving significant sales growth through digital channels.
  • Expertise in SEO, SEM, social media marketing, email marketing, and conversion rate optimization (CRO).
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills, with the ability to interpret complex data.
  • Excellent written and verbal communication skills.
  • Experience working in a remote, fast-paced environment.
  • Demonstrated ability to manage multiple projects and deadlines effectively.
This advertiser has chosen not to accept applicants from your region.

E-commerce Growth Manager, Digital Strategy

50100 Kakamega, Western KES680000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-oriented E-commerce Growth Manager to spearhead their online sales and digital presence strategies. This is a fully remote position, providing an exceptional opportunity to contribute to a thriving online business from the convenience of your home office. The successful candidate will be responsible for driving traffic, optimizing conversion rates, and enhancing customer engagement across all digital channels, with a keen focus on social media integration.

Responsibilities:
  • Develop and implement a comprehensive e-commerce strategy focused on revenue growth and market expansion.
  • Manage and optimize the company's online store, ensuring a seamless and user-friendly customer experience.
  • Develop and execute data-driven digital marketing campaigns across various platforms, including social media, search engines, and email marketing.
  • Analyze website traffic, user behavior, and sales data to identify trends, insights, and opportunities for improvement.
  • Plan and oversee social media strategy, content creation, and community management to build brand awareness and drive engagement.
  • Implement A/B testing and conversion rate optimization (CRO) strategies to maximize sales performance.
  • Manage online advertising budgets and campaigns, tracking ROI and performance metrics.
  • Collaborate with marketing, product, and customer service teams to ensure a cohesive brand message and customer journey.
  • Stay abreast of the latest e-commerce trends, technologies, and best practices, incorporating them into the overall strategy.
  • Prepare regular performance reports for senior management, highlighting key achievements and areas for development.

This role demands a strategic thinker with a strong analytical mindset and a passion for digital innovation. You will play a pivotal role in shaping the online future for our client, impacting their business in the `Kakamega, Kakamega, KE ` region and beyond. As this is a remote-first position, you must be self-motivated and adept at managing your time effectively to achieve ambitious targets.

Qualifications:
  • Bachelor's degree in Marketing, Business, Digital Media, or a related field.
  • Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
  • Demonstrated success in driving online sales growth and improving conversion rates.
  • Strong understanding of SEO, SEM, email marketing, and social media advertising.
  • Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
  • Excellent analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Exceptional communication, collaboration, and project management skills.
  • Experience with content management systems (CMS) and CRM software is a plus.
  • Ability to work independently and as part of a remote team.
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