1,457 Digital Commerce jobs in Kenya

E-commerce Digital Marketing Specialist

00200 Gathiruini KES85000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a highly motivated and results-driven E-commerce Digital Marketing Specialist to join their dynamic team. This is a fully remote position, offering flexibility and the opportunity to contribute to a growing online business from anywhere. The ideal candidate will have a proven track record in developing and executing successful digital marketing strategies across various platforms, with a strong focus on e-commerce growth and customer engagement. You will be responsible for managing social media campaigns, optimizing website content for search engines, implementing email marketing strategies, and analyzing campaign performance to drive key business metrics. This role requires a deep understanding of SEO, SEM, social media marketing, content marketing, and e-commerce best practices. You will also be involved in website analytics, A/B testing, and conversion rate optimization. Collaboration with cross-functional teams, including sales and product development, will be essential to ensure cohesive marketing efforts. Excellent communication skills and the ability to work independently in a remote setting are paramount. We are looking for a creative thinker with a passion for digital innovation and a commitment to achieving measurable results. This role offers a fantastic opportunity to shape the online presence of our brand and contribute significantly to our success in the digital marketplace. Join us and make a tangible impact in a role that values your expertise and offers extensive growth potential in the vibrant field of e-commerce marketing.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to drive traffic, engagement, and conversions for our e-commerce platform.
  • Manage and grow social media channels, creating engaging content and fostering community interaction.
  • Conduct keyword research and implement SEO best practices to improve organic search rankings.
  • Plan and execute paid advertising campaigns (SEM, social media ads) to maximize ROI.
  • Design and manage email marketing campaigns, including list segmentation, content creation, and performance tracking.
  • Analyze website traffic and campaign performance using tools like Google Analytics, providing actionable insights and reports.
  • Collaborate with the web development team to optimize user experience and conversion funnels.
  • Stay up-to-date with the latest digital marketing trends and technologies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a focus on e-commerce.
  • Proven experience with SEO, SEM, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and social media management tools.
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Ability to work independently and manage multiple projects simultaneously in a remote environment.
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E-commerce Digital Marketing Specialist

20100 Mwembe KES220000 Annually WhatJobs

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Job Description

full-time
Our client, a rapidly growing e-commerce business, is looking for a creative and results-driven E-commerce Digital Marketing Specialist to join their fully remote team. This role is crucial in driving online sales and enhancing brand presence across digital platforms. You will be responsible for developing and implementing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing, specifically tailored for an e-commerce environment. Your duties will involve managing paid advertising campaigns (Google Ads, social media ads), optimizing website conversion rates, and analyzing website traffic and user behavior to identify opportunities for growth. You will also oversee social media content creation and community management to build brand loyalty and engagement. Strong analytical skills are required to track campaign performance, measure ROI, and provide regular reports on key metrics to senior management. The ideal candidate will have a deep understanding of the e-commerce landscape, customer acquisition strategies, and the latest digital marketing trends. Proficiency in various digital marketing tools and platforms, such as Google Analytics, Google Ads, social media management tools, and email marketing software, is essential. A bachelor's degree in Marketing, Digital Media, Business, or a related field, coupled with a minimum of 3-5 years of experience in digital marketing with a strong focus on e-commerce, is required. Experience in optimizing online sales funnels and driving customer lifetime value is highly valued. This remote position requires excellent communication skills, a proactive attitude, and the ability to thrive in a fast-paced, independent work environment.
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E-commerce Digital Marketing Specialist

20107 Naivasha, Rift Valley KES80000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a highly skilled and creative E-commerce Digital Marketing Specialist to join their remote team. This role is instrumental in driving online sales and enhancing brand presence through strategic digital marketing initiatives. The specialist will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, including social media, search engines, email marketing, and affiliate marketing. Key responsibilities include managing social media content creation and scheduling, optimizing online advertising campaigns (PPC, social media ads), performing SEO/SEM analysis and implementation, analyzing website traffic and user behavior, and managing email marketing campaigns. You will also be tasked with identifying new marketing opportunities, collaborating with the e-commerce team to improve user experience and conversion rates, and tracking and reporting on campaign performance against key metrics. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, coupled with at least 3 years of proven experience in e-commerce digital marketing. Expertise in social media platforms (Facebook, Instagram, Twitter, LinkedIn), SEO/SEM tools (Google Analytics, SEMrush), email marketing software, and content management systems is essential. Strong analytical skills, creativity, and excellent communication abilities are paramount for success in this fully remote role. If you are passionate about e-commerce and have a track record of delivering successful digital marketing campaigns, we want to hear from you.

Responsibilities:
  • Develop and implement digital marketing strategies to drive e-commerce sales.
  • Manage and create engaging content for social media platforms.
  • Plan and execute paid advertising campaigns (PPC, social media ads).
  • Optimize website content and structure for search engines (SEO/SEM).
  • Analyze website traffic, user engagement, and conversion metrics using tools like Google Analytics.
  • Design and manage email marketing campaigns to nurture leads and retain customers.
  • Identify and implement strategies to improve customer acquisition and retention.
  • Monitor competitor activities and industry trends to identify new opportunities.
  • Collaborate with design and development teams to enhance the online customer experience.
  • Prepare regular reports on marketing campaign performance and key KPIs.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a focus on e-commerce.
  • Proven experience with social media marketing, content creation, and community management.
  • Strong understanding of SEO, SEM, and PPC advertising principles.
  • Proficiency in Google Analytics, Google Ads, and other relevant marketing tools.
  • Experience with email marketing platforms and automation.
  • Excellent analytical skills and the ability to interpret data to drive decisions.
  • Creative thinking and strong problem-solving abilities.
  • Excellent written and verbal communication skills.
  • Self-motivated and able to work effectively in a remote team environment.
This is an exciting opportunity to contribute to the growth of a vibrant e-commerce business in a fully remote capacity.
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E-commerce Digital Marketing Lead

80100 Nairobi, Nairobi KES4200000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a dynamic and results-driven E-commerce Digital Marketing Lead to manage and grow their online sales channels through a fully remote position. This role is responsible for developing and executing comprehensive digital marketing strategies across various platforms to drive traffic, conversions, and customer engagement. You will oversee search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and content marketing efforts. The ideal candidate will have a deep understanding of the e-commerce landscape, consumer behavior, and the latest digital marketing trends. You will lead a remote team of marketing specialists, fostering a collaborative and data-driven environment. Key responsibilities include managing the marketing budget, analyzing campaign performance, optimizing website user experience for conversions, and developing innovative strategies to increase online revenue. You will also be responsible for customer acquisition and retention initiatives, as well as managing the company's online brand presence. This position requires exceptional analytical, strategic thinking, and communication skills, coupled with a proven ability to deliver measurable results in a remote setting. Experience with e-commerce platforms (e.g., Shopify, Magento) and marketing analytics tools (e.g., Google Analytics, Adobe Analytics) is crucial.

Responsibilities:
  • Develop and execute integrated digital marketing strategies to drive e-commerce sales and brand awareness.
  • Manage and optimize SEO, SEM, social media, email marketing, and content marketing campaigns.
  • Analyze website traffic and user behavior to identify areas for conversion rate optimization (CRO).
  • Manage the digital marketing budget and track ROI for all campaigns.
  • Lead and mentor a remote team of digital marketing specialists.
  • Develop and implement customer acquisition and retention strategies.
  • Monitor and report on key performance indicators (KPIs) such as traffic, conversion rates, and customer lifetime value.
  • Stay updated on the latest digital marketing trends and technologies.
  • Collaborate with product, sales, and design teams to ensure cohesive brand messaging.
  • Manage social media presence and community engagement.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on e-commerce.
  • Proven track record of successfully driving online sales and customer acquisition.
  • Expertise in SEO, SEM, social media marketing, and email marketing platforms.
  • Proficiency in Google Analytics, Google Ads, social media advertising, and email marketing tools.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
  • Strong analytical, strategic thinking, and problem-solving skills.
  • Excellent communication and leadership abilities.
  • Experience managing remote teams.
This advertiser has chosen not to accept applicants from your region.

E-commerce Digital Marketing Specialist

50100 Kakamega, Western KES300000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a creative and analytical E-commerce Digital Marketing Specialist to drive online sales and enhance brand presence across various digital channels. This hybrid role requires a strategic thinker with hands-on experience in managing and optimizing e-commerce platforms and digital marketing campaigns. You will be responsible for developing and executing digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing, to attract, engage, and convert target customers. Key responsibilities include managing the e-commerce website, optimizing product listings, analyzing campaign performance, and identifying new growth opportunities. You will work closely with the sales, product development, and creative teams to ensure a cohesive brand message and a seamless customer journey. The ideal candidate possesses a deep understanding of e-commerce trends, digital marketing tools, and analytics platforms (e.g., Google Analytics, social media insights). You should be adept at crafting compelling content, managing online advertising budgets, and A/B testing to improve conversion rates. This position offers a mix of remote work flexibility and in-office collaboration to foster innovation and team synergy. We are looking for a results-oriented individual with a passion for digital marketing and a proven ability to drive measurable results in the e-commerce space.
Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies for e-commerce.
  • Manage and optimize the company's e-commerce website, ensuring a user-friendly experience.
  • Execute Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns.
  • Create and manage social media marketing campaigns to drive engagement and sales.
  • Develop and execute email marketing campaigns for customer acquisition and retention.
  • Create compelling content for product descriptions, blogs, and social media posts.
  • Analyze website traffic, campaign performance, and conversion rates using analytics tools.
  • Conduct A/B testing to optimize landing pages, ad copy, and calls to action.
  • Manage online advertising budgets and allocate resources effectively.
  • Stay up-to-date with the latest e-commerce and digital marketing trends.
  • Collaborate with the sales and creative teams to ensure brand consistency.
  • Identify and implement strategies to improve customer acquisition cost (CAC) and customer lifetime value (CLV).
  • Manage affiliate marketing programs and influencer collaborations.

Qualifications:
  • Proven experience in e-commerce and digital marketing.
  • Strong understanding of SEO, SEM, social media marketing, and email marketing.
  • Proficiency with e-commerce platforms (e.g., Shopify, Magento).
  • Experience with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot).
  • Excellent content creation and copywriting skills.
  • Strong analytical and problem-solving abilities.
  • Ability to manage multiple projects and meet deadlines.
  • Bachelor's degree in Marketing, Business Administration, or a related field is preferred.
  • Experience in a hybrid work environment.
  • Knowledge of paid social media advertising and Google Ads.
This advertiser has chosen not to accept applicants from your region.

E-commerce Digital Marketing Manager

10100 Moiben KES75000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a dynamic and results-driven E-commerce Digital Marketing Manager to lead their online sales and brand presence. This is a fully remote position, offering a unique opportunity to shape digital strategies from anywhere. The core responsibility of this role is to develop, implement, and manage comprehensive digital marketing campaigns to drive traffic, conversions, and customer engagement across all e-commerce channels. You will be responsible for managing SEO/SEM, email marketing, social media marketing, display advertising campaigns, and affiliate marketing programs. Key tasks include analyzing market trends, identifying target audiences, and optimizing campaign performance through A/B testing and data analysis. You will oversee content creation, ensuring it aligns with brand messaging and SEO best practices. Building and maintaining strong relationships with key online influencers and partners will also be a part of your remit. The ideal candidate will have a proven track record of success in e-commerce marketing, with deep knowledge of platforms like Shopify, WooCommerce, Google Analytics, and social media advertising tools. Excellent analytical skills, creativity, and proficiency in managing marketing budgets are essential. Strong communication and project management skills are vital for effective remote collaboration. A bachelor's degree in Marketing, Business, or a related field, with a minimum of 4-6 years of experience in digital marketing with a focus on e-commerce, is required. This role offers the chance to significantly impact online revenue and brand growth for a forward-thinking company, working remotely.
This advertiser has chosen not to accept applicants from your region.

E-commerce Digital Marketing Specialist

20200 Kapsuser KES65000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a dynamic and data-driven E-commerce Digital Marketing Specialist to join their team in a fully remote capacity. This role is crucial for driving online sales and enhancing brand presence across digital platforms. You will be responsible for developing and executing comprehensive digital marketing strategies tailored for e-commerce, including SEO, SEM, social media marketing, email marketing, and content marketing. Your goal will be to increase website traffic, conversion rates, and customer engagement. This position requires a deep understanding of e-commerce best practices, analytics tools, and the ability to translate data into actionable insights. You will manage paid advertising campaigns across platforms like Google Ads and social media, optimizing for ROI. Content creation, including product descriptions, blog posts, and social media updates, will be a key responsibility, ensuring brand consistency and appeal. Collaboration with the web development and sales teams is vital to ensure a cohesive online customer journey. As a remote role, exceptional organizational skills, proactive communication via digital channels, and the ability to work independently are paramount. You will be expected to stay abreast of the latest digital marketing trends and algorithm changes to maintain a competitive edge. Qualifications include a Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field, with at least 3-5 years of experience specifically in e-commerce digital marketing. Proven experience with SEO/SEM, social media management tools, email marketing platforms, and analytics tools (e.g., Google Analytics) is essential. Creative thinking, strong analytical skills, and a passion for driving online growth are required. This remote opportunity offers a fantastic chance to significantly impact our client's online success and advance your digital marketing career.

Responsibilities:
  • Develop and implement digital marketing strategies for e-commerce.
  • Manage and optimize SEO/SEM campaigns to drive organic and paid traffic.
  • Create and manage engaging content for social media, email, and website.
  • Execute email marketing campaigns to nurture leads and retain customers.
  • Analyze website traffic and user behavior using analytics tools.
  • Monitor and report on campaign performance, providing insights and recommendations.
  • Manage online advertising budgets and optimize ad spend for maximum ROI.
  • Collaborate with web development and design teams on website improvements.
  • Stay updated on digital marketing trends and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, or related field.
  • 3-5 years of experience in e-commerce digital marketing.
  • Proficiency in SEO, SEM, social media marketing, and email marketing.
  • Experience with Google Analytics and other web analytics tools.
  • Strong content creation and copywriting skills.
  • Excellent analytical and problem-solving abilities.
  • Familiarity with e-commerce platforms (e.g., Shopify, WooCommerce).
  • Ability to work independently and manage multiple projects remotely.
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E-commerce Digital Marketing Specialist

20200 Kapsuser KES90000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is a rapidly growing e-commerce business seeking a highly skilled and results-oriented E-commerce Digital Marketing Specialist to manage and optimize their online presence. This role is crucial for driving online sales, increasing brand awareness, and enhancing customer engagement across various digital channels. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing. Key responsibilities include managing paid advertising campaigns (Google Ads, social media ads), analyzing campaign performance, and identifying areas for improvement. You will also oversee the company's social media presence, create engaging content, and manage online communities. A deep understanding of e-commerce platforms and conversion rate optimization (CRO) techniques is essential. This is a fully remote position, requiring excellent analytical skills, creativity, and the ability to work independently and collaboratively with a remote team. We are looking for an individual who is passionate about e-commerce and staying current with the latest digital marketing trends and technologies. Essential qualifications include a Bachelor's degree in Marketing, Business, or a related field. Proven experience in digital marketing, specifically within the e-commerce sector, is required. Demonstrable experience with SEO, SEM, social media marketing, email marketing platforms, and analytics tools (e.g., Google Analytics) is mandatory. Strong content creation and copywriting skills are a significant plus. The ability to interpret data, generate insights, and translate them into actionable marketing strategies is critical. Excellent communication and project management skills are necessary for coordinating efforts across different marketing functions in a remote setup. Join us to drive our online growth.
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E-commerce Digital Marketing Manager

40100 Kisumu KES70000 month WhatJobs

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Job Description

full-time
Our client is seeking a talented and results-driven E-commerce Digital Marketing Manager to oversee their online sales and marketing initiatives. This role is critical for driving traffic, increasing conversions, and maximizing revenue through a comprehensive digital strategy. You will be responsible for managing various digital channels, including SEO, SEM, social media marketing, email marketing, and content marketing, with a strong focus on e-commerce platforms. The ideal candidate will possess a deep understanding of e-commerce trends, digital analytics, and customer acquisition strategies, coupled with strong leadership and project management skills. You will play a key role in shaping the online customer journey and achieving ambitious growth targets.

Key Responsibilities:
  • Develop and execute a data-driven digital marketing strategy to drive e-commerce sales and growth.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive qualified traffic.
  • Oversee social media marketing efforts, including content creation, community engagement, and paid social campaigns.
  • Develop and implement email marketing campaigns to nurture leads and drive customer retention.
  • Manage content marketing initiatives, including blog posts, articles, and website copy, to enhance brand visibility and engagement.
  • Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics.
  • Identify key performance indicators (KPIs) and track progress towards e-commerce objectives.
  • Optimize the e-commerce website for user experience, conversion rates, and mobile responsiveness.
  • Manage online advertising budgets and ensure efficient allocation of resources.
  • Stay abreast of the latest trends and best practices in digital marketing and e-commerce.
  • Collaborate with product development, sales, and customer service teams to ensure cohesive online strategy.
  • Conduct A/B testing on various digital marketing elements to improve performance.
  • Manage the company's online reputation and social listening efforts.
  • Develop customer segmentation strategies for targeted marketing campaigns.
  • Explore and implement new digital marketing channels and technologies.
  • Provide regular reports on digital marketing performance to senior management.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
  • Minimum of 5-7 years of experience in digital marketing, with a strong focus on e-commerce.
  • Proven experience in managing SEO, SEM, social media, and email marketing campaigns.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and digital marketing tools (e.g., Google Analytics, AdWords, social media management tools).
  • Strong understanding of conversion rate optimization (CRO) and A/B testing methodologies.
  • Excellent analytical and problem-solving skills.
  • Strong written and verbal communication skills.
  • Ability to work collaboratively in a hybrid environment and manage multiple projects.
  • Creative thinking and a passion for digital innovation.
  • Experience with content management systems (CMS) is a plus.
This advertiser has chosen not to accept applicants from your region.

E-commerce Digital Marketing Specialist

30100 Moiben KES80000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is searching for a highly motivated and creative E-commerce Digital Marketing Specialist to drive online sales and enhance brand presence. This role is perfectly suited for an individual who understands the nuances of digital advertising, social media engagement, and e-commerce strategy. As a fully remote position, you will have the autonomy to manage your work schedule and contribute to our client's online success from anywhere. We are looking for a data-driven individual with a passion for e-commerce and a proven ability to execute impactful digital marketing campaigns.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to increase website traffic, conversion rates, and customer engagement.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and other relevant channels.
  • Create and curate engaging content for social media platforms, blogs, and email marketing campaigns.
  • Conduct keyword research and implement SEO best practices to improve search engine rankings.
  • Analyze campaign performance data, identify trends, and provide actionable insights to optimize strategies.
  • Manage the company's e-commerce website, ensuring a seamless user experience and efficient checkout process.
  • Monitor social media channels, respond to customer inquiries, and manage online communities.
  • Collaborate with product and sales teams to align marketing efforts with business objectives.
  • Stay updated on the latest digital marketing trends, tools, and technologies.
  • Manage affiliate marketing programs and influencer collaborations.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field.
  • Minimum of 3 years of experience in digital marketing, with a strong focus on e-commerce and social media marketing.
  • Proven success in managing paid advertising campaigns with demonstrable ROI.
  • In-depth knowledge of SEO, SEM, content marketing, email marketing, and social media marketing strategies.
  • Proficiency with digital analytics tools such as Google Analytics, Facebook Insights, etc.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CMS.
  • Excellent written and verbal communication skills, with a creative flair for content creation.
  • Strong analytical and problem-solving abilities.
  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
Join our client and leverage your digital marketing expertise to propel their e-commerce business forward in a flexible, remote work setting.
This advertiser has chosen not to accept applicants from your region.
 

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