839 Digital Commerce jobs in Kenya

Head of Digital Marketing & E-commerce Strategy

01000 Makongeni KES700000 Annually WhatJobs remove_red_eye View All

Posted 6 days ago

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Job Description

full-time
Our client is a rapidly growing e-commerce business seeking an innovative Head of Digital Marketing & E-commerce Strategy to lead our online presence, operating in a fully remote capacity. This executive role is responsible for developing and executing comprehensive digital marketing campaigns and e-commerce strategies to drive customer acquisition, engagement, and sales growth. You will oversee all aspects of our online customer journey, from initial brand awareness through to final purchase and retention. The ideal candidate will have a deep understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate programs, as well as a proven track record in e-commerce platform management and optimization. You will lead a talented remote team, leveraging data analytics to inform decisions and continuously optimize performance across all digital channels.
Responsibilities:
  • Develop and implement a cohesive digital marketing and e-commerce strategy aligned with business goals.
  • Oversee the day-to-day operations of the e-commerce platform, ensuring a seamless user experience.
  • Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and display advertising.
  • Develop and execute compelling content marketing strategies to drive engagement and brand loyalty.
  • Analyze website traffic, user behavior, and sales data to identify trends and opportunities for improvement.
  • Manage the digital marketing budget and allocate resources effectively to maximize ROI.
  • Lead and mentor a remote team of digital marketers and e-commerce specialists.
  • Collaborate with product development, sales, and customer service teams to ensure a unified brand message and customer experience.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices.
  • Conduct A/B testing and other experiments to optimize conversion rates and user engagement.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field. MBA or Master's degree preferred.
  • Minimum of 7 years of progressive experience in digital marketing and e-commerce, with at least 3 years in a leadership role.
  • Proven track record of developing and executing successful online marketing campaigns that drive revenue growth.
  • In-depth knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce), CRM systems, and analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Strong analytical and data interpretation skills.
  • Experience managing remote teams and fostering collaboration in a virtual environment.
  • Excellent communication, presentation, and leadership skills.
This is an exciting opportunity to lead digital initiatives for a growing company, offering complete remote flexibility.
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Head of Digital Marketing & E-commerce Strategy (Remote)

80100 Nairobi, Nairobi KES350000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is searching for a visionary and results-driven Head of Digital Marketing & E-commerce Strategy to spearhead their online presence and sales initiatives. This is a fully remote position, allowing you to leverage your expertise from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across all relevant channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your primary goal will be to drive online brand awareness, customer acquisition, engagement, and ultimately, revenue growth through our e-commerce platforms. You will analyze market trends, customer behavior, and competitor activities to identify new opportunities and optimize existing strategies. Key responsibilities include managing the e-commerce website, overseeing online product merchandising, implementing data-driven marketing strategies, and ensuring a seamless customer journey from discovery to purchase. You will work closely with product development, sales, and customer service teams to align digital efforts with overall business objectives. Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and e-commerce platforms is essential. Experience with CRM systems and marketing automation tools is also highly beneficial. This role requires exceptional leadership qualities, strategic thinking, and a deep understanding of the digital landscape. You must be adept at managing budgets, measuring ROI, and reporting on key performance indicators. The ideal candidate is innovative, possesses strong analytical skills, and is passionate about leveraging digital channels to achieve business success, contributing to brand growth even with the operational focus potentially linked to areas such as Mombasa, Mombasa, KE . We are looking for a dynamic leader who can inspire a remote team and drive transformative growth in the digital space.
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Head of Digital Marketing & E-commerce Strategy (FMCG)

60200 Meru , Eastern KES140000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and strategic Head of Digital Marketing & E-commerce Strategy to spearhead their online presence and sales efforts. This is a critical, fully remote leadership role that will define and execute the digital roadmap for their diverse product portfolio. The successful candidate will be responsible for developing and implementing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media marketing, content marketing, and email marketing, with a strong focus on driving customer acquisition, engagement, and retention.

Furthermore, you will play a pivotal role in shaping and executing the e-commerce strategy, optimizing online sales channels, managing online brand presence, and driving revenue growth through direct-to-consumer (DTC) and third-party e-commerce platforms. You will analyze market trends, consumer behavior, and competitive activities to identify new opportunities and challenges. Key responsibilities include managing digital marketing budgets, measuring and reporting on the performance of all digital marketing campaigns, and continuously optimizing for ROI. The ideal candidate will have a proven track record of success in digital marketing and e-commerce, preferably within the FMCG industry. Strong analytical skills, a data-driven approach, and a deep understanding of consumer behavior are essential. Excellent leadership, communication, and cross-functional collaboration skills are required to work effectively with marketing, sales, product, and IT teams in a remote setting. This is an exciting opportunity to drive significant growth and innovation in a dynamic and competitive market, shaping how consumers interact with our client's brands online.
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Head of E-commerce and Digital Marketing Strategy

00100 Kilimani KES280000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
Our client is seeking a visionary and results-oriented Head of E-commerce and Digital Marketing Strategy to remotely lead their online sales and marketing efforts. This senior leadership role is responsible for developing and executing comprehensive strategies to drive online revenue growth, enhance customer engagement, and build a strong brand presence in the digital space. You will oversee all aspects of the e-commerce platform, including website optimization, conversion rate improvement, customer experience, and the integration of marketing campaigns. This is a fully remote position, requiring a deep understanding of digital marketing trends, e-commerce best practices, and data analytics. Your responsibilities will include managing paid advertising campaigns, SEO/SEM strategies, social media marketing, content marketing, email marketing, and affiliate programs. You will also be responsible for analyzing performance metrics, identifying key insights, and making data-driven recommendations for continuous improvement. The ideal candidate will have a proven track record of success in e-commerce leadership and digital marketing, with extensive experience in developing and implementing successful online growth strategies. Strong analytical, project management, and communication skills are essential. We are looking for an innovative leader who can drive customer acquisition and retention in a competitive online marketplace. This remote role offers an exciting opportunity to shape the digital future of our client's retail operations, with a strategic focus on markets including Ongata Rongai, Kajiado, KE .
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Head of E-commerce & Digital Marketing Strategy - Remote

70100 Garissa, North Eastern KES150000 Monthly WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client, a rapidly growing online retail brand, is seeking a visionary and results-driven Head of E-commerce & Digital Marketing Strategy to lead their digital presence from a fully remote position. This senior leadership role is responsible for defining and executing the company's e-commerce strategy, driving online sales, and building a robust digital marketing ecosystem. You will oversee all aspects of the online customer journey, from website optimization and user experience to conversion rate optimization and customer retention.

Your responsibilities will include developing and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media marketing, email marketing, and content marketing. You will be responsible for setting marketing KPIs, analyzing campaign performance, and optimizing strategies to achieve maximum ROI. This role requires a deep understanding of e-commerce platforms, analytics tools (e.g., Google Analytics, Adobe Analytics), and the competitive online landscape. You will lead a team of digital marketing specialists, fostering a data-driven and innovative culture.

Key qualifications include a proven track record of success in driving significant growth in e-commerce sales and online brand engagement. Exceptional analytical, strategic thinking, and leadership skills are essential. You should be proficient in developing and managing complex digital marketing budgets. A Bachelor's degree in Marketing, Business Administration, or a related field is required, with a Master's degree being a plus. A minimum of 8 years of experience in e-commerce and digital marketing, with at least 4 years in a leadership role, is necessary. This role impacts our online presence across regions like Garissa, Garissa, KE , but operates entirely remotely.
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Marketing Executive — Website Sales

Nairobi, Nairobi KES900000 - KES1200000 Y Wambugu International

Posted today

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Job Description

Company Description

Wambugu International is a caring, trusted, and innovative real estate agency in Nairobi, Kenya, specializing in helping clients buy, rent, invest in homes and plots. We have recently launched
Marketing services
to help startups, real estate agents, estate companies, landlords and investors build powerful online identities through development of modern, high-performance websites that drive visibility, credibility, and sales.

Role Description

We're looking for a
Marketing Executive
passionate about selling
website design and development services
. The ideal candidate is results-driven, tech-savvy, and confident in presenting web solutions that meet clients' business goals.

Key Responsibilities

  • Generate leads and close deals for website design and redesign projects.
  • Pitch customized web packages to clients based on their brand and business size.
  • Conduct online and in-person product demos and presentations.
  • Collaborate with the design and development teams to ensure timely project delivery
  • Track and report performance using CRM tools.
  • Stay up-to-date with web trends, CMS tools, and competitors' offerings.

Qualifications

  • 2+ years' experience in sales or marketing.
  • Strong understanding of websites, domains, hosting, CMS (WordPress), and SEO basics.
  • Excellent communication and presentation skills.
  • Proven ability to meet or exceed monthly sales targets.
  • Self-driven, ambitious, and good at relationship building.

What We Offer

  • Competitive salary + commissions per website sale
  • Clear growth path into senior management
  • Continuous training in digital marketing and web technologies
  • Flexible working options (office or remote)

How to Apply

Send your CV and a short cover letter to

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Digital Marketing & E-commerce Strategist

90100 Mlolongo, Eastern KES95000 Annually WhatJobs

Posted today

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Job Description

full-time
Our client is looking for a highly creative and results-oriented Digital Marketing & E-commerce Strategist to join their entirely remote team. This role is central to driving online sales, enhancing brand visibility, and optimizing the customer journey across all digital touchpoints. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, content marketing, and email marketing, with a specific focus on e-commerce growth. Your expertise will be crucial in analyzing market trends, identifying target audiences, and crafting compelling campaigns that resonate with consumers. You will manage our client's e-commerce platforms, ensuring a seamless user experience, optimizing product listings, and implementing conversion rate optimization (CRO) techniques. Performance tracking and analysis using tools like Google Analytics, social media insights, and e-commerce platforms are critical. You will set key performance indicators (KPIs), monitor campaign effectiveness, and provide regular reports with actionable insights for continuous improvement. The ideal candidate possesses a strong understanding of the e-commerce landscape, social media dynamics, and digital advertising platforms. Proven experience in managing successful online campaigns, driving traffic, and increasing sales conversions is essential. Excellent analytical, strategic thinking, and communication skills are paramount for this remote role. You must be self-motivated, adaptable, and adept at managing multiple projects independently. A Bachelor's degree in Marketing, Digital Media, Business Administration, or a related field is preferred, along with demonstrable experience. While conceptually linked to the **Mlolongo, Machakos, KE** area, this is a fully remote position, allowing you to work from anywhere. Join us to innovate and lead in the ever-evolving world of online commerce.
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Head of Digital Marketing & E-commerce

00100 Abothuguchi West KES320000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking an ambitious and results-driven Head of Digital Marketing & E-commerce to lead their online presence and sales strategy. This remote-first role is vital for driving customer acquisition, engagement, and revenue growth through sophisticated digital marketing campaigns and a seamless e-commerce experience. You will develop and execute comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. Your responsibilities will include managing the e-commerce platform, optimizing the customer journey, and increasing conversion rates. You will lead a team of digital marketing and e-commerce specialists, fostering a data-driven culture and ensuring alignment with overall business objectives. The ideal candidate will have a deep understanding of consumer behavior online, e-commerce best practices, and the latest digital marketing trends. Proven experience in managing online advertising budgets, analyzing campaign performance, and implementing A/B testing to improve results is essential. Expertise in e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing tools (e.g., Google Analytics, HubSpot, Mailchimp) is required. Strong leadership, strategic thinking, and excellent communication skills are critical. You will be responsible for identifying new market opportunities, building brand awareness, and driving customer loyalty. This position demands a proactive and innovative approach to digital growth and a proven ability to manage complex online ecosystems. This is a fully remote position, enabling you to contribute your expertise from anywhere. The successful candidate will be passionate about leveraging digital channels to achieve significant business growth and create exceptional online customer experiences. This role is associated with the **Nairobi, Nairobi, KE** area, but is a fully remote opportunity.
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Head of Digital Marketing - E-commerce Growth

20200 Kapsuser KES5500000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking an innovative and results-driven Head of Digital Marketing to spearhead their online growth initiatives. This fully remote position is ideal for a strategic leader passionate about leveraging digital channels to drive brand awareness, customer acquisition, and revenue. You will be responsible for developing and executing a comprehensive digital marketing strategy across all relevant platforms, including SEO, SEM, social media, content marketing, email marketing, and affiliate programs. The ideal candidate will have a proven track record of success in scaling e-commerce businesses and a deep understanding of the digital marketing landscape. You will lead a remote team of marketing specialists, fostering a collaborative and high-performance culture. This role demands strong analytical skills, creativity, and the ability to interpret complex data to optimize campaigns and drive ROI. Essential responsibilities include:
  • Developing and implementing a cutting-edge digital marketing strategy aligned with business objectives.
  • Managing and optimizing all paid advertising campaigns (Google Ads, social media ads).
  • Overseeing SEO strategy to improve organic search rankings and drive traffic.
  • Leading content marketing efforts, including blog posts, social media content, and email newsletters.
  • Managing social media presence and community engagement initiatives.
  • Developing and executing email marketing campaigns to nurture leads and retain customers.
  • Analyzing campaign performance using web analytics tools and providing actionable insights.
  • Managing the digital marketing budget and ensuring efficient allocation of resources.
  • Staying abreast of the latest digital marketing trends, tools, and best practices.
  • Leading, mentoring, and developing the remote digital marketing team.
The successful candidate will possess a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 8 years of experience in digital marketing, with at least 4 years in a leadership role, preferably within e-commerce. Demonstrated success in driving significant growth through digital channels is essential. Proficiency in marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, SEMrush) is required. Excellent communication, leadership, and project management skills are critical. This is a fully remote role, empowering you to work from anywhere. Your contributions will directly impact the success of our client's digital presence, particularly for their ventures serving the **Kericho, Kericho, KE** market, but with a global outreach.
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E-commerce Growth Manager - Digital Marketing Strategy

40100 Garissa, North Eastern KES4500000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing online retailer, is seeking an innovative and results-driven E-commerce Growth Manager to spearhead their digital marketing and sales strategies. This is a fully remote position, offering an exciting opportunity to drive online revenue and customer acquisition from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns across multiple channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing, with a strong focus on optimizing the customer journey and maximizing conversion rates. Key duties include analyzing website traffic, user behavior, and sales data to identify growth opportunities, A/B testing various strategies, and managing the e-commerce platform's user experience. The ideal candidate possesses a deep understanding of the e-commerce landscape, digital marketing best practices, and conversion rate optimization (CRO) techniques. Proven experience in developing and implementing successful online marketing strategies that drive measurable results is essential. Strong analytical skills, proficiency in e-commerce platforms and analytics tools (e.g., Google Analytics, Shopify, Klaviyo), and a creative mindset are required. As this is a remote role, you will need to be highly organized, proactive, and adept at communicating and collaborating effectively with cross-functional teams in a virtual setting. This is a fantastic opportunity to take ownership of a critical growth function and make a significant impact on the success of a thriving online business.
Responsibilities:
  • Develop and implement data-driven e-commerce growth strategies.
  • Manage and optimize all digital marketing channels including SEO, SEM, social media, email, and affiliate marketing.
  • Analyze website performance, customer behavior, and sales data to identify trends and opportunities.
  • Conduct A/B testing and conversion rate optimization (CRO) initiatives.
  • Manage the e-commerce platform, ensuring a seamless and engaging user experience.
  • Develop and execute targeted marketing campaigns to drive customer acquisition and retention.
  • Collaborate with content and design teams to create compelling marketing assets.
  • Monitor key performance indicators (KPIs) and report on campaign effectiveness.
  • Stay updated with the latest e-commerce trends and digital marketing best practices.
  • Manage relationships with third-party marketing vendors and agencies.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in e-commerce, with a focus on digital marketing and growth strategies.
  • Proven track record of driving online sales and customer acquisition through digital marketing initiatives.
  • In-depth knowledge of SEO, SEM, social media marketing, and email marketing platforms.
  • Experience with A/B testing and conversion rate optimization techniques.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and web analytics tools (e.g., Google Analytics).
  • Strong analytical and problem-solving skills.
  • Excellent communication and collaboration skills, comfortable working remotely.
  • Creative mindset with a passion for online retail and customer engagement.
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